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MEDIAKOM: Jurnal Ilmu Komunikasi
Published by Universitas Muhammadiyah Jember
ISSN : 25801899     EISSN : 26565706     DOI : -
Core Subject : Education, Social,
Languange, Linguistic, Communication & Media Social Sciences
MEDIAKOM: Jurnal Ilmu Komunikasi adalah jurnal ilmu komunikasi nasional peer-review yang diterbitkan oleh Universitas Muhammadiyah Jember dua kali setahun. Jurnal ini menyediakan akses terbuka langsung ke kontennya berdasarkan prinsip bahwa membuat penelitian tersedia secara bebas untuk umum mendukung pertukaran pengetahuan global yang lebih besar. Tujuan jurnal ini adalah untuk memberi tempat bagi akademisi dan praktisi untuk menerbitkan artikel penelitian, ulasan artikel, dan ulasan buku yang asli. Artikel pada dasarnya berisi topik tentang Ilmu Komunikasi di semua aspek. Artikel ilmiah yang membahas Ilmu Komunikasi, Jurnalistik, Public Relations, Marketing Public Relations, dan Isu-isu terkait New Media dipersilahkan. Mediakom tersedia dalam bentuk cetak dan versi online.
Arjuna Subject : -
Articles 98 Documents
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KOMUNIKASI ANTARA PEMELUK AGAMA MINORITAS ISLAM DAN PENGANUT AGAMA MAYORITAS HINDU DI KABUPATEN KERANGASEM BALI Cahyono, Hery Bambang
MEDIAKOM : Jurnal Ilmu Komunikasi Vol 3, No 2 (2020): Mediakom Vol 03, No 02, Februari 2020
Publisher : Universitas Muhammadiyah Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32528/mdk.v3i2.3129

Abstract

Living together peacefully in a different society is not easy. Adherents of minority Muslims and majority Hindus in Karangasem Bali is a clear proof. They are able to work together to advance the region without meaningful conflict. Even though in Lampung Province there is still frequent friction between two religious adherents. An interesting problem is; how is the communication between these two elements of society and how to solve if there are problems that arise. The theory used is interpresonal communication by taking a role theory model. The method used is descriptive qualitative while the location stabilizes is At-Taqwiin Islamic Boarding School in Karangasem Regency, Bali. The result is that the community is accustomed to working in social, economic, political to social matters, while many religious issues are left to the kiai and religious teachers in the pesantren. The kiai has laid the foundation of harmonious communication and if there is a problem, the kiai always helps solve it.
TINJAUAN TEORI LITERASI KONTEN KAMPANYE GRACE NATALIE DI INSTAGRAM PADA MAHASISWA ILMU KOMUNIKASI Hakim, Lukman; Sutjipto, Vera Wijayanti
MEDIAKOM : Jurnal Ilmu Komunikasi Vol 3, No 2 (2020): Mediakom Vol 03, No 02, Februari 2020
Publisher : Universitas Muhammadiyah Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32528/mdk.v3i2.3130

Abstract

Grace Natalie Lousia is a chair of PSI . In winning the 2019 general election, strategies are needed, one of which is a campaign strategy through social media. The purpose of this research is to find out whether the campaign carried out by Grace Natalie on Instagram social media is successful if viewed from the literacy ability of her Instagram media content on Communication Studies students at Universitas Negeri Jakarta. The theory of this research is the theory of Media Literacy. The type of this research is quantitative with a population of 121 and a total sample of 93 Communication Studies students at the Universitas Negeri Jakarta based on the calculation of the Yamane formula. Researchers used a questionnaire instrument in gathering data for this study. The results of this research conclude that the level of media content literacy for Grace Natalie's campaign content on social media Instagram is quite good in society. The better the level of media literacy in Grace Natalie's campaign content, the higher the level of effective use of social media to serve as a campaign venue.
HAMBATAN KOMUNIKASI ANTAR BUDAYA MAHASISWA NTT DI YOGYAKARTA Go, Aleksis Febrian; Vidiadari, Irene Santika
MEDIAKOM : Jurnal Ilmu Komunikasi Vol 3, No 2 (2020): Mediakom Vol 03, No 02, Februari 2020
Publisher : Universitas Muhammadiyah Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32528/mdk.v3i2.3131

