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JOURNAL OF SCIENCE AND SOCIAL RESEARCH
Published by Smart Education
ISSN : 26154307     EISSN : 26153262     DOI : -
Core Subject : Economy, Science, Education, Social,
Computer Science & IT Economics, Econometrics & Finance Education Social Sciences
Journal of Science and Social Research is accepts research works from academicians in their respective expertise of studies. Journal of Science and Social Research is platform to disclose the research abilities and promote quality and excellence of young researchers and experienced thoughts towards Change for Development. The journal releases on February and July.
Arjuna Subject : -
Articles 1,452 Documents
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TRANFORMASI DIGITAL: PERAN MEDIA SOSIAL DAN DIGITAL MARKETING DALAM MENINGKATKAN VISIBILITAS DAN DAYASAING UMKM KOTA BINJAI Setyorini, Dian; Simbolon, Deliyanti
JOURNAL OF SCIENCE AND SOCIAL RESEARCH Vol 8, No 4 (2025): November 2025
Publisher : Smart Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54314/jssr.v8i4.4854

Abstract

Abstract: This research is a type of quantitative research. Further research is needed to understand the local context in Binjai City, which is the main focus of this research. urgent because of its relationship with Gross Regional Domestic Product (GRDP) which is the total value of goods and services produced by a region in a certain period, and the poverty line profile in Binjai City has increased allegedly due to the decline in the number of MSMEs in Binjai City because the largest contributor to GRDP is from the trade sector. The purpose of this research is expected to be a reference for Binjai City regarding the problems faced by MSMEs in Binjai City related to visibility and competitiveness in terms of digital transformation so that later it will be more focused which causes a decrease in the number of MSMEs. The strategic method used in this research is to collect data, interviews, observations and analyze data using the AMOS (Analysis of Moment Structures) method. The population of this research is MSMEs in Binjai City. The results of the first hypothesis research there is a positive and significant influence between the role of social media on visibility. The results of the study explain the second hypothesis of a positive and significant influence between Digital marketing on visibility. The results of the study that the role of social media on competitiveness has a positive and significant effect. The research results show that digital marketing has a positive and significant impact on competitiveness. The research results explain that visibility has a positive and significant impact on competitiveness.Keyword: Social Media; Digital Marketing; Visibility; Competitiveness; MSMEsAbstrak: Penelitian ini merupakan jenis penelitian kuantitaf. penelitian lebih lanjut diperlukan untuk memahami konteks lokal di Kota Binjai, yang menjadi fokus utama dari penelitian ini. urgen karena kerterkaitan dengan Produk Domestik Regional Bruto (PDRB) merupakan nilai total barang dan jasa yang dihasilkan suatu wilayah dalam periode tertentu, dan profil garis kemiskinan di Kota Binjai meningkat diduga karena penurunun jumlah UMKM di Kota Binjai karena penyumbang PDRB terbesar dari sektor perdagangan. Tujuan penelitian ini diharapkan menjadi rujukan Kota Binjai atas permasalahan yang dihadapi UMKM di Kota Binjai terkait visibilitas dan daya saing dalam hal tranformasi digital sehingga nantinya lebih fokus yang menyebabkan penurunan jumlah UMKM. Metode strategi yang digunakan penelitian ini adalah dengan mengumpulkan data, wawancara, observasi dan menganalisis data menggunakan Metode AMOS (Analysis of Moment Structures). Populasi penelitian ini adalah UMKM di Kota Binjai. Hasil penelitian hipotesis pertama terdapat pengaruh positif dan signifikan antara peran media sosial terhadap visibilitas. Hasil penelitian menjelaskan hipotesis kedua pengaruh positif dan signifikan antara Digital marketing terhadap visibilitas. Hasil penelitia bahwa peran media sosial terhadap daya saing berpengaruh positif dan signifikan. Hasil penelitian bahwa Digital marketing terhadap daya saing berpengaruh positif dan signifikan. Hasil penelitian menjelaksan visibilitas terhadap daya saing berpengaruh positif dan signifikanKata kunci: Media Sosial;Digital Marketing;Visibilitas;Daya Saing;UMKM
PENGARUH KONFLIK KERJA TERHADAP KEPUASAN KERJA DENGAN POSITIVE EMOTION SEBAGAI VARIABEL MEDIASI PADA KARYAWAN PT. BAKRI KARYA SARANA (BKS) Fadillah, Erika Aisyah; Zona, Mega Asri
JOURNAL OF SCIENCE AND SOCIAL RESEARCH Vol 8, No 2 (2025): May 2025
Publisher : Smart Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54314/jssr.v8i2.2646

