J-MAS (Jurnal Manajemen dan Sains)
J-MAS (Jurnal Manajamen dan Sains) diterbitkan oleh Program Magister Manajemen Universitas Batanghari, Jurnal ini mencakup bidang ilmu Ekonomi Manajemen.
J-MAS (Jurnal Manajamen dan Sains) terbit sebanyak dua kali dalam setahun yaitu pada bulan April dan Oktober.
Jurnal ini mempublikasikan artikel hasil penelitian dan artikel yang masuk hendaknya bukan hasil plagiat dan belum dipublikasikan di tempat lain. Artikel akan di review oleh reviewer dan hasilnya akan dikomunikasikan kepada penulis
Articles
893 Documents
<![CDATA[Pengaruh Tingkat Pendidikan, Pelatihan Akuntansi, dan Umur Usaha terhadap Pengguna Informasi Akuntansi pada UMKM dengan Ketidakpastian Lingkungan sebagai Variabel Moderating di Kabupaten Dharmasraya ]]>
<![CDATA[Mayroza Wiska]]>;
<![CDATA[Jujuk Juan Colin]]>
<![CDATA[ J-MAS (Jurnal Manajemen dan Sains) Vol 6, No 2 (2021): Oktober ]]>
Publisher : <![CDATA[Universitas Batanghari ]]>
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DOI: 10.33087/jmas.v6i2.310
<![CDATA[The purpose of this study was to estimate the effect of education level, accounting training and age of business on users of accounting information in MSME with environmental uncertainty as a moderating variable in Dharmasraya Regency. The type of research used in this research is quantitative research that uses numbers and statistical calculations. Quantitative research is research whose type of data can be measured in a numerical scale (numbers). Where this study seeks to see a cause-and-effect relationship. The results showed that the level of education partially positive and significant effect on users of accounting information with tcount 2.841 > ttable 1,69. Accounting training partially has a positive and significant effect on users of accounting information with tcount 3.047 > ttable 1,69. Business age partially has a positive and significant effect on users of accounting information with tcount 3.522 > ttable 1,69. The conclusion is that the level of education, accounting training and age of business have a positive and significant effect on users of accounting information in MSME with environmental uncertainty as a moderating variable, because the values of tcount > ttable and Fcount > Ftable have a positive relationship direction]]>
<![CDATA[Pengaruh Pemanfaatan Instagram sebagai Media Komunikasi Terhadap Pemasaran Brand Hijab Ria Miranda di Kota Jambi ]]>
<![CDATA[Lilis Andayani]]>;
<![CDATA[Rahmi Handayani]]>
<![CDATA[ J-MAS (Jurnal Manajemen dan Sains) Vol 6, No 2 (2021): Oktober ]]>
Publisher : <![CDATA[Universitas Batanghari ]]>
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DOI: 10.33087/jmas.v6i2.322
<![CDATA[The purpose of this study was to determine the effect of using Instagram as a medium of communication on the marketing of the hijab brand Ria Miranda in Jambi City. In this study, the type of research used is quantitative research, namely in the form of data taken from the Ria Miranda Jambi Boutique. The sample of this research is the consumer of Ria Miranda Boutique in Jambi City. The sample was done by using purposive sampling method. The data were collected by using a questionnaire distributed directly to consumers as many as 32 questionnaires. The analysis technique used is a simple linear regression method, by testing the hypothesis t test. The results of this study indicate that the use of Instagram as a medium of communication has a significant positive effect on the marketing of the hijab brand Ria Miranda in Jambi City.]]>
<![CDATA[Analisis Faktor-Faktor yang Mempengaruhi Minat Menabung di Bank Syariah pada Masyarakat Kabupaten Banyumas ]]>
<![CDATA[Sodik Dwi Purnomo]]>;
<![CDATA[Heru Cahyo]]>;
<![CDATA[Siti Ainul Mukharomah]]>
<![CDATA[ J-MAS (Jurnal Manajemen dan Sains) Vol 6, No 2 (2021): Oktober ]]>
Publisher : <![CDATA[Universitas Batanghari ]]>
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DOI: 10.33087/jmas.v6i2.273