Abstract

This study discuss the barriers to intercultural communication experienced by students from East Nusa Tenggara (Nusa Tenggara Timur or NTT) while studying in Yogyakarta. This research starts from the condition of Yogyakarta as one of the destination for students from all over Indonesia to continue their educations, especially students from NTT. This research use qualitative descriptive as a method, data collected by interviewing the students from NTT and also collecting data from the media. The results indicate that the differences of language, habits, and perceptions made the barriers to intercultural communication for NTT students. In addition, the  stereotypes attached to NTT students such as troublemaker, came from underdeveloped area, and easily commit to criminal acts are the sources of gaps between NTT students and other people around them
JARINGAN KOMUNIKASI DI USAHA KECIL DAN MENENGAH TRIS FLOWER JAMBANGAN SURABAYA Angela, Thevani Clarine; S. F, Brigitta Revia; Nugraheni, Yuli
MEDIAKOM : Jurnal Ilmu Komunikasi Vol 3, No 2 (2020): Mediakom Vol 03, No 02, Februari 2020
Publisher : Universitas Muhammadiyah Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32528/mdk.v3i2.3127

Abstract

This study aims to determine the communication network at Small and Medium Enterprises Tris Flower Jambangan Surabaya which has a waste recycling management process that is sorting raw materials, cleaning or washing, designing models, cutting materials and sewing. This study explains the process of forming a communication network that starts from two-way communication and then develops into reciprocal communication so that it can form a convergence communication model. This study uses a network analysis method, which aims to assist researchers in making a relationship map (mapping) through a matrix and sociogram. Through this sociogram we can know the role of the network including Components, Clicks, Bridges, Hubs, Cutpoints, Isolates. The results of this study are the roles that appear in the waste recycling processing network namely; (1) sorting raw materials there are roles of Clicks, Cutpoints, Bridges , and Hubs, (2) cleaning and washing, there is the role of Hubs, (3) designing models or designs there are roles of Clicks, Isolate, Cutpoints, and Hubs, (4) cutting of materials there is the role of Clicks, Cutpoints, and Hubs, (5) sewing there is the role of Isolate, and Hubs.
BERKOMUNIKASI EFEKTIF DENGAN KALIMAT EFEKTIF DALAM BAHASA INDONESIA Parto, Parto
MEDIAKOM : Jurnal Ilmu Komunikasi Vol 3, No 2 (2020): Mediakom Vol 03, No 02, Februari 2020
Publisher : Universitas Muhammadiyah Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32528/mdk.v3i2.3132

Abstract

The most effective communication media is language. However, not all uses of language can produce effective communication. Effective communication can only be done when there is an understanding between the communicator and the communicant. This means that language understanding between communicators and communicants is a demand in effective communication (Kemendikbud, 2013). In such languages it is necessary to use effective sentences. Therefore, in effective communication effective sentences. In other words, effective communication can only be achieved by using effective sentences. In this paper explained about communication, effective communication, and effective sentences in Indonesian.
PERAN MEDIA ARUS UTAMA DALAM MEMUBLIKASIKAN PRODUK MAKANAN HALAL Suyono, Suyono
MEDIAKOM : Jurnal Ilmu Komunikasi Vol 3, No 2 (2020): Mediakom Vol 03, No 02, Februari 2020
Publisher : Universitas Muhammadiyah Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32528/mdk.v3i2.3128

Abstract

This study uses a qualitative descriptive approach, by observing / observing related mainstream Media roles in publishing Halal food products. Refer to the Law (UU) Number 33 year 2014 on the Halal Product Guarantee (JPH), which will be effective 17 October 2019, then food products, beverages, and other products that are circulating and traded in the region of Indonesia must be certified Halal. Halal products are products (food, beverages, etc.) that are processed and produced halal. The same is the case with materials and the process should also be halal. Halal Certificate In fact protects Muslim consumers against unkosher products and beverages, provides a sense of security and comfort to consume them, because there is no doubt that the product is indicative of the things that are haraam According to Islamic law. Although the validity period has lived a few more months, but the reverb enforcement of the law No. 33/2014, not yet loud heard in the community. Hence, the authors are interested in researching how much mainstream media roles (mainstream media, especially newspapers and television) are participating in publishing halal product guarantees, in the announcement. From the author's research, apparently mainstream media has not contributed much in the community to realize the production and also consume halal products. Although some food producers, drinks and beauty equipment, have been conducting socialization activities through advertising in the media, especially on television, by listing the halal logo from LPPOM-MUI, in the ad packaging that served. 
PERAN USER GENERATED CONTENT (UGC) INSTAGRAM PADA INDUSTRI MAKANAN Desi Rubyanti; Irwansyah Irwansyah
MEDIAKOM : Jurnal Ilmu Komunikasi Vol 4, No 1 (2020): Mediakom Vol 04, No 01, Agustus 2020
Publisher : Universitas Muhammadiyah Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32528/mdk.v4i1.3569

