COMMICAST
Commicast is an online, multi-media, academic journal that adheres to the highest standards of peer review and engages established and emerging scholars from anywhere in the world. Commicast is an interdisciplinary journal that, while centered in communication, literature and culture, is open and welcoming to contributions from the many disciplines and approaches that meet at the crossroads that is social study. The spectrum of topics include: New Media. Political Communication. Advertising, Press and Television Broadcasting Public Relations Semiotics Public Opinion Culture and Social Interaction Communication and National Resilience Communication and Policies Communication, War, and Conflicts Health Communication Literature (Comparative Literature, Indonesia Literature) Media, Democracy and Integration Media Literacy and Media Education Language (Sociolinguistics, Pragmatics, Applied & Comparative Linguistics) Media and Development Culture (History, Anthropology, Tourism, Media Studies) Media and Religion Media and Identity Politics, Hegemony, and the Media Gender and Sexuality in the Media The Social Media and Subcultures Youth and Media Globalization Information Communication Technology Audience Analysis These topics are addressed in full-length academic articles, critical statements on current issues, developmental practice, and reviews of books based education and learning. The journal presents an innovative platform for researchers, students, practitioners and educators to both learn from and contribute to the field. All articles are subject to initial Editor screening and then a rigorous double-blind peer-review process before publication.
Articles
191 Documents
<![CDATA[Social condition of japanense geisha as reflectd in short story Madame Butterfly by John Luther Long ]]>
<![CDATA[Basri, Hasan]]>
<![CDATA[ COMMICAST Vol. 2 No. 1 (2021): March ]]>
Publisher : <![CDATA[Universitas Ahmad Dahlan ]]>
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DOI: 10.12928/commicast.v2i1.2731
<![CDATA[In this undergraduate thesis, the writer discusses short story Madam Butterfly written by John Luther Long. This study is aimed: (1) to describe the Geisha social life condition in Japanese society as reflected in Madame Butterfly (2) to describe the social class in Japanese society in 1903s as reflected in Madam Butterfly. In doing this research, the writer uses descriptive qualitative method which refers to description of things, characters, meaning and symbols. There are two types of data in this study.The findings of the research show that Geisha in Japan through Cho Cho San the main character in Madame Butterfly was a reflection of Geisha’s life condition in Japanese society. The writer conclude that Social condition of Geisha in Japan in 1930s are an entertainer because they are has been train for accompany all of the guests. Serve the drink, singing, dancing and playing music instrument were the Geisha’s job while accompany the guest. The guest also did some flirting to the Geisha. In 1930s American missionary and American Navy enter Japan for some mission, there are also American people who married Japanese girl. Beside the Geisha social life condition, there are two class in Japanese society that exist in 1903s Kazoku (Nobleman) and Heinin (Proletar). The social class in Japan in that time is very contrast between the Nobleman and Ploretar. Madam Butterfly include to high class people because of she married to a foreigner because according to Japanese, if they married a foreigner it can rise their social status. ]]>
<![CDATA[The personality of Krystal Weedon in J.K Rowling;s the casual vacancy : a psychoanalysis study ]]>
<![CDATA[Sutrisno, Selvie M.S.]]>
<![CDATA[ COMMICAST Vol. 2 No. 1 (2021): March ]]>
Publisher : <![CDATA[Universitas Ahmad Dahlan ]]>
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DOI: 10.12928/commicast.v2i1.2732
<![CDATA[The writer discuss about the personality of the main character, Krystal Weedon, in The Casual Vacancy. The writer focuses on the personality of Krystal Weedon by using psychoanalysis approach. In this research, the writer used qualitative research method. Quality refers to the what, how, when, and where of a thing its essence and ambience. This novel described a unique personality of Krystal Weedon as a teenager that has many problems in her life. By means of the background above, the writer would like to analyze the novel The Casual Vacancy using psychoanalysis study to reveal the personality of the main character in this novel.]]>
<![CDATA[Liberal feminist values as reflected in Leo Tolstoy's Anna Karenina ]]>
<![CDATA[Fajarani, Septian Tri]]>
<![CDATA[ COMMICAST Vol. 2 No. 1 (2021): March ]]>
Publisher : <![CDATA[Universitas Ahmad Dahlan ]]>
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DOI: 10.12928/commicast.v2i1.2733
<![CDATA[This research is entitled Liberal Feminist Values As Reflected In Leo Tolstoy's Anna Karenina. This novel described a woman who broke her wedding because she wants to feel the love. Through Anna Karenina, she fought for her rights to express her opinion to her husband. The purpose of this study is to describe the characteristics of the main character and feminist characteristics of the main character in the novel. Qualitative method is applied in this research. The main data source in this study is Leo Tolstoy's novel Anna Karenina and to complete the data source, this research also uses other books, reviews of novels, films and sources from the internet. The method of data analysis in this study is qualitative method. In this study, a feminist approach from Rosamarie Tong and "Liberal Feminists" from Betty Friedan are employed in this research. The researcher also analyzed the main characters by describing their characteristics using the theory from M.J. Murphy. Based on the analysis, the results of this study have produced several conclusions. First, character of Anna Karenina descriptions by people around her in some characterization there are beautiful, kind, loving, mysterious and negative thinking. Second, Anna Karenina struggle her opinion in public especially her husband. She wants to express and defending her opinion. However, seen from liberal feminism perspective the main character show direct resistence with maintains her opinion and ignore opinion from her husband.]]>
