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Jurnal Riset Bisnis dan Investasi
ISSN : 26408211     EISSN : 2684706X     DOI : -
JURNAL RISET BISNIS & INVESTASI (JRBI) is published by the Department of Commerce Administration, Politeknik Negeri Bandung (POLBAN) as a communication media and forum for discussing economic and business issues in both national and regional. This journal is published three times in a year, containing research results, literature studies, critical discussions, or critical and fresh original discussions. The editorial team of JRBI invites scholars, especially academia from universities to fill in various topics that become the focus of this journal.
Arjuna Subject : -
Articles 395 Documents
Analisis Pengaruh Inovasi Produk Terhadap Keunggulan Bersaing Pada UKM “Duren Kamu Pasti Kembali” di Kota Serang Hasnatika, Imas Fatimah; Nurnida, Ida
Jurnal Riset Bisnis dan Investasi Vol. 4 No. 3 (2018): Jurnal Riset Bisnis dan Investasi
Publisher : Jurnal Riset Bisnis dan Investasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35313/jrbi.v4i3.1252

Abstract

The study was conducted to determine the effect of product innovation on competitive advantage at SME of “Duren Kamu Pasti Kembali” in Serang City. This study uses quantitative and was analyzed descriptively the hypothesis was tested by using simple linear regression analysis. This study uses descriptive research-causality. Sampling technique used was saturated sampling type under non-probability sampling, with the 19 respondents. Based on the results of testing the hypothesis with the t-test, product innovation significantly influenced on competitive advantage at SME “Duren KPK” in Serang City. The results of coefficient of determination showed that product innovation at SME “Duren KPK” was able to explain 77,8% competitive advantage, and the remaining 22,2% was influenced by other factors not examined in this research. The conclusion of this study is product innovation at SME “Duren KPK” is categorized as good, but there are several aspects that need to be improved such as product innovation that is still easily imitated by other competitors, and the price of products that are not yet affordable.
Pengaruh People, Process dan Physical Evidence Terhadap Keputusan Mahasiswa Memilih STIBANKS Al Ma’soem (Tahun Akademik 2017/2018) Rakhman, Faisal
Jurnal Riset Bisnis dan Investasi Vol. 4 No. 3 (2018): Jurnal Riset Bisnis dan Investasi
Publisher : Jurnal Riset Bisnis dan Investasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35313/jrbi.v4i3.1253

Abstract

This research aimed to analyze the influence of People, Process and Physical evidence on the students' decision choice STIBANKS Al Ma’soem. This research uses quantitative associative method. The research data was obtained from primary data by distributing questionnaires to students in STIBANKS Al Ma'soem and then processed with IBM SPSS Statistic 23. The results showed that correlation is weak and there are not significant People, Process and Physical evidence on the students' decision choice STIBANKS Al Ma’soem. F test results showed that the factors of People, Process and Physical evidence does not significantly affect the students' decision choice STIBANKS Al Ma’soem. The R-square value obtained amounted to 0.1615, or 16.15%, that meaning simultaneous People, Process and Physical evidence contributes 16.15% to the effect on the students choice  STIBANKS Al Ma’soem, and while the rest (1-R²) of 83.85% is the number of contributions made by other factors not examined. The study reveals that students expect fast response from the officer while giving information to students, such as academic information. Students also expect a simple procedure in order for their needs, such as to make academic letters. The management of STIBANKS Al Ma’soem must improve on other factors that can increase the number of students in the next period, such as service quality and promotion mix.
Pengaruh Kepemimpinan Transformasional Terhadap Organizational Citizenship Behaviour (Studi Kasus PT Komatsu Undercarriage Indonesia) Veneta, Febyola; Amalia, Sholihati
Jurnal Riset Bisnis dan Investasi Vol. 4 No. 3 (2018): Jurnal Riset Bisnis dan Investasi
Publisher : Jurnal Riset Bisnis dan Investasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35313/jrbi.v4i3.1254

