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PARTICIPATORY FANDOM OF ARMY BTS INDONESIA IN THE DIGITAL COMIC ON WEBTOON APPS Irwansyah, Irwansyah; Lestari, Annisa Fitriana
Journal Communication Spectrum : Capturing New Perspectives in Communication Vol 10, No 1 (2020): February - July 2020
Publisher : Department of Communication Science, Bakrie University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36782/jcs.v9i1.1872

Abstract

The development of technology, communication and information facilitates cultural exchange in individuals and groups. One form of the phenomenon of cultural exchange is K-Pop. K-Pop has given rise to presence of idol, fans and fandom. Uses and gratification theory shows that individuals actively use the media to fulfill their goals as fans with a form of participatory fandom. In economy context, idols are used as a media consumer attraction. Idol cooperation with a media, attracted fans to participate with the media. With the presence of digital media, fans do online participatory fandom activities, such as digital comics. The features of digital comics are used by fans as a medium for participatory fandom. By making fans of BTS (ARMY BTS Indonesia) in LINE Webtoon, this research was conducted to look at patterns of fan participation with different categories in utilizing digital comic applications as fandom media. Research used constructivism paradigm through a qualitative digital ethnographic approach. Semi-structured interviews were carried out on five informants who were ARMY BTS Indonesia as readers of "Save Me" webtoon and digital observations in LINE Webtoon. The results show that there are two characteristics of fans, namely temporary fan and devoted fan. Other results show that devoted fans take advantage of the features in LINE Webtoon more optimally as a form of dedication to their idols, while temporary fans have other phenomena besides idols to do participatory fandom activities. To cite this article (7th APA style): Irwansyah & Lestari, A. F. (2020). Participatory Fandom of Army BTS Indonesia in the Digital Comic on Webtoon Apps. Journal Communication Spectrum, 10(1), 46-57. http://dx.doi.org/10.36782/jcs.v9i1.1872  
INSTAGRAM DAN FENOMENA “JASTIP” DI INDONESIA Muslicha, Intan Siti; Irwansyah, Irwansyah
Journal Communication Spectrum : Capturing New Perspectives in Communication Vol 9, No 2 (2019): August 2019 - January 2020
Publisher : Department of Communication Science, Bakrie University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36782/jcs.v9i1.1871

Abstract

Technological advances have now given birth to new media. The information environment arises from the simultaneous and rapidly interconnected Internet evolution of transmission systems, content, quality, and structure of the new media itself. One example of new media is social media, including Instagram. Instagram is now not only an arena for uploading photos but as a means to carry out digital marketing activities. The social media platform has developed as a form of global communication and bridges the relationship between humans and products. As time goes on, a new business model has been born on Instagram. One business model is "jastip," a synonym for entrusted services, allowing Instagram users to buy goods through providers of services that are usually different cities or countries. This article aims to find out information about "jastip," and its impact on business activities and digital marketing, especially in Indonesia. To cite this article (7th APA style): Muslicha, I. S. & Irwansyah (2019). Instagram dan Fenomena “Jastip” di Indonesia [Instagram and the “Jastip” Phenomena in Indonesia]. Journal Communication Spectrum, 9(2), 143-157. http://dx.doi.org/10.36782/jcs.v9i1.1871
ETIKA DAN PRIVASI LAYANAN JASA TEKNOLOGI FINANSIAL: Studi Fenomenologi Pada Korban Pelanggaran Privasi Sanjaya, Rati; Irwansyah, Irwansyah
Journal Communication Spectrum: Capturing New Perspectives in Communication Vol 9, No 1 (2019): February-July 2019
Publisher : Department of Communication Science, Bakrie University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36782/jcs.v9i1.1873

