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International Journal of Economics, Business and Accounting Research (IJEBAR)
Published by STIE AAS Surakarta
ISSN : 26224771     EISSN : 26141280     DOI : 10.29040/ijebar.v3i03
Core Subject : Economy,
Economics, Econometrics & Finance
International Journal of Economics, Business, and Accounting Research (IJEBAR) is a peer-reviewed, open access international scientific journal dedicated for rapid publication of high-quality original research articles as well as review articles in all areas of Economics, Business and Accounting.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 2,142 Documents
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EMPLOYEE ENGAGEMENT AS MEDIATION OF TALENT MANAGEMENT AND AUTHENTIC LEADERSHIP ON JOB SATISFACTION AT PT. XYZ Syahrian
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 9 No 1 (2025): IJEBAR : Vol. 9, Issue 1, March 2025
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v9i1.16762

Abstract

Abstract: This study aims to analyze the effect of Talent Management and Authentic Leadership on Employee Engagement and Job Satisfaction, as well as to examine the role of Employee Engagement as a mediating variable in these relationships at PT. XYZ. The object of this research is 87 employees of PT. XYZ. The sampling technique used is non-probability sampling with purposive sampling, with data collected through the distribution of questionnaires using a Likert scale. Data analysis was performed using Smart PLS 4.0 to test the hypotheses. The results indicate that Talent Management has a positive effect on Employee Engagement, and Authentic Leadership also positively influences Employee Engagement. Furthermore, Employee Engagement was found to positively affect Job Satisfaction. However, Talent Management does not have a direct effect on Job Satisfaction, although it influences Job Satisfaction through Employee Engagement. In contrast, Authentic Leadership does not have an effect on Job Satisfaction through Employee Engagement.
THE IMPACT OF FINTECH, ONLINE MARKETING, AND FINANCIAL INCLUSION ON THE DEVELOPMENT OF MSME ENTERPRISES IN KUNINGAN REGENCY, WEST JAVA Suhardi, Dadang; Gunawan, Wely Hadi; Watulandi, Micki
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 9 No 1 (2025): IJEBAR : Vol. 9, Issue 1, March 2025
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v9i1.16793

Abstract

This study aims to analyze the impact of financial technology (fintech), digital marketing, and financial inclusion on the growth of Micro, Small, and Medium Enterprises (MSMEs). In today's digital era, MSMEs face challenges in remaining competitive and relevant. This study seeks to understand how the use of fintech can provide easier access to financing sources and financial services, how digital marketing can enhance visibility and market penetration, and how financial inclusion can open opportunities for MSMEs that have been underserved by traditional banking services. The research methodology involves collecting data through surveys and interviews with MSME owners, as well as quantitative the data. The results show that the adoption of fintech and digital marketing has a significant positive impact on MSME business growth. Furthermore, financial inclusion plays a crucial role in supporting MSMEs' access to the financial services they need. The study concludes that a combination of fintech, digital marketing, and financial inclusion can be key factors in driving the growth and sustainability of MSME businesses. Therefore, the government and stakeholders are encouraged to provide the necessary support to enhance technology adoption and access to financial services for MSMEs.
GEN Z’S CONTINUANCE USAGE INTENTION OF GOPAY MEDIATED BY ATTITUDE Gunawan, Lenny; Samuel, Zeann
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 9 No 1 (2025): IJEBAR : Vol. 9, Issue 1, March 2025
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v9i1.16804

Abstract

The use of e-wallet services in the digital society has become a common transaction activity. Thus, multiple companies developed e-wallets to fulfill the industry's user needs. Generation Z, youngsters aged 12 to 27, are tech savvy. With the existence of e-wallets, Generation Z is used to the fast ecosystem. Thus, Generation Z tends to use e-wallets more than the previous generations. This fact is supported by multiple surveys stating that Generation Z uses e-wallets more frequently than the other generation. From this research, perceived ease of use and perceived usefulness as the independent variable have significant effects on the continuance intention of Generation Z in Surabaya. Attitude as the mediation variable also has a significant effect on the perceived usefulness and perceived ease of use towards continuance intention. Thus, Gopay e-wallet developer must ensure their understanding of the factor that makes the users use the application easily, efficiently, time efficiently, cost efficiently, and effortlessly to obtain users’ likability and positive attitude towards the application.
ESG Disclosure in the Sustainability Reports of Indonesian Banks 2022 Prihandini, Wiwiek
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 8 No 4 (2024): IJEBAR, VOL. 08 ISSUE 04, DECEMBER 2024
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v8i4.16854

