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Nola Windirah
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jaseb@unib.ac.id
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Alamat Redaksi Programme Magister Agribusness Department Agricultural Socio-Economics Agricultural Faculty, Bengkulu University Jl. WR. Supratman Kandang Limun - Bengkulu Telepon: 0736-21170, 21884 ext. 220, Fax.: 0736-21290 Email : jaseb@unib.ac.id
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Kota bengkulu,
Bengkulu
INDONESIA
Journal of Agri Socio Economics and Business
Published by Universitas Bengkulu
ISSN : 26857243     EISSN : 2715839X     DOI : https://doi.org/10.31186/jaseb.2.1.1-14
Core Subject : Economy, Agriculture, Social,
Agriculture, Biological Sciences & Forestry Economics, Econometrics & Finance Social Sciences
1) Agriculture, 2) Resource Economics, 3) Agribusiness Management, 4) Rural Sociology, 5) Agrarian Studies, 6) Agribusiness Development, 7) Agricultural Policies and Policies, 8) Natural Resources and Environmental Management, and 9) Development Agriculture and Countryside.
Arjuna Subject : Ilmu Ekonomi, Ekonometrika dan Keuangan (semua kategori) - Ilmu Ekonomi, Ekonometrika dan Keuangan (Lain-Lain)
Articles 13 Documents
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Search results for , issue "Vol. 6 No. 01 (2024)" : 13 Documents clear
THE FACTORS THAT AFFECT FACTORS THAT AFFECT THE EXISTENCE OF AGRICULTURAL FARMER GROUPSTHE EXISTENCE OF AGRICULTURAL FARMER GROUPS (A Study in Kel. Cempaka Permai, Kec. Gading Cempaka, Kota Bengkulu): A Study in Cempaka Permai Village, Gading Cempaka Sub-district, Bengkulu City) Cahyadi , Ghani Setiawan; Yuristia, Rahmi
Journal of Agri Socio Economics and Business Vol. 6 No. 01 (2024)
Publisher : Badan Penerbitan Fakultas Pertanian (BPFP), Universitas Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31186/jaseb.6.1.177-192

Abstract

The objectives of this research are 1) To find out the group dynamics in farmer groups in Cempaka Permai Village, Gading Cempaka Sub-district, Bengkulu City, 2) To find out the agricultural extension in farmer groups in Cempaka Permai Urban-Village, Gading Cempaka Sub-district, Bengkulu City 3) To find out the existence of farmer groups in Cempaka Permai Village, Gading Cempaka Subdistrict, Bengkulu City 4) To analyse the factors that affect the existence of farmer groups in Cempaka Permai Village, Gading Cempaka Subdistrict. This research was conducted purposively in Cempaka Permai Village, Gading Cempaka Sub-district, Bengkulu City, involving 60 farmer group members as respondents. Data analysis used the descriptive qualitative analysis method, Likert scale, and Partial Least Square (PLS). The analysis results show that the dynamics of farmer groups significantly impact the existence of farmer groups. In contrast, the role of extension workers has no significant impact on the existence of farmer groups. The research findings highlight the interplay between internal group dynamics and external support in fostering farmer groups' success and continued existence. This research recommended that farmers' groups focus on internal and external government support mechanisms; the policy is needed to strengthen farmer groups, leading to improved livelihoods for individual farmers and a more robust agricultural sector.
IMPLEMENTATION OF RAWLS THEORY OF JUSTICE IN THE DEVELOPMENT OF FOOD ESTATE IN CENTRAL KALIMANTAN Andhinasari, Ronalia
Journal of Agri Socio Economics and Business Vol. 6 No. 01 (2024)
Publisher : Badan Penerbitan Fakultas Pertanian (BPFP), Universitas Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31186/jaseb.6.1.47-58

