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Ahmad H. Sutawijaya
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Universitas Mercu Buana Program Doktor Manajemen, Gedung Internasional dan Program Pascasarjana Lt.2-3., Jl. Meruya Selatan No.1, Kembangan, Jakarta Barat 11650
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INDONESIA
Jurnal Doktor Manajemen (JDM)
Published by Universitas Mercu Buana
ISSN : 26225352     EISSN : 26229285     DOI : http://doi.org/10.22441/jdm
Core Subject : Economy, Social,
Economics, Econometrics & Finance Social Sciences
Jurnal Doktor Manajemen JDM() adalah sebuah jurnal Ilmiah bagi para tenaga kependidikan dosen, professional, mahasiswa, dan mitra bebestari yang ingin menuangkan hasil karya ilmiahnya, berdasarkan penelitian ilmiah, dimana didalamnya mencakup keilmuan bidang Manajemen Sumber Daya Manusia, Pemasaran, dan Keuangan.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 136 Documents
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Determinan Nilai Perusahaan Sektor Energi Dengan Board Gender Diversity dan Leverage Sebagai Variabel Moderasi Rama, Pandri Hanandya; Siswanti, Indra
Jurnal Doktor Manajemen (JDM) Vol 8, No 2 (2025): SEPTEMBER 2025
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/jdm.v8i2.34805

Abstract

The study aims to determine how Environmental, Social and Governance (ESG), Intellectual Capital, and Financial Performance variables can affect Firm Value, by adding Board Gender Diversity and Leverage variables as moderating variables that are estimated to strengthen or weaken the impact of these factors. This study uses Agency Theory, Signaling Theory, and Legitimacy Theory to explain the mechanisms behind the influence of these variables. The study uses a panel data model with a sample of 10 companies in the energy sector that meet the criteria for obtaining an ESG score from Bloomberg for the period 2016-2023. The results of the study indicate that ESG have a significant negative effect on Company Value, Intellectual Capital has a significant positive effect on Company Value, and Financial Performance has no effect on Company Value. ESG  have a significant positive effect when moderated by Leverage, but conversely, Intellectual Capital becomes a significant negative effect when moderated by Leverage. Financial Performance has a positive effect on Company Value, and this effect is significantly strengthened by Leverage, indicating that high profitability under high Leverage conditions is a strong signal for investors. Board Gender Diversity does not provide a significant moderating role in the relationship between Environmental, Social and Governance, Intellectual Capital, and Financial Performance on Company Value
Financial Well-Being: Indications on Buy Now Pay Later Users in Indonesia Intantri, Cella Nur; Santi, Fitri
Jurnal Doktor Manajemen (JDM) Vol 8, No 2 (2025): SEPTEMBER 2025
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/jdm.v8i2.34205

Abstract

Buy Now Pay Later (BNPL) is a payment method that allows consumers to purchase goods and pay for them later within a specified period. This study aims to explore the influence of financial knowledge, financial behavior, and self-control on the financial well-being of BNPL users in Indonesia, where the service is becoming increasingly popular, particularly among the younger generation. The research sample focuses on Millennials and Gen Z in Indonesia who have used BNPL services in the past six months. The analytical tool used is Partial Least Squares-Structural Equation Modeling (PLS-SEM) based on SmartPLS. The results indicate that while financial knowledge is only meaningful when mediated by financial behaviour, financial behaviour and self-control have a beneficial impact on financial well-being. These findings highlight the importance of financial education and the role of BNPL providers in offering features such as payment reminders and credit limits to support users' financial well-being.
Analysis of the Effectiveness of Subsidized Fertilizer Program Distribution in Indonesia Fatika, Yeka Hendra; Umar, Haryono; Nirmalawati, Dyah
Jurnal Doktor Manajemen (JDM) Vol 8, No 2 (2025): SEPTEMBER 2025
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/jdm.v8i2.33990