Abstract

The increasing global emphasis on Environmental, Social, and Governance (ESG) principles has led to heightened expectations for corporate transparency and accountability, particularly in the banking sector. ESG disclosure in sustainability reports serves as a key instrument in ensuring that banks integrate sustainable finance practices into their operational and investment strategies. However, variations in ESG rating methodologies and reporting frameworks present challenges in assessing the credibility and comprehensiveness of ESG disclosures. This study examines the extent of ESG disclosure in the sustainability reports of Indonesian banks, comparing the practices of state-owned and private banks. Using content analysis, this research evaluates ESG disclosures based on 31 indicators derived from the International Finance Corporation (IFC) ESG Framework. The findings indicate that while some banks provide structured ESG disclosures, many still lack depth and quantitative detail, with key environmental and governance aspects often underreported. The results also highlight a correlation between ESG disclosure and bank size, where larger banks tend to have more structured and transparent sustainability reports. Additionally, ESG disclosure levels in sustainability reports are found to align with bank rankings in the IDX ESG Leader Index, suggesting a potential relationship between voluntary disclosure practices and external ESG assessments. This study contributes to the ongoing discourse on ESG reporting standards by advocating for more standardized, comprehensive, and globally aligned ESG disclosures in the Indonesian banking sector. The research provides recommendations for regulators, investors, and banks to enhance ESG transparency, reduce greenwashing risks, and strengthen the credibility of sustainability reports. Keywords: ESG Disclosure, Sustainability Reports, Banking Sector, IFC ESG Framework, IDX ESG Leader, Content Analysis
INFLUENCE OF REGIONAL TAXES, BALANCING FUNDS, AND REGIONAL RETRIBUTION ON CAPITAL EXPENDITURE IN REGENCY/CITY GOVERNMENTS IN CENTRAL JAVA PROVINCE YEAR 2018-2021 Budiyono, Budiyono
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 9 No 1 (2025): IJEBAR : Vol. 9, Issue 1, March 2025
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v9i1.16892

Abstract

Study This aiming For knowing : 1) Influence Regional Taxes on Capital Expenditure on Government Regency and Cities in the Province Central Java 2018-2021 ; 2) Influence of Balancing Funds to Capital Expenditure on Government Regency and Cities in the Province Central Java 2018-2021 ; 3) Influence Regional Retributions on Capital Expenditure on Government Regency and Cities in the Province Central Java 2018-2021 . Object on study This is government regency And cities in the Province Central Java has 35 districts And city . Data retrieval comes from from Report Realization of the 2018-2021 APBD . Engineering data collection using method documentation . Technique data analysis using test assumption classic that is test normality , test multicollinearity , test heteroscedasticity , and test autocorrelation . Testing hypothesis in study This use analysis multiple linear regression , F test , t test , and test coefficient determination (R 2 ). Results study show that : 1) Regional taxes have an impact significant to Capital Expenditure on Government Regency and Cities in the Province Central Java 2018-2021 ; 2) Balancing Funds influential significant to Capital Expenditure on Government Regency and Cities in the Province Central Java 2018-2021 ; 3) Regional Retribution has an impact significant to Capital Expenditure on Government Regency and Cities in the Province Central Java 2018-2021 .
BRAND IMAGE AND PROMOTION ON PRODUCT PURCHASE DECISIONS: A SAGA OF GENERATION Z IN BANDAR LAMPUNG CITY Musyrifah Maliki, Raudoh; Hanif, Hanif; Syamsul Hilal
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 9 No 1 (2025): IJEBAR : Vol. 9, Issue 1, March 2025
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v9i1.16909

Abstract

Changes in Generation Z's preferences and purchasing behavior, especially in an increasingly competitive digital environment, are a challenge for e-commerce companies in building a strong brand image and implementing effective promotional strategies. This study aims to identify the influence of brand image and promotion on e-commerce product purchasing decisions among Generation Z in Bandar Lampung City. A quantitative approach was used in this study, with primary data collected through questionnaires and secondary data as supporting data. The research population was Generation Z in Bandar Lampung City, with a sample size of 100 people determined using the Slovin formula. Data analysis was carried out using SPSS software. The results showed that brand image and promotion significantly influenced purchasing decisions. Brand image, which consists of the image of the maker, the image of the user, and the image of the product, has been proven to be able to build consumer trust, loyalty, and positive perceptions of the brand. On the other hand, promotions designed with strategically relevant message, media, time, and frequency elements have succeeded in attracting interest and driving purchasing decisions. This study provides theoretical and practical contributions in understanding the behavior of Generation Z in the context of e-commerce, as well as being a reference for companies to optimize marketing strategies that focus on brand image and targeted promotions.
THE IMPACT OF AGRICULTURAL FIELD EXTENSION WORKERS' PERFORMANCE AND COMPETENCE ON FARMERS' SATISFACTION IN NEGERI BESAR DISTRICT, WAYKANAN REGENCY, WITH EXTENSION WORKERS' COMMITMENT AS A MODERATING VARIABLE Hakim, Lukmanul; Adhi Pangeran Pangestu; M. Hasan Ma'ruf
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 9 No 1 (2025): IJEBAR : Vol. 9, Issue 1, March 2025
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v9i1.16479

