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Enrichment : Journal of Management

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Published by Institute of Computer Science

ISSN : 20876327 EISSN : 27217787 DOI : -

Core Subject : Economy,

Economics, Econometrics & Finance

The Enrichment : Journal of Management offers wide ranging and widespread analysis of all surfaces of management and science. Published two times per year, it delivers a emphasis for universal proficiency in the vital methods, techniques and areas of research; presents a opportunity for its readers to share mutual understandings across the full range of businesses and skills in which management and science is used; covers all areas of management science from systems to practical facets; links concept with training by publishing case studies and covering the latest important issues.

Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Strategi dan Menejemen

Articles 1,382 Documents

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Career Development Based Transformational Leadership, Education & Training, and Motivation (Case Study at Dinas Lingkungan Hidup and Kebersihan Kota Kupang) Jefirstson Richset Riwukore; Tien Yustini; Markus Tada
Enrichment : Journal of Management Vol. 12 No. 3 (2022): August: Social Science, Economics
Publisher : Institute of Computer Science (IOCS)

The purpose of the study was specifically to obtain the results of the analysis of the effect of transformational leadership, education & training and motivation partially or simultaneously. The research method uses descriptive and verification surveys, and field data collection uses questionnaires, interviews, and documentation techniques. This research is associative research, where in this study there are variables that are related and can influence other variables. The research population was 164 employees who were determined by saturated samples for the determination of respondents so that the entire population became the research sample. Processing data using SPSS 25 analysis tools. The results of this study indicate that the variables of commitment and compensation have a positive and significant effect on performance, while work ethic has no and no significant effect on performance. The results of this study indicate that transformational leadership and education & training have a positive and significant effect on career development, while motivation has a negative influence on career development. Simultaneously, the predictors of career development consist of transformational leadership, education & training, and motivation.

Accuracy of Compensation and Competency Improvement in Improving Performance, Knowledge Sharing as An Intervening Variable Ahmad Syarifudin Anshori; Moh. Mukhsin; Indra Suhendra; Didit Haryadi
Enrichment : Journal of Management Vol. 12 No. 3 (2022): August: Social Science, Economics
Publisher : Institute of Computer Science (IOCS)

An effective performance management system ensures that there is a continuous process to improve performance through the setting of individual and team goals that are aligned with the strategic objectives of the organization. This study examines the compensation system variables, knowledge-sharing competence and employee performance. This research was conducted at Al-Hasyimiyah Modern Islamic Boarding School, Cilegon City, Banten, Indonesia, with a sample of 85 respondents. Data collection methods include a questionnaire using an interval scale of 1 strongly disagree to 10 strongly agree. The data was collected and then analyzed using SEM PLS. The results showed a significant positive effect of providing a compensation system on employee performance. There is a significant positive effect of competence on employee performance. A significant positive effect of providing a compensation system on knowledge sharing is significant. There is a significant positive effect of competence on employee performance. Thus, knowledge sharing has a positive and significant effect on employee performance. To improve employee performance, it is necessary to do, among other things, the accuracy of providing a compensation system, increase competence and implement knowledge sharing effectively.

Analysis of Hospitality Management and Innovation as a Post Pandemic Recovery Effort in Bali Milla Permata Sunny
Enrichment : Journal of Management Vol. 12 No. 3 (2022): August: Social Science, Economics
Publisher : Institute of Computer Science (IOCS)

The COVID-19 pandemic has hit the tourism sector and the hotel sector is no exception. This blow caused hotels in Bali to go out of business. Business managers in the hospitality sector must always adopt effective management strategies. Based on this review, this study aims to analyze the management and innovation of the hospitality sector as an effort to recover after the pandemic in Bali. This research is a descriptive qualitative research with data collection techniques through literature study with qualitative data analysis techniques. The results of this study conclude several management strategies and innovations carried out in the hospitality sector in Bali after the COVID-19 pandemic. This research is expected to be a recommendation material for hotel industry managers in developing a management model in the hospitality sector as an effort to recover after the pandemic.

