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Hary Hermawan
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SEKOLAH TINGGI PARIWISATA AMPTA YOGYAKARTA Jalan Laksda Adisucipto Km.6, Yogyakarta, Indonesia Telp. (0274) 485115 Email 1: jurnalabdimaspariwisata@gmail.com Email 2: lp2m@ampta.ac.id
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Kota yogyakarta,
Daerah istimewa yogyakarta
INDONESIA
Jurnal Abdimas Pariwisata
Published by Sekolah Tinggi Pariwisata AMPTA
ISSN : -     EISSN : 26857731     DOI : https://doi.org/10.36276/jap
Core Subject : Economy, Humanities, Education, Social,
Humanities Economics, Econometrics & Finance Social Sciences Other
Jurnal Abdimas Pariwisata published twice a year on January and July by Sekolah Tinggi Pariwisata AMPTA Yogyakarta, Indonesia. The publication of this journal is a community service in the field of tourism studies. The scope of these areas includes tourism planning, tourism management, community empowerment, destination, community-based tourism, hospitality, hotels, heritage, and culture.
Arjuna Subject : Ilmu Sosial - Ilmu Sosial (Lain-Lain)
Articles 123 Documents
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Pelatihan Pemasaran Karya Musik Daerah di Era Digital Pada di Komunitas Siapa Kita Labuan Bajo Hanny Wadhi, Yohanes Paulus; Siagian, Reynaldo Angga; Asroni, Ondi
Jurnal Abdimas Pariwisata Vol. 4 No. 1 (2023): Jurnal Abdimas Pariwisata
Publisher : Sekolah Tinggi Pariwisata AMPTA Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36276/jap.v4i1.361

Abstract

Regional Music Marketing Training in the Digital Age On Who We Are Labuan Bajo Community This Community Service Activity Program is a community empowerment program through increasing human resources capacity, especially music marketing in the Labuan Bajo area as a tourist destination (DTW) in West Manggarai Regency, Flores, East Nusa Tenggara. This activity involves teaching staff from various cross-study programs, International Marketing Management and Information Technology. The method used is to practice publishing folk song works on music publisher websites, making good artwork and creating good video content. The result is that participants have a better understanding of how to work with music publishers, how to make good artwork and create good music video content to meet the standards of music publishers and be acceptable to the audience.
Pendampingan Perencanaan Jalur Interpretasi Wisata Trekking di Desa Cisaat, Kecamatan Ciater, Kabupaten Subang, Jawa Barat Abidin, Jenal
Jurnal Abdimas Pariwisata Vol. 4 No. 1 (2023): Jurnal Abdimas Pariwisata
Publisher : Sekolah Tinggi Pariwisata AMPTA Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36276/jap.v4i1.390

Abstract

Assistance for Planning Interpretation of Trekking Tourism Routes in Cisaat Village, Ciater District, Subang Regency, West Java Cisaat Tourism Village has various attractive potentials to be used as a tourist attraction in the form of its people's natural and cultural potential. Cisaat Tourism Village began to receive public attention since it received appreciation as one of the villages included in the tourism village assistance program from the Ministry of Tourism and Creative Economy. visits to Cisaat Village experienced a significant increase while the products and tourism activities were still limited. There is a need for tourism efforts in Cisaat Village to meet the increasing demand for tourists from different segments of the tourism market. This Community Service Program is carried out to develop the potential of natural landscapes into trekking tourism products in Cisaat Village. Through workshops and training, this is carried out using situational analysis methods, problems, and problem-solving plans. The development of trekking tourism can be offered as a new alternative to tourism in Cisaat Village to capture individual or small-group market segmentation. Potential resources and natural and cultural landscapes related to the development of trekking tourism are already available. However, the understanding, abilities, and attitudes possessed by human resources are still not sufficient. Assistance activities for making trekking tourism interpretation paths are expected to increase the institutional capacity of tourist villages in products, tourist attractions, and capabilities in organizing trekking tours.
Pengembangan Paket Wisata Tematik Berbasis Edukasi Lifeskill di Desa Cisaat, Kecamatan Ciater, Kabupaten Subang, Jawa Barat lala siti sahara
Jurnal Abdimas Pariwisata Vol. 4 No. 1 (2023): Jurnal Abdimas Pariwisata
Publisher : Sekolah Tinggi Pariwisata AMPTA Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36276/jap.v4i1.391

Abstract

Development of Thematic Tour Packages Based on Lifeskill Education in Cisaat Village, Ciater District, Subang Regency, West Java As a superior product of Cisaat Tourism Village, educational tourism needs to be modified in the form of other approaches to reach a broader market segmentation. The condition of the people of Cisaat Village, who have diverse livelihoods and daily activities and still promote local culture, allows the development of educational tourism based on life skills programs. According to UNESCO's version, the life skills program is prepared by referring to one of the pillars of education, namely, learn to be (learn to be someone). Mentoring activities are carried out with the target of participants being pokdarwis. The assistance forms include socialization, making tour packages, testing tour packages, mapping market segmentation, preparing tourism package promotion media, and monitoring and evaluation. Through this activity, it is hoped that the community can explore potential and develop existing attractions into a new tour package.
Pendampingan Masyarakat dalam Mengembangkan Edu Agrowisata Jeruk Menggunakan Metode PRA : Participatory Rural Appraisal Fauzan, Slamet
Jurnal Abdimas Pariwisata Vol. 4 No. 1 (2023): Jurnal Abdimas Pariwisata
Publisher : Sekolah Tinggi Pariwisata AMPTA Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36276/jap.v4i1.402

