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Ahmad H. Sutawijaya
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Universitas Mercu Buana Program Doktor Manajemen, Gedung Internasional dan Program Pascasarjana Lt.2-3., Jl. Meruya Selatan No.1, Kembangan, Jakarta Barat 11650
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INDONESIA
Jurnal Doktor Manajemen (JDM)
Published by Universitas Mercu Buana
ISSN : 26225352     EISSN : 26229285     DOI : http://doi.org/10.22441/jdm
Core Subject : Economy, Social,
Economics, Econometrics & Finance Social Sciences
Jurnal Doktor Manajemen JDM() adalah sebuah jurnal Ilmiah bagi para tenaga kependidikan dosen, professional, mahasiswa, dan mitra bebestari yang ingin menuangkan hasil karya ilmiahnya, berdasarkan penelitian ilmiah, dimana didalamnya mencakup keilmuan bidang Manajemen Sumber Daya Manusia, Pemasaran, dan Keuangan.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 142 Documents
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Determinan Nilai Perusahaan Sektor Energi Dengan Board Gender Diversity dan Leverage Sebagai Variabel Moderasi Rama, Pandri Hanandya; Siswanti, Indra
Jurnal Doktor Manajemen (JDM) Vol 8, No 2 (2025): SEPTEMBER 2025
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/jdm.v8i2.34805

Abstract

The study aims to determine how Environmental, Social and Governance (ESG), Intellectual Capital, and Financial Performance variables can affect Firm Value, by adding Board Gender Diversity and Leverage variables as moderating variables that are estimated to strengthen or weaken the impact of these factors. This study uses Agency Theory, Signaling Theory, and Legitimacy Theory to explain the mechanisms behind the influence of these variables. The study uses a panel data model with a sample of 10 companies in the energy sector that meet the criteria for obtaining an ESG score from Bloomberg for the period 2016-2023. The results of the study indicate that ESG have a significant negative effect on Company Value, Intellectual Capital has a significant positive effect on Company Value, and Financial Performance has no effect on Company Value. ESG  have a significant positive effect when moderated by Leverage, but conversely, Intellectual Capital becomes a significant negative effect when moderated by Leverage. Financial Performance has a positive effect on Company Value, and this effect is significantly strengthened by Leverage, indicating that high profitability under high Leverage conditions is a strong signal for investors. Board Gender Diversity does not provide a significant moderating role in the relationship between Environmental, Social and Governance, Intellectual Capital, and Financial Performance on Company Value
Financial Well-Being: Indications on Buy Now Pay Later Users in Indonesia Intantri, Cella Nur; Santi, Fitri
Jurnal Doktor Manajemen (JDM) Vol 8, No 2 (2025): SEPTEMBER 2025
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/jdm.v8i2.34205

Abstract

Buy Now Pay Later (BNPL) is a payment method that allows consumers to purchase goods and pay for them later within a specified period. This study aims to explore the influence of financial knowledge, financial behavior, and self-control on the financial well-being of BNPL users in Indonesia, where the service is becoming increasingly popular, particularly among the younger generation. The research sample focuses on Millennials and Gen Z in Indonesia who have used BNPL services in the past six months. The analytical tool used is Partial Least Squares-Structural Equation Modeling (PLS-SEM) based on SmartPLS. The results indicate that while financial knowledge is only meaningful when mediated by financial behaviour, financial behaviour and self-control have a beneficial impact on financial well-being. These findings highlight the importance of financial education and the role of BNPL providers in offering features such as payment reminders and credit limits to support users' financial well-being.
Analysis of the Effectiveness of Subsidized Fertilizer Program Distribution in Indonesia Fatika, Yeka Hendra; Umar, Haryono; Nirmalawati, Dyah
Jurnal Doktor Manajemen (JDM) Vol 8, No 2 (2025): SEPTEMBER 2025
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/jdm.v8i2.33990

