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INDONESIA
Jurnal Ekonomi Bisnis Manajemen Prima
Published by Universitas Prima Indonesia
ISSN : 2685984X     EISSN : 2685984X     DOI : https://doi.org/10.34012
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
Jurnal Ekonomi Bisnis Manajemen Prima merupakan jurnal ilmiah online yang diterbitkan secara berkala oleh Fakultas Ekonomi Universitas Prima Indonesia dan teregistrasi oleh LIPI dengan SK ISSN 0005.2685984X/JI.3.1/SK.ISSN/2019.08 pada Agustus 2019. Jurnal Ekonomi Bisnis Manajemen Prima menerima artikel hasil riset dari para peneliti baik dosen, mahasiswa maupun praktisi dalam bidang ekonomi, manajemen dan bisnis yang belum pernah diterbitkan pada jurnal lain. Artikel dapat berupa hasil kajian teoritis maupun hasil penelitian yang ditulis dalam bahasa Indonesia atau bahasa Inggris. Jurnal Manajemen Bisnis Manajemen Prima terbit pada bulan Februari dan Agustus pada setiap tahunnya dengan publikasi versi online. Description: *Fokus Jurnal : - Ekonomi - Bisnis - Manajemen Keuangan - Manajemen Sumber Daya Manusia - Manajemen Pemasaran - Kewirausahaan
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 187 Documents
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PENGARUH PERCEIVED EASE OF USE DAN PERCEIVED USEFULNESS TERHADAP KEPUTUSAN PEMBELIAN MENGGUNAKAN SHOPEE PAYLATER DENGAN VARIABEL MODERATING BEHAVIOURAL INTENTION Octoviani, Aniza
Jurnal Ekonomi Bisnis Manajemen Prima Vol. 5 No. 2 (2024): Jurnal Ekonomi Bisnis Manajemen Prima
Publisher : JEBIM Prima

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34012/jebim.v5i2.4755

Abstract

Technological developments and the pandemic that has occurred encourage e-commerce to increase creativity by providing convenience, one of which is convenience in the payment system, which is using the paylatter payment system. This research tries to see whether paylatter can increase consumer decisions in making purchases in e-commerce. The data was taken using a survey method and processed using the SEM method. From the results of data processing, we find that consumer purchasing decisions are not influenced by the perceived ease of use of paylatter, while perceived benefits have an influence on the decision to use paylatter.
MODEL GREEN CONSUMPTION DAN GREEN FINANCE DI 5-EMMA COUNTRIES Hutasoit, Anita H
Jurnal Ekonomi Bisnis Manajemen Prima Vol. 5 No. 2 (2024): Jurnal Ekonomi Bisnis Manajemen Prima
Publisher : JEBIM Prima

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34012/jebim.v5i2.4766

Abstract

The importance of protecting the environment is increasing globally. Significant environmental losses worldwide have been caused by the decline of natural resources, climate change, worldwide population growth, and unsustainable consumption practices. Green consumption, also known as environmentally friendly consumption, has become a growing trend worldwide. To meet new consumer demands, companies must also make more environmentally friendly measures. The ARDL panel model is used in this research to understand how green consumption is controlled by the variables that have been included in this research. Auto Regressive Distribution Lag is a regression model that takes into account the long term and short term. The data used in this research is secondary data collected from the worldbank and ceic websites from 2015-2022. The research results show that the overall leading indicator, both long term and short term, is green finance. However, in the long term there are 4 variables that can control green consumption, namely Green finance, Green inflation, Purchasing power parity, and Green technology.
PENGARUH BUDAYA ORGANISASI DAN KEPUASAN KERJA TERHADAP KINERJA KARYAWAN PADA PT. MARK DYNAMICS INDONESIA MEDAN Nababan, Tiorika; Sitorus, Syahrial; barus, Apriwati br
Jurnal Ekonomi Bisnis Manajemen Prima Vol. 5 No. 2 (2024): Jurnal Ekonomi Bisnis Manajemen Prima
Publisher : JEBIM Prima

