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Jurnal Ilmiah Edunomika (JIE)
Published by STIE AAS Surakarta
ISSN : -     EISSN : 25981153     DOI : https://dx.doi.org/10.29040/jie
Core Subject : Economy, Science, Education,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education
Jurnal Ilmiah EDUNOMIKA dengan ISSN 2598-1153, diterbitkan 2 (dua) kali setahun (Pebruari dan Agustus) oleh LPPM STIE AAS Surakarta bekerjasama dengan Pusat Kajian Pendidikan dan Ekonomi (PUSKAPE), Yayasan Keluarga Muslim Al Azarul Ulum Sukoharjo. Terbit pertama pada bulan Pebruari 2017. Redaksi mengundang para guru, akademisi (dosen atau peneliti) dan praktisi terkait (Sekolah, Perguruan Tinggi, Pemerintahan, LSM, dan lain-lain) untuk dapat mengirimkan artikel dengan kajian ekonomi dan pendidikan ke Jurnal Ilmiah Edunomika (JIE).
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 66 Documents
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Search results for , issue "Vol 7, No 1 (2023): EDUNOMIKA : Vol. 07, No. 01, 2023" : 66 Documents clear
Analisis Strategi Operasional Customer Relationship Management (CRM) Sebagai Upaya Meningkatkan Kualitas Pelayanan Di PLN ULP Natar Moh. Oktaviannur; M. Hayati Hafiz
JURNAL ILMIAH EDUNOMIKA Vol 7, No 1 (2023): EDUNOMIKA : Vol. 07, No. 01, 2023
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v7i1.7649

Abstract

Fenomena akan perkembangan Ilmu Pengetahuan, Teknologi, dan Seni (IPTEKS), khususnya Teknologi Informasi dan Komunikasi (TIK) yang melaju begitu pesat direspons oleh masyarakat luas dengan gegap gempita. Begitu banyaknya kemajuan-kemajuan di berbagai sektor kehidupan di dunia ini yang tidak terlepas dari IPTEKS dan TIK. Tanpa terkecuali di dalam dunia bisnis. Dalam kegiatan bisnis tidask terlepas dari pentingnya peran Customer Relationship Management (CRM). Tujuan dari riset ini merupakan untuk mengetahui strategi operasional Customer Relationship Management (CRM) sebagai upaya meningkatkan kualitas pelayanan di PLN ULP Natar. Hasil penelitian diperoleh Operasional customer relationship management (CRM) berpengaruh dalam peningkatan kualitas pelayanan. Hal ini dibuktikan dengan adanya hubungan antara customer relationship management dengan kualitas pelayanan yaitu bahwa meningkatnya pelayanan di tentukn oleh bagaimana sistem customer relationship management yang di terapkan oleh PT PLN ULP Natar. Dengan adanya sistem CRM yang diterapkan akan memudahkan perusahaan dalam hal menjaga kepuasan pelanggan. Kepuasaan pelanggan tentusaja berasal dari kualitas pelayanan yang perusahaan berikan kepada setiap pelanggan. Selain itu, CRM juga membatu perusahaan dalam mengembangkan produk baru berdasarkan informasi yang lengkap tentang keinginan pelanggan. Adanya penerapan sisteminformasi customer relationship pada PT PLN ULP Natar dengan sistem kerja yang terstruktur guna mempertahankan pelanggan denggan cara melakukan pengidentifikasian karakteristik setiap pelanggan, membuat model penilaian bagi pelanggan, menciptakan strategi yang proaktif dan menjawab kebutuhan pelanggan, serta mendesain ulang proses kerja, teknologi dan sistem penghargaan yang diberikan kepada pelanggandalam rangka mengimplementasikn strategi peningkatan hubungan dengan pelanggan. Kata Kunci: customer relationship management; kualitas pelayanan
PENENTUAN STRATEGI PEMASARAN WARMINDO RIVERSIDE NUSUKAN MENGGUNAKAN ANALISIS SWOT Nanda Nanda; Endang Winarsih; Ahmad Husin
JURNAL ILMIAH EDUNOMIKA Vol 7, No 1 (2023): EDUNOMIKA : Vol. 07, No. 01, 2023
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v7i1.7904