Abstract

Fertilizer subsidies represent a strategic policy instrument in Indonesia’s agricultural development agenda. Despite their significance, the implementation of subsidized fertilizer programs continues to face numerous challenges, including inaccurate targeting, weak distribution accountability, and data inconsistencies. This study aims to evaluate the effectiveness of the subsidized fertilizer program based on the "7 Right Principles" (Right Target, Type, Quantity, Price, Time, Place, and Quality). Employing a descriptive qualitative approach with mixed methods, data were collected through surveys and in-depth interviews conducted across seven provinces representing diverse geographic and socio-economic contexts. Quantitative scoring using a Likert scale yielded an average effectiveness score of 3.65 out of 5, below the 75% threshold set for effective program implementation. The findings indicate that the program has not yet achieved optimal performance. Major issues persist in the areas of beneficiary validation, timely delivery, and price transparency. The findings of this study are important for informing future policy reformulations, emphasizing several key recommendations, including the establishment of stronger verification systems, the implementation of community-based monitoring, and the enhancement of policy literacy among farmers, in order to sustainably improve the effectiveness of fertilizer subsidies.
How Do Shopping Enjoyment and Social Media Addiction Influence Impulse Buying Behavior? A Study of FOMO Among TikTok Shop Users Monata, Deri; Pawirosumorto, Suharno; Lusiana, Lusiana; Sari, Silvia
Jurnal Doktor Manajemen (JDM) Vol 8, No 2 (2025): SEPTEMBER 2025
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/jdm.v8i2.33789

Abstract

This research aims to analyze the effect of Shopping Enjoyment and Social Media Addict on Impulse Buying mediated through FoMO in Tiktok Shop users. The subjects in this study were consumers who had shopped at least twice in the Tiktok application. The sample used in this study were 102 respondents. The sample collection technique in this study was non-probability sampling with the method used, namely purposive sampling. By using a quantitative approach. The data collection technique in this study used a questionnaire distribution instrument (questionnaire) . The data analysis used is statistical analysis in the form of SEM-PLS 4.0. The results in this study indicate that (1) Shopping Enjoyment has a positive and significant effect on FoMO, (2) Social Media Addict has a positive and significant effect on FoMO, (3) FoMO has a positive and insignificant effect on Impulse Buying, (4) Shopping Enjoyment has a positive and significant effect on Impulse Buying, (5) Social Media Addict has a positive and insignificant effect on Impulse Buying, (6) Shopping Enjoyment has a positive and insignificant effect on Impulse Buying through FoMO mediation, (7) Social Media Addict has a positive and insignificant effect on Impulse Buying through FoMO mediation.
Model Pemasaran Inklusif Berbasis Kearifan Lokal untuk Memperkuat Kedaulatan Pangan dan Meningkatkan Ekonomi Masyarakat Pulau Pahawang Prikurnia, Anas Khair; Kurniawan, Rudi
Jurnal Doktor Manajemen (JDM) Vol 8, No 2 (2025): SEPTEMBER 2025
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/jdm.v8i2.34583

Abstract

This study examines the development of an inclusive marketing model based on local wisdom to strengthen food sovereignty and enhance the economic resilience of communities in Pahawang Island, Lampung. The research uses mixed methods with explanatory survey design, combining qualitative and quantitative data. Primary data were collected through in-depth interviews, participatory observations, and structured surveys involving local residents, tourists, and small business actors. Quantitative analysis was conducted using Partial Least Squares Structural Equation Modeling (PLS-SEM) to identify relationships among variables influencing the success of inclusive marketing strategies. The results reveal that limited market access, capital, and managerial capacity are key challenges for local enterprises. Integration of local cultural values into marketing strategies significantly improves product competitiveness and strengthens food sovereignty. The findings of this study suggest that a context-specific inclusive marketing model can effectively empower coastal communities, promote sustainable tourism, and support community-based economic development. This model offers practical insights for policymakers, tourism managers, and small businesses in designing marketing strategies that are both inclusive and locally grounded.
Green Brand Awareness, Green Brand Trust Mediators Influence of Green Marketing on Green Purchase Intention Murtiningsih, Dewi; Marlapa, Eri; Putra, Yananto Mihadi; Nur, Hifizzah
Jurnal Doktor Manajemen (JDM) Vol 8, No 2 (2025): SEPTEMBER 2025
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/jdm.v8i2.34222