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34012/jebim.v5i2.4768

Abstract

In the research conducted at PT. Mark Dynamics Indonesia Medan, the primary focus was to investigate the impact of organizational culture and job satisfaction on employee performance. The company, a foreign investment entity engaged in manufacturing ceramic gloves (hand former manufacturer), faced challenges related to the lack of organizational culture, particularly in terms of company values. The identified problem was reflected in employee turnover, indicating potential issues with job satisfaction. The research aimed to answer the formulated problem: "How is the effect of organizational culture and job satisfaction on employee performance at PT. Mark Dynamics Indonesia Medan?" The study employed several theories related to Human Resource Management, including Organizational Culture, Job Satisfaction, Performance, Organization, and Leadership. The research methodology used was a survey method with a descriptive quantitative approach, and the nature of the research was explanatory. Data collection involved interviews, questionnaires, and documentation studies. The data analysis method employed was multiple regression. The population of the research comprised all employees at PT. Mark Dynamics Indonesia Medan, totaling 95 employees. The study utilized a saturated sampling technique, involving all employees in the company as samples. The research findings supported the formulated hypotheses, indicating that both organizational culture and job satisfaction had positive and significant effects on employee performance. Additionally, job satisfaction emerged as the most dominant factor influencing employee performance. In summary, the study concluded that both organizational culture and job satisfaction, when considered simultaneously and partially, had a positive and significant impact on employee performance at PT. Mark Dynamics Indonesia. The insights from this research could be valuable for the company in addressing organizational culture issues and enhancing job satisfaction to improve overall employee performance and reduce turnover.
INTEGRASI GREEN FINANCE TERHADAP NILAI PERUSAHAAN : PERSPEKTIF SEKTOR PERBANKAN DI INDONESIA Ningsi, Etty Harya; Manurung, Lambok; Rizki, Mela Novita
Jurnal Ekonomi Bisnis Manajemen Prima Vol. 5 No. 2 (2024): Jurnal Ekonomi Bisnis Manajemen Prima
Publisher : JEBIM Prima

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34012/jebim.v5i2.4771

Abstract

In a business context, the concept of sustainability leads to the development of socially and environmentally responsible business practices, including efficient use of resources, responsible management of waste and emissions, protection of human rights, and involvement in sustainability initiatives and programs. The purpose of this study is to determine the effect of integrating green finance on firm value in the banking sector in Indonesia. The research object used in this study is a banking company listed on the Indonesia Stock Exchange for the 2020-2022 period. In this study, it was found that there were 46 banking companies listed on the Indonesia Stock Exchange, but not all of these companies were sampled. Multiple linear regression analysis is an analysis used to see the effect of the independent variables on the dependent variable. This analysis also provides an overview of the direction of the relationship between the dependent variable and the independent variable. This study shows the results that the majority have no significant effect and also based on the discussion of this study it can be concluded that the integration of green finance does not have a significant effect on firm value so that the results of this test are not in accordance with the first hypothesis which assumes that the integration of green finance has a positive effect to company value.
PERENCANAAN PENGEMBANGAN MODAL MENGUNAKAN AKUN REGULER PERDAGANGAN BERJANGKA DI PT. AGRODANA FUTURES BANDUNG panji, panji; Supriyoso, Patria
Jurnal Ekonomi Bisnis Manajemen Prima Vol. 5 No. 2 (2024): Jurnal Ekonomi Bisnis Manajemen Prima
Publisher : JEBIM Prima

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34012/jebim.v5i2.4783

Abstract

Dynamic changes in the business world mean that business people, both beginners and those who have been in business for a long time, do not dampen their desire to continue to expand, open or increase income from their businesses.One business opportunity that is simple, practical and does not require too much infrastructure to start is online trading or futures trading. Apart from providing profit growth on capital, trading opens up opportunities for anyone to earn income without being tied to the company where they work and can be done independently, thereby creating new jobs for the Indonesian people. The aim of this research is to analyze how capital develops using a regular futures trading account at PT. Agrodana Futures Bandung. The method used by the author is qualitative by conducting interviews with trading players, especially those who have been doing it for more than 3 years, how they manage and develop their trading business so that their initial capital continues to grow significantly in a short period of time. The conclusion of this research is that online trading is one of the best alternatives for anyone who is a business actor in growing capital, developing a business or other business goals and its progress continues to increase from time to time. The author feels that this research will have a positive impact on anyone who wants to continuously increase their economic income through online trading
INOVASI PENGEMBANGAN BAURAN PEMASARAN DI CV BONEE ENGGENERING BANDUNG JAWA BARAT andi, Andi; Supriyoso, Patria
Jurnal Ekonomi Bisnis Manajemen Prima Vol. 5 No. 2 (2024): Jurnal Ekonomi Bisnis Manajemen Prima
Publisher : JEBIM Prima