Abstract

The economic business of buying and selling is one of the businesses that supports the wheels of the economy and is also the most interested in the community. Large, densely populated cities are suitable land for business actors in the culinary sector. Micro, small and medium enterprises (MSMEs) are an important part of the economy of a region or country. Strategies based on the marketing mix include: (1) Product, namely creating product differentiation so that it is different from other similar products, maintaining and improving product quality and using appropriate and attractive packaging (2) Price, namely setting a product price that can be reached by consumers (3) Place, which has outlets with attractive packaging designs and concepts, has roadside locations and opens several branches in several other places (4) Promotion, namely conducting sales promotions through sales directly (personal selling), word of mouth (word of mouth) and using social media and using advertising services. Strategies based on segmentation, targeting, positioning (STP) include: (1) Segmentation, which is to group consumers based on demographics in terms of age, occupation, and income to differentiate the packaging and prices offered (2) Targeting, namely setting targets for people living in the area around the outlet, consumers who know from social media and open branches in other places to expand the target market (3) Positioning, namely how to create a tagline which is a typical saying of the city of Solo, namely "Warmindo Riverside, not canned Indomie culinary cuisine" , the tagline means that Warmindo Riverside is not an ordinary Indomie culinary dish, but a different Indomie culinary dish, in this case Warmindo Riverside must really show that its uniqueness is a positive and attractive thing for consumers.
DAMPAK BERBAGI INFORMASI RANTAI PASOKAN PADA KINERJA BISNIS BATIK DI THAMRIN CITY Mailani Puspita; Dadang Surjasa
JURNAL ILMIAH EDUNOMIKA Vol 7, No 1 (2023): EDUNOMIKA : Vol. 07, No. 01, 2023
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v7i1.5133

Abstract

This research purpose is to analyze the effect of supply chain information sharing, operational performance, supply chain integration processes, supply chain agility on business performance in batik fashion in Thamrin City, Jakarta.The research design used is hypothesis testing. The sample used in this study were 151 batik traders in Thamrin City. The analytical method used is the Structural Equation Model (SEM) using SmartPLS. The results of the study show that supply chain information sharing, operational performance, supply chain integration processes affect business performance. Supply chain agility has no effect on business performance.
HUBUNGAN KUALITAS PELAYANAN SDM RUMAH MAKAN GUDEG MBOK MANDEG JOGJAKARTA TERHADAP KEPUASAN PELANGGAN Retno Djohar Juliani; Heru Sri Wulan; Jazilatul Rohmah
JURNAL ILMIAH EDUNOMIKA Vol 7, No 1 (2023): EDUNOMIKA : Vol. 07, No. 01, 2023
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v7i1.7508

Abstract

This study aims to determine the relationship between HR service quality at Gudeg Mbok Mandeg Jogjakarta Restaurant and customer satisfaction. Is quantitative descriptive research. The population in this study were customers at the Mbok Mandeg gudeg restaurant, an average of 600 people in 1 (one) month. The research population is 71 respondents calculated using the Isac and Michael formula. The sampling technique uses incidental random sampling. Data collection techniques using a questionnaire. The measurement technique uses a tiered Likert scale 5. For the quality of HR services, the scales are Very Good, Good, Fairly Good, Not Good, and Very Bad, while customer satisfaction uses the scales Very Satisfied, Satisfied, Fairly Satisfied, Dissatisfied, and Very Dissatisfied. The data obtained is presented in the form of a frequency distribution table and analyzed using cross-tabulations to determine the relationship between HR Service Quality at Gudeg Mbok Mandeg Jogjakarta Restaurant and customer satisfaction. Based on the results of the study, it was found that 2 respondents (3%) stated that the quality of service was very good and customers were very satisfied, as many as 6 respondents (8%) stated that the quality of HR services was good and customers were very satisfied. As many as 6 respondents (8%) stated that the quality of HR services was good and customers were satisfied, 36 respondents (51%) stated that the quality of HR services was good and customers were satisfied. So, it can be concluded that the better the quality of HR services at the Gudeg Mbok Mandeg Jogjakarta Restaurant, the more satisfied the customer will be. As for some suggestions that can be submitted to the Gudeg Mbok Mandeg Restaurant, they can provide a variety of other menus so that customers don't feel bored, restaurant HR can provide explanations to customers about the various food menus available and their prices as material for consideration for customers, home HR Makan Gudeg Mbok Mandeg Jogjakarta should maintain hospitality when there are many visitors at the same time. In addition, the author also provides suggestions so that in the restaurant you can hear the strains of music that are characteristic of "Javanese nuances (gamelan)" in order to add a more pleasant atmosphere for customers.
PENILAIAN MANAJEMEN KESISWAAN PADA MADRASAH TSANAWIYAH NEGERI KABUPATEN ACEH BESAR Fadhilah Fadhilah; Arisnaini Arisnaini
JURNAL ILMIAH EDUNOMIKA Vol 7, No 1 (2023): EDUNOMIKA : Vol. 07, No. 01, 2023
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v7i1.8058