Abstract

The performance of field agricultural extension workers (PPL) is the ability of extension workers to carry out their main tasks which include providing education, information, and guidance to farmers, Currently the Agricultural Extension Unit of Negeri Besar District has as many as 12 Field Agricultural Extension Workers (PPL) with a total group of 132 farmer groups,   with a total of 3,356 farmer group members, and an average of 1 farmer group of 25-30 people.  This study was used to measure the level of satisfaction of farmers in assessing the performance of extension workers (X1) and the competence of extension workers (X2) with the seriousness of extension workers as a moderation variable. A quantitative approach was used by collecting data through questionnaires to 97 farmer groups. The validity test was carried out using the product moment correlation method and was carried out through the SPSS 25.0 application. The results of the analysis showed that the performance of extension workers did not have a significant effect on farmer satisfaction, the competence of extension workers had a significant effect on farmer satisfaction, the seriousness of extension workers strengthened the performance of extension workers, and the seriousness of extension workers strengthened employee competence.  The results of the multiple regression correlation test showed that the R Square value of 0.746 showed that 74.6% of the variation in farmer satisfaction could be explained by a combination of independent variables.   Overall, this regression model is quite strong and effective in explaining the influence of independent variables on farmer satisfaction in Negeri Besar District, Waykanan RegencyKeywords: Performance, Satisfaction, Seriousness.
PERAN KESADARAN LINGKUNGAN, NILAI-NILAI PRIBADI DAN PERILAKU PRO-LINGKUNGAN SEBAGAI VARIABEL MEDIASI TERHADAP NIAT GEN Z MEMBELI PRODUK ORGANIK Prihatini, Hariati; J.E Sutanto
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 9 No 2 (2025): IJEBAR: Vol. 9 Issue 2, June 2025
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v9i2.16665

Abstract

This study explores the influence of environmental awareness, personal values, and pro-environmental behavior on Generation Z’s intention to purchase organic products in Surabaya. Using the Theory of Planned Behavior (TPB) and Value-Belief-Norm (VBN) frameworks, the study highlights the role of pro-environmental behavior as a mediating variable. Data were collected through a quantitative survey involving 241 Generation Z respondents, employing purposive sampling techniques. The findings reveal that environmental awareness and personal values have a positive and significant influence on pro-environmental behavior. Pro-environmental behavior was also found to have a direct and significant impact on the intention to purchase organic products. Furthermore, environmental awareness and personal values more effectively influence purchase intentions indirectly through pro-environmental behavior. These results support TPB and VBN theories, emphasizing the importance of concrete actions in bridging the gap between awareness and purchase decisions. The practical implications of this research include the development of value-based marketing strategies that integrate environmental education with incentive programs to encourage pro-environmental behavior among Generation Z. This study contributes to the literature on Generation Z consumer behavior and provides new insights to support the growth of the organic product market in Indonesia.
THE EFFECT OF TRANSFORMATIONAL LEADERSHIP STYLE AND EMPLOYEE ENGAGEMENT ON THRIVING AT WORK: THE MEDIATING ROLE OF INNOVATIVE WORK BEHAVIOR Vivy Nurmalitasari; Asri Laksmi Riani
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 9 No 1 (2025): IJEBAR : Vol. 9, Issue 1, March 2025
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v9i1.16771

Abstract

This study aims to analyze and test the factors that influence Leadership and Employee Engagement on Thriving at Work with Innovative Work Behavior as a Mediator. This study is a type of quantitative research with a causal relationship. This study uses a questionnaire distribution to obtain data. The unit of analysis of this study is employees of KERATON Regional Hospital, Pekalongan Regency. In this study, the independent variables are leadership style (X_1) and employee engagement (X_2). The dependent variable in this study is thriving at work (Y). The mediating variable affects the relationship between the independent and dependent variables. This study uses innovative work behavior (M). The population in this study were 689 employees at KERATON Regional Hospital and a total sample of 225. Data analysis in this study was carried out using structural equation modeling (SEM) through Smart PLS (Partial Least Squares) software. Leadership Style has a positive effect on Thriving at Work, so the first hypothesis is accepted. Employee Engagement has a positive effect on Thriving at Work, so the second hypothesis is accepted. Leadership Style has a positive effect on Thriving at Work with Innovative Work Behavior as a mediating variable, so the third hypothesis is accepted. Employee Engagement has a positive effect on Thriving at Work with Innovative Work Behavior as a mediating variable, so the fourth hypothesis is accepted. Keywords: Leadership, Employee Engagement, Thriving at Work, Innovative Work Behavior
MENINGKATKAN NIAT TAMU BISNIS UNTUK MEMESAN HOTEL BINTANG EMPAT Lilianto, Kent Julian; Hotna Marina Sitorus
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 9 No 2 (2025): IJEBAR: Vol. 9 Issue 2, June 2025
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v9i2.16808

Abstract

Business guests and leisure guests have different behaviors when choosing a hotel. This research aims to identify the factors that influence business guests to book four-star hotels. We purpose seven hypotheses to analyze the effect of online reviews, price, quality, location, business facilities, trust in the hotel, and perceived value on the intention to hotel booking. The proposed model is evaluated using partial least squares structural equation modeling (PLS-SEM), based on 250 data collected from business guests at four-star hotels in the City of Bandung, Indonesia. The results show that all seven hypotheses are supported: online reviews, price, quality, location, business facilities, trust in the hotel, and perceived value significantly influence the intention to book the hotel. The findings of this research are used to develop recommendations for one of the hotels in the city of Bandung that is facing challenges in increasing the occupancy rate of business guests.

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