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Syamruddin
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syambatubara@lkd-pm.com
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+62 21 74771224
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jurnalmandiri@lkd-pm.com
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INDONESIA
Jurnal Mandiri
Published by Lembaga Kajian Demokrasi dan Pemberdayaan Masyarakat
ISSN : 25803220     EISSN : 25804588     DOI : 10.33753/mandiri
Core Subject : Economy, Science, Social,
Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences
JURNAL MANDIRI: Ilmu Pengetahuan, Seni, dan Teknologi (P-ISSN: 2580-3220 and E-ISSN: 2580-4588) was published by Lembaga Kajian Demokrasi dan Pemberdayaan Masyarakat (LKD-PM). This journal is an Indonesian-based open access peer-reviewed journal that is official twice a year (June and December). This journal contain ideas or results of research and scientific work that comes from research and community service with the aim of developing science, art, and technology. In addition, this Journal is also expected to be able to support the improvement of lecturer competencies and an alternative for the public in publishing the results of their work. As far as the focus and seriousness consist of: Business Management Accounting Economics Entrepreneurship
Arjuna Subject : -
Articles 5 Documents
 1 
Search results for , issue "Vol 7 No 2: Desember 2023" : 5 Documents clear
Indonesia’s Economic Diplomacy to South Korea in Increasing Coffee Exports in 2016 – 2021 Pertiwi, Dian; Darmastuti, Shanti; Yudhono, Raden Maisa
Jurnal MANDIRI: Ilmu Pengetahuan, Seni, dan Teknologi Vol 7 No 2: Desember 2023
Publisher : Lembaga Kajian Demokrasi dan Pemberdayaan Masyarakat (LKD-PM)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33753/mandiri.v7i2.247

Abstract

As a coffee-producing country, Indonesia needs help exporting its coffee to South Korea, which has high coffee consumption. It causes the value and volume of Indonesian coffee exports to fall below expectations. This research aims to discuss the export of Indonesian coffee to South Korea by using international trade theory and the concept of economic diplomacy. This study uses descriptive qualitative methods with primary data from semi-structured interviews, while secondary data is obtained from documents and literature related to data collection collected from January – April 2023. The results of this study are economic diplomacy carried out to maximize Indonesian coffee exports in 2016 – 2021, consisting of business matching, coffeeversation, the Seoul coffee expo and Seoul café show, and the role of government and private actors. These efforts significantly increased the value and volume of Indonesian coffee exports to South Korea the following year.
The Influence of Employee Creativity and Job Involvement on Competitive Advantage Mediated by Strategic Planning at PT Nesinak Industries Usliani, Usliani; Setyaningrum, Retno Purwani
Jurnal MANDIRI: Ilmu Pengetahuan, Seni, dan Teknologi Vol 7 No 2: Desember 2023
Publisher : Lembaga Kajian Demokrasi dan Pemberdayaan Masyarakat (LKD-PM)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33753/mandiri.v7i2.251

Abstract

The purpose of this study was to determine the direct and indirect effects between the variables of employee creativity and job involvement variables mediated by strategic planning on competitive advantage. This research was conducted using a quantitative method approach. The sample used in this study was 90. Data collection was used by distributing questionnaires. The research results show that employee creativity (X1) has a positive influence on competitive advantage (Y) with a t-statistic value (5,570 > 1,96), work involvement (X2) has no influence on competitive advantage (Y) with a t-statistic value (1,685 < 1,96), strategic planning (Z) has no influence on competitive advantage (Y) with a t- statistic value (1,258 < 1,96), employee creativity (X1) has a significant influence on strategic planning (Z) with a t-statistic value (2,609 > 1,96), work involvement (X2) has a positive influence on strategic planning (Z) with a t-statistic value (5,934 > 1,96), employee creativity (X1) mediated by planning strategy (Z) has no influence on competitive advantage (Y) with a t-statistic value (0,937 < 1,96), work involvement (X2) mediated by strategic planning (Z) has no influence on competitive advantage (Y) with a t-statistic value (1,298 < 1,96).
The Influence of Prices and Promotions on Purchasing Decisions on Dine-in Services at McDonald’s Cideng, Central Jakarta Putranto, Ivan; Syamruddin, Syamruddin; Eliyani, Citra
Jurnal MANDIRI: Ilmu Pengetahuan, Seni, dan Teknologi Vol 7 No 2: Desember 2023
Publisher : Lembaga Kajian Demokrasi dan Pemberdayaan Masyarakat (LKD-PM)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33753/mandiri.v7i2.253

