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INDONESIA
Jurnal Bisnis, Manajemen, dan Ekonomi
Published by Training & Research Institute Jeramba Ilmu Sukses
ISSN : -     EISSN : 27457281     DOI : -
Core Subject : Economy,
Economics, Econometrics & Finance
Jurnal Bisnis, Manajemen, dan Ekonomi (JBME) is a peer-reviewed journal which publishes original research papers. JBME has been published since 2020. It is currently published quarterly (January, April, July and October). Areas of research include, but are not limited to Global Business, Transition Issues, Economic Growth and Development, Economics of Organizations and Industries, Finance and Investment, Strategic Management, Human Resources, Marketing, Innovations, and Public Administration.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 146 Documents
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Pengaruh Loan to Deposit Ratio dan Capital Adequacy Ratio terhadap Return on Assets PT Bank Mayapada Internasional Tbk Vincent Setiawan; Palupi Permata Rahmi; Listri Herlina
Jurnal Bisnis, Manajemen, dan Ekonomi Vol. 7 No. 3 (2026): Jurnal Bisnis, Manajemen dan Ekonomi
Publisher : Training & Research Institute - Jeramba Ilmu Sukses

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47747/jbme.v7i3.3630

Abstract

Penelitian ini bertujuan menganalisis pengaruh Loan to Deposit Ratio (LDR) dan Capital Adequacy Ratio (CAR) terhadap Return on Assets (ROA) pada PT Bank Mayapada Internasional Tbk selama periode 2015–2025. Penelitian menggunakan pendekatan kuantitatif dengan desain deskriptif dan eksplanatori. Data sekunder diperoleh dari laporan keuangan tahunan dan laporan publikasi resmi perusahaan, dengan jumlah 11 observasi tahunan. Analisis dilakukan menggunakan statistik deskriptif, uji asumsi klasik, regresi linier berganda, uji t, uji F, dan koefisien determinasi. Hasil penelitian menunjukkan bahwa LDR memiliki koefisien positif sebesar 0,051, tetapi tidak berpengaruh signifikan terhadap ROA dengan nilai signifikansi 0,192. CAR juga memiliki koefisien positif sebesar 0,065, tetapi tidak berpengaruh signifikan terhadap ROA dengan nilai signifikansi 0,585. Secara simultan, LDR dan CAR tidak berpengaruh signifikan terhadap ROA, sebagaimana ditunjukkan oleh nilai F sebesar 1,520 dan signifikansi 0,276. Nilai koefisien determinasi sebesar 0,275 menunjukkan bahwa LDR dan CAR menjelaskan 27,5% variasi ROA, sedangkan Adjusted R Square sebesar 0,094 menunjukkan bahwa kemampuan penjelasan model relatif terbatas. Temuan ini mengindikasikan bahwa likuiditas dan kecukupan modal belum menjadi penentu utama profitabilitas Bank Mayapada. Perbaikan ROA lebih memerlukan perhatian terhadap kualitas kredit, efisiensi operasional, biaya dana, dan kemampuan menghasilkan margin bunga. Hasil penelitian perlu ditafsirkan secara hati-hati karena jumlah observasi terbatas dan terdapat indikasi autokorelasi positif
Pengaruh Pertumbuhan Penjualan, Debt to Equity Ratio (Der), Dan Ukuran Perusahaan Terhadap Return on Assets (ROA) Pada PT Indofood Sukses Makmur Tbk Tahun 2016-2024 Febryan Nurdiani; Kartika Berliani
Jurnal Bisnis, Manajemen, dan Ekonomi Vol. 7 No. 1 (2026): Jurnal Bisnis, Manajemen, dan Ekonomi
Publisher : Training & Research Institute - Jeramba Ilmu Sukses