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34012/jebim.v5i2.4784

Abstract

Challenges faced by businesses in the era of open competition in Industry 4.0 must be anticipated accurately. Entrepreneurs are required to be creative, adaptive, and astute in addressing this phenomenon. They must be able to withstand shocks and grow stronger. The author chose the title "Innovation in Marketing Mix at CV Bonee Engineering." This research aims to analyze how the implementation of the marketing mix at CV Bonee Engineering forms its competitive advantage, making the company more competitive. It also aims to analyze the impact of innovation on business development at CV Bonee Engineering and assess whether the strategies implemented are suitable for the company. The research method used involves SWOT analysis and descriptive analysis with a qualitative approach. The author needs to understand the situation, conditions, and factual circumstances at CV Bonee Engineering, as well as internal and external factors influencing marketing strategies. Data collection techniques include interviews, observations, reference books, and journals. The collected data is carefully analyzed using SWOT analysis. The conclusion of this research is that the appropriate strategy for CV Bonee Engineering is the SO strategy (Strength-Opportunities), utilizing internal strengths to seize external opportunities. Customers can place orders according to their needs with a guarantee of faster processing time while maintaining quality. The WO strategy (Weaknesses-Opportunities) is also applied to minimize weaknesses by utilizing opportunities. The company promotes its services using technology and participates in various online marketplaces, remaining active on all social media platforms. The company continues to provide services, handle orders, negotiate prices, and collaborate on specific cases. Innovation positively impacts customer satisfaction and business development. Tactical steps for CV Bonee Engineering's innovation include building the right team, acting swiftly, and listening to customers.
EKSPLORASI DAMPAK KUALITAS PRODUK TERHADAP NIAT BELI ULANG: PERSPEKTIF MEDIASI KEPUASAN PELANGGAN Damayanti, Sepri Putri
Jurnal Ekonomi Bisnis Manajemen Prima Vol. 5 No. 2 (2024): Jurnal Ekonomi Bisnis Manajemen Prima
Publisher : JEBIM Prima

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34012/jebim.v5i2.4821

Abstract

For most women, taking care of their skin is essential to maintaining their beauty. In order to better understand how Scarlett users' purchase actions affect their overall level of satisfaction, this study will assess the direct and indirect effects of product quality and price on customer satisfaction. Utilizing a quantitative methodology, 114 respondents participated in this research. This study used a purposive sampling technique. The research use the causal design technique to examine the hypotheses that are produced. To ascertain the link between independent and dependent variables, structural equation modeling (SEM) via Smart-PLS version 4.0 (SEM) is the analytical tool utilized. The results of the study demonstrate that repurchase intention is positively and significantly impacted by product quality. The study's findings show that repurchase intention is positively and significantly impacted by product quality. On the other hand, using customer satisfaction as an mediator, product quality significantly positively affects the desire to repurchase.
ANALISIS PELAKSANAAN PROGRAM KELUARGA HARAPAN DI DESA MANDALAMUKTI KABUPATEN BANDUNG BARAT cindy, cindy; dicky, dicky
Jurnal Ekonomi Bisnis Manajemen Prima Vol. 6 No. 1 (2024): Jurnal Ekonomi Bisnis Manajemen Prima
Publisher : JEBIM Prima