Abstract

Fertilizer subsidies represent a strategic policy instrument in Indonesia’s agricultural development agenda. Despite their significance, the implementation of subsidized fertilizer programs continues to face numerous challenges, including inaccurate targeting, weak distribution accountability, and data inconsistencies. This study aims to evaluate the effectiveness of the subsidized fertilizer program based on the "7 Right Principles" (Right Target, Type, Quantity, Price, Time, Place, and Quality). Employing a descriptive qualitative approach with mixed methods, data were collected through surveys and in-depth interviews conducted across seven provinces representing diverse geographic and socio-economic contexts. Quantitative scoring using a Likert scale yielded an average effectiveness score of 3.65 out of 5, below the 75% threshold set for effective program implementation. The findings indicate that the program has not yet achieved optimal performance. Major issues persist in the areas of beneficiary validation, timely delivery, and price transparency. The findings of this study are important for informing future policy reformulations, emphasizing several key recommendations, including the establishment of stronger verification systems, the implementation of community-based monitoring, and the enhancement of policy literacy among farmers, in order to sustainably improve the effectiveness of fertilizer subsidies.
How Do Shopping Enjoyment and Social Media Addiction Influence Impulse Buying Behavior? A Study of FOMO Among TikTok Shop Users Monata, Deri; Pawirosumorto, Suharno; Lusiana, Lusiana; Sari, Silvia
Jurnal Doktor Manajemen (JDM) Vol 8, No 2 (2025): SEPTEMBER 2025
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/jdm.v8i2.33789

Abstract

This research aims to analyze the effect of Shopping Enjoyment and Social Media Addict on Impulse Buying mediated through FoMO in Tiktok Shop users. The subjects in this study were consumers who had shopped at least twice in the Tiktok application. The sample used in this study were 102 respondents. The sample collection technique in this study was non-probability sampling with the method used, namely purposive sampling. By using a quantitative approach. The data collection technique in this study used a questionnaire distribution instrument (questionnaire) . The data analysis used is statistical analysis in the form of SEM-PLS 4.0. The results in this study indicate that (1) Shopping Enjoyment has a positive and significant effect on FoMO, (2) Social Media Addict has a positive and significant effect on FoMO, (3) FoMO has a positive and insignificant effect on Impulse Buying, (4) Shopping Enjoyment has a positive and significant effect on Impulse Buying, (5) Social Media Addict has a positive and insignificant effect on Impulse Buying, (6) Shopping Enjoyment has a positive and insignificant effect on Impulse Buying through FoMO mediation, (7) Social Media Addict has a positive and insignificant effect on Impulse Buying through FoMO mediation.
Model Pemasaran Inklusif Berbasis Kearifan Lokal untuk Memperkuat Kedaulatan Pangan dan Meningkatkan Ekonomi Masyarakat Pulau Pahawang Prikurnia, Anas Khair; Kurniawan, Rudi
Jurnal Doktor Manajemen (JDM) Vol 8, No 2 (2025): SEPTEMBER 2025
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/jdm.v8i2.34583

Abstract

This study examines the development of an inclusive marketing model based on local wisdom to strengthen food sovereignty and enhance the economic resilience of communities in Pahawang Island, Lampung. The research uses mixed methods with explanatory survey design, combining qualitative and quantitative data. Primary data were collected through in-depth interviews, participatory observations, and structured surveys involving local residents, tourists, and small business actors. Quantitative analysis was conducted using Partial Least Squares Structural Equation Modeling (PLS-SEM) to identify relationships among variables influencing the success of inclusive marketing strategies. The results reveal that limited market access, capital, and managerial capacity are key challenges for local enterprises. Integration of local cultural values into marketing strategies significantly improves product competitiveness and strengthens food sovereignty. The findings of this study suggest that a context-specific inclusive marketing model can effectively empower coastal communities, promote sustainable tourism, and support community-based economic development. This model offers practical insights for policymakers, tourism managers, and small businesses in designing marketing strategies that are both inclusive and locally grounded.
Green Brand Awareness, Green Brand Trust Mediators Influence of Green Marketing on Green Purchase Intention Murtiningsih, Dewi; Marlapa, Eri; Putra, Yananto Mihadi; Nur, Hifizzah
Jurnal Doktor Manajemen (JDM) Vol 8, No 2 (2025): SEPTEMBER 2025
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/jdm.v8i2.34222

Abstract

Objective: This study aims to explore the influence of green marketing on green purchase intention and the mediating role of green brand awareness and green brand trust.Method: A random sample of 187 respondents was sampled, and PLS analysis used.Results: Green marketing positively influences green purchase intention and green brand awareness. Green brand awareness mediates the relationship between green marketing and green purchase intention. However, green brand trust has no direct effect on green purchase intention and does not mediate the relationship.Novelty: This study focuses on the mediating role of green brand awareness and green brand trust.Contribution: These findings provide insights for marketers to focus on other aspects that can increase purchase intention.

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