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47747/jbme.v7i1.3389

Abstract

Fluctuations in the Return on Assets (ROA) of PT Indofood Sukses Makmur Tbk for the period 2016-2024 show an inconsistent relationship between sales growth, Debt to Equity Ratio (DER), and company size on profitability, particularly in the period 2023-2024 where low sales growth was followed by an increase in ROA. This study aims to analyze the effects of sales growth, DER, and company size on PT Indofood Tbk's ROA for the period 2016-2024, both partially and simultaneously. The research employed a descriptive and verificatory quantitative approach, using quarterly data for the 2016-2024 period, and analyzed the data using multiple linear regression in SPSS version 27. The results show that sales growth has a significant negative effect on ROA (β = -0.123; p = 0.038), indicating that sales expansion without cost efficiency reduces profitability. DER has a significant negative effect on ROA (β = -3.449; p = 0.007), indicating that high leverage erodes net income through higher interest expenses. Company size does not have a significant effect on ROA (β = -0.173; sig = 0.489), indicating that asset expansion does not automatically increase profitability. Simultaneously, all three variables had a significant effect on ROA (F = 6.951; p < 0.001), with an R-squared of 39.5%. This study has practical implications for management, emphasizing the need to focus on operational efficiency, deleveraging strategies, and asset-investment selectivity to improve company profitability
The Effect of a Growth Mindset Intervention on Mathematics Learning Motivation Among Junior High School Students Ira Dahlia; Rifqi Farisan Akbar
Jurnal Bisnis, Manajemen, dan Ekonomi Vol. 7 No. 3 (2026): Jurnal Bisnis, Manajemen dan Ekonomi
Publisher : Training & Research Institute - Jeramba Ilmu Sukses

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47747/jbme.v7i3.3632

Abstract

Learning motivation is a key psychological factor influencing students' engagement and achievement in mathematics. Students with low learning motivation tend to exhibit low self-confidence, avoid challenging tasks, and give up easily when faced with difficulties. One psychological approach that has shown promise in addressing this issue is the Growth Mindset Intervention, which encourages students to believe that intelligence and abilities can be developed through sustained effort, effective learning strategies, and continuous practice. This study aimed to examine the effect of a Growth Mindset Intervention on mathematics learning motivation among junior high school students. A quantitative approach with a pre-experimental One-Group Pretest–Posttest Design was employed. The participants consisted of 10 students from SMP Bina Negara Baleendah, Indonesia, selected through purposive sampling. Mathematics learning motivation was measured using a Likert-scale questionnaire administered before and after the intervention, and the data were analyzed using the Wilcoxon Signed-Rank Test. The results showed that the mean mathematics learning motivation score increased from 54.00 at pretest to 84.50 at posttest. Statistical analysis revealed a significant difference between pretest and posttest scores (Z = −2.823, p = .005), with a very large effect size (r = .89), indicating that the intervention had substantial practical significance. These findings suggest that the Growth Mindset Intervention is effective in enhancing junior high school students' motivation for mathematics learning by fostering adaptive beliefs about the malleability of mathematical ability. Therefore, integrating growth mindset-based psychological interventions into mathematics education may serve as an effective strategy for promoting students' motivation and engagement in learning
Integrasi Digital Tools dalam Strategi Digipreneur: Peran Google Business Profile, TikTok, TikTok Ads, dan Landing Page dalam Customer Journey UMKM Yola Ervilia; Febriyansyah Ramadhan
Jurnal Bisnis, Manajemen, dan Ekonomi Vol. 7 No. 3 (2026): Jurnal Bisnis, Manajemen dan Ekonomi
Publisher : Training & Research Institute - Jeramba Ilmu Sukses