Abstract

Community Assistance In Developing Jeruk-Jeruk Edu Agrotourism Using Pra Method (Participatory Rural Appraisal) Edu Agrotourism is a combination of two concepts, namely agrotourism and education. Agrotourism is a term for plantation tourism with a series of activities utilizing the location or plantation sector. Education is an activity in developing knowledge, understanding and experience. One of the agro-tourism courses in Samar Village is the Orange-Orange Agro-tourism Edu. The formation of this citrus agro-tourism edu was motivated by acquiring land from a private company to the village. The existence of a tourist village certainly cannot develop by itself, so a tourism village development strategy is needed. Devotion is carried out in improving the development of Citrus- Orange Agrotourism Edu. The Participatory Rural Appraisal (PRA) method involves direct community intervention in carrying out this service.
Peningkatan Brand dan Product Value Pathilo Hamdan Anwari; Arif Dwi Saputra; Alfina Damayanti; Wafiroh; Noverinto Gilang; Oris Umbu Laki Nuga
Jurnal Abdimas Pariwisata Vol. 4 No. 1 (2023): Jurnal Abdimas Pariwisata
Publisher : Sekolah Tinggi Pariwisata AMPTA Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36276/jap.v4i1.430

Abstract

Improving the Brand and Product Value of Pathilo The Community Self-Reliance Program through the Community Service Scheme is an activity initiated by the Sekolah Tinggi Pariwisata AMPTA Yogyakarta Institute of Tourism and Community Service, which is intended to provide assistance and training to increase the brand and product value of Pathilo' as locally processed products. The mentoring and training activities are expected to produce output and achievement from Pathilo Brand. Product Value Improvement activities in Pakel, Tepus, Gunungkidul  is a manifestation of public awareness, especially Pathilo local product business owners, in branding products so that businessmen of small and medium enterprise have selling value for potential consumers Pathilo's processed products are wrong commodity for the local community and a choice of souvenirs for tourists visiting the Tepus Tourism Village. Even so, the interest and views of the broader community towards this refined product are mediocre. This is due to the need for branding of the product itself. In addition, the public and business actors have yet to utilize digital platforms for marketing, and there has been no innovation in these processed products, which makes the products look dull and unattractive. Therefore, this service activity aims to increase branding and create value from Pathilo products
Pengembangan Produk dan Pemasaran Desa Wisata Digital: Program Insentif Pengabdian Masyarakat Terintegrasi dengan Merdeka Belajar Kampus Merdeka Berbasis Kinerja Indikator Kinerja Utama bagi Perguruan Tinggi Swasta Tahun 2022 Hermawan, Hary; Anwari, Hamdan; Nugroho, Dhimas Setyo; Hendrajaya, Agnestasya Monica Putri; Chandrawati, Nadita Eka; Girsang , Pitta Theresia br
Jurnal Abdimas Pariwisata Vol. 4 No. 1 (2023): Jurnal Abdimas Pariwisata
Publisher : Sekolah Tinggi Pariwisata AMPTA Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36276/jap.v4i1.434

Abstract

The development of digital tourism village products and marketing. In the competitive tourism business, digital marketing has become a crucial need in this non-restricted space and time era. The Sekolah Tinggi Pariwisata AMPTA is trying to solve various problems in the Garongan Tourist Village through Community Service (PKM), which includes: (1) Facilitating the creation of company profile videos and vlogs for the Garongan tourist village; (2) Training in the creation of digital promotion content on Instagram and Facebook; (3) Training in the creation of vlog content for TikTok promotion; (4) Training in optimizing YouTube for digital promotion content; (5) Training in optimizing landing pages and using paid advertising; (6) Facilitating and mentoring in the creation of websites and landing pages for the Garongan Tourist Village; (7) Facilitating and mentoring in the creation of Instagram content. This activity is carried out with the support of integrated community service incentives from the Merdeka Belajar Kampus Merdeka (MBKM) scheme of the Community Empowerment Program in 2022 by the Director General of Higher Education Research and Technology, Ministry of Education, Culture, Research, and Technology.
Kebijakan Pengembangan Pariwisata Tangguh Bencana Melalui Kolaborasi dan Manajemen Pariwisata Kebencanaan Terintegrasi Berliandaldo, Mahardhika; Prasetyo, Ari; Sakti, Viky Pemuda Indra
Jurnal Abdimas Pariwisata Vol. 4 No. 1 (2023): Jurnal Abdimas Pariwisata
Publisher : Sekolah Tinggi Pariwisata AMPTA Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36276/jap.v4i1.422