Abstract

Abstract: This study aims to analyze the influence of work conflict on job satisfaction with positive emotion as a mediating variable among employees of PT. Bakri Karya Sarana (BKS). Work conflict, which often poses a challenge in the workplace, can impact employees' emotions, both positive and negative. This study uses a quantitative approach with a causal descriptive method to assess the relationship between work conflict, positive emotion, and job satisfaction. Data were collected through questionnaires distributed to 69 respondents from the total population of employees at PT. BKS. The analysis was conducted using Partial Least Square (PLS). The research results show that work conflict has a significant impact on job satisfaction, both directly and through the mediation of positive emotions. Well-managed conflicts can trigger positive emotions, such as optimism and satisfaction, which ultimately enhance employee job satisfaction. On the other hand, unmanaged conflict has the potential to decrease job satisfaction and productivity. Positive emotions have been proven to play a key role in reducing the negative impact of work conflicts and strengthening the positive relationship between work conflicts and job satisfaction. These findings provide practical implications for companies to enhance employee well-being by creating a supportive work environment and reinforcing positive emotions. Keyword: work conflict; job satisfaction; positive emotion; Abstrak: Penelitian ini bertujuan untuk menganalisis pengaruh konflik kerja terhadap kepuasan kerja dengan positive emotion sebagai variabel mediasi pada karyawan PT. Bakri Karya Sarana (BKS). Konflik kerja, yang sering kali menjadi tantangan di tempat kerja, dapat berdampak pada emosi karyawan, baik positif maupun negatif. Studi ini menggunakan pendekatan kuantitatif dengan metode deskriptif kausal untuk menilai hubungan antara konflik kerja, positive emotion, dan kepuasan kerja. Data dikumpulkan melalui kuesioner yang didistribusikan kepada 69 responden dari total populasi karyawan PT. BKS. Analisis dilakukan menggunakan Partial Least Square (PLS). Hasil penelitian menunjukkan bahwa konflik kerja memiliki pengaruh signifikan terhadap kepuasan kerja, baik secara langsung maupun melalui mediasi positive emotion. Konflik yang dikelola dengan baik dapat memicu emosi positif, seperti optimisme dan rasa puas, yang pada akhirnya meningkatkan kepuasan kerja karyawan. Sebaliknya, konflik yang tidak terkelola berpotensi menurunkan kepuasan kerja dan produktivitas. Positive emotion terbukti memainkan peran kunci dalam mengurangi dampak negatif konflik kerja serta memperkuat hubungan positif antara konflik kerja dan kepuasan kerja. Temuan ini memberikan implikasi praktis bagi perusahaan untuk meningkatkan kesejahteraan karyawan dengan menciptakan lingkungan kerja yang mendukung dan memperkuat emosi positif. Kata kunci: konflik kerja; kepuasan kerja; positive emotion;
KONTRIBUSI KEPEMIMPINAN SAD SASANA DAN MOTIVASI KERJA TERHADAP KINERJA GURU SD DI KABUPATEN BULELENG Dewi, Putu Yulia Angga; Primayana, Kadek Hengki
JOURNAL OF SCIENCE AND SOCIAL RESEARCH Vol 8, No 4 (2025): November 2025
Publisher : Smart Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54314/jssr.v8i4.4959