Abstract

The purpose of this research is to determine the effect of prices and promotions on customers' purchasing decisions for dine-in services at McDonald’s Cideng, Central Jakarta, both partially and simultaneously. The method used in this research is associative quantitative with a population of 37,500 customers taken as a sample of 100 respondents. The sampling technique uses a probability sampling method, namely accidental sampling. The data analysis techniques in this research are: simple linear regression analysis, multiple linear regression analysis, and coefficient of determination analysis. Then hypothesis testing is the t test and f test. The results of this research are that price influences purchasing decisions, this can be seen from the t test with the calculated t value > t table or (10.084 > 1.660). This is also reinforced by the ρ value < Sig.0.05 or (0.000 < 0, 05). Promotions influence purchasing decisions this can be seen from the t test with the calculated t value > t table or (9.126 > 1.660). This is also reinforced by the ρ value < Sig.0.05 or (0.000 < 0.05). Price and promotions influence purchasing decisions, this can be seen from the results of the f test where F calculated > F table or (73.628 > 2.70), this is also reinforced by ρ value < Sig.0.05 or (0.000 < 0, 05).
Quality of Omnichannel Integration and Perceived Value as Drivers of Customer Satisfaction and Loyalty Study at BNI Bank Nabila, Nuzul Inas; Sari, Aida; Marvinita, Risda; Vedy, Hanifa Syahirah
Jurnal MANDIRI: Ilmu Pengetahuan, Seni, dan Teknologi Vol 7 No 2: Desember 2023
Publisher : Lembaga Kajian Demokrasi dan Pemberdayaan Masyarakat (LKD-PM)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33753/mandiri.v7i2.257

Abstract

This study investigates the relationship that exists between omnichannel integration quality, customer value and customer responsiveness, namely satisfaction and loyalty. This research was conducted at Bank BNI. More specifically, this research aims to evaluate whether the positive value created by the omnichannel system as perceived by customers and a higher level of integration quality (integrity quality) can be one of the important drivers of bank customer satisfaction and loyalty. The method used for this study is a quantitative method, which involves parameter estimation, hypothesis testing, establishing confidence intervals, and the relationship between two or more characteristics (variables) for parameters with a known distribution (normal distribution). Next, it was analyzed using validity and reliability and PLS hypothesis testing. The unit of analysis in this research was 148 BNI bank customers. The results of this study include the following: There is a significant relationship between the quality of omnichannel integration and perceived value at Bank BNI, there is a significant relationship between the quality of omnichannel integrity and customer satisfaction at BNI Bank, there is a significant relationship between omnichannel perceived value (perceived value) on customer satisfaction at bank BNI, there is no significant effect between the quality of omnichannel integration on customer loyalty at Bank BNI, there is a significant effect between the omnichannel perceived value on customer loyalty at Bank BNI, there is an influence significant relationship between satisfaction and customer loyalty at Bank BNI.
The Influence of Trust and Ease of Using Paylater on Impluse Buying in Users E-Commerce Budiarti, Sari; Hardini, Resti; Sudirdja, Putri Fitrah; Annisa, Resi; Hasannuddin, M. Fuad
Jurnal MANDIRI: Ilmu Pengetahuan, Seni, dan Teknologi Vol 7 No 2: Desember 2023
Publisher : Lembaga Kajian Demokrasi dan Pemberdayaan Masyarakat (LKD-PM)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33753/mandiri.v7i2.258

Abstract

The purpose of this study is to explore the influence of trust and ease of using Paylater on impulse buying tendencies of e-commerce users. This study uses quantitative methods based on a questionnaire obtained from 100 respondents using a Likert scale. This research data was calculated using SPSS through validity & reliability test, normality test, multicollinearity test, heteroscedasticity test, simple linear regression analysis, partial t test, simultaneous f test, & coefficient of determination test. The results of this study show that the ease of use of Paylater has a significant positive effect on impluse buying, while trust in Paylater is not proven to have a significant effect on impluse buying. However, the finding of no significant effect of trust in the use of Paylater on impluse buying contradictsprevious research (Verhagen et al, 2011). This difference may be due to different research contexts or other factors that influence consumer trust in Paylater. The conclusion of this study is that the findings of this study add new insights in studying what factors influence impulse buying in the context of e-commerce, especially related to the use of Paylater.

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