Abstract

The rapid increase in the world's human population and the threat of a global economic crisis have also led to the threat of a food crisis, which requires action from the government to anticipate the threat of a food crisis and ensure sufficient food availability for the entire community. The food estate program is a national food development program that integrates the agriculture, plantation and livestock sectors in one area, so to implement this program the government needs to provide sufficient land. Forest areas in Central Kalimantan are one of the locations used for the Food Estate program and the land use for the program is guaranteed by Peraturan Menteri Lingkungan Hidup dan Kehutanan No. 24 Tahun 2020 about Provision of Forest Area for Food Estate Development. The results of the study found that the implementation of the program in Central Kalimantan did not run smoothly because it only planted crops according to market demand and changed local commodities that were already running in the area. In addition, the food estate program is also detrimental to indigenous peoples living in Central Kalimantan because of land conversion so that their livelihoods are reduced and even lost. This food estate program cannot meet the criteria of justice such as Rawls' theory of justice, because the program that was created to ensure the welfare of the people at large has instead caused harm to indigenous peoples living in the Central Kalimantan forest area
ANALYSIS OF THE EFFECT OF SOCIAL MEDIA MARKETING AND BRAND IMAGE ON CONSUMER PURCHASING DECISIONS AT KOPI KENANGAN IN PADANG CITY Wulanda, Fanny; Salsabila, Nadia Ananda; Nolasary, Mega Putri
Journal of Agri Socio Economics and Business Vol. 6 No. 01 (2024)
Publisher : Badan Penerbitan Fakultas Pertanian (BPFP), Universitas Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31186/jaseb.0x.c.141-152

Abstract

The purpose of this study is to determine the effect of social media marketing and brand image on consumer purchasing decisions at Kopi Kenangan in Padang City. This research uses quantitative research methods with descriptive quantitative research types. Sampling was carried out by non-probability sampling techniques, the technique used was purposive sampling techniques, the number of respondents was obtained by 100 respondents. The data analysis techniques used are descriptive analysis and multiple linear regression analysis. Based on the results of multiple linear regression processed using SPSS version 25.0. The results of the study with a significant level of 5% found that: (1) Social Media Marketing does not have a significant effect on purchasing decisions, (2) Brand image has a positive and significant effect on purchasing decisions, (3) Social Media Marketing and Brand Image simultaneously affect purchase decisions. The result of the coefficient of determination was 55.6% while the remaining 44.4% was effectd by other variables that were not studied in this study
ANALYSIS OF CONSUMER LOYALTY FOR MUD CRABS (SCYLLA SERRATA) AT SEMBAM FISH MAROLA RESTAURANTS IN BENGKULU CITY Ahdiati, Laila; Cahyadinata, Indra; Sumantri, Bambang
Journal of Agri Socio Economics and Business Vol. 6 No. 01 (2024)
Publisher : Badan Penerbitan Fakultas Pertanian (BPFP), Universitas Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31186/jaseb.6.1.131-140

Abstract

Mud crab is a type of crab that is very popular with seafood lovers because its meat is delicious and rich in nutrients. In the culinary business, business owners offer various dishes that rely on mud crab as the main ingredient, such as crab in sauce, crab in Padang sauce, pindang crab, crab soup, and so on. This research aims to determine the extent of consumer loyalty towards processed mud crab at the Sembam Ikan Marola Restaurant in Bengkulu City. The method used was purposive sampling with the criteria of consumers who had made purchases at least twice, and data collection was carried out through a questionnaire involving 96 respondents. Measurement analysis uses the consumer loyalty pyramid method. The results of the research show that the inverted pyramid shape means that consumer loyalty at the Sembam Fish Marola Mangrove Crab restaurant has formed strong brand equity. This type of consumer loyalty falls into the "Like the product" category with a value of 69%, which shows that consumers who buy processed mud crab are those who really like processed mud crab.
SOCIO-ECONOMIC BENEFITS OF OIL PALM PRODUCTION ON RURAL LIVELIHOOD: A CASE STUDY OF RURAL FARMERS IN KARONGA DISTRICT, MALAWI Mweta, Noel; Somuah-Obeng, Alex; Windie Ansah, John
Journal of Agri Socio Economics and Business Vol. 6 No. 01 (2024)
Publisher : Badan Penerbitan Fakultas Pertanian (BPFP), Universitas Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31186/jaseb.6.1.1-20