Abstract

The application of the student to the institution management is one of the necessity to improve the quality of education. Lack of school facilities and infrastructure become a major obstacle in the effective management of student affairs. This study aims to determine the planning implementation, monitoring, and evaluation of student management program. The method used in this research is descriptive qualitative approach. Techniques of data collection : observation, interview and documentation. Subjects were principals, teachers and students MTsN Cot Gue. The results showed that : student management plan prepared by the principal with the deputy head of the student and deputy head of the curriculum includes courses Admission, the capacity of new students, and new student se lection process, analyze subjects, draw up an annual program, the semester program, syllabus and Learning Program Plan. All the planning is composed arranged and documented. Implementation tailored to the student management plan that is prepared, either in relation to new admissions and student activities. Supervision of student management based on the management system, which is seeking any activities that have been planned, implemented and good supervision. Principals and teachers to supervise the implementation of student management. Both principals and teachers implement the roles and responsibilities based on the duties and functions for the management of student success.
PENERAPAN SISTEM KEUANGAN DESA (SISKEUDES) TENTANG LAPORAN REALISASI ANGGARAN (STUDI KASUS PADA KANTOR DESA SRANDIL KECAMATAN JAMBON) Ulfa Vicamara
JURNAL ILMIAH EDUNOMIKA Vol 7, No 1 (2023): EDUNOMIKA : Vol. 07, No. 01, 2023
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v7i1.8506

Abstract

Siskeudes is an application designed by BPKP together with the Ministry of Home Affairs to facilitate the preparation of village financial reports. Srandil Village is one of the villages that has implemented this application but still has the problem of manual input errors that result in a decrease in village income. Thus, this study aims to determine the application of Siskeudes regarding budget realization at the Srandil Village Office, Jambon District, Ponorogo Regency. This community service activity begins with field studies, activity design, implementation of activities, and evaluation of activities related to the application of Siskeudes in Srandil Village. Data collection was carried out by observation, interviews with financial staff of Srandil Village, and documentation which was then analyzed through descriptive analysis. The results of this study show that the application of Siskeudes for the preparation of financial statements in Srandil Village has been running well. The stages of preparing financial statements are planning, implementing, accounting and reporting. Thus, it is hoped that the Srandil village government will always improve community development, maintain performance, and improve data input efficiency through the Siskeudes application.
GAMBARAN PENGETAHUAN REMAJA TENTANG DIET SEIMBANG DI SMA NEGERI 3 BIREUEN KECAMATAN KOTA JUANG KABUPATEN BIREUEN Irwana Wahab; Asri Jumadewi
JURNAL ILMIAH EDUNOMIKA Vol 7, No 1 (2023): EDUNOMIKA : Vol. 07, No. 01, 2023
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v7i1.7305

Abstract

Malnutrisi atau pola makan yang buruk adalah alasan banyak remaja menderita kekurangan gizi dan kekurangan energi kronis (KEK). Di bawah pengaruh lingkungan dan media massa, remaja putri di perkotaan cenderung melakukan diet ketat untuk menurunkan berat badan agar terlihat lebih kurus. Penelitian ini mengkaji tentang penjelasan pengetahuan remaja tentang gizi seimbang di SMA Negeri 3 Bireuen. Desain penelitian adalah deskriptif. Karena metode survei menggunakan sampling proporsional, maka sampel survei adalah 100 siswa. Kendaraan survei adalah kuesioner dengan total 20 pertanyaan. Hasil penelitian menunjukkan bahwa pengetahuan remaja tentang gizi seimbang termasuk dalam kategori cukup baik (51%). Penulis berspekulasi bahwa kebanyakan remaja sadar akan diet seimbang, tetapi tidak cukup. Para remaja ini menerima informasi tidak hanya dari orang tuanya, tetapi juga dari media elektronik dan cetak. Namun, sebagian remaja masih belum tertarik untuk mengetahui tentang kesehatan dan kurangnya pengetahuan tentang diet seimbang.Kami mendorong Anda untuk mengembangkan minat membaca buku dan majalah, banyak bertanya, dan mengikuti saran kesehatan dari penyedia layanan kesehatan Anda.
PENGARUH KUALITAS PELAYANAN, KURIKULUM DAN BURSA KERJA KHUSUS TERHADAP KEPUASAN PELANGGAN (Studi Kasus Peserta Didik Program 1 Tahun LKP Solocom Surakarta Tahun Akademik 2021-2022) Slamet Santosa; Lilis Septiani Saputri; Tulus Prijanto
JURNAL ILMIAH EDUNOMIKA Vol 7, No 1 (2023): EDUNOMIKA : Vol. 07, No. 01, 2023
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v7i1.8053

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh kualitas pelayanan, kurikulum, dan bursa kerja khusus terhadap kepuasan peserta didik di LKP Solocom Surakarta. Penelitian ini menggunakan metode kuantitatif dengan analisis regresi linier berganda. Pengambilan sampel menggunakan teknik purposive sampling. Hasil penelitian ini menunjukkan bahwa semua variabel berpengaruh, dimana terdapat pengaruh yang positif dan signifikan antara kualitas pelayanan, kurikulum, dan bursa kerja khusus terhadap kepuasan pelanggan di LKP Solocom Surakarta.
PENGARUH KUALITAS PELAYANAN PEGAWAI TERHADAP KEPUASAN MASYARAKAT PADA KANTOR POS CABANG BALIGE Arifyn Damanik; Amir Makhmud Zain; Siti Wardah Pratidina
JURNAL ILMIAH EDUNOMIKA Vol 7, No 1 (2023): EDUNOMIKA : Vol. 07, No. 01, 2023
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v7i1.8303