<![CDATA[Hierarchy of human needs in the main character of beauty is a wound by Eka Kurniawan ]]>
<![CDATA[Siska, Siska]]>
<![CDATA[ COMMICAST Vol. 2 No. 1 (2021): March ]]>
Publisher : <![CDATA[Universitas Ahmad Dahlan ]]>
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DOI: 10.12928/commicast.v2i1.2734
<![CDATA[On this research, the researcher has aim to find out the main character Dewi Ayu’s human needs and identify the most dominant needs. In this study, the researcher applied the psychological approach and theory of human needs. This research is a qualitative descriptive study. The writer uses a library research method to collect the data. It means that the writer visit the library and reads the novel then read several related books. The main data is novel beauty is a wound by Eka Kurniawan, while supporting data is obtained from books, articles, and the internet. The result of this study can be explained that the main character can not totally fulfill well, such as: (1) the physiological needs of the main character can be fulfilled well because she is from a wealthy family (2) the safety can not be fulfilled due to factors in that era (3) the love and belonging need can be fulfilled well because the main character has a beautiful appearance (4) the esteem needs can be fulfilled because she is a famous figure at that time (5) self-actualization needs also can be fulfilled well because the main character is a brave and is able to position herself very well. From the five hierarchy needs the most dominant need is safety needs. ]]>
<![CDATA[The Impact of divorce on the main male character, Steve Miller, as reflected in Nicholas Sparks's the last song ]]>
<![CDATA[Kusumaningrum, Nur Fitrah]]>
<![CDATA[ COMMICAST Vol. 2 No. 1 (2021): March ]]>
Publisher : <![CDATA[Universitas Ahmad Dahlan ]]>
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DOI: 10.12928/commicast.v2i1.2735
<![CDATA[The Last Song written by Nicholas Sparks is a novel that tells about family conflict that begins from the divorce between the parents and involves their children. The children must face the reality about their parents' divorce when they are at the age of ten and seventeen. Not only for their children, but the divorce also brings an impact to the main male character, Steve Miller, in this novel. There is misunderstanding at the beginning in childrenâs comprehension about the causes of the divorce in their family. But after they know, especially the daughter, everything has changed between the main male character and his children. The aims of this study are to analyze the cause of the divorce and the impact of divorce on male male character, Steve Miller, as reflected in Nicholas Sparks's The Last Song. The writer uses psychological approach to analyse the cause and the impact of the divorce on the main male character, Steve Miller, as reflected in Nicholas Sparks's The Last Song. The writer also uses qualitative research method. The primary data are taken from the copy of novel The Last Song (2010) in the form quotation, phrase, and clauses or in the form of sentences that are related to the points discussed in this research. While, the secondary data are taken from all the analysis and criticism related to the novel. This secondary data of this research are also taken from some library documents and internet sources. The result of this study shows that the cause of the divorce in Nicholas Sparks's The Last Song is because the male main character's wife had affair with the stranger that he does not know before. It makes the communication with his wife is rarely done. It also involves their children and makes the relationship between father and daughter is broken. Not only to the relationship between the family members, but this divorce also give effects to the main character's psychological and physical states.]]>
<![CDATA[Pelacur dalam Catatan Seorang Pelacur karya Putu Jaya Arya Tirthawirya dalam Cerita Pendek Indonesia 4 ]]>
<![CDATA[Septiani, Nur Alifah]]>
<![CDATA[ COMMICAST Vol. 1 No. 2 (2020): September ]]>
Publisher : <![CDATA[Universitas Ahmad Dahlan ]]>
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DOI: 10.12928/commicast.v1i2.2977
<![CDATA[Perempuan pada hakikatnya memiliki kebebasan terhadap dirinya sendiri, namun kontruksi sosial membentuk dirinya sendiri. Pelacur lekat dengan perempuan, seperti halnya definisi yang dipaparkan oleh KBBI bahwa pelacur adalah perempuan yang memilki tingkal laku kurang baik sehingga apabila kurang baik perilakunya layak dihindari. Oleh karena itu perlu kiranya menguak kehidupan pelacur Catatan Seorang Pelacur yang merupakan hasil representasi Putu Arya Tirthawirya terhadap pelacur. Dalam kajian ini menggunakan pemikiran Simone de Beauvior terkait pelacur dan hetaria untuk melihat bagaimana pelacur yang tercatat dalam cerpen Catatan Seorang Pelacur karya Putu Arya Tirthawirya.]]>
<![CDATA[Jogja Digital Valley's persuasive communication strategy in improving the potential of digital creative industry in Yogyakarta ]]>
<![CDATA[Saputri, Aprilia Ayu]]>;
<![CDATA[Fajri, Choirul]]>
<![CDATA[ COMMICAST Vol. 2 No. 1 (2021): March ]]>
Publisher : <![CDATA[Universitas Ahmad Dahlan ]]>
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DOI: 10.12928/commicast.v2i1.3148
<![CDATA[Pemanfaatan teknologi digital saat ini bukan hal baru lagi. Tidak hanya sebagai sarana komunikasi tetapi juga untuk mendukung perkembangan industri kreatif di Indonesia, sehingga muncul istilah industri kreatif digital. Industri kreatif digital adalah pemanfaatan kreativitas dan keterampilan individu dalam menciptakan kesejahteraan dan lapangan kerja dengan memanfaatkan teknologi digital. Dengan berkembangnya industri kreatif digital, banyak perusahaan yang berlomba-lomba mengoptimalkan potensi industri kreatif digital sebagai tujuannya. Salah satunya TELKOM yang mendirikan Jogja Digital Valley sebagai fasilitator perkembangan industri kreatif digital di