Abstract

Oil palm (Elaeis guineensis) production has been essential in addressing socio-economic challenges, particularly in countries such as Indonesia, Malaysia, Honduras, Ghana, and Nigeria. For instance, oil palm production has provided food among the rural populations, creating job opportunities, generating income, hence offering potential pathway for reducing rural poverty. In Malawi, oil palm production is an old tradition practiced by the Nyakyusa people, residing in Karonga District. These people have been involved in producing crude palm oil and soap using indigenous technologies that have been handed down over decades from generation to generation. Despite these indigenes being involved in this agricultural activity, the exploration of how this activity impact their lives remain under researched. Using mixed method and sequential explanatory design, with data collected through questionnaire, in-depth interviews, and focus group discussion, the study examined the socio-economic benefits of oil palm production on rural livelihood, citing Karonga district as area of case study. The findings of the study revealed that through oil palm production, rural farmers perceive this agricultural activity as crucial in sustaining their livelihood as it provides cooking oil, creates once-off job opportunities and generate income, hence meeting basic needs. Also, though oil palm production sustains their livelihood, the study revealed problems such as availability of markets, hindering the progress of this agricultural activity. The study therefore recommends that to unlock the full potential of oil palm production, the government through the Malawi Ministry of Agriculture should help farmers to market their produce.
FACTORS AFFECTING INDONESIAN NATURAL RUBBER EXPORT PRICES Varwasih, Mia Wananda; Siahaan, Herlyna Nova Sari; Sandra, Indah Kartika
Journal of Agri Socio Economics and Business Vol. 6 No. 01 (2024)
Publisher : Badan Penerbitan Fakultas Pertanian (BPFP), Universitas Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31186/jaseb.6.1.33-46

Abstract

The volume and value of Indonesian rubber exports since 2012 have tended to experience a very significant decline due to the decrease in international rubber prices. This decline in international rubber prices then impacts on declining Indonesian rubber export prices. Apart from international rubber prices, other factors are thought to have influenced the export price of natural rubber. Indonesia. The study aimed to analyze the effect of Indonesia's natural rubber export volume, international rubber prices, exchange rates and rubber export prices in the previous period on Indonesia's natural rubber export prices. The data used in this study is 28 year of annual time series data from 1992 to 2019. The results of the survey stated that simultaneously, the independent variables in this study effected on the export price of Indonesian natural rubber, while partially the factors that had a significant effect on the export price of Indonesian natural rubber were the export volume of Indonesian natural rubber, international rubber prices, exchange rates and export prices of rubber in the period before, which means that all the independent variables in this study have a significant effect.
ANALYSIS OF WORKING TIME OF WOMEN TEA HARVESTERS AT SMM Co Pranata, Evan; Yuliarso, M.Zulkarnain; Badrudin, Redy
Journal of Agri Socio Economics and Business Vol. 6 No. 01 (2024)
Publisher : Badan Penerbitan Fakultas Pertanian (BPFP), Universitas Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31186/jaseb.6.1.21-32

Abstract

Sarana Mandiri Mukti Corporation’s tea harvesting mothers are driven by the family's economic situation. Women tea harvesters (domestic work) support their families financially in addition to being housewives. Tea plucking housewives come from diverse locations near the tea estates. Harvesters' daily activities fall into four categories: productive, home, social, and rest. The purpose of this study is to assess the working hours of female tea harvesters and the factors that impact them. The descriptive technique was the primary methodology employed in this study. Multiple Linear Regression is a technique for data analysis. According to research data, tea harvesters often labor nine hours every day. Women who harvest tea can spend nine hours per day (37.5%) on productive activities, three hours on homework (12.5%), four hours on social events (16.67%), and eight hours resting (33.33%). Tea Picker Revenue (X1TPR), Number of Family Dependents (X3NFD), Age (X4AGE), Education Level (X5EDL), and employment Experience (X6EXP) all impact the length of employment of female tea harvesters. Partially Tea Picker Revenue (X1TPR), Total Family Revenue (X2TFR), Number of Family Dependents (X3NFD), Age (X4AGE), and Education Level (X5EDL), but Total Family Income (X2TFR) and Work Experience (X6EXP) have no effect on the work of female tea harvesters.
PRODUCTION FACTORS OF VANNAMEI SHRIMP ( Litopenaeus vannamei ) USING INTENSIVE AND SUPER INTENSIVE CULTIVATION TECHNIQUES IN PERCUT SEI TUAN DISTRICT, DELI SERDANG DISTRICT Lestari, Ade Aulia; Harahap, Gustami; Ilvira, Rika Fitri
Journal of Agri Socio Economics and Business Vol. 6 No. 01 (2024)
Publisher : Badan Penerbitan Fakultas Pertanian (BPFP), Universitas Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31186/jaseb.6.1.113-130