<![CDATA[This study aims to analyze the effect of financial literacy, trust, location, income, and perception of profit sharing on interest in saving in Islamic banks. This type of research is quantitative. The sampling technique was simple random sampling and a sample of 100 respondents. The method of analysis used multiple linear regression. The results showed that financial literacy and location did not affect the interest in saving in Islamic banks in the people of Banyumas Regency. trust, income and perception of profit sharing have a positive and significant effect on the interest in saving in Islamic banks in the people of Banyumas Regency. the need to improve the provision of information about Islamic banks such as Islamic principles and products in Islamic banks, so that public interest in saving in Islamic banks will increase.]]>
<![CDATA[Pengaruh Struktur Modal dan Likuiditas Terhadap Profitabilitas Perusahaan Otomotif di Indonesia pada PT Astra Internasional Tbk ]]>
<![CDATA[Ermaini Ermaini]]>;
<![CDATA[Ade Irma Suryani]]>;
<![CDATA[Endah Tri Kurniasih]]>;
<![CDATA[Arman Syafa`at]]>;
<![CDATA[Rian Dani]]>
<![CDATA[ J-MAS (Jurnal Manajemen dan Sains) Vol 6, No 2 (2021): Oktober ]]>
Publisher : <![CDATA[Universitas Batanghari ]]>
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DOI: 10.33087/jmas.v6i2.314
<![CDATA[PT. Astra Internasional Tbk, is a multinational company listed on the Indonesia Stock Exchange from 1990 until now and incorporated in the automotive industry. The covid-19 pandemic made the automotive industry both in Indonesia and in the world weakened by the decline in sales of almost all automotive companies. The focus of this research is to analyze the capital structure of the Debt to Equity Ratio (DER) and liquidity ratio, namely the Cash Ratio (CR) ratio of automotive companies and their effect on profitability, namely the Return on Equity Ratio (ROE) for the period 2016 to 2020 by using secondary data sourced from annual reports published by the company. The results of the study found that the performance of the company's capital structure, liquidity and profitability during 2016 to 2019 had a positive trend and in 2020 decreased as a result of the Covid-19 pandemic outbreak. Furthermore, the ratio of capital structure and liquidity has a positive influence with a significant rate of < 5%.]]>
<![CDATA[Pengaruh Gaya Kepemimpinan Situasional, Disiplin dan Motivasi Kerja Terhadap Produktivitas Karyawan PT. Pratama Sentosa Pemalang ]]>
<![CDATA[Ignatius Soni Kurniawan]]>;
<![CDATA[Ismi faghmilah]]>;
<![CDATA[Jajuk Herawati]]>
<![CDATA[ J-MAS (Jurnal Manajemen dan Sains) Vol 6, No 2 (2021): Oktober ]]>
Publisher : <![CDATA[Universitas Batanghari ]]>
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DOI: 10.33087/jmas.v6i2.262
<![CDATA[This study aims to see the attitude of situational leadership style, discipline and work motivation partially on employee productivity. The population in this study were all employees at PT. Pratama Sentosa Pemalang with 52 respondents. Data were collected through a survey with a questionnaire instrument which was analyzed by multiple linear regression. The findings show that managerial needs to consider the aspects of situasional leadership, discipline, work motivation in encouraging employee productivity.]]>
<![CDATA[Analisis Integrasi Pasar Spasial Harga Daging Sapi di Provinsi Jambi ]]>
<![CDATA[Bayu Krisna]]>;
<![CDATA[Firmansyah Firmansyah]]>;
<![CDATA[Fachroerrozi Hoesni]]>
<![CDATA[ J-MAS (Jurnal Manajemen dan Sains) Vol 6, No 2 (2021): Oktober ]]>
Publisher : <![CDATA[Universitas Batanghari ]]>
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DOI: 10.33087/jmas.v6i2.299