Abstract

Digitalization not only help people to make life easier, but also brought data risk. Data became a commodity in industry 4.0 that made ethic and privacy issue for financial technology (fintech). Rapid technology development unequal with regulation development, Indonesia still use stock exchange’s law which not covered all financial technology aspect like cyber security. This research was made to discover privacy violation that happened to two key informants and three informants who support this research to figure the case through phenomenology. The result is fintech user was lack of knowledge about privacy and threat that might be happened about data they give to fintech organization. To cite this article (7th APA style): Sanjaya, R. & Irwansyah (2019). Etika dan Privasi Layanan Jasa Teknologi Finansial: Studi Fenomenologi pada Korban Pelanggaran Privasi [Ethics and Privacy regarding the Financial Technology Services]. Journal Communication Spectrum, 9(1), 14-29. http://dx.doi.org/10.36782/jcs.v9i1.1873
“Politik Tanpa Mahar”: Semiotika Jargon Komunikasi Partai Nasional Demokrat di Era Demokrasi Biaya Tinggi Sahroni, Ahmad; Prisanto, Guntur Freddy; Ernungtyas, Niken Febrina; Irwansyah, Irwansyah; Afriani, Anindita Lintangdesi
SEMIOTIKA: Jurnal Komunikasi Vol 13, No 2 (2019): Semiotika : Jurnal Komunikasi
Publisher : Universitas Bunda Mulia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30813/s:jk.v13i2.1818

Abstract

Abstrak. Saat ini, uang telah menjadi darah bagi kehidupan partai politik. Di tengah persepsi masyarakat bahwa partai politik adalah entitas yang tidak dapat dipisahkan dari uang, Partai Nasional Demokrat (Partai Nasdem) meluncurkan jargon “Politik Tanpa Mahar”. Maksudnya, seseorang yang dicalonkan menjadi kepala daerah atau anggota legislatif tidak perlu mengeluarkan biaya apapun kepada partai dalam proses pencalonannya. Penelitian ini mengkaji bagaimana proses jargon tersebut dirumuskan pada tingkat internal partai, bagaimana dampaknya terhadap para kandidat yang diajukan partai ketika mereka melakukan komunikasi politik, serta bagaimana publik mempersepsikan jargon tersebut dan relasinya dengan penilaian terhadap Partai Nasdem. Penelitian ini menggunakan pendekatan kualitatif dengan metode semiotika Roland Barthes. Hasil penelitian mengungkapkan, pertama, jargon ini sendiri terlahir atas dasar kendala dari politik di Indonesia yang menggugurkan orang-orang baik dan berintegritas. Dengan diberlakukannya jargon, yang juga diartikan sebagai kebijakan, Nasdem turut berkontribusi dalam pengentasan korupsi di pihak internal. Kedua, diusungnya jargon ini menyebabkan beberapa calon legislatif, untuk berpindah ke partai Nasdem sebagai modal untuk kepentingan menaikkan suara publik. Terakhir, masyarakat menilai bahwa jargon ini cukup realistis dan sesuai dengan visi misi partai Nasdem sehingga memberikan citra yang positif di mata masyarakat. Kata kunci: Jargon, Komunikasi politik, Partai politik, Persepsi masyarakat, Semiotika Abstract. Money has become the blood for the lives of political parties nowadays. Amid public perception that political parties are entities that cannot be separated from money, the Democratic National Party (Nasdem Party) launched the jargon "Politik Tanpa Mahar". That is, a person who is nominated to be a regional head or a member of the legislature does not need to pay any costs to the party in the nomination process. This study examines how the jargon process was formulated at the internal party level, how the impact on candidates proposed by the party when they conducted political communication, and how the public perceives the jargon and its relation to the assessment of the Nasdem Party. This study uses a qualitative approach with the Roland Barthes semiotic method. The results of the study revealed, first, this jargon itself was born based on the constraints of politics in Indonesia which abort people with good and integrity. With the enactment of jargon, which is also interpreted as a policy, Nasdem also contributed to the eradication of corruption on the internal side. Secondly, the promotion of this jargon caused several legislative candidates to move to the Nasdem party as capital in the interests of raising public votes. Finally, the community considered that this jargon was quite realistic and under the vision and mission of the Nasdem party to provide a positive image in the eyes of the community. Keywords: Jargon, Political communication, Political parties, Community perception, Semiotics
MEDIA LITERACY AND SOCIAL INCLUSION Marcellino, Kevin; Irwansyah, Irwansyah
Journal Communication Spectrum: Capturing New Perspectives in Communication Vol 11, No 2 (2021): August 2021 - January 2022
Publisher : Department of Communication Science, Bakrie University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36782/jcs.v11i2.2171