Abstract

Participatory web era allows more social media users’ contribution to virtual communities, including creating User-Generated Content (UGC) for information sharing and communicating with other users. Awareness and informing concepts are brought by UGC content through discussion and/or posts can. In the food industry, UGC can act as Electronic-Word of Mouth with contributions and creations which are produced by users. Information about the function of organic information. Food industry players such as the Indomie brand see the opportunity to use UGC as an initial step for Electronic Word of Mouth in achieving its audience awareness goals. Using the phenomenological method, this qualitative study conducted data mining through informants who were directly involved in the UGC-based campaign on Indomie HypeAbis Chitato Taste of Roast Beef. Data shows sending trial products can build E-WOM organically and elevate share of voice through UGC that produced by Indomielovers. Strong UGC also needs to be supported by strong branding and motivation from users' prestige towards food trends to get recognition in the virtual community.
REPRESENTASI BUDAYA ETNIS PADA PROGRAM TELEVISI ETHNIC RUNAWAY EPISODE SUKU SAMBORI Aditya Dimas Pratama
MEDIAKOM : Jurnal Ilmu Komunikasi Vol 4, No 1 (2020): Mediakom Vol 04, No 01, Agustus 2020
Publisher : Universitas Muhammadiyah Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32528/mdk.v4i1.3578

Abstract

This research presents an ethnic culture in the meaning of denotation, connotation, and myths that appear in episodes of Ethnic Run Away of the Sambori Tribe that broadcasted on Trans TV. The data in this research obtained from Ethnic Run Away television program episode Tribe Sambori which served on Trans TV channel. In discussing on this research, intercultural communication concepts being used and Adorno’s thought about non identity in negative dialectics. The result showed that there are five scenes in the impression particulary representative Tribe Sambori. And then from that scenes could be identified that myth about Tribe Sambori such as Sambori is communities from Tribe Bima which live in Sambori village, Bima district, Nusa Tenggara Barat province. Sambori also have the uniqueness of its own, both from history’s side and culture. By analyze the sign in the form of audio-visual aspects, this research conclude that the impressions of Ethnic Run Away Episode Tribe Sambori can’t be separated from a dominant edilogy likes etnocentrism.
IMPLEMENTASI DIRECT SELLING PADA PT.MELIA SEHAT SEJAHTERA Feri Sulistyanto; Femi Oktaviani
MEDIAKOM : Jurnal Ilmu Komunikasi Vol 4, No 1 (2020): Mediakom Vol 04, No 01, Agustus 2020
Publisher : Universitas Muhammadiyah Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32528/mdk.v4i1.3570

Abstract

PT.Melia Sehat Sejahtera is a direct sales company with a multilevel marketing system established in 2003 with health and beauty products. Melia Sehat Sejahtera Company helps the economy of various groups by becoming a distributor or business partner. In the implementation of direct selling, communication becomes an important role in terms of persuading, inviting and influencing prospective consumers let alone a bad image of the multilevel marketing system. The form of communication, communication process, the choice of communication media and communication barriers in implementing direct selling are the objectives of the study. Qualitative research methods and case studies as the approach. Obtaining data through observation, interviews, researcher documentation and literature studies as a complement to the data. The results of this study indicate that the form of communication in the implementation of direct selling PT. MSS uses interpersonal communication, group communication, public communication and organizational communication as distributor activities to increase sales and maintain networks. The communication process used by distributors in direct selling is primary and secondary communication processes using symbols and other tools. Media communication in direct sales in the form of audio, audio visual, print and electronic. And barriers to communication in sales are caused by personal and environmental impacts on potential consumer decisions..
OPINI MAHASISWA DALAM PEMILU PRESIDEN 2019 (STUDI KASUS AKTIFIS BEM FISIP TENTANG #2019GANTIPRESIDEN PADA LIMA (5) PERGURUAN TINGGI DI KABUPATEN JEMBER) Juariyah Juariyah; Nurul Wijayanti
MEDIAKOM : Jurnal Ilmu Komunikasi Vol 4, No 1 (2020): Mediakom Vol 04, No 01, Agustus 2020
Publisher : Universitas Muhammadiyah Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32528/mdk.v4i1.3571

Abstract

Opinion is formed through information in the mass media that causes controversy and reap the response of the community to finally be able to influence the decision in the general election. The 2019 election was a very interesting political event, because at the same time the Indonesian people elected the President and the people's representatives. The theory used in this research is the theory of opinion formation that has been developed by Noelle-Neumann, the Spiral of Silence theory. The research method uses a qualitative approach with in-depth interview techniques at ten (10) Bem activists in 5 (five) universities in Jember Regency. The results showed that the opinions that emerged from several Bem FISIP administrators in Jember District were very diverse, they channeled them through social media which was considered as the most updated media.

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