<![CDATA[This study aims to analyze the spatial market integration of beef prices in supporting the stabilization of prices for basic livestock products in Jambi Province. Spatial Market Integration Analysis Beef prices in Jambi Province use secondary data which is weekly time series data for the period 2018 – 2021 (August). The data analyzed in this study is the price of beef in the markets of Jambi City and Bungo Regency. The analytical method used to see the level of spatial integration of the beef market in supporting the stabilization of livestock staples both in the short and long term in Jambi Province is the VAR (Vector Autoregression) / VECM (Vector Error Correction Model) model. The study concludes that the weekly average beef price in Jambi City and Bungo Regency during the period 2018 to 2021 (August) is cointegrated. There is a long-term relationship between weekly average beef prices in Jambi City and Bungo Regency. The VECM model is more accurate in forecasting the weekly average beef price in Jambi City and Bungo Regency in the future.]]>
<![CDATA[Membangun Keunggulan Kompetitif Melalui Orientasi Pasar, Kreativitas Produk dan Inovasi Produk Pada IKM Kerajinan Kabupaten Bantul Yogyakarta ]]>
<![CDATA[Andika Andika]]>;
<![CDATA[Muinah Fadhilah]]>;
<![CDATA[Ambar Lukitaningsih]]>
<![CDATA[ J-MAS (Jurnal Manajemen dan Sains) Vol 6, No 2 (2021): Oktober ]]>
Publisher : <![CDATA[Universitas Batanghari ]]>
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DOI: 10.33087/jmas.v6i2.257
<![CDATA[The purpose of this study was to address the gaps in the results of previous studies regarding the effect of market orientation and product creativity on competitive advantage by adding an intervening variable, namely product innovation. This research is located in Bantul Regency, involving 100 respondents who act as owners or managers of IKM Crafts. The sampling technique used was the method Consecutive Sampling. The model analysis technique and hypothesis testing used by researchers is the Partial Least Square (PLS) analysis with SmartPLS 3.3.3 software, while the mediation analysis uses the Sobel test. The results obtained in this study indicate that market orientation has a significant effect on product innovation and competitive advantage; Product creativity has a significant effect on product innovation but not significant on competitive advantage. The results of the single-test analysis show that product innovation is able to significantly mediate the effect of product creativity on competitive advantage but is unable to act as a mediator on the effect of market orientation on competitive advantage. The limitation of this research is that the data collected is limited to IKM Crafts in Bantul Regency. Practical Implications - Craft SMIs should consider the application of product innovation through market orientation and product creativity to build competitive advantage. When product innovation through market orientation and product creativity is implemented properly, competitive advantage can be achieved.]]>
<![CDATA[Model Tata Kelola dan Perilaku Bisnis Stand/Booth Container di Provinsi Jambi ]]>
<![CDATA[Tona Aurora Lubis]]>;
<![CDATA[Syahmardi Yacob]]>;
<![CDATA[Firmansyah Firmansyah]]>
<![CDATA[ J-MAS (Jurnal Manajemen dan Sains) Vol 6, No 2 (2021): Oktober ]]>
Publisher : <![CDATA[Universitas Batanghari ]]>
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DOI: 10.33087/jmas.v6i2.293
<![CDATA[Street food business phenomenon gives a new touch in the culinary industry of Jambi Province because of the unique way of selling that does not use stalls or tents, but uses a knock down cart in the form of a box shaped like a container, so it is known as stand /Booth Container. The ultimate goal of this research is to formulate a model of governance and business behavior of stand/booth containers in Jambi Province. This study used mixed methods (qualitative and quantitative methods) using the type of Sequal Exploratory Design. The result conluded that the business behavior of food outlets/containers in Jambi Province which is reflected by efficiency, innovation, creativity, and creativity affects business performance which is reflected by capital growth, profit growth, and sales growth. In contrast, governance as reflected by modern, partnership and systematic does not affect business performance which is reflected by capital growth, profit growth and sales growth.]]>
<![CDATA[Pengaruh Garansi, Promosi dan Kualitas Produk Terhadap Keputusan Pembelian Produk Moorlife di Kota Jambi ]]>