Abstract

This research aims to determine the factors that influence Vaname Shrimp Production in Intensive cultivation and Super Intensive cultivation in Percut Sei Tuan District, Deli Serdang Regency. This research was carried out in February 2003 - March 2023 at Percut Sei Tuan District. This research was carried out purposively (purposive sampling) involving 42 vaname shrimp farmers. Data was obtained through interviews, observations and surveys using a research questionnaire. Data analysis uses multiple linear regression analysis with the Douglas Coob approach. The results of this research show that based on the results of multiple linear regression analysis using the Douglas Coob approach for intensive cultivation, it was concluded that there were no variables that had a significant effect on vaname shrimp production. Based on the results of multiple linear regression analysis tests using the Coob Douglas approach for the super intensive cultivation type, it was concluded that the variables number of fry, amount of feed and number of workers had a positive and significant effect on vaname shrimp production.
INCOME ANALYSIS OF ZEA MAYS L. FARMING BUSINESS IN RUMPIN DISTRICT, BOGOR REGENCY Rahmadona, Lola; Azlansyah, Muhammad
Journal of Agri Socio Economics and Business Vol. 6 No. 01 (2024)
Publisher : Badan Penerbitan Fakultas Pertanian (BPFP), Universitas Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31186/jaseb.6.1.59-72

Abstract

Zea mays L. is one of the productive commodities cultivated in Rumpin District, Bogor Regency. Although Rumpin Regency has potential, it is faced with several problems, namely the high price of fertilizers, the widespread use of similar pesticides, high labor costs, the high price of diesel fuel for the operational needs of agricultural machinery and equipment, and differences in the use of tools and machinery by each farmer in Zea mays L. cultivation activities. The purpose of this research is to analyze the production costs, income, and income efficiency of Zea mays L. farming in Rumpin District. The method used in this research is quantitative. Production cost expenditures were analyzed using cost analysis methods, and farming income efficiency was determined using R/C ratio analysis. The results showed that the total cost incurred was IDR 17,587,098/ha with a cash cost of IDR 7,486,439/ha and non-calculated costs of IDR 10,100,659/ha. Zea mays L. farming resulted in a positive average total income value. Income from cash costs was IDR 21.266.894/ha, and income from total costs was IDR 11.166.235/ha. The R/C ratio for cash costs was 5.17, and the R/C ratio for total costs was 2.42. This profitable Zea mays L.farming business can be continued by farmers in Rumpin District, Bogor Regency.
DRIED FISH BUSINESS DEVELOPMENT STRATEGY IN BENGKULU PROVINCE Pingki, Anadiya; Sukiyono, Ketut; Romdhon, M.Mustopa
Journal of Agri Socio Economics and Business Vol. 6 No. 01 (2024)
Publisher : Badan Penerbitan Fakultas Pertanian (BPFP), Universitas Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31186/jaseb.6.1.73-94

Abstract

Indonesia is one of the largest archipelagic countries in the world which has a wealth of territorial waters, namely fish producers. The fish is processed into dried fish by drying and salting. For the sustainability of the dried fish business in Bengkulu Province, it is necessary to carry out a business development strategy for dried fish MSMEs. The aim of the study was to examine the internal and external factors of the dried fish business and determine the priority strategy for the development of the dried fish business in Bengkulu Province. This research was conducted in Bengkulu Province in Sumber Jaya Village (Bengkulu City) and Koto Jaya Village (Mukomuko)by survaiyingand interviewing 13 dried fish producers ang 9 key informen. Data are analysed bu applyingSWOT and QSPM matrix. Utilizing maximum raw materials to meet customer demand and Utilizing technological developments are two grand srategies to develop dried fish industrieis in Bengkulu Province.

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