Abstract

Abtract: This study examines Sad Sasana leadership and elementary school teachers' job motivation in Buleleng Regency. Teachers are vital to education, yet low-quality teaching, educational frameworks, and pedagogical practices continue to hinder them. Teachers are crucial to knowledge acquisition and educational progress. Student performance is highly tied to teacher quality. Thus, teachers must have competences matched with national education standards to perform their duties with excellence, resulting in knowledgeable and skilled students. These findings illuminate numerous key characteristics that affect primary teacher performance. In Buleleng Regency, Sad Sasana leadership (X1) directly affects elementary school teachers (Y). The influence of Sad Sasana leadership on teacher performance was 0.806, or 80.6%. Work motivation (X2) significantly affects elementary school teachers' (Y) performance in Buleleng Regency. Work motivation affected teacher performance by 0.583, or 58.3% of the variance.Keywords: Sad Sasana Leadership, Work Motivation, Teacher Performance, Elementary SchoolAbstrak: Studi ini meneliti kepemimpinan Sad Sasana dan motivasi kerja guru sekolah dasar di Kabupaten Buleleng. Guru sangat penting bagi pendidikan, namun pengajaran berkualitas rendah, kerangka kerja pendidikan, dan praktik pedagogis terus menghambat mereka. Guru sangat penting untuk perolehan pengetahuan dan kemajuan pendidikan. Kinerja siswa sangat terkait dengan kualitas guru. Dengan demikian, guru harus memiliki kompetensi yang sesuai dengan standar pendidikan nasional untuk melaksanakan tugasnya dengan sangat baik, sehingga menghasilkan siswa yang berpengetahuan dan terampil. Temuan ini menjelaskan berbagai karakteristik kunci yang memengaruhi kinerja guru sekolah dasar. Di Kabupaten Buleleng, kepemimpinan Sad Sasana (X1) secara langsung memengaruhi guru sekolah dasar (Y). Pengaruh kepemimpinan Sad Sasana terhadap kinerja guru adalah 0,806, atau 80,6%. Motivasi kerja (X2) secara signifikan memengaruhi kinerja guru sekolah dasar (Y) di Kabupaten Buleleng. Motivasi kerja memengaruhi kinerja guru sebesar 0,583, atau 58,3% dari varians.Kata Kunci: Kepemimpinan Sad Sasana, Motivasi Kerja, Kinerja Guru, Sekolah Dasar
ANALISA SISTEM DETEKSI KERENTANAN RAWAN BANJIR DI KOTA PERDAGANGAN SUMATERA UTARA MENGGUNAKAN LOGIKA FUZZY MAMDANI Hidayatullah, Hidayatullah; Eska, Juna; Zulkhairani, Zulkhairani
JOURNAL OF SCIENCE AND SOCIAL RESEARCH Vol 8, No 2 (2025): May 2025
Publisher : Smart Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54314/jssr.v8i2.3228

Abstract

Abstract: Decision Support System is to Determined by used Fuzzy Mamdani Inferency Method and to delected the flood in Perdagangan. Fuzzy logic could be applied to detect the flood with correctly and got the Best Result or outputs as the contribution to got the effective way the all data.  The criteria are: flood vulnerability variables: population density (soul / km), rainfall (Mm / day), area height (Mdpl) and some data taken as quantitative data comparison and safe conclusionprone to flooding in the area Perdagangan city. Keywords: Keywords: Decision Support System, Inferency Fuzzy Mamdani Flood Method Abstrak: Sistem Pendukung Keputusan Dalam Menentukan Metode Inferency Fuzzy Mamdani dalam mendeteksi kerentanan banjir di Kota Perdagangan Berbasis Matlab. Logika fuzzy dapat diterapkan dalam menentukan pendeteksian kerentanan banjir dengan kemungkinan hasil atau output yang yang lebih baik. Kriteria yang diambil diantaranya adalah variabel kerentanan banjir: kepadatan penduduk (jiwa/km}, Curah hujan (Mm/hari), Tinggi wilayah (Mdpl) dan beberapa data-data yang diambil sebagai perbandingan data secara kuantitatif dan kesimpulan aman,rawan bajir pada daerah kota perdagangan. Kata kunci: Sistem Pendukung Keputusan, banjir Metode Inferency Fuzzy Mamdani
PENGEMBANGAN MEDIA WORDWALL BERBASIS NEARPOD MATERI SEL UNTUK MENINGKATKAN HASIL BELAJAR SMPN 12 PEMATANGSIANTAR Fadila, Nurul; Silalahi, Mastiur Verawaty; Siagian, Gunaria
JOURNAL OF SCIENCE AND SOCIAL RESEARCH Vol 8, No 4 (2025): November 2025
Publisher : Smart Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54314/jssr.v8i4.5020

