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International Journal of Economics, Business and Accounting Research (IJEBAR)
Published by STIE AAS Surakarta
ISSN : 26224771     EISSN : 26141280     DOI : 10.29040/ijebar.v3i03
Core Subject : Economy,
Economics, Econometrics & Finance
International Journal of Economics, Business, and Accounting Research (IJEBAR) is a peer-reviewed, open access international scientific journal dedicated for rapid publication of high-quality original research articles as well as review articles in all areas of Economics, Business and Accounting.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 2,142 Documents
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ANALYSIS OF UNDERSTANDING OF STORYTELLING IN MARKETING FOR LAWEYAN BATIK ENTREPRENEURS Ahmada Auliya Rahman; Syahara Dina Amalia; Agshala Akbar Priananda; Agrefo Satria Khrisnahadi
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 7, No 2 (2023): IJEBAR, VOL. 07 ISSUE 02, JUNE 2023
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v7i2.8797

Abstract

Kampoeng Batik Laweyan is an educational tourist destination as well as a shopping tour in Surakarta. Batik entrepreneur is a major player in the batik industry. Industrial areas and batik tourism can be enhanced with various marketing strategies, one of which is by utilizing storytelling marketing. Previous research has proven that the use of storytelling marketing can have a positive impact in increasing brand value, increasing customer loyalty and even making customers willing to pay more to get the product. This study aims to reveal the understanding of storytelling in marketing activities for Laweyan batik entrepreneurs. This study uses qualitative methods and a descriptive approach with data from interviews with Laweyan batik entrepreneurs regarding their understanding of marketing storytelling and marketing documents. Interview results were validated by observation as a form of triangulation in this study. Research subjects were selected by purposive sampling technique with a certain mix. The results of this study found that understanding of marketing strategies by utilizing storytelling marketing is still lacking, because Laweyan batik entrepreneurs are still focused on increasing product selling points, they do not explain the ability to retain customers and also attract potential customers.
THE INFLUENCE OF WORKLOAD AND MOTIVATION ON EMPLOYEE SATISFACTION AND PERFORMANCE OF PT GEMA SOERYA SAMODRA Teddy Adrianto; Zainal Ilmi; Ariesta Heksarini
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 4, No 03 (2020): IJEBAR, VOL. 04 ISSUE 03, SEPTEMBER 2020
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v4i03.1290

Abstract

This study aims to determine the effect of workload and motivation on employee satisfaction and performance (a study in the employees of PT Gema Soerya Samodra). With good quality human resources, it is hoped that the company's performance will be better and optimal. But of course, to achieve optimal performance, we often encounter various obstacles so that sometimes the desired results are not achieved. The population in this study were employees of PT Gema Soerya Samodra, the sample in this study were 40 employees. Methods of data collection are carried out by distributing questionnaires or questionnaires to respondents who become the research sample. This study uses data analysis tools, namely the validity and reliability tests, so this study uses the partial least square (PLS) analysis method. The tools used in data processing use the PLS Smart program. The results show that 1)Workload positive and significant effect on satisfaction, 2) Motivation positive and significant effect on satisfaction, 3) Workload positive and significant effect on performance, 4) Motivation has a positive and significant effect on performance, 5) satisfaction has a positive and significant effect on performance. Keywords: Workload, Satisfaction, Motivation, Performance.
AN ANALYSIS OF IMPLEMENTATION OF FOOD SAFETY MANAGEMENT ISO 22000:2005 AT PT AERO PRIMA FOOD SERVICE SURAKARTA Budiyono Budiyono
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 6, No 3 (2022): IJEBAR, Vol. 6 Issue 3, September 2022
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v6i3.6694

Abstract

The purpose of this study was to determine the effect of implementing SMKP ISO 22000:2005 on Organizational Performance at PT. Aero Prima Food Services. Organizational Performance is measured by the implementation of the Basic Eligibility Requirements Program, HACCP principles, and Interactive Communication. The research data uses primary data by distributing questionnaires to correspondents, namely employees of PT. Aero Prima Food Services. The data collection technique uses the Purpose Sampling technique. The independent variables of this study are the Basic Eligibility Requirements Program, HACCP Principles, and Interactive Communication, while the dependent variable is Organizational Performance. The data analysis method used in this research is Descriptive Statistics, Validity Test, and Reliability Test. For the hypothesis analysis method using Multiple Linear Regression Analysis, namely the Partial Test (t test), Simultaneous Test (F test) and Coefficient of Determination (Adjusted R Square). The results showed that the Basic Feasibility Requirements Program (PPD) had a significant effect on Organizational Performance of 0.000, smaller than the significance level of 0.05 (0.000 < 0.05), the HACCP Principle had a significant effect on Organizational Performance of 0.000, which was smaller than the significance level, namely 0.05 (0.000
THE EFFECT OF THE PERPA METHOD, SOPHISTICATED INVESTORS, AUDIT QUALITY ON PROFIT MANAGEMENT IN MANUFACTURING COMPANIES REGISTERED ON THE IDX IN 2016-2021 Windasari Rachmawati; Naini Rizka Amalia; Johanis Souisa
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 7, No 1 (2023): IJEBAR, VOL. 07 ISSUE 01, MARCH 2023
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v7i1.8407