Abstract

Objective: This study aims to explore the influence of green marketing on green purchase intention and the mediating role of green brand awareness and green brand trust.Method: A random sample of 187 respondents was sampled, and PLS analysis used.Results: Green marketing positively influences green purchase intention and green brand awareness. Green brand awareness mediates the relationship between green marketing and green purchase intention. However, green brand trust has no direct effect on green purchase intention and does not mediate the relationship.Novelty: This study focuses on the mediating role of green brand awareness and green brand trust.Contribution: These findings provide insights for marketers to focus on other aspects that can increase purchase intention.
The Role of Work-Life Balance and Skills Development on Sustainable Employee Engagement in Hospitals Pemi Puji Apriani; Setyo Riyanto; Dewi Nusraningrum; Kasmir Kasmir
Jurnal Doktor Manajemen (JDM) Vol 9, No 1 (2026): APRIL 2026
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/jdm.v9i1.37382

Abstract

This study systematically synthesizes empirical evidence on the roles of work–life balance (WLB) and skills development in shaping sustainable employee engagement in hospital settings, with particular attention to healthcare contexts in developing countries, especially Asia. A Systematic Literature Review (SLR) was conducted following the Preferred Reporting Items for Systematic Reviews and Meta-Analyses (PRISMA) guidelines as a reporting framework. Relevant studies were identified through comprehensive searches of major international databases, including Scopus, ScienceDirect, Springer, Wiley, Sage, IEEE, Web of Science, and Google Scholar. From an initial pool of 7,394 articles, a systematic screening and eligibility process resulted in 124 peer-reviewed empirical studies included in the final synthesis.The findings indicate that work–life balance is consistently associated with reduced stress and burnout, improved psychological well-being, and sustained employee engagement among healthcare workers. Skills development—particularly through training, upskilling, reskilling, and digital-based learning—emerges as a key mechanism for strengthening competence, motivation, and workforce adaptability. The review further reveals that studies simultaneously examining both variables remain limited, indicating a fragmented research landscape. Organizational factors such as leadership support, organizational culture, and digital readiness, together with individual resilience and intrinsic motivation, frequently moderate or mediate these relationships.Rather than estimating effect sizes, this SLR provides a conceptual synthesis that consolidates fragmented findings and highlights research gaps, including the dominance of cross-sectional designs and the need for more integrative and longitudinal studies. Practically, the results underscore the importance of aligning work–life balance initiatives with continuous skills development to foster sustainable employee engagement in healthcare organizations.
Mapping Social Media Marketing and Sustainable Purchase Intention: Brand Engagement, Sustainable Involvement PRISMA-VOSviewer Wanda Yulia Utami; Didik J. Rachbini; Ririn Wulandari; Mas Wahyu Wibowo
Jurnal Doktor Manajemen (JDM) Vol 9, No 1 (2026): APRIL 2026
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/jdm.v9i1.37347

Abstract

The growing emphasis on sustainability has intensified academic interest in understanding how social media marketing influences sustainable purchase intention, particularly within the sustainable fashion industry. Despite the expanding body of research, existing studies remain theoretically fragmented and often examine social media marketing, brand engagement, and sustainable involvement in isolation. Grounded in the Stimulus–Organism–Response (SOR) framework, this study aims to systematically map and review the scholarly literature on the relationship between social media marketing (stimulus) and sustainable purchase intention (response), with brand engagement and sustainable involvement conceptualized as key organismic mechanisms. Although research in this area is growing, prior studies remain fragmented and lack theoretical integration. Using a PRISMA-based systematic literature review, 60,509 Scopus-indexed records published between 2015 and 2025 were initially identified. Through a rigorous multi-stage screening process based on relevance, construct integration, sustainable fashion context, and empirical completeness, 15 key articles were selected for in-depth analysis. Bibliometric mapping using VOSviewer was conducted to identify thematic clusters, research trends, and phenomenon gaps. The findings show that sustainable purchase intention is centrally positioned in the literature and is influenced by social media marketing primarily through brand engagement and sustainable involvement. Interactive, value driven social media content enhances consumers’ emotional and cognitive engagement with brands, while higher sustainability involvement strengthens intention consistency. Theoretically, this study contributes by advancing the application of the SOR framework through a unified conceptual perspective. Practically, the results highlight the importance of sustainability storytelling, interactive campaigns, and online community-building as effective social media strategies to stimulate sustainable purchase intention.
The Effect of Financial Performance and Dividend Policy on the Firm Value of Food and Beverage Companies Listed on the Indonesia Stock Exchange: The Moderating Role of CSR Theresa Diaz Maharani; Augustina Kurniasih
Jurnal Doktor Manajemen (JDM) Vol 9, No 1 (2026): APRIL 2026
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/jdm.v9i1.32939