Abstract

Abstract: The role of technology in learning in schools is very important and diverse. Learning media that are not varied makes students bored in following the learning, so the learning objectives cannot be conveyed properly to students. Through interview data and observations of researchers through science teachers at SMP Negeri 12 Pematangsiantar, data from the results of the mid-term exams of students were obtained that 43.2% of students completed while 56.8% of students did not complete so from this data it was found that many students did not complete science learning. The purpose of this study was to determine the effect of using wordwall game learning media based on the nearpod application and to determine students' responses to wordwall game learning media based on the nearpod application. The researcher used (Research and Development (R&D) as the type of research and used the ADDIE model. The results of the feasibility test of the nearpod application-based wordwall game media based on 4 feasibility tests by expert validators obtained an overall percentage of 81.6% very feasible. The achievement of students in classes that use nearpod application-based wordwall game teaching materials has a high value compared to those who do not use nearpod application-based wordwall game media. The student response to the nearpod application-based wordwall game media as a learning medium obtained a percentage of 83.3%% with a good category. Keywords: Learning Media, Wordwall Game, NearpodAbstrak: Peran terknologi dalam pembelajaran di sekolah sangat penting dan beragam. Media pembelajaran yang tidak bervariasi membuat siswa menjadi jenuh dalam mengikuti pembelajaran, maka tujuan pembelajaranya tidak dapat tersampaikan dengan baik kepada siswa. Melalui data wawancara serta pengamatan peneliti melalugu pendidik IPA di SMP Negeri 12 Pematangsiantar diperoleh data hasil UTS siswa bahwasanya siswa yang tuntas 43,2% sedangkan siswa yang tidak tuntas sebanyak 56,8% jadi dari data ini didapatkan banyak siswa yang tidak tuntas pada pembelajaran IPA. Adapun tujuan dari penelitian ini adalah untuk mengetahui pengaruh penggunaan media pembelajaran game wordwall berbasis apliksi nearpod serta mengetahui respon siswa terhadap media pembelajaran game wordwall berbasis apliksi nearpod. Peneliti memakai (Research and Development (R&D) sebagai jenis penelitiannya serta memakai model ADDIE. Hasil uji kelayakan media game wordwall berbasis aplikasi nearpod berdasarkan 4 uji kelayakan oleh para validator ahli memperoleh hasil persentase keseluruhan 81,6% sangat layak. Pencapaian peserta didik di kelas yang memakai bahan ajar game wordwall berbasis apliksi nearpod memiliki nilai yang tinggi dibandingkan yang tidak memakai media game wordwall berbasis apliksi nearpod. Adapun tangapan siswa terhadap media game wordwall berbasis apliksi nearpod sebagai media pembelajaran diperoleh persentase 83,3%% dengan kategori baik.Kata Kunci: Media Pembelajaran, Game Wordwall, Nearpod
IMPLEMENTASI ALGORITMA FUZZY UNTUK PENILAIAN KEPUASAN NASABAH PNM MEKAR DI PASAMAN Yanti, Rahma; Ramadani, Sela; Selvia, Dina; Sovia, Rini
JOURNAL OF SCIENCE AND SOCIAL RESEARCH Vol 8, No 4 (2025): November 2025
Publisher : Smart Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54314/jssr.v8i4.4849

Abstract

Customer satisfaction assessment is an essential component in improving the service quality of PNM Mekar, a microfinance institution focused on empowering women through ultra-micro financing. Conventional evaluations rely heavily on subjective perceptions, creating a need for a more structured and objective method. This study applies the Fuzzy Logic algorithm to measure customer satisfaction by transforming numerical data into linguistic variables through fuzzification. Annual operational data, including the number of customers and returning customers, were processed using membership functions and fuzzy rules, followed by defuzzification to obtain a crisp satisfaction value. The results indicate that all satisfaction levels fall into the low category, suggesting the need for service improvement. The fuzzy-based model proves effective in providing adaptive, consistent, and realistic satisfaction evaluation.
PENGARUH MOTIVASI DAN PERSEPSI MAHASISWA TERHADAP PEMILIHAN PROGRAM STUDI MANAJEMEN INFORMASI KESEHATAN DI UNIVERSITAS ESA UNGGUL JAKARTA Sihombing, Apriliana; Hosizah, Hosizah
JOURNAL OF SCIENCE AND SOCIAL RESEARCH Vol 8, No 4 (2025): November 2025
Publisher : Smart Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54314/jssr.v8i4.5086