Abstract

Penelitian ini bertujuan untuk mengetahui Apakah pelayanan mulai dari bukti langsung, keandalan, daya tanggap jaminan dan empati baik secara parsial maupun simultan berpengaruh signifikan terhadap kepuasan masyarakat pada Kantor Pos Cabang Balige dan seberapa besar pengaruhnya. Metode yang digunakan dalam penelitian ini adalah metode kuantitatif dengan beberapa uji yakni reliability analysis, uji penyimpangan asumsi klasik dan regression linier. Berdasarkan hasil regresi data primer yang diolah dengan menggunakan SPSS 20, diperoleh persamaan regresi linier berganda sebagai berikut Y = 1,221 + 0,331 X1 + 0,116 X2 + 0.012 X3 + 0,315 X4 + 0,147 X5 + e. Secara parsial, variabel bukti langsung (X1) memiliki pengaruh yang signifikan terhadap kepuasan masyarakat, terbukti dari nilai t hitung > t tabel (2,582 > 2,008). Variabel keandalan (X¬2) tidak memiliki pengaruh yang signifikan terhadap kepuasan masyarakat, terbukti dari nilai t hitung < t tabel (1,255 < 2,008). Variabel daya tanggap (X3) tidak memiliki pengaruh yang signifikan terhadap kepuasan masyarakat, terbukti dari nilai t hitung < t tabel (0,122 < 2,008). Variabel jaminan (X¬4) memiliki pengaruh yang signifikan terhadap kepuasan masyarakat, terbukti dari nilai t hitung > t tabel (2,401 > 2,008). Variabel empati (X¬5) tidak memiliki pengaruh yang signifikan terhadap kepuasan masyarakat, terbukti dari nilai t hitung < t tabel (1,902 < 2,008). Secara simultan, variabel bukti langsung (X1), keandalan (X2), daya tanggap (X3), jaminan (X4) dan empati (X5) memiliki pengaruh yang signifikan terhadap kepuasan masyarakat. Artinya hipotesis pada penelitian ini diterima, terbukti dari nilai F hitung > F tabel (41,896 > 2,40). Variabel bukti langsung (X1), keandalan (X2), daya tanggap (X3), jaminan (X4) dan empati (X5) mampu memberikan kontribusi pengaruh terhadap variabel kepuasan masyarakat sebesar 78,8% sedangkan sisanya sebesar 21,2% dipengaruhi oleh variabel lain yang tidak diteliti dalam penelitian ini. Dari kesimpulan di atas, penulis memberikan saran bahwa melihat kurang tingginya nilai keandalan dan daya tanggap pegawai dalam hal memberikan kepuasan kepada masyarakat sekitar, maka sebaiknya pihak manajemen lebih memperhatikan dan meningkatkan pelayanan agar pegawai dapat diandalkan. Diharapkan ada penelitian yang mendalam di masa yang akan datang yang dilakukan peneliti-peneliti lainnya mengenai variabel pelayanan dan kepuasan. Kata Kunci: Kualitas Pelayanan dan Kepuasan Masyarakat
PENGARUH AUDIT FEE, AUDIT TENURE, DAN ROTASI AUDIT TERHADAP KUALITAS AUDIT (STUDI PADA PERUSAHAAN MANUFAKTUR YANG TERDAFTAR DI BURSA EFEK INDONESIA TAHUN 2019-2022) Christina Sososutiksno; Putri Sucita Deeng
JURNAL ILMIAH EDUNOMIKA Vol 7, No 1 (2023): EDUNOMIKA : Vol. 07, No. 01, 2023
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v7i1.10229

Abstract

The aim of this research is to determine the effect of audit fees, audit tenure and audit rotation on audit quality. The sample used in this research is a manufacturing company listed on the Indonesia Stock Exchange in 2019-2022. Data were analyzed using SPSS. The results of this study indicate that audit fees have no effect on audit quality. This can occur because the determination of audit fees has been officially regulated by IAPI, so that it does not directly affect audit quality. Audit tenure affects audit quality, indicating that the longer the tenure, the more competent the auditor will be because the auditor understands internal control, accounting information systems, and company-specific risks. Audit rotation has no effect on audit quality, indicating that auditors who have a professional attitude will act independently in carrying out audits so that it is good to do audit rotation or not if an auditor upholds independence will not be affected by things that can reduce audit quality.

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