Abstract

The purpose of this research is to analyze the influence of transformational leadership on organizational citizenship behavior. This research uses quantitave descriptive method. The sample in this study was 150 employees of Komatsu Undercarriage Indonesia Ltd, using non-probability sampling - saturation sampling. The collection of information in this study was conducted by providing questionnaires to employees and analyzed by using descriptive analysis, correlation, regression, coefficient of determination, and hypothesis testing. The results of this study indicate that transformational leadership affects organizational citizenship behavior by 31,5% and the rest is influenced by other factors. Analysis results show that transformational leadership has a significant effect on organizational citizenship behavior. 
Pengaruh Konflik Pekerjaan-Keluarga Terhadap Kepuasan Kerja (Kasus Karyawan Bank BJB Cabang Utama Bandung) Yasyifa, Afina Azka; Raharso, Sri
Jurnal Riset Bisnis dan Investasi Vol. 4 No. 3 (2018): Jurnal Riset Bisnis dan Investasi
Publisher : Jurnal Riset Bisnis dan Investasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35313/jrbi.v4i3.1255

Abstract

The current business organization is important to review the conflict between work and family. It can impact on the survival of employees in business organizations. Work-family conflicts can be one reason employee dissatisfaction with work. The relationship between work-family conflict and job satisfaction. Based on research conducted on 118 respondents employees Bank Bjb Office Main Branch Bandung obtained results that show there is a relationship between work family conflict with job satisfaction. This is evidenced by the results of correlation analysis between work family conflict variables with job satisfaction included in the negative and significant relationship. Furthermore, work family conflict also has a negative effect on job satisfaction in the regression analysis done.
Pengaruh Rasio Keuangan Terhadap Harga Saham Permatasari, Sheila Silvia; Mukaram
Jurnal Riset Bisnis dan Investasi Vol. 4 No. 3 (2018): Jurnal Riset Bisnis dan Investasi
Publisher : Jurnal Riset Bisnis dan Investasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35313/jrbi.v4i3.1256

Abstract

This study aims to influence the financial ratios of stock prices on the issuers of automotive sector companies and components listed on the Indonesia Stock Exchange period 2011-2016. This study is a documentation study, where the data used is secondary data obtained from company reports that have been available. The population in this research is all companies of automotive sector and components listed in IDX and reporting company's finance in period 2011-2016. From a total of 13 companies, 12 companies were taken as samples because one company did not meet the requirements of the financial statements for the period in this study. Data analysis was done by multiple linear regression analysis and hypothesis test by using t test and F test. The result showed that DERand PER have negative and significant effect to stock price in automotive company and component listed on IDX 2011-2016, TATO has a positive and insignificant effect on stock prices in automotive companies and components listed on IDX 2011-2016, CR and ROA have negative and significant effect on stock price in automotive company and component listed on IDX 2011-2016.
E-Tailing Consumer Adoption in The Indonesian Fashion Industry: The Role of Technology Acceptance Model Deisti, Aldi Ramdhani Fahlevi; Sarah, Ira Siti; Putri, Ivon Sandya Sari; Pratiwi, Leni Nur
Jurnal Riset Bisnis dan Investasi Vol. 5 No. 2 (2019): Jurnal Riset Bisnis dan Investasi
Publisher : Jurnal Riset Bisnis dan Investasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35313/jrbi.v5i2.1323

Abstract

The retail web system, also known as e-tailing, has utilized by many national and multinational fashion companies in Indonesia. However, many consumers are hesitated to adopt this new kind of transaction channel. This study aims to test consumers’ adoption of e-tailing in the Indonesian fashion industry using technology acceptance model (TAM), i.e. perceived ease of use (PEU), perceived usefulness (PU), and attitude towards using (ATU). A quantitative approach was used in this study. The web user of 169 respondents was asked to fill in a questionnaire. The collected data was then analysed using structural equation modelling (SEM). The result finds e-tailing adoption is strongly impacted by perceived ease of use, perceived usefulness, and attitude towards using. This study suggests sales manager hear consumers' needs and behaviour when they go shopping online.
Peran Adopsi Teknologi Social Media Terhadap Niat Berwirausaha Mahasiswa : Studi pada Mahasiswa Vokasi Non Rekayasa Polban Chaniago, Harmon; Sayuti, Abdul Malik
Jurnal Riset Bisnis dan Investasi Vol. 5 No. 3 (2019): Jurnal Riset Bisnis dan Investasi
Publisher : Jurnal Riset Bisnis dan Investasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35313/jrbi.v5i3.1578