Abstract

This study aims to analyze and find empirical evidence on earnings management practices, especially in the manufacturing sector in Indonesia. Most companies in Indonesia are controlled by family business companies. For that what about sophisticated investors. This study has a target finding to identify the existence of earnings management practices in manufacturing companies in Indonesia. The sample used in this research is a manufacturing company listed on the Indonesia Stock Exchange (IDX) for the period 2016 to 2021. The data analysis method for this research uses multiple linear regression analysis. The independent variables in this study are the independent variables in this study consisting of PERPA, Sophisticated Investors, Audit Quality. Meanwhile, the dependent variable in this study is Earning Management, which is proxied by the value of discretionary accruals from the Modified Jones Model. The control variable used is the ratio of firm size and profitability. Based on a sample of 410 issuers for 6 years of observation that have fulfilled all stages of assumptions in multiple regression testing, it resulted in a decision that the PERPA and Sophisticated Investor variables had no effect on earnings management practices. While the audit quality variable affects earnings management. Earnings management control variable that uses the level of size or company size has a negative and significant effect on earnings management actions, while the other control variable, namely profitability, has no effect on earnings management (eanings management).
FINANCIAL MANAGEMENT PERFORMANCE ANALYSIS PRIVATE UNIVERSITIES Retno Susanty, Theresia Novie; Trisnawati, Rina; Sasongko, Noer
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 8, No 3 (2024): IJEBAR, VOL. 8, ISSUE 3, September 2024
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v8i3.14358

Abstract

This study aims to evaluate the performance of financial management in private universities, involving analysis of various aspects of financial management including planning, budgeting, control, and financial reporting. The population in this study consists of private universities in Central Java with campus characteristics willing to participate as research subjects. The sample size is 150 respondents who meet the criteria for the study sample. Sampling technique used is purposive sampling method. The research method employed is a questionnaire with respondents meeting specific criteria: minimum one-year work experience, understanding of financial management in universities, and willingness to participate in the study. Data analysis method used is multiple linear regression analysis with SPSS version 25. The results indicate that Human Resources do not affect Financial Management Performance, Facilities and Infrastructure affect Financial Management Performance, Utilization of Information Technology affects Financial Management Performance, Budgeting System does not affect Financial Management Performance, Regulations affect Financial Management Performance, Level of Training affects Financial Management Performance, and Internal Audit affects Financial Management Performance. Keywords: Human Resources, Facilities and Infrastructure, Utilization of Information Technology, Budgeting System, Regulations, Level of Training, Internal Audit, and Financial Management Performance
PROPOSED SELECTION OF PVC PIPE PRODUCT SUPPLIERS IN TOKO BESI LANCAR REJEKI USING THE ANALYTICAL NETWORK PROCESS METHOD Milka Vanessa; Hanky Fransiscus; Sugih Sudharma Tjandra
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 8, No 2 (2024): IJEBAR, VOL. 08 ISSUE 02, JUNE 2024
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v8i2.13903

Abstract

Toko Besi Lancar Rejeki is a shop that sells materials and equipment for building materials. This store was founded in 2003 and cooperates with several suppliers to supply some building materials. One of the items supplied is a pipe. Pipes are items that are quite often purchased. There is a main supplier that supplies PVC pipe product, namely Supplier A. However, there are some situations that make the store suffer losses, such as shipping errors made by the supplier and damage to the pipe which makes the store must return it to the supplier. Identification and decision-making processes are done using the Analytical Network Process (ANP) method which is based on the relationship between the criteria and sub-criteria. There are 6 criteria, 14 sub-criteria, and 10 relationships. The 6 criteria set are variety, price, quality, service, delivery, and flexibility. This assessment resulted in supplier selection priorities that can be carried out by Toko Besi Lancar Rejeki, namely Supplier C with a limiting value of 0.124982, for Supplier B it is 0.106648, and Supplier A it is 0.09128. Supplier selection is based on the priority sub-criteria obtained, namely the price of one pipe, pipe flexibility, and discounts.
THE ROLE OF BRAND TRUST IN MEDIATING BRAND IMAGE AND PRODUCT INNOVATION ON CONSUMER LOYALTY (STUDY ON SAMSUNG USERS IN SURAKARTA) Wardhani, Mahartiwi Kusuma; DPW, Ida Aryati; Sudarwati, Sudarwati
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 8, No 1 (2024): IJEBAR : Vol. 8, Issue 1, March 2024
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v8i1.12488

