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INDONESIA
Indomera : Jurnal Magister Manajemen
Published by Universitas Islam Kebangsaan Indonesia
ISSN : -     EISSN : 2721382X     DOI : -
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
Kajian Terapan Manajemen Sumber daya manusia, Manajemen Pendidikan dan Manajemen Kewirausahaan (Entreprenuership)
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 183 Documents
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PERAN PEMERINTAH GAMPONG DAN PARTISIPASI MASYARAKAT DALAM PENGEMBANGAN OBJEK WISATA (Studi Kasus pada Objek Wisata Bukit Cinta Santewan Indah Desa Geulanggang Gampong, Kota Juang Bireuen - Aceh) Teuku Saifunna; Mohd Tasar; Adri Patria
IndOmera Vol 7 No 14 (2026): indOmera, September 2026
Publisher : LPPM-UNIKI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55178/idm.v7i14.616

Abstract

Community-based tourism development is a rural development strategy aimed at improving community welfare by leveraging local potential. Geulanggang Gampong Village in Kota Juang, Bireuen, Aceh, possesses a natural tourism asset known as *Bukit Cinta Santewan Indah* (Santewan Indah Love Hill), which is currently being developed into a flagship village tourism destination. This study aims to examine the role of the village government and community participation in the development of this attraction. It employs a qualitative approach using descriptive methods, with data collected through observation, interviews, and documentation. The findings indicate that the village government acts as a planner, facilitator, regulator, and motivator in the development of the tourism area. Community participation is evident through involvement in constructing tourism facilities, managing MSMEs, maintaining the environment, and promoting the destination. However, a SWOT analysis reveals existing challenges, including budget constraints, limited human resource capacity, and suboptimal tourism promotion. Sustained synergy among the government, the community, and other stakeholders is essential to realize a self-reliant and competitive tourism village
PENGARUH SISTEM PENGENDALIAN INTERNAL, KOMITMEN ORGANISASI, DAN PROFESIONALISME AUDITOR TERHADAP KUALITAS HASIL PENGAWASAN PADA KANTOR INSPEKTORAT Hanafiah Hanafiah; Murni Murni; Zalikha Zalikha
IndOmera Vol 7 No 14 (2026): indOmera, September 2026
Publisher : LPPM-UNIKI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55178/idm.v7i14.618

Abstract

This study aims to empirically examine and analyze the factors influencing the quality of supervisory outcomes—specifically internal control systems, organizational commitment, and auditor professionalism. The study was conducted at the Bireuen Regency Inspectorate using an associative quantitative research design, with path analysis employed to test the hypotheses. The sample consisted of all 54 employees of the Bireuen Regency Inspectorate. The results indicate that: 1) There are causal relationships involving internal control systems, organizational commitment, and auditor professionalism that exert both direct and indirect effects on the quality of supervisory outcomes; specifically, internal control systems account for a 56.69% influence, organizational commitment for 50.89%, and auditor professionalism for 67.84%. 2) Collectively, these three factors make a significant contribution of 72.9% to the quality of supervisory outcomes.
PENGGUNAAN DIGITAL MARKETING SUATU STRATEGI MENINGKATKAN PENJUALAN PISANG SALE DI UMKM INCESS LHOKSEUMAWE Layya Izzati; Umar Iskandar; Win Konadi
IndOmera Vol 7 No 14 (2026): indOmera, September 2026
Publisher : LPPM-UNIKI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55178/idm.v7i14.619

Abstract

In the Society 5.0 era, the growth of MSMEs faces various challenges, notably the shift in consumption patterns for goods and services from traditional to digital marketing. Increased revenue serves as an indicator of business improvement and the enhanced well-being of MSME operators. This study aims to analyze the use of digital marketing in the sales of Pisang Sale Incess. A qualitative research method was employed, with data collected through participant observation, interviews, and document analysis involving *Pisang Sale Incess* operators/managers and customers, as well as data on implemented digital marketing strategies and resulting sales increases. The findings demonstrate that implementing digital marketing strategies—specifically utilizing social media for promotion—significantly increases the sales volume of Pisang Sale Incess products.

Page 19 of 19 | Total Record : 183

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