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34012/jebim.v6i1.5001

Abstract

The authors conducted this research using a qualitative approach based on the background and issues discussed. The aim of this research is to broaden our understanding of the phenomena faced by the research subjects. This type of qualitative descriptive research is used in this study to reveal facts, symptoms, or incidents about the service effort given by a Hope Family Program officer to a recipient of aid in Mandalamukti Village, West Bandung Prefecture. The Hope Family Program (PKH) is a social protection policy created by the government to reduce poverty in Indonesia. It gives basic rights to people through the implementation of social protection centralized in the household. PKH started in Cikalong Wetan district in 2012. Initially, there were 2,138 Beneficiary Families (KPM) in 13 villages. Currently there are 617 KPM in Cikalong Wetan, indicating that the number of KPMs has decreased for some reason. Field research shows that DTKS uses data to target government aid recipients, but there are people who are jealous of feeling worthy of help. Contrary to the information obtained from interviews with the escort of the PKH, escort of PKH Village Mandalamukti stated that the circle corresponds to the results of DTKS data.
Analisis Budaya Organisasi pada Kantor Desa Pataruman naila, ⁠naila; dicky
Jurnal Ekonomi Bisnis Manajemen Prima Vol. 6 No. 1 (2024): Jurnal Ekonomi Bisnis Manajemen Prima
Publisher : JEBIM Prima

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34012/jebim.v6i1.5002

Abstract

This research discusses the organizational culture found in the Pataruman Village Office. The focus of the problem analyzed is how the implications of Pataruman Village Office employees on the existing organizational culture. Organizational culture is a certain pattern owned by members and employees. The pattern starts from behavior, norms, values, to assumptions related to the integration of individuals in running it. The research method used is qualitative research with an ethnographic approach. To obtain data in this study with literature and field studies which include observation, interviews, and documentation. Interviews were conducted with four interviewees and then asked to be analyzed using credibility, transfertability, and dependability tests. The results of the research that has been done show that socialization in the form of exposure and installation of banners is only done at the beginning, some employees who misstate the value of organizational culture, there are some employees who come late and do not wear uniforms according to the rules, lack of sanctions against employees who violate the rules, and organizational culture is formed by leaders during the nomination period so that employees do not take part. The advice given by the author is to start making reports on the assessment of the implementation of organizational culture every year, the need for exposure both in the form of socialization and social media, then sanctions against violators need to be done firmly.
PENGARUH KINERJA KEUANGAN TERHADAP HARGA SAHAM PADA PERUSAHAAN PROPERTI DAN REAL ESTATE YANG TERDAFTAR DI BURSA EFEK INDONESIA (BEI) PERIODE 2019-2022 nuryanti, nuryanti; rizca
Jurnal Ekonomi Bisnis Manajemen Prima Vol. 6 No. 1 (2024): Jurnal Ekonomi Bisnis Manajemen Prima
Publisher : JEBIM Prima

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34012/jebim.v6i1.5011

Abstract

The problem in this study is the influence of Current Ratio (CR), Debt to Equity Ratio (DER) and Return on Equity (ROE) on share prices in property and real estate companies listed on the Indonesia Stock Exchange (IDX) in 2019-2022. This research was conducted to determine the effect of financial performance on stock prices in property and real estate companies listed on the Indonesia Stock Exchange (IDX) in 2019-2022. The variables used in this study are Current Ratio (CR), Debt to Equity Ratio (DER) and Return on Equity (ROE) as independent variables and stock price as the dependent variable. The type of research used in this study is a quantitative approach and the research design used is an exploratory research design. The population used is property and real estate companies that are on the main board listed on the Indonesia Stock Exchange (IDX) in 2019-2022. Purposive sampling method is the method used in sample selection in this study so as to get samples as many as 16 companies. Data collection techniques use secondary data carried out with documentation methods. The data used are financial statements on the Indonesia Stock Exchange for 2019-2022 through the www.idx.co.id website and through the id.investing.com website. The data analysis techniques used are classical assumption test, linear regression coefficient test, correlation coefficient test, determination coefficient test and hypothesis test. The results of this study show that partially the variables of current ratio (CR) and debt to equity ratio (DER) have a significant negative effect on stock prices. While partial return on equity (ROE) does not have a significant effect on stock prices. Simultaneously, the current ratio (CR), debt to equity ratio (DER) and return on equity (ROE) have a significant effect on stock prices

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