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Kab. gresik,
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INDONESIA
GEMA EKONOMI
Published by Universitas Gresik
ISSN : 26210444     EISSN : -     DOI : -
Core Subject : Economy, Science,
Arjuna Subject : -
Articles 1,245 Documents
Faktor-Faktor Yang Mempengaruhi Rendahnya Minat Pedagang Muslim Dalam Menggunakan Jasa Bank Syariah Mandiri KC Sumberrejo-Bojonegoro Effasa, Ahmad Saifurriza; Ain, Furi Asfayatul
GEMA EKONOMI Vol 8 No 1 (2019)
Publisher : Fakultas Ekonomi Universitas Gresik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55129/https://doi.org/10.55129/.v12i4.2927

Abstract

 This research aims to analyze the factors which influence the low interest of muslim traders in the use of services Bank Mandiri Syariah KCSumberrejo. Those factors are product knowledge, promotion, Religiosity, and perception. This research was conducted in Bank Mandiri Syariah (BSM) Sumberrejo Branch because it is the only Islamic Bank in the Sumberrejo Sub-district in this research is still classified as low devotees namely muslim traders in the market Sumberrejo as the target. This research is quantitative research using Survey Method. The sampling technique used was Purposive Sampling. Data collection was done by disseminating a questionnaire to 71 respondents with muslim traders who haven't criteria using Bank Mandiri Syariah KC Sumberrejo and interpretation of data using Multiple Linear regression analysis.Based on the results of the test T (partial test) can be inferred variable promotion and perception of the partially positive and significant effect against the low interest in muslim traders using services Bank Mandiri Syariah KC Sumberrejo, with value significance under the value alpha (α = 0.05), whereas the variable product knowledge and Religiosity partially do not affect significantly to low interest in muslim traders using Bank Mandiri Syariah KC Sumberrejo, with value the significance of the above values of alpha (α = 0.05). The most influential factor obtained the dominant factors in perception, i.e. it is based on the value t calculate the factor of perception (5.808) is greater than count, the t factor of knowledge products (0.070), promotion (2.388) factors, and religiosity (1.622-) so that It is evident that the dominant perception more influential factor when compared to the factor of knowledge products, promotions, and religiosity. Keyword: Low Interest, knowledge products, promotions, Religiosity, and perception.DOI : 10.5281/zenodo.3474598
Pengaruh Motivasi dan Disiplin Kerja Terhadap Kinerja Pegawai Di Unit Pelaksana Teknis (UPT) Dinas Pertanian Wilayah II Kabupaten Gresik Kusumaningrum, Dini; Sari, Wulan Anjar
GEMA EKONOMI Vol 8 No 1 (2019)
Publisher : Fakultas Ekonomi Universitas Gresik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55129/https://doi.org/10.55129/.v12i4.2927

Abstract

Every organization wanted the employees who work well, and carry out the responsibilities given by the leadership or superiors. Achievement of performance that is still not optimal due to lack of motivation from superiors and work discipline is lacking. To create employee performance to run effectively, in this case employees at UPT Agricultural Department Region II requires motivation accompanied by high work discipline. The purpose of this study is to determine the influence of motivation and work discipline toward employee performance. The research was conducted at UPT Agriculture Department Region II District of Gresik. This research using quantitative approach. The technique of sampling in this research used saturated sampling or total sampling with a total sample of 33 respondents.  Techniques of collecting the data using questioner. The research findings from 33 participants using programme SPSS 15.00 version of windows. Based on the result test of t (partial), motivation variable (X1) can't influence toward performance employee (Y). Work discipline's variable (X2) gave significant influence on performance employee (Y). Based on test of F (simultan) showed motivation and work discipline give significant influence on performance employee. Keywords: Motivation, Work Disipline, and Employee PerformanceDOI :10.5281/zenodo.3474607
Pengaruh Komitmen dan Kerjasama Terhadap Kinerja Karyawan Pada PT. Wilmar Nabati Indonesia Gresik Syafii, Mochamad; Abdillah, Hasan
GEMA EKONOMI Vol 8 No 1 (2019)
Publisher : Fakultas Ekonomi Universitas Gresik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55129/https://doi.org/10.55129/.v12i4.2927