Abstract

Media literacy is the ability to analyze, evaluate, codify, and produce media. Media literacy is able to be a means of protecting media messages, Media literacy is also able to empower audiences to be able to critically view the messages produced by the media. By using a qualitative method with a meta-analysis approach, the research provides additional concepts that can be used in learning media literacy in Indonesia. This study also provides an overview of the existing media literacy in Indonesia. With an emancipatory learning approach and social inclusion, media literacy becomes more capable of building critical awareness and active public participation in the media. Media literacy in Indonesia still lacks emancipatory learning and social inclusion. This needs to be a concern for media literacy education in Indonesia because the Indonesian people are people who actively use the media. Media literacy based on social inclusion and emancipation is able to empower the Indonesian people with existing media messages.  To cite this article (7th APA style): Irwansyah & Marcellino, K. (2021). Media Literacy and Social Inclusion. Journal Communication Spectrum: Capturing New Perspectives in Communication 11(2), 119-126. https://doi.org/10.36782/jcs.v11i2.2171  
PERAN USER GENERATED CONTENT (UGC) INSTAGRAM PADA INDUSTRI MAKANAN Desi Rubyanti; Irwansyah Irwansyah
MEDIAKOM : Jurnal Ilmu Komunikasi Vol 4, No 1 (2020): Mediakom Vol 04, No 01, Agustus 2020
Publisher : Universitas Muhammadiyah Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32528/mdk.v4i1.3569

Abstract

Participatory web era allows more social media users’ contribution to virtual communities, including creating User-Generated Content (UGC) for information sharing and communicating with other users. Awareness and informing concepts are brought by UGC content through discussion and/or posts can. In the food industry, UGC can act as Electronic-Word of Mouth with contributions and creations which are produced by users. Information about the function of organic information. Food industry players such as the Indomie brand see the opportunity to use UGC as an initial step for Electronic Word of Mouth in achieving its audience awareness goals. Using the phenomenological method, this qualitative study conducted data mining through informants who were directly involved in the UGC-based campaign on Indomie HypeAbis Chitato Taste of Roast Beef. Data shows sending trial products can build E-WOM organically and elevate share of voice through UGC that produced by Indomielovers. Strong UGC also needs to be supported by strong branding and motivation from users' prestige towards food trends to get recognition in the virtual community.
Penggunaan Social Network Site (SNS) Instagram Sebagai Media Pemasaran Geriliya Digital Dina Mizanie; Irwansyah Irwansyah
Jurnal Komunikasi Vol 10, No 2 (2019): September 2019
Publisher : Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (196.894 KB) | DOI: 10.31294/jkom.v10i2.5655

Abstract

Di tengah era globalisasi, penetrasi internet telah perlaham mengubah perilaku manusia dalam beraktivitas sehari-hari. Namun disaat bersamaan juga menghadirkan potensi dan inovasi yang dapat dilakukan untuk memudahkan manusia mencapai tujuannya. Kehadiran situs jejaring sosial dengan cepat menjadi media yang sangat digemari. Kemampuan situs jejaring sosial untuk menjangkau khalayak yang tidak terbatas kondisi geografi dan ekonomi dapat menjadi sebuah media baru yang dapat digunakan praktisi pemasaran dan periklanan dalam menyebarkan pesan mereka. Situs jejaring sosial yang populer di kalangan pengguna dan pelaku bisnis saat ini adalah Instagram. Dengan memahami karakteristik dan cara kerja Instagram, pemasar dapat membuat strategi yang efektif untuk menarik perhatian calon konsumen. Salah satu strategi yang dapat diterapkan adalah pemasaran gerilya digital. Walaupun strategi ini sebelumnya dilakukan secara analog, namun tetap memungkinkan untuk digunakan di dunia digital. Kajian ini menggunakan teknik wawancara dan observasi. Hasil kajian ini memperlihatkan bahwa dalam melakukan pemasaran geriliya digital, terdapat aspek-aspek yang perlu diperhatikan, yaitu fitur Instagram, alat bantu, hingga waktu penerapannya..
Perkembangan Media Sosial pada Humas Digital dalam Industri 4.0 Dimas Ahmad Rifandi; Irwansyah Irwansyah
JURNAL SIMBOLIKA: Research and Learning in Communication Study (E-Journal) Vol 7, No 2 (2021): JURNAL SIMBOLIKA OKTOBER
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/simbollika.v7i2.5376