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47747/jbme.v7i3.3641

Abstract

Changes in consumer behavior have encouraged micro, small, and medium enterprises (MSMEs) to manage digital touchpoints in a more integrated manner. This study analyzes the functions, interrelationships, and contributions of Google Business Profile, TikTok, TikTok Ads, and Google Sites or landing pages in supporting digipreneur marketing communication strategies. The study employed an integrative literature review with a qualitative approach. Academic literature published between 2021 and 2026 was identified through Google Scholar, Garuda, the Directory of Open Access Journals, and Crossref, and was selected through identification, screening, eligibility assessment, and final inclusion. The selected literature was analyzed through coding and thematic synthesis. The findings show that the four digital tools perform distinct but complementary functions. Google Business Profile strengthens local visibility and trust through business information and customer reviews. TikTok facilitates brand discovery, audience engagement, and community formation, while TikTok Ads expands reach and improves promotional targeting. Google Sites or landing pages serve as information hubs and conversion points. Their integration across the customer journey connects discovery, search, consideration, action, and post-purchase stages. The effectiveness of a digital strategy therefore depends not on the number of platforms used, but on functional alignment, information consistency, content quality, responsible data management, and the MSMEs' ability to evaluate marketing outcomes.
Citra Merek, Harga, dan Kualitas Produk sebagai Prediktor Keputusan Pembelian Foundation Maybelline di Shopee Laela Rahmawati; Arie Hendra Saputro; Dadan Abdul Aziz Mubarok; Ridho Riadi Akbar
Jurnal Bisnis, Manajemen, dan Ekonomi Vol. 7 No. 3 (2026): Jurnal Bisnis, Manajemen dan Ekonomi
Publisher : Training & Research Institute - Jeramba Ilmu Sukses

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47747/jbme.v7i3.3650

Abstract

The rapid growth of cosmetic products in digital marketplaces has intensified competition among global, local, and emerging brands. This study examines the effects of brand image, price, and product quality on purchasing decisions for Maybelline foundation products on Shopee. A quantitative explanatory survey was conducted involving 100 consumers who had purchased and used Maybelline foundation through Shopee. Data were collected using a structured questionnaire and analyzed using descriptive statistics, classical assumption tests, and multiple linear regression. The results show that brand image, price, and product quality each have a positive and significant effect on purchasing decisions. Product quality has the strongest relative contribution, followed by price and brand image. Simultaneously, the three predictors significantly explain purchasing decisions, with an R-square value of 0.674, indicating that 67.4% of the variation in purchasing decisions is explained by the model. These findings imply that Maybelline should prioritize consistent product performance, strengthen consumers’ perception of price fairness, and maintain a relevant brand image in the marketplace. Future studies may include online customer reviews, electronic word of mouth, promotion, and trust to provide a broader explanation of digital purchasing behavior
Pengaruh Tingkat Tuntutan Pemrosesan Informasi Selama Pembelajaran terhadap Kemampuan Mengingat Kembali Materi Akuntansi pada Siswa Kelas X SMK Miftah Indiraihan Derby; Silmi Alya Sopianti; Nurzika Alya Ramadanti; Appriana Mutipena Saragih; Nurul Aulia Yolanda; Rifqi Farisan Akbar
Jurnal Bisnis, Manajemen, dan Ekonomi Vol. 7 No. 3 (2026): Jurnal Bisnis, Manajemen dan Ekonomi
Publisher : Training & Research Institute - Jeramba Ilmu Sukses

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47747/jbme.v7i3.3651

Abstract

This study examined the effect of information processing demands during instruction on students’ ability to retrieve general journal material in tenth-grade vocational high school students. A pretest-posttest experimental design with a control group was employed. Twenty-nine students participated at the initial stage, but complete data were obtained from only 19 students, consisting of nine students in the experimental group and ten students in the control group. The experimental group received denser and faster material presentation with limited processing pauses, whereas the control group received the same material gradually and in a more structured manner. Retrieval ability was assessed using an objective test administered six days after the intervention. The data were analyzed using analysis of covariance, with pretest scores entered as a covariate. The findings showed that prior ability significantly contributed to posttest performance, whereas the effect of the learning condition was not significant. The manipulation check also revealed no meaningful difference in perceived information processing demands between the two groups. These findings suggest that differences in presentation speed and density during a brief single-session intervention were insufficient to produce distinct cognitive experiences and retrieval outcomes. The results should be interpreted in light of the small sample size, participant attrition, possible ceiling effects, short intervention duration, and limited sensitivity of the retrieval measure.

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