Abstract

Penelitian ini dilakukan untuk mengetahui bagaimana pengaruh parsial dan simultan, komitmen dan kerjasama terhadap kinerja karyawan (studi kasus PT. Wilmar Nabati Indonesia Gresik). Sehingga dengan gambaran tersebut, nantinya dapat dijadikan saran dan bahan untuk evaluasi kemajuan dan keberhasilan karyawan bagian Satpam dalam tugasnya sehari-hari di lingkungan perusahaan. Penelitian ini menggunakan pendekatan kuantitatif dengan mengunakan teknik analisis regresi linier berganda, uji asumsi klasik, uji f, uji t dalam analisis data. Penelitian mengambil populasi dengan teknik penentuan sampling jenuh karena semua populasi diambil dari seluruh anggota Satpam PT. Wilmar Nabati Indonesia Gresik digunakan sebagai sampel sebanyak 47 responden dan pengumpulan data dilakukan dengan kuesioner untuk memperoleh data. Hasil penelitian menunjukan bahwa variabel, komitmen dan kerjasama secara parsial berpengaruh signifikan terhadap kinerja karyawan. Adapun variabel, komitmen dan kerjasama secara simultan berpengaruh terhadap kinerja karyawan. Kata Kunci : Komitmen, Kerjasama, Kinerja Karyawan.DOI : 10.5281/zenodo.3474611
ANALISIS STRATEGI PEMASARAN DENGAN MENGGUNAKAN METODE SWOT TERHADAP KEPUASAN KONSUMEN (STUDI KASUSUD. FROTUNA BROWNIES KUKUS GRESIK) Khadijah, Susan Novitasari
GEMA EKONOMI Vol 8 No 2 (2019): GEMA EKONOMI
Publisher : Fakultas Ekonomi Universitas Gresik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55129/https://doi.org/10.55129/.v12i4.2927

Abstract

The purpose of this study is to identify the factors that most influence consumer satisfaction at UD. Fortuna Brownies Kukus Gresik is based on analysis from themarketing mix (Product, Price, Place and Promotion) to determine alternativemarketing strategies for gresik steamed brownies based on the SWOT analysis. Theresults of this study indicate that there is a relationship simultaneously Marketingmix has an effect on consumer satisfaction. Price variable as the dominant variableinfluencing consumer satisfaction. The results of the SWOT IFE (internal factorevaluation) and EFE (eksternal factor evaluation) matrix analysis show UD. FortunaBrownies Gresik steamer is in quadrant 1 which means that the strategy used is thestrategy of Strengths Opportunies (SO) or Growth strategy which shows that UD.Fortuna Brownies steamed Gresik belongs to a growing business and has a strongposition and opportunity. DOI 10.5281/zenodo.3629911
PENGARUH PRIBADI, SOSIAL, DAN BUDAYA TERHADAP KEPUTUSAN MEMILIH PEMBIAYAAN PENSIUN PADA BANK SYARIAH MANDIRI KC SUMBERREJO-BOJONEGORO Effasa, Ahmad
GEMA EKONOMI Vol 8 No 2 (2019): GEMA EKONOMI
Publisher : Fakultas Ekonomi Universitas Gresik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55129/https://doi.org/10.55129/.v12i4.2927

Abstract

In Bojonegoro there are conventional and sharia banks that both have financing or credit products for pensioners. This led to competition in obtaining the customer to elect retirement financing at Bank Syariah Mandiri. Banking should thoroughly understand the factors affecting the decision of the customer in choosing financing. The goal that is to be achieved in this study is to know the individual, social, and cultural influences both partially and simultaneously on the decision to choose pension financing in Bank Syariah Mandiri KC Sumberrejo and toretrieve the most dominant variable. This study is quantitative research using the Survey method. Specifies the number of samples with the Slovin formula and the sampling technique used is Simple Random Sampling. The collection of data is done by spreading the questionnaire to 78 respondents with the criteria of having pension financing at Bank Syariah Mandiri KC Sumberrejo. Data analysis using multiple linear regression analyses. The results showed that the simultaneous personal, social and cultural effect was significant to the decision to choose the certification financing at Bank Syariah Mandiri KC Sumberrejo based on the value F calculate > F table (7, 943 > 2.73) as well as the significance sig value 0,000 < 0.05 (Alpha). Partial personal factors have a significant effect on the decision to choose the certification financing based on the calculated T value > of T table (3,759 > 1,991) and the value of sig significance 0,000 < 0.05 (Alpha). Social factors have no significant effect on the decision to choose the certification financing based on the calculated T value < of T table (-1.084 > 1,991) and the significance value of sig 0.282 > 0.05 (Alpha). Cultural factors have significant effect on the decision to choose the certification financing based on the calculated T value > of T table (2,811 > 1,991) and the value of sig significance 0,006 < 0.05 (Alpha). Personal variables the most dominant influence on the decision to choose a pension financing in Bank Syariah Mandiri KC Sumberrejo.DOI 10.5281/zenodo.3629907
PENGARUH KUNJUNGAN WISATAWAN PADA MALAM JUMAT LEGI TERHADAP PENINGKATAN OMZET PEDAGANG OLEH-OLEH (STUDI KASUS WISATA RELIGI MAKAM SUNAN GIRI GRESIK) Faizin, Muhammad
GEMA EKONOMI Vol 8 No 2 (2019): GEMA EKONOMI
Publisher : Fakultas Ekonomi Universitas Gresik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55129/https://doi.org/10.55129/.v12i4.2927