Abstract

Abstract: The Health Information Management Study Program at Esa Unggul University, Jakarta, has been around for quite a long time, but public interest in choosing this study program has not yet met the expected target. This study aims to determine the influence of student motivation and perception on the selection of the Health Information Management Study Program at Esa Unggul University, Jakarta. The study was conducted from June to August 2022. The type of research was observational with a quantitative analytical approach using a cross-sectional design. The population was 241 with a sample size of 71 students taken by simple random sampling. Data collection was carried out through a questionnaire with a Likert scale, and analyzed using multiple linear regression. Of the 71 respondents, it was found that 84% were mostly female, 33.8% were aged between 21-23 years with a high school/equivalent education, and 33.8% came from DKI Jakarta. The selection of the Health Information Management Study Program at Esa Unggul University, Jakarta, was influenced by perception (0.442) and motivation (0.354). The results of multiple linear regression showed that there was a significant influence between motivation and perception on the Selection of the Health Information Management Study Program at Esa Unggul University Jakarta (p-value 0.000 <0.05) with the equation Selection of MIK Study Program = 7.167 + 0.354 (Motivation) + 0.442 (Perception). The selection of MIK Study Program was influenced by motivation and perception by 39.9%, the rest was other variables. Keyword: Selection, Motivation, Perception Abstrak: Program Studi Manajemen Informasi Kesehatan di Universitas Esa Unggul Jakarta sudah cukup lama, namun minat masyarakat untuk memilih program studi tersebut belum sesuai dengan target yang diharapkan. Penelitian ini bertujuan mengetahui pengaruh motivasi dan persepsi mahasiswa terhadap Pemilihan Program Studi Manajemen Informasi Kesehatan di Universitas Esa Unggul Jakarta. Penelitian dilakukan pada Juni - Agustus 2022. Jenis penelitian observasional dengan pendekatan kuantitatif analitik menggunakan desain cross sectional.  Populasi sebanyak 241 dengan besar sampel 71 mahasiswa yang diambil secara simple random sampling. Pengumpulan data dilakukan melalui kuesioner dengan skala likert, dan dianalisis menggunakan regresi linier berganda. Dari 71 responden diketahui bahwa 84% Sebagian besar berjenis kelamin perempuan, 33,8% berusia antara 21-23 tahun dengan Pendidikan terakhir SMA/Sederajat serta 33,8 % berasal dari DKI Jakarta. Pemilihan Program Studi Manajemen Informasi Kesehatan di Universitas Esa Unggul Jakarta dipengaruhi oleh persepsi 0,442 dan motivasi 0,354. Hasil regresi linier berganda diperoleh bahwa ada pengaruh signifikan antara motivasi dan persepsi terhadap Pemilihan Program Studi Manajemen Informasi Kesehatan di Universitas Esa Unggul Jakarta (p-value 0,000<0,05) dengan persamaan Pemilihan Prodi MIK =  7,167 + 0,354 (Motivasi) + 0,442 (Persepsi). Pemilihan Prodi MIK dipengaruhi oleh motivasi dan persepsi sebesar 39,9%, sisanya variabel lain. Kata kunci: Pemilihan, Motivasi, Persepsi 
MENEPIS PRADUGA KESULITAN MENGIDENTIFIKASI UNSUR-UNSUR CERPEN BERBASIS PROYEK BERBANTU APLIKASI WORDWALL Maulidiah, Rina Hayati; Atmazaki, Atmazaki; Hayati, Yenni
JOURNAL OF SCIENCE AND SOCIAL RESEARCH Vol 6, No 3 (2023): October 2023
Publisher : Smart Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54314/jssr.v6i3.5279