Efforts Of Application Of Work Discipline In Improving Employee Performance At The State Court Of Karawang 1b Nurul Maulidia; Sungkono; Maman Mulya Karnama
Enrichment : Journal of Management Vol. 12 No. 3 (2022): August: Social Science, Economics
Publisher : Institute of Computer Science (IOCS)

Employees are an important factor in every organization both to achieve goals effectively and efficiently. In achieving the success of the agency, it requires good and optimal performance. The purpose of this paper is to find out how the performance of employees of the Karawang District Court 1B. The District Court of Karawang 1 B is an accredited official body or agency, and implements a court system in the form of examining, adjudicating, and deciding cases. The District Court is a judicial institution within the general judiciary which is domiciled in the district or city capital. There are so many various cases handled by the Karawang District Court, ranging from cases of application for change of name, heirs and so on. That the performance of employees at the Karawang District Court 1B is in a good and satisfactory condition, because the average employee performance achievement obtained is close to the expected achievement target value.

The Influence Of Product Attributes And Direct Marketing On Purchase Decisions Of Customers Of PT. Bank Central Asia KCP (Sub-Branch Office) Surabaya Street Medan Shella; Aidil Putra; Thomas Sumarsan Goh
Enrichment : Journal of Management Vol. 12 No. 3 (2022): August: Social Science, Economics
Publisher : Institute of Computer Science (IOCS)

PT. Bank Central Asia is one of the largest private banks in Indonesia which was founded in 1957 which is managed directly by the Djarum Group. The development of BCA in Medan is also considered to be very significant so that it requires various assistance in establishing sub-branches so that the entire community can provide the facilities provided by the company and one of them is: Bank Central Asia, Surabaya road sub-branch. There was a decrease in the number of new customers, both those who opened savings or who applied for credit, which were obtained by PT. Bank Central Asia KCP Jalan Surabaya Medan. Weaknesses in the product attributes offered by the company. The implementation of direct marketing by employees of KCP Jalan Surabaya is rare because many customers from KCP Jalan Surabaya inform employees never to offer products over the phone because it is considered to interfere with customer activities every day. This research uses quantitative descriptive research. The total population in the study was 114 customers with the sampling technique using the Slovin formula, obtained as many as 89. Simultaneously there is a significant influence between product attribute variables and direct marketing on the purchasing decisions of PT. Bank Central Asia KCP Jalan Surabaya. While partially found product attribute variables have a significant effect on customer purchasing decisions PT. Bank Central Asia KCP Jalan Surabaya. Partially found direct marketing variables have a significant effect on customer purchasing decisions PT. Bank Central Asia KCP Jalan Surabaya. The results of this study indicate that direct marketing variables have more influence than product attributes on the purchasing decisions of PT. Bank Central Asia KCP Jalan Surabaya.

Antecedent Decision To Purchase Fashion Products Through Video Advertising Social Media Platform On The Millennial Generation In Medan City Nora Anisa Br Sinulingga; Risa Kartika Lubis; Alfin Farma; Juli Megawati Br Silitonga
Enrichment : Journal of Management Vol. 12 No. 3 (2022): August: Social Science, Economics
Publisher : Institute of Computer Science (IOCS)

UMKM is an important part of the economy of a country or region, as well as Indonesia (Tambunan, 2013). with the existence of the COVID-19 pandemic, the sustainability of UMKM s is threatened by a decline in demand for fashion products due to changes in consumer purchasing power. One of the efforts to survive is to digitize. One of them by advertising on social media. Social media that is often accessed by the millennial generation is a platform (Tiktok, Facebook, Youtube, Instagram). The purpose of this study was to determine the significant and significant influence of information, entertainment, credibility, and personalization on purchasing decisions for fashion products through video advertising on social media platforms for the millennial generation in the city of Medan. The type of research used is descriptive quantitative. The data that is processed is the result of interviews and distributing questionnaires. Data collection techniques used are Observation, Interview, and Documentation. While the data analysis technique used in this research is data collection either through observation or interviews, data reduction, data presentation, and conclusions. The results of the direct relationship research show that information, entertainment, credcredibility, and personalization have a positive influence on video advertising and purchasing decisions. Video advertising has a negative influence on purchasing decisions. While the results of the indirect research show tinformationtive, entertainment, credibility, and personalization through video advertising have a negative influence on purchasing decisions.

Marketing Mix Analysis In An Effort For Formulating Strategies To Increase The Number Of Students (High School Case Study) Ari Lestari
Enrichment : Journal of Management Vol. 12 No. 3 (2022): August: Social Science, Economics
Publisher : Institute of Computer Science (IOCS)

Education is a conscious and planned effort to create a learning atmosphere and learning process so that students actively develop their potential to have spiritual, religious, self-control, personality, intelligence, noble character and skills needed by themselves, society and the nation. The problem faced by the College of Informatics and Logic Management is that the 2017-2021 enrollment target is not achieved. So that if no real action is taken, it is feared that it will have an impact on this High School. This study aims to formulate policies and alternative strategies based on the marketing mix in order to improve the decision to choose a Logic College in the future. The independent variables studied were derived variables from the marketing mix strategy, namely Product, Price, Location, Promotion, People, Process and Service. As for the dependent variable, namely the Decision to Choose.