Abstract

Media Sosial telah menjadi fenomena tidak terbendung, pada penelitian ini khususnya bidang humas digital diharuskan beradaptasi kedalam media sosial di industri 4.0. Tujuan penelitian untuk mengetahui perkembangan media sosial humas digital dalam industri 4.0 di Indonesia. Metode penelitian yang digunakan merupakan meta analisis dengan pendekatan kualitatif dengan pengumpulan data sekunder. Hasil penelitian diperoleh bahwa media sosial telah mengalami transformasi dalam industri 4.0 yang berkontribusi lebih banyak kepada  digital public relations sebagai alat untuk social listening, digital story telling, social purpose. Persaingan semakin kompetitif dengan penggunaan word of mouth, electronic word of mouth membuat suatu brand semakin dikenal dengan penggunaan strategi kampanye di media sosial untuk menimbulkan interaksi antar sesama pengguna sosial media, industri 4.0 memiliki peranan penting dalam perkembangan media sosial untuk meningkatkan citra dan reputasi perusahaan di Indonesia. Kesimpulan yang diperoleh bahwa media sosial telah mengalami transformasi dalam industri 4.0 yang dapat  berkontribusi lebih banyak kepada perkembangan digital public relations.
Potensi Pengembangan Agregator Berita dengan Konsep Slow Technology Berbasis Human Centered Ilham Fariq Maulana; Irwansyah Irwansyah
Jurnal Kajian Jurnalisme Vol 4, No 1 (2020): KAJIAN JURNALISME
Publisher : School of Journalism, Faculty of Communication Sciences, Universitas Padjadjaran

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24198/jkj.v4i1.27606

Abstract

Jurnalisme digital di Indonesia saat ini menempatkan kecepatan penyajian dan distribusi berita menjadi faktor utama bagi para audiens atau khalayak berita. Keberadaan dari agregator berita seperti LINE Today dianggap bisa menyajikan berita dengan isu aktual dan berbagai topik yang telah terkurasi serta menyaring berita agar lebih berkualitas. Namun, berdasarkan penelitian yang telah dilakukan, tetap ditemui sejumlah isu mengenai agregator berita seperti berita yang repetitif, bias, dan tidak relevan. Tujuan dari penelitian ini adalah mampu menawarkan ide pengembangan melalui konsep slow technology dengan menempatkan manusia di tengah teknologi untuk mengisi debat akademis mengenai kekurangan dari sajian berita agregator berita. Penelitian ini menggunakan paradigma konstruktivisme dengan strategi penelitian studi kasus dengan desain single case, kemudian analisis menggunakan model pattern-matching untuk melibatkan perbandingan pola yang diprediksi dan atau efek dengan yang telah diamati secara empiris, dan identifikasi. Hasil penelitian menunjukkan terdapat sejumlah potensi untuk mengembangkan agregator berita didasarkan dari integrasi peran antar stakeholder dengan memperkenalkan kesadaran keseimbangan antara meningkatnya kecepatan teknologi informasi dan komunikasi dengan kecepatan pemrosesan informasi manusia yang lebih terbatas. Penelitian ini mengisi gap mengenai isu dan masalah yang kerap ditemui dari news aggregator sehingga mampu memberikan solusi konstruktif melalui potensi desain ICT yang mencerminkan nilai-nilai manusia, seperti kepercayaan, integritas, dan kejujuran.
Fact-Checking Journalism sebagai Platform Kolaborasi Human and Machine pada Jurnalisme Digital Mufti Nurlatifah; Irwansyah Irwansyah
Jurnal Komunikasi Vol. 13 No. 2 (2019): VOLUME 13 NO 2 APRIL 2019
Publisher : Program Studi Ilmu Komunikasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20885/komunikasi.vol13.iss2.art1