<![CDATA[Agesha Marsyaf]]>
<![CDATA[ J-MAS (Jurnal Manajemen dan Sains) Vol 6, No 2 (2021): Oktober ]]>
Publisher : <![CDATA[Universitas Batanghari ]]>
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DOI: 10.33087/jmas.v6i2.311
<![CDATA[Most Indonesians bringing food or drink has become a habit. Bringing provisions is currently positive for the development of household appliance manufacturers made of plastic, this is because its practical use, not easily broken, its attractive design and color make the reason why plastic products are loved by the community, one of which is Moorlife products from year to year experiencing a significant increase in sales. This research aims to find out partially and simultaneously the influence of promotion, warranty, and product quality on moorlife product purchase decisions in Jambi City. The method used is quantitative method. The data used is primary data obtained from in-person interviews and using questionnaires. The results showed that the Promotion, Warranty and Quality of Products had a positive and significant effect on the decision of consumers to buy Moorlife Products in jambi City. And overall Promotion, Warranty and Product Quality contributed 46.4% to Moorlife Products in Jambi City.]]>
<![CDATA[Pengaruh Kualitas Pelayanan Terhadap Kepuasan Nasabah Tabungan Unit Usaha Syariah Bank Jambi ]]>
<![CDATA[Susilawati Susilawati]]>;
<![CDATA[Pupu Sopini]]>
<![CDATA[ J-MAS (Jurnal Manajemen dan Sains) Vol 6, No 2 (2021): Oktober ]]>
Publisher : <![CDATA[Universitas Batanghari ]]>
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DOI: 10.33087/jmas.v6i2.303
<![CDATA[The purpose of this study is to analyze the quality of service and satisfaction levels of savings customers of Bank Jambi's Sharia Business Unit and analyze the effect of service quality on the satisfaction of savings customers of Bank Jambi's Sharia Business Unit both simultaneously and partially. The selection of Bank Jambi Sharia Business Unit as an object of research because Bank Jambi is a regional bank that should host in its own area, but in its business operations must still prioritize service to customers in the face of many competitors in Jambi City, including Islamic banking. The research method used is a quantitative descriptive anaisis with a population of all savings customers of Bank Jambi's Sharia Business Unit in 2020 which amounted to 23,220 accounts (people). The sample withdrawal method uses the Slovin Formula with the results of calculations as many as 100 respondents. Based on the results of primary data research for service quality free variables, service quality variables produced the highest score on compliance variables of 449.5. This shows that the management of Bank Jambi's Sharia Business Unit is able to meet Islamic law and operate under the principles of Islamic economics and banking in serving its customers. While the lowest score of 419.25 is in the Reliability variable, but this score is still in the scale range with a very good category. As for the customer satisfaction variable, the average score of 442.75 from the respondents' responses with categories was very satisfied. Based on the results of the hypothesis test, from the results of data processing it is known that sig value. 0.000 < 0.05 (significance level) which means that simultaneously the free variable has a significant effect on customer satisfaction of Bank Jambi's Sharia Business Unit. The regression coefficient value of the six free variables used is known that the empathy variable has the largest regression coefficient which is 0.335. This shows that the empathy variable has the most influence on customer satisfaction savings of Bank Jambi's Sharia Business Unit. While the physical proof variable has the smallest regression coefficient of - 0.128. This means that physical facilities are not the dominant factor in determining the level of customer satisfaction in using banking services at Bank Jambi's Sharia Business Unit.]]>