Abstract

The value of a firm is a crucial factor taken into account by investors when making investment choices. The food and beverage sector has seen swift expansion, including in Indonesia, and has made the most significant contribution to non-oil and gas industrial GDP, along with national GDP, in comparison to other non-oil industries. Nevertheless, the market value of food and beverage firms on the Indonesia Stock Exchange has decreased lately. Consequently, it is essential to analyze the elements that affect the decline in company value. This research is empirically investigate how financial performance and dividend policy influence firm value, and using corporate social responsibility (CSR) disclosure as a moderating factor. The population for the study is food and beverage firms that are listed on the Indonesia Stock Exchange in 2024. The sample was chosen utilizing a purposive sampling technique according to established criteria. Data were examined through Moderated Regression Analysis (MRA). The findings show that financial performance positively and significantly impacts firm value, meanwhile dividend policy and CSR disclosure negatively and significantly affect firm value. Moreover, CSR disclosure diminishes the impact of financial performance and dividend policy on the value of the firm. The results suggest that food and beverage firms must align profitability, dividend policies, and CSR initiatives to create a more sustainable corporate value approach
Increasing Purchase Intention Through Emotional Appeal. Brand Ambassador and Brand Image : Study of Brand Awareness Mediation Wismawati Wismawati; Muhammad Yasser Iqbal Daulay
Jurnal Doktor Manajemen (JDM) Vol 9, No 1 (2026): APRIL 2026
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/jdm.v9i1.37265

Abstract

Penelitian ini berupaya untuk mengkaji bagaimana Kesadaran Merek (Brand Awareness/BAW) memengaruhi hubungan antara Daya Tarik Emosional (Emotional Appeal/EA), Duta Merek (Brand Ambassador/BA), dan Citra Merek (Brand Image/BI), dalam kaitannya dengan Niat Beli (Purchase Intention/PI) konsumen Generasi Z (Gen Z) di Bengkulu, dengan fokus khusus pada produk Pocari Sweat. Dengan menggunakan metodologi kuantitatif, 110 partisipan Gen Z memberikan data melalui survei online, yang kemudian dianalisis menggunakan Structural Equation Modeling–Partial Least Squares (PLS-SEM). Hasil utama menunjukkan bahwa pemahaman tentang Merek (BAW) adalah hal kunci dan utama dalam memilih untuk melakukan pembelian (PI). Secara khusus, apa yang dipikirkan orang tentang Merek (BI) adalah hal terpenting dalam membuat orang mengenal Merek tersebut. Temuan kunci juga memperjelas bahwa Kesadaran Merek adalah hubungan penuh antara bagaimana Daya Tarik Emosional dan Perwakilan Merek memengaruhi apakah seseorang akan membeli sesuatu. Ini menunjukkan bahwa Daya Tarik Emosional dan memiliki Perwakilan Merek hanya dapat meningkatkan pembelian jika keduanya berhasil mengarah pada Kesadaran Merek yang kuat. Dari perspektif manajerial, perusahaan disarankan untuk memprioritaskan penguatan Citra Merek dan menjaga Kesadaran Merek sebagai landasan strategis untuk meningkatkan niat beli di kalangan konsumen Generasi Z.

Page 14 of 15 | Total Record : 142

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