Abstract

Fact-checking journalism becomes a new trend in journalism studies. The peculiarities of fact-checking journalism are the collaborations which developed beyond boundaries of the editorial room and conventions  of journalism. Human and machine disruptions within fact-checking journalism are unavoidably developed into hypermedia organization. Collaboration is built amongst journalist, user, and digital media application in order to describe the whole factual context This paper reviews this phenomenon as main concept of hypermedia organization manifestation in fact-checking journalism. Keywords: digital journalism, fact-checking, hypermedia organization, collaboration 
Co-Authors Ade Rahayu Aprilia Adristi Naura Syifa Afriadi Afriadi Afriani, Anindita Lintangdesi Agatha Gita Putuhena Alexander Hridaya Bhakti Alexandra Tatgyana Suatan Alfrida Esther Madame Hutapea Alifia Oktrina Fayardi Allestisan Citra Derosa Andhita Vidya Putri Andika Cahya Cita Utama Annisa Fitriana Lestari Aphrodita Saraswati Ardianto Ardianto Berie Poetra Akbar Choirul Muna Darryl Valerian Pramudita Defreia Miriam Destianti Desi Rubyanti dian rousta febryanti Dimas Ahmad Rifandi Dina Andriani Dina Mizanie Dina Mizanie Doni Akbar Dwininta Widyastuti Elyan Nadian Zahara Endang Pratiwi Kurniawan Ernungtyas, Niken Febrina Ernungtyas, Niken Febrina Erny Sholihah Fadholi Fadholi Firdha Yuni Gustia Gatot Sugih Budiono Guntur F Prisanto Guntur Freddy Prisanto Halimatus Zahro Yananingtyas Hasian Laurentius Tonggo Hidayanto, Syahrul Hikmah Lailatul Fitriyah Ilham Fariq Maulana Imam Syafganti Imamatul Silfia Ipi Maryati Kuding Irlandi Paradizsa Irwan Nugroho Irwanto Irwanto Isa Alkaf Iswari Anggit Pramesti Joseph Edwin Ketut Ajeng Sespiani Lidya Agustina Lizza Arnofia Choirunnisa Marcellino, Kevin Martani Huseini Merle Emanuella Aipassa Mimi Silvia Monica Apilia Mufti Nurlatifah Muhamad Rifky Hasan Muhamad Rizki Muhammad Rizqi Arifuddin Muslicha, Intan Siti Naomi Amadea Tumbelaka Niken Febrina Ernungtyas Niken Febrina Ernungtyas Nunik Triana Nurul Hutami Nurul Ifadhah Prabu Rabbani Kapriadi Primus Adeodatur Latu Batara Prisanto, Guntur Freddy Puji Susanti Purwadi Putri Bilanova Nurya Mahesa Putri Neva Lumeta Putri, Sekartaji Anisa Rafly Yuvindra Maulidan Ramadhika Vebryto Rangga Putera Perdana Reno Dalu Maharso Ricardo Taufano Riezka Khairunnisa Riomanadona M Putra Riris Endah Respati Rizky Ramandhika Putra S Yollis Michdon Netti Safira Hasna Sahroni, Ahmad Sanjaya, Rati Saras Diah Musirin Sari Anjani Scott Daniel Habibuw Shadia Imanuella Pradsmadji Siko Dian Sigit Wiyanto Sukatno Tekad Sukatno Suratno Suratno Syahnaz Savitri Thelma Amelita Triana Noermalia Trias Syaifulina Tulus Tampubolon Wahyuning Widowati Widyastuti, Dwininta Winarsih Winarsih Yogi Wahyu Pangestu Yudha Iksan Yuni Novianti Marin Marpaung