Abstract

This study aims to examine and prove the effect of tourist visits on the night of legi friday on increasing the turnover of merchants souvenirs in the religious tourism of the Sunan Giri Gresik. This research is especially important to find out about the positive changes that occur in the turnover of merchants souvenirs in the religious tourism of the Sunan Giri Gresik. This study uses a quantitative approach with simple linear analysis. The number of samples taken was 65 respondents and data collection was done by questionnaire to obtain data. The results of this study are the accountability of tourist visits on the night of Legi Friday has a significant positive effect on the increase in turnover of traders souvenirs.DOI 10.5281/zenodo.3629195
ANALISIS PENERAPAN PSAK 24 IMBALAN PASCAKERJA PADA PT. PERKEBUNAN NUSANTARA XI Ulum, Bustanul
GEMA EKONOMI Vol 8 No 2 (2019): GEMA EKONOMI
Publisher : Fakultas Ekonomi Universitas Gresik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55129/https://doi.org/10.55129/.v12i4.2927

Abstract

This study aims to examine and prove the effectiveness of post-employment benefits at PT. Perkebunan Nusantara XI is in accordance with PSAK 24. This research is important because there are still a number of companies that are still blind about the application of PSAK 24, causing employee welfare to be inadequate. This study uses a descriptive qualitative approach by taking some data and conducting interviews with employees regarding the post-employment benefits obtained. The results of this study are PT. Perkebunan Nusantara XI has implemented a post-employment benefit program in accordance with PSAK 24 and provides facilities for employees to participate in a defined and effective contribution programDOI 10.5281/zenodo.3629909
ANALISIS PENGENDALIAN SISTEM ENTERPRISE RESOURCE PLANNING (ERP) UNTUK MENINGKATKAN KEGIATAN PENGADAAN BARANG PADA PT KAWASAN INDUSTRI GRESIK Suparman, Petrus
GEMA EKONOMI Vol 8 No 2 (2019): GEMA EKONOMI
Publisher : Fakultas Ekonomi Universitas Gresik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55129/https://doi.org/10.55129/.v12i4.2927

Abstract

Along with the changing times, Enterprise Resource Planning (ERP) systems are now in great demand by many company management, because it has many advantages. This study aims to determine and analyze the role of controlling Enterprise Resource Planning (ERP) systems to increase procurement activities. The type of research used is qualitative. The method used in this study is descriptive qualitative. The results of the research conducted by the researcher stated that the role of controlling the system of Enteprise Resource Planning (ERP) to increase the procurement activities of the goods was very good, but there were several things which according to the researchers must be corrected immediately (1) Adding the function of making SPK (Work Order) (2) Integrating into the financial system so that the old system of the cashter system does not need to be used againDOI 10.5281/zenodo.3629915
PENGARUH STRATEGI SEGMENTATION, TARGETING DAN POSITIONING TERHADAP KEPUTUSAN PEMBELIAN HANDPHONE (STUDI KASUS RIZQY MOBILE & COMP GRESIK) Farida, Nur
GEMA EKONOMI Vol 8 No 2 (2019): GEMA EKONOMI
Publisher : Fakultas Ekonomi Universitas Gresik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55129/https://doi.org/10.55129/.v12i4.2927

Abstract

This study aims to examine and prove the effect of the strategy of segmentation, targeting and positioning on mobile purchasing decisions in Rizqy mobile & comp Gresik. This study uses a quantitative approach with multiple linear regression analysis with the data processed is segmentation, targeting, positioning and purchasing decisions. The number of samples taken 75 respondents and data collection was done by distributing questionnaires. The results showed that all independent variables segmentation, targeting and positioning partially had an influence on the increase in mobile purchasing decisions in Rizqy mobile & comp Gresik. The strategy of segmentation, targeting and positioning simultaneously has a positive and significant effect on mobile purchasing decisions on Rizqy mobile & comp Gresik.DOI 10.5281/zenodo.3629917
PENGARUH SELEKSI DAN PELATIHAN TERHADAP KINERJA KARYAWAN ROCKET CHICKEN DI GRESIK Mubbaroq, Abdullah
GEMA EKONOMI Vol 8 No 2 (2019): GEMA EKONOMI
Publisher : Fakultas Ekonomi Universitas Gresik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55129/https://doi.org/10.55129/.v12i4.2927

Abstract

Rocket Chicken in Gresik. This research is important to learn about positive changes that occur in employee performance at Rocket Chicken store. This research uses quantitative with multiple linear analysis. The number of samples taken as many as 52 respondents and collected data was done by questionnaire to collect data. The results of this study are the accountability of Rocket Chicken employee performance in Gresik has a significant positive effect on improving employee performance.DOI 10.5281/zenodo.3629919

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