Abstract

Abstract: Literature learning, particularly in recognizing the elements of short stories, is often considered difficult by students. This explanation arises because the learning is still theoretical and does not provide space for real learning experiences. Project-based learning assisted by a wordwall application is an innovative alternative in Indonesian language learning to foster critical and creative thinking skills through real projects. This study aims to describe the effectiveness of identifying short story elements based on a project assisted by a wordwall application. The research method used is descriptive qualitative with data collection techniques through observation, distributing questionnaires, interviews, and documentation during the learning process. The results of the study indicate that identifying short story elements based on a project assisted by a wordwall application improves students' understanding of short story elements, such as theme, characters, plot, setting, and moral. In addition, students become more active, creative, and collaborative in learning activities. Thus, identifying short story elements based on a project assisted by a wordwall application is effective in overcoming the presumption of difficulty in learning short story elements.Keywords: Project-Based Learning, Identification of Short Story Elements, Wordwall Application  Abstrak: Pembelajaran sastra, khususnya dalam mengenal unsur-unsur cerpen, sering dianggap sulit oleh peserta didik. Penjelasan tersebut muncul karena pembelajaran masih bersifat teoritis dan kurang memberi ruang bagi pengalaman belajar yang nyata. Pembelajaran berbasis proyek berbantuan aplikasi wordwall menjadi alternatif inovatif dalam pembelajaran Bahasa Indonesia untuk menumbuhkan kemampuan berpikir kritis dan kreatif melalui proyek nyata. Penelitian ini bertujuan untuk mendeskripsikan efektivitas mengidentifikasi elemen-elemen cerpen berdasarkan proyek berbantuan aplikasi wordwall. Metode penelitian yang digunakan adalah deskriptif kualitatif dengan teknik pengumpulan data melalui observasi, penyebarab angket, wawancara, dan dokumentasi selama proses pembelajaran. Hasil penelitian menunjukkan bahwa mengidentifikasi unsur-unsur cerpen berbasis proyek berbantuan aplikasi wordwall meningkatkan pemahaman siswa terhadap unsur-unsur cerpen, seperti tema, tokoh, alur, latar, dan amanat. Selain itu, peserta didik menjadi lebih aktif, kreatif, dan kolaboratif dalam kegiatan pembelajaran. Dengan demikian, mengidentifikasi elemen-elemen cerpen berbasis proyek berbantuan aplikasi wordwall efektif digunakan untuk mengatasi praduga kesulitan dalam pembelajaran elemen-elemen cerpen.Kata Kunci: Pembelajaran Berbasis Proyek, Identifikasi unsur cerpen, Aplikasi wordwall
ASPEK HUKUM PERANAN OTORITAS JASA KEUANGAN (OJK) DALAM PEMENUHAN HAK PEMEGANG POLIS ASURANSI OLEH PERUSAHAAN ASURANSI YANG TELAH DINYATAKAN PAILIT Zhavira, Zhavira; Sunarmi, Sunarmi; Purba, Hasim; Sukarja, Detania
JOURNAL OF SCIENCE AND SOCIAL RESEARCH Vol 8, No 4 (2025): November 2025
Publisher : Smart Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54314/jssr.v8i4.5066

Abstract

Abstract: Insurance companies that are in a critical period will raise receivables for policy holders, so that the policy holders are entitled to the money and ask the insurance company to pay the insurance claim debt in accordance with the previously agreed insurance policy. Claiming insurance can lead to problems, such as the company not being able to provide insurance claims, which can lead to debts and possibly the insurance company going bankrupt. What are the consequences of bankruptcy law on insurance companies that have been declared bankrupt? What is the position of insurance policy holders in insurance companies that have been declared bankrupt? What is the role of the Financial Services Authority in protecting the rights of insurance policy holders against insurance companies that have been declared bankrupt? The research method used in this research is normative legal research with library study data collection. The data sources used in this research are primary and secondary data sources and the data analysis used is qualitative. The results of this research are (1) An insurance company that is declared bankrupt or insolvent based on a Commercial Court decision, results in the company losing its civil rights to control and manage its assets since the bankruptcy decision was declared. (2) The policy holder is positioned in the group of creditors with special privileges or as a preferred creditor whose level is higher or prioritized in receiving their rights regarding the distribution of their assets. (3) The Financial Services Authority is required to ensure that the company is insolvent in order to protect more significant interests. Keyword: Bankruptcy, Insurance Company, Financial Services Authority Abstrak: Perusahaan asuransi yang berada dalam masa kritis akan memunculkan piutang bagi  pemegang  polis,  sehingga  pemegang  polis  berhak  atas  uang tersebut  dan meminta  kepada  perusahaan  asuransi  untuk  membayarkan utang  klaim  asuransi sesuai  dengan  polis  asuransi yang  telah  disepakati  sebelumnya. Untuk mengklaim sebuah asuransi bisa saja mendapat permasalahan, seperti halnya pihak perusahaan tidak dapat  memberikan klaim asuransi sehingga dapat memunculkan utang dan memungkinkan perusahaan asuransi tersebut mengalami pailit. Bagaimana akibat hukum kepailitan terhadap perusahaan asuransi yang telah dinyatakan pailit Bagaimana kedudukan pemegang polis asuransi pada perusahaan asuransi yang telah dinyatakan pailit. Bagaimana peran Otoritas Jasa Keuangan dalam melindungi hak pemegang polis asuransi terhadap perusahaan asuransi yang telah dinyatakan pailit. Metode penelitian yang digunakan dalam penelitian ini adalah penelitian hukum normatif dengan pengumpulan data studi kepustakaan. Sumber data yang digunakan dalam penelitian ini adalah sumber data primer dan sekunder dan analisis data yang digunakan bersifat kualitatif. Hasil penelitian iniadalah (1) Perusahaan asuransi yang dinyatakan bangkrut atau pailit berdasarkan putusan Pengadilan Niaga, mengakibatkan Perusahaan tersebut kehilangan hak keperdatanya untuk menguasai dan mengurus kekayaannya sejak putusan pailit dinyatakan. (2) Pemegang polis diposisikan dalam golongan kreditor dengan hak istimewa atau sebagai kreditur preferent yang tingkatannya lebih tinggi atau diutamakan dalam menerima hak-haknya atas pembagian harta kekayaannya. (3) Otoritas Jasa Keuangan diharuskan memastikan bahwasanya perusahaan tersebut memanglah dalam keadaan insolvent guna melindungi kepentingan yang lebih signifikan pula. Kata kunci: Kepailian, Perusahaan Asuransi, Otoritas Jasa Keuangan
ANALISIS MULTIVARIATE ADAPTIVE REGRESSION SPLINES DALAM PREDIKSI PENCAPAIAN TARGET PROFIT PERUSAHAAN DISTIBUTOR Suparmadi, Suparmadi; Rohminatin, Rohminatin; Rahmadita, Rahmadita
JOURNAL OF SCIENCE AND SOCIAL RESEARCH Vol 8, No 4 (2025): November 2025
Publisher : Smart Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54314/jssr.v8i4.4244

