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INDONESIA
Enrichment : Journal of Management
Published by Institute of Computer Science
ISSN : 20876327     EISSN : 27217787     DOI : -
Core Subject : Economy,
Economics, Econometrics & Finance
The Enrichment : Journal of Management offers wide ranging and widespread analysis of all surfaces of management and science. Published two times per year, it delivers a emphasis for universal proficiency in the vital methods, techniques and areas of research; presents a opportunity for its readers to share mutual understandings across the full range of businesses and skills in which management and science is used; covers all areas of management science from systems to practical facets; links concept with training by publishing case studies and covering the latest important issues.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Strategi dan Menejemen
Articles 1,382 Documents
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SAKTI application in strengthening accountability and transparency in financial management at BNN South Lampung Regency Muhammad Ma’arif; Pesi Suryani
Enrichment : Journal of Management Vol. 13 No. 4 (2023): October: Management Science And Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/enrichment.v13i4.1612

Abstract

The use of web-based applications is urgently needed and a necessity to produce fast, precise, transparent, and accountable financial reports. This study aims to determine the role of the SAKTI application system in strengthening transparency and accountability of financial management at the BNN in South Lampung Regency. Qualitative descriptive is used by researchers as the method used in the research conducted. Observations, interviews, and literature studies were carried out in data collection. The application of SAKTI Application plays an important role in strengthening the transparency and accountability of financial management as the results shown in this research study.
Optimalization of human capital and social capital for economic empowerment, case study in Topa Bajo Traditional Tribe La Ode Zahaba; Ujianto Ujianto; Ferdinandus Sampe; Sunu Priyawan
Enrichment : Journal of Management Vol. 13 No. 4 (2023): October: Management Science And Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/enrichment.v13i4.1613

Abstract

This study aims to investigate to optimize the synergy of social capital and human capital to influence economic empowerment in a traditional marine tribe, the Bajo Topa tribal community. The relevance of social capital and human capital that contribute to economic empowerment in the Bajo ethnic community was investigated. The social structure both in the micro and macro spheres and how relationships are established between them based on values, norms, sanctions, beliefs, and social networks as reliable forces in solving problems or social needs. The research was conducted using qualitative methods using interviews and observations. The results reveal that the Bajo Topa tribal community is homogeneous both ethnic and occupation which consists of a large family community (dansihitang). Social capital bonding performance is high both in the trust and networking aspects. The relevance of human capital and social capital are most likely to be anchored to the social structure of the Bajo Topa tribal community. Intermodal synergy can be applied to increase the Bajo Topa society economic empowerment in the form of complete synergy, including; social capital, human capital, physical capital and economic capital
Consumer satisfaction in three dimensions: analysis of the effect of consumer perceived value on shoes, mobile phones, and cars Aditya Yudanegara
Enrichment : Journal of Management Vol. 13 No. 4 (2023): October: Management Science And Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/enrichment.v13i4.1614

Abstract

This groundbreaking study delves into the captivating realm of 'consumer perceived value' and its profound impact on consumer satisfaction, particularly within the realm of enduring products such as shoes, mobile phones, and cars. We meticulously explore four facets of consumer perceived value: quality value, pricing dynamics, emotional resonance, and social connections. Employing a descriptive research approach, we harnessed a robust sample of 200 respondents for each product category. Our findings unveil a compelling nexus between consumer perceived value and the elusive realm of consumer satisfaction. Notably, the paramount influence is wielded by the dimension of quality. Consequently, we implore companies to channel their efforts towards elevating product excellence, while judiciously attending to price dynamics, emotional resonance, and social affiliations to maximize consumer gratification.
Marketing strategy analysis in increasing customer buying interest at Sun Café Gunungsitoli city Rostina Zendrato; Emanuel Zebua
Enrichment : Journal of Management Vol. 13 No. 4 (2023): October: Management Science And Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/enrichment.v13i4.1615

Abstract

The purposes of this study to find out and analyze marketing strategies to increase customer buying interest at Sun Café, Gunungsitoli City. The type of research used in this research is field research, using a qualitative approach. Descriptive data obtained using observation and interview methods with 10 (ten) employees. The techniques used in collecting data in this research include observation and interviews. The data analysis technique goes through two stages, namely data codification, data presentation, and drawing conclusions. The research results show that the marketing strategy to increase customer buying interest implemented by Sun Cafe Gunungsitoli City has been implemented well through market segmentation, targeting and positioning approaches. However, all marketing strategies that have been implemented by Sun Cafe Gunungsitoli City still need to be improved in order to increase consumer buying interest and support a sustainable increase in sales
The impact of 4i of transformational leadership element and integrated innovation to employee performance with employee motivation as mediator Ardi Kho; Adi Chandra; Elvitria Intan Novita; Herlina Waluyo; Jenneta Virenna Rachmad; Kevin Siddharta
Enrichment : Journal of Management Vol. 13 No. 4 (2023): October: Management Science And Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/enrichment.v13i4.1616