Abstract

Penelitian ini mengungkap sejauh mana kemampuan adopsi penggunaan social media yang digunakan mahasiswa vokasi berperan mendorong tumbuhnya minat berwirausaha. Keterampilan lebih yang dimiliki oleh mahasiswa vokasi akan mudah mewujudkan minat sebagai wirausaha. Disisi lain perguruan tinggi vokasi, telah membekali mahasiswanya dengan pengetahuan kewirausahaan. Karenanya diperlukan analisis yang mendalam, apakah pengetahuan dan penguasaan social media yang ada pada diri mahasiswa, menumbuhkan minat menjadi wirausaha. Untuk mendapatkan hasil yang diinginkan, penelitian ini menggunakan pendekatan kuantitatif dengan menyebarkan kuesioner pada 309 responden penelitian sesuai kriteria. Analisis data menggunakan analisis faktor dan analisis regresi berganda, ini bertujuan untuk melihat pengaruh adopsi teknologi social media terhadap niat berwirausaha pada mahasiswa. Hasil penelitian ini memberikan gambaran faktual tentang adanya pengaruh adopsi teknologi social media dalam mendorong tumbuhnya niat berwirausaha mahasiswa. Penelitian ini juga memberikan gambaran deskriptif tentang aplikasi social media mana yang paling banyak digunakan oleh mahasiswa dalam kegiatan wirausaha.
Analisis Hambatan Fungsional Terhadap Adopsi Layanan Mobile Payment Suhaeni, Tintin
Jurnal Riset Bisnis dan Investasi Vol. 5 No. 3 (2019): Jurnal Riset Bisnis dan Investasi
Publisher : Jurnal Riset Bisnis dan Investasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35313/jrbi.v5i3.1579

Abstract

Kebutuhan manusia yang semakin komplek, menuntut inovasi teknologi, termasuk sektor keuangan. Mobile payment menjadi produk inovatif yang dapat menjawab kebutuhan tersebut. Dengan berbagai kemudahan yang ditawarkan, pengguna dapat melakukan transaksi keuangan tanpa terbatas jarak dan waktu. Namun, dibalik keunggulan tersebut, kompetisi teknologi digital di Indonesia dan pengguna transaksi non-tunai di Indonesia masih rendah. Oleh karena itu, penelitian ini bertujuan untuk menganalisis seberapa besar pengaruh hambatan fungsional terhadap adopsi layanan mobile payment di Kota Bandung dengan menggunakan teori hambatan fungsional dari model innovation resistance theory (ITR). Metode penelitian deskriptif kuantitatif digunakan untuk mengolah 150 data responden non pengguna layanan mobile payment di Kota Bandung, analisis data menggunakan regresi sederhana. Hasil penelitian menunjukkan hambatan fungsional berpengaruh secara signifikan terhadap adopsi layanan mobile payment, mampu menjelaskan adopsi layanan mobile payment di Kota Bandung sebesar 15%.
Peran Kualitas Pelayanan Terhadap Loyalitas Pelanggan Jasa Transportasi Online Aprilla, Ingga Widi; Amalia, Sholihati
Jurnal Riset Bisnis dan Investasi Vol. 5 No. 1 (2019): Jurnal Riset Bisnis dan Investasi
Publisher : Jurnal Riset Bisnis dan Investasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35313/jrbi.v5i1.1611

Abstract

Service quality is a form of activity undertaken by a company that aims to meet the wants and needs of customers by providing good service. Customer loyalty is a consumer's assessment of the quality of the product or service it receives based on existing expectations in the mind. Loyal customers will always tend to only one brand even though there are many similar brands. Sample in this study amounted to 135 respondents, is the people of Bandung who have or often use online transportation. The sampling technique using simple random sampling. The purpose of this study is to find out the influence of service quality on online transportation customer loyalty. The result obtained shows that service quality influence significantly customer loyalty by 24,1%.
Loyalitas Pelanggan Pada Business-To-Business: Pengaruh Kualitas Pelayanan Marjani, Lulu; Sutisna, Mamun
Jurnal Riset Bisnis dan Investasi Vol. 5 No. 1 (2019): Jurnal Riset Bisnis dan Investasi
Publisher : Jurnal Riset Bisnis dan Investasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35313/jrbi.v5i1.1612

Abstract

Customer loyalty is the key to the success of every company, especially in business to business (B2B) markets where the company has a long-term orientation business. Due to the importance of maintaining the quality of service to create customer loyalty, this research was conducted to determine the effect of service quality on customer loyalty on business to business. This research uses 117 business to business customers as respondents. The results of this study illustrate that service quality has an effect of 54,6% on customer loyalty.

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