Abstract

Abstract: An objective performance evaluation process that can describe the company's condition is through the achievement of targets from each factor that influences profit achievement. The many variables that influence this profit achievement require in-depth and systematic analysis to obtain complete, fast and accurate information. However, so far the Gerai Mustika distributor company has only focused on sales factors, and ignored other factors. Furthermore, the large amount of financial data that has been computerized so far at Gerai Mustika is only limited to weekly, monthly and annual reports, has not been optimally utilized to help management evaluate performance. The study aims to build a prediction model for achieving profit targets from company financial data using Multivariate Adaptive Regression Splines (MARS) based on machine learning. Based on the analysis results, the MARS model is proven to be superior to conventional multiple regression in predicting Gerai Mustika's profit, indicated by a higher R-squared value (0.756), as well as lower MAE and MAPE, so it is able to capture more complex data patterns and provide more accurate predictions; While multiple regression is still relevant for simple linear relationships, it is less than optimal in representing non-linear data variations. Keywords: Prediction; MARS Method; Distributor; Profit; Machine Learning Abstrak: Proses evaluasi kinerja yang objektif yang dapat menggambarkan konidisi perusahaan yaitu melalui pencapaian target-target dari seti ap faktor yang mempengaruhi pencapaian profit. Banyaknya veriabel yang mempengaruhi percapaian profit ini maka dibutuhkan analisa yang mendalam dan tersistem agar mendapatkan informasi yang utuh, cepat dan akurat. Akan tetapi, selama ini perusahan distributor Gerai Mustika hanya fokus pada faktor penjualan saja, dan mengabaikan factor yang lain. Selanjutnya, jumlah data keuangan yang besar yang telah terkomputerisasi selama ini di Gerai Mustika baru sebatas untuk laporan mingguan, bulanan dan tahunan saja, belum dimanfaatkan secara optimal untuk membantu manajemen mengevalausi kinerja. Penelitian bertujuan untuk membangun model prediksi pencapaian target profit dari data keuangan perusahaan menggunakan Multivariate Adaptive Regression Splines (MARS) berbasis machine learning. Berdasarkan hasil analisis, model MARS terbukti lebih unggul dibandingkan regresi berganda konvensional dalam memprediksi profit Gerai Mustika, ditunjukkan oleh nilai R-squared yang lebih tinggi (0,756), serta MAE dan MAPE yang lebih rendah, sehingga mampu menangkap pola data yang lebih kompleks dan memberikan prediksi yang lebih akurat; sementara regresi berganda masih relevan untuk hubungan linear sederhana, namun kurang optimal dalam merepresentasikan variasi data yang non-linear.Kata kunci: Prediksi;Metode_MARS;Distributor;Profit;Machine_Learning 

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