Abstract

This research examines transformational leadership 4i elements which are Idealized Influence, Inspirational Motivation, Intellectual Stimulation and Individualized Consideration combined with Integrated Innovation and their impact to organizational performance with motivation as moderator by using Bootstrapping-SEM. From the research result, all 4i of Transformational Leadership elements and Integrated Innovation give positive impact to motivation but only Idealized Influence and Inspirational Motivation significantly give positive impact to motivation, and motivation significantly give positive impact to organizational performance. Thus, for effective management, developing leadership qualities such as Idealized Influence and Inspirational Motivation is key in leading a more motivated employee and ultimately enhancing organizational productivity and performance.
Analysis board level that affects on firm performances in real estate property in Indonesia Yandi Suprapto; Jessica Valeria
Enrichment : Journal of Management Vol. 13 No. 4 (2023): October: Management Science And Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/enrichment.v13i4.1617

Abstract

In this study is to analyze board level that affects on firm performances in real estate property in Indonesia. This study uses board gender, board age, board meetings, board independent and board size as independent variables. For the dependent variables this study uses Firm Performances and also Covid-19 as mediating variable. Research sampling method are the list of real estate property companies in Indonesia whose companies that have included these five independent variables in their companies. Data processed using eviews. The result of the research shows that this independent variable to firm performances didn’t have big impact, but the covid-19 have the impact to these companies
Tourism marketing communication strategy at "dieng culture festival" as an effort to improve the economy of the dieng community Heru Nugroho Aji
Enrichment : Journal of Management Vol. 13 No. 4 (2023): October: Management Science And Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/enrichment.v13i4.1618

Abstract

Technological advances and the times are able to erode the existence of local culture. Local culture is part of the tourism potential that can boost the economy. The Dieng Culture Festival is a successful cultural event and one that has the potential to boost the economy and expand employment opportunities in Indonesia. This research was conducted to find out how the marketing communication strategy was applied by the cultural performances of the Dieng Culture Festival. The research method used is descriptive qualitative method. The theory used in this research is marketing communication theory. The results found are that the marketing communication strategy is applied at four levels, namely individual level marketing communication, group level marketing communication, organizational level marketing communication, and mass level marketing communication. Good quality of human resource is a major component in the success of a marketing communications strategy. Mass media and social media are effective means of communication to promote the Dieng Culture Festival
Strategies for sustainable livelihoods of shallot picking workers households in Brebes Regency Muhammad Fauzan; Gordius Woltman Tuga
Enrichment : Journal of Management Vol. 13 No. 4 (2023): October: Management Science And Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/enrichment.v13i4.1619

Abstract

This study aims to analyze the income of shallot-picking workers and their contribution to the total household income and to identify the strategies of the shallot-picking workers to achieve sustainable livelihoods. This study used primary data from a survey of 45 respondents using a questionnaire and was analyzed descriptively. The results showed that the income of shallot-picking workers in Brebes Regency was classified as significant towards total household income. This shows that picking workers depends on their livelihood from this job. Household strategies to support the achievement of sustainable livelihoods were included in the accumulation strategy. Increasing the welfare of extracted workers can be done by increasing productive activities
Kenaf production is highly competitive through location, maximize capacity and post-plant corn land layout Sari Wiyanti; Imam Santoso
Enrichment : Journal of Management Vol. 13 No. 4 (2023): October: Management Science And Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/enrichment.v13i4.1620

Abstract

This research was a trial of Kenaf plant production in Suradadi Village, Tegal Regency. Kenaf trees will be processed into fiber which is used as raw material for industries such as paper, textiles, bags, carpets, automotive basic materials and other goods. The problem of this research is the production of highly competitive Kenaf plants in Suradadi village, Tegal Regency by using location, maximizing the capacity of the media used for corn plantations and layout. This type of research method is Research and Development, Longitudinal R&D research and quantitative research. For quantitative research, data is obtained from survey results. The sampling method is non-probability sampling, and the sampling technique is purposive sampling. The data was then subjected to SWOT analysis and multiple linear regression analysis and hypothesis testing. The results of this research calculating the weights in the SWOT analysis obtained values ​​for internal factors (8.01; 2.15) and external factors (49.43; 6.95). The results of the t test on the Location variable obtained a value of 1.992>1.703 and a significant value of 0.049 <0.05 = H1 was accepted; Capacity 2.675 > 1.703 = H2 is accepted and the significant value is 0.016 < 0.05; Layout 3.055 > 1.703 and significant value 0.0049 < 0.05 = H3 is accepted. The F test obtained 7.086 > 0.743 and a significant value of 0.001 < 0.05 = H4 was accepted. Conclusion: The results of the t test and F test for the Location, Capacity and Layout variables have a partial and simultaneous effect on Competitiveness.
Innovation in technology-based creative industries Fitri Fitri; Dewi Anggraeni; Wahyu Hidayat; M. Noor Anzali
Enrichment : Journal of Management Vol. 13 No. 4 (2023): October: Management Science And Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/enrichment.v13i4.1622

Abstract

The purpose of this research is to explain the importance of innovation strategies in efforts to improve corporate performance and the competitive advantage of technology-based creative industries. The descriptive qualitative approach is used in this study to analyze technology-based innovative industrial entrepreneurs. Using the snowball technique to collect responders or informants. In-depth interviews, observation, and documentation studies were used to collect data. After collecting data in the field, the data will be validated using data source triangulation techniques. Qualitative data was processed in three stages: data reduction, data presentation, and conclusion drafting. According to the findings of the study, technology-based creative entrepreneurs are open to new ideas and concepts in building the company's business and have made innovation a part of their business strategy. However, only a small percentage of respondents made investments to grow their businesses

Page 108 of 139 | Total Record : 1382

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