Abstract

This research aims to investigate the influence of brand trust as a mediating factor between brand image, product innovation, and consumer loyalty. The study encompasses an infinite number of consumers in Surakarta, with a sample size of 100 respondents selected through purposive sampling. Primary data were collected using a questionnaire. The findings reveal that brand image positively and significantly impacts consumer loyalty, while product innovation lacks a significant effect on consumer loyalty. Additionally, brand trust exhibits a positive and significant influence on consumer loyalty. Furthermore, brand image positively and significantly affects brand trust, as does product innovation. The study also indicates that brand image positively and significantly influences consumer loyalty through brand trust, and similarly, product innovation has a positive and significant impact on consumer loyalty through brand trust. Keywords: Brand Trust, Brand Image, Product Innovation, and Consumer Loyalty.
THE INFLUENCE OF PROFESSIONALISM, DISCIPLINE AND RELIABILITY ON IMPROVING EMPLOYEE PERFORMANCE Saifullah Saifullah; Kuswandi Kuswandi; Sri Rahayu
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 8, No 2 (2024): IJEBAR, VOL. 08 ISSUE 02, JUNE 2024
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v8i2.13378

Abstract

This research aims to examine the influence of professionalism, discipline and reliability on employee performance. This research is a quantitative research using a saturated sample of all administrative officers at the Pamekasan Class II A Narcotics Correctional Institution, a total of 37 people. The results of the questionnaire distributed via Google Form were processed using the SPSS 25.0 program. The research results are as follows: reliability has a significant effect on employee performance, while professionalism and discipline have an insignificant effect. And simultaneously professionalism, discipline and reliability have a significant effect on employee performance. This research aims to fill the gap by examining the relationship between professionalism, discipline and reliability and employee performance in correctional institutions. Thus, it is hoped that this research can provide a more comprehensive understanding of the factors that influence employee performance in correctional institutions and provide a significant contribution to the development of knowledge in the field of human resource management.
THE INFLUENCE OF SERVICE CONVENIENCE AND PRICE FAIRNESS ON CUSTOMER LOYALTY: MEDIATING EFFECT OF CUSTOMER SATISFACTION Sandra Oktaviana Pinaraswati; Ilya Farida; Sri Susilowati; Suprihati Suprihati
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 8, No 2 (2024): IJEBAR, VOL. 08 ISSUE 02, JUNE 2024
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v8i2.14097

Abstract

The development of Indonesian apartments which have not fully recovered after the Covid pandemic is the reason for the need to increase sales. To increase sales, managers need to pay attention to Customer Loyalty from Apartment residents where Customer Loyalty is influenced by Service Convenience, Price Fairness, and Customer Satisfaction. The research objective is to analyze the effect of Service Convenience and Price Fairness on Customer Loyalty mediated by Customer Satisfaction. The population of this research is the occupants of the Tamansari Prospero Apartment in Sidoarjo as many as 200 people. The determination of the sample was carried out using the Slovin formula so that a total sample of 133 people was obtained. The research data collection technique was carried out by distributing questionnaires. While the data analysis technique uses Partial Least Square analysis. The results of the study prove that Service Convenience and Price Fairness have a significant effect on Customer Satisfaction. Customer Satisfaction has a significant effect on Customer Loyalty. In addition, Customer Satisfaction can mediate the effect of Service Convenience and Price Fairness on Customer Loyalty. Keywords: Service Convenience; Price Fairness; Customer Satisfaction; Customer Loyalty.
VILLAGE-OWNED BUSINESSES AS A STRATEGY TO ENHANCE THE LOCAL ECONOMY IN SEDAPURKLAGEN VILLAGE, GRESIK, EAST JAVA Imamah, Nurul; Rahmasari, Anggraeni; Noviandari, Indah; Iradawaty, Sofiah Nur; Gintara, Mohammad Yoga
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 8, No 3 (2024): IJEBAR, VOL. 8, ISSUE 3, September 2024
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v8i3.14912

Abstract

The purpose of this research is to analyze the role and impact of BUMDes (Village-Owned Businesses) in enhancing the local economy of Sedapurklagen Village, Benjeng, Gresik, East Java, Indonesia. This field-based study utilizes triangulation techniques including observation, interviews, and documentation, and employs a qualitative descriptive approach. The findings demonstrate that BUMDes plays multiple significant roles in improving the community's economy. It acts as a facilitator, assisting in all tasks related to planning business entities to be established by the community. Furthermore, BUMDes also serves as a mediator, facilitating the management of business entities to achieve business goals and plans, and acts as a motivator by spearheading and inspiring business entities to drive community improvement. One challenge faced by BUMDes management in Sedapurklagen Village is the need to build more trust within the community and managing limited available capital. In order to gain community trust, BUMDes must provide tangible evidence. Communities that have faith in BUMDes can aid in convincing other communities, while the younger, more educated village members can assist in promoting the understanding of BUMDes to communities that are not yet familiar with its functions.

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