Designing Creative Cities/Districts Within The Framework Of New Urban Agenda Arif Sugiono; Prasetya Nugeraha
Enrichment : Journal of Management Vol. 12 No. 3 (2022): August: Social Science, Economics
Publisher : Institute of Computer Science (IOCS)

As an emerging industry, the creative industry is increasingly showing its urgency and relevance. Even in various cities/regencies in Indonesia, this industry is able to be a new engine of growth in line with the new urban agenda. Using the method of literature study, observation and documentation, this paper focuses on describing how to build a creative industry ecosystem through the formation of Creative Cities / Regencies and the challenges faced

The Effect Of E-Wom And Accessibility On Destination Image And Its Impact On The Decision To Visit Bukittinggi Tourism Destinations By Domestic Travelers asnimar; Yofina Mulyati
Enrichment : Journal of Management Vol. 12 No. 4 (2022): October: Management Science and Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (543.285 KB)

The study aims to find out the effect of Electronic Word of Mouth (E-WOM) and accessibility on destination image and their impact on domestic traveler visiting decisions in Bukittinggi City Tourism Destination. The type of study was quantitative research. The population comprised all domestic travelers to Bukittinggi city tourism destination in 2017, whose exact number was unknown, then around 246 persons were selected as a research sample. The sampling technique used was a nonprobability method with an accidental sampling approach. Method of Structural Equation Modeling - Partial Least Square data analysis (SEM-PLS) was employed to analyze data. The obtained results found that the direct influence of electronic word of mouth and accessibility has a positive and significant effect on the destination image. Electronic word of mouth has no significant impact on the visiting decision, and accessibility has a positive and significant effect on the visiting decision. The destination image has a positive and significant effect on the visiting decision. Meanwhile, the indirect effect of electronic word of mouth and accessibility has a positive and significant effect on the visiting decision through the destination image.

The Effect of Electronic Word of Mouth and Perceived value on Purchase Intention Nadia Putri Andrian
Enrichment : Journal of Management Vol. 12 No. 3 (2022): August: Social Science, Economics
Publisher : Institute of Computer Science (IOCS)

Indonesia is one of the nations focused on the car market by huge organizations since Indonesia has a high measure of versatility, in 2013 the Ministry of Industry (KEMENPRlN) gave a strategy concerning the minimal expense and harmless to the ecosystem vehicles or regularly known as Low-Cost Green Car. In 2018, 2019 to 2020 Low-Cost Green Car encountered a decline in deals contrasted with the earlier year. This investigation means to clarify the impact of Electronic Word Of Mouth and Perceived Value on Purchase Intention directed by Brand Image with regard to Low-Cost Green Cars in Indonesia. In this study using a quantitative approach and this examination was led in JABODETABEK, utilizing an online poll using google structure appropriated by 150 respondents. Assurance of the example utilizing purposive inspecting. Investigation utilizing way examination or way examination helped by the SmartPLS application. The results of this study indicate that (1) There is an influence between Electronic Word Of Mouth and Purchase Intention on Low-Cost Green Cars in Indonesia. (2) There is an influence between Electronic Word Of Mouth and Brand Image on Low-Cost Green Cars in Indonesia. (3) There is an influence between Purchase Intention and Electronic Word Of Mouth moderated by Brand Image on Low-Cost Green Cars in Indonesia. (4) There is an influence between Perceived Value and Purchase Intention on Low-Cost Green Cars in Indonesia.

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Home Page

OAI Link

Editorial Team

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Reviewer

Google Scholar

Contact Name Hengki Tamando

Contact Email enrichment@iocspublisher.org

Phone +6281381251442

Journal Mail Official enrichment@iocspublisher.org

Editorial Address Romeby Lestari Housing Complex Blok C Number C14, North Sumatra, Indonesia

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Abstract

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Contact Name
Hengki Tamando

Contact Email
enrichment@iocspublisher.org

Phone
+6281381251442

Journal Mail Official
enrichment@iocspublisher.org

Editorial Address
Romeby Lestari Housing Complex Blok C Number C14, North Sumatra, Indonesia

Location
Unknown,

Unknown

INDONESIA