Abstract

The development of disaster-resilient and disaster-safe tourism policies, policy strengthening and implementation of collaboration will be integrated into one disaster tourism management framework. In the past decade, Indonesia has never been separated from the threat of disasters or crises that hurt Indonesia's economic growth. Tourism suffers considerable losses from a tragedy or crisis that befell our country. Through the development of resilient and disaster-safe tourism, policy strengthening and collaboration implementation will integrate into one disaster tourism management framework aimed at strengthening the tourism sector's resilience and contributing to social and economic aspects. This article uses desk study and descriptive-analytical approaches. The author finds that the development of disaster-resilient tourism must be synergized with the context of disaster management, namely the pre-disaster stage, when a disaster occurs, and the post-disaster step, which is implemented through an alignment scheme for tourism policy and disaster management as well as collaboration between stakeholders through five stages of the program which aims to provide quick and responsive resolution and collaboration steps in dealing with recovery and long-term resilience actions, especially in the tourism sector with an integrated disaster tourism management framework. Some of the recommendations from this study include the New Regulation, which explicitly regulates disaster-resilient tourism, the intensive collaboration between ministries/institutions, the synergy of tourism programs and disaster management for disaster-prone destinations, and the realization of integration of tourism and disaster policies.
Pengembangan Strategi Marketing UMKM dan Atraksi Wisata Desa Wisata Tepus Gunungkidul Ayu Helena Cornellia
Jurnal Abdimas Pariwisata Vol. 4 No. 1 (2023): Jurnal Abdimas Pariwisata
Publisher : Sekolah Tinggi Pariwisata AMPTA Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Development of UMKM Marketing Strategy and Tourist Attractions in Tepus Gunungkidul Tourism Village Community Service Activities are tasks or obligations that must be carried out as a routine activity of an organization or company. In 2022, the Ampta Tourism High School community service will be carried out in one of the Tourism Villages in Gunungkidul Regency, namely the Tepus Tourism Village. STP Ampta surveyed the Tepus Tourism Village, FGDs with Tepus Tourism Village HR, analyzed the problems that the Tepus Tourism Village had, found the right solution, and conducted an evaluation and monitoring. The survey results found that the Tepus Tourism Village human resources were not literate and aware of digital marketing. So that this service activity focuses on digital marketing support for the village, all human resources in the Tepus Tourism Village are given training and guidance in processing digital marketing to promote tourist villages and MSMEs in them. With the digital marketing training provided, Tepus Tourism Village HR will realize how important it is to promote through social media. In the end, this activity can have an impact on other sectors, such as the economic sector and the cultural sector.
Pelatihan Dasar Pengolahan Minuman dan Perhitungan Harga Jual di Panti Asuhan Nurul Haq Lutfi Hendriyati; Hery Krestanto
Jurnal Abdimas Pariwisata Vol. 4 No. 2 (2023): Jurnal Abdimas Pariwisata
Publisher : Sekolah Tinggi Pariwisata AMPTA Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36276/jap.v4i2.410

Abstract

The purpose of holding this community service is to provide knowledge about beverage processing and provide knowledge about calculating selling prices. This training is intended for students at the Nurul haq orphanage who wish to become entrepreneurs and deepen their knowledge of beverage processing. The method used in processing drinks and calculating the selling price is using the Lecture and Hands-on Practice method. Beverage Processing Beverage Processing Training activities make 4 drinks namely Blue Sky On The Snow, Sweet Purple, Strawberry Milkshake and Strawberry Squash Mint. In this hands-on practice, participants are invited directly to participate in preparing drinks accompanied by Yogyakarta Tourism Academy students. The selling price is calculated using the Cost Approach Method. Training participants/community can use other methods that are considered easy to use.
Kajian Literatur Tuntutan Hak Tenaga Kerja Pariwisata Di Indonesia Zaki Alif Ramadhani; Seprina Yana Alidha; Alhilal Furqan
Jurnal Abdimas Pariwisata Vol. 4 No. 2 (2023): Jurnal Abdimas Pariwisata
Publisher : Sekolah Tinggi Pariwisata AMPTA Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36276/jap.v4i2.426

Abstract

Tourism is one of the sectors that contribute to the absorption of the national workforce where tourism absorbed around 10% of the national workforce in 2019. Tourism labor has natural rights that are already attached to it. The fulfillment of workers' rights can help workers in feeling self-esteem and dignity, feeling freedom and security during work, and having the opportunity to choose and carry out productive work without restrictions. Labor rights are based on human rights derived from a set of assumptions of moral theories of the intrinsic value of human beings assessed for their status as human beings regardless of certain historical, religious, or cultural abilities. This research uses a qualitative approach with literature analysis methods and inductive content analysis using secondary data based on 14 previous studies that discuss tourism labor rights in Indonesia from 2016 to 2021 obtained from several journals published online. The conclusions of this study show that the labor rights demanded include: 1) living wages, 2) social security, 3) protection of women and children, 4) working hours and leave, 5) benefits (fixed and non-fixed), 6) termination of employment (layoffs), 7) overtime and overtime pay 8) gender equality, and 9) training and certification. Tourism labor unions can function and play a role in the protection and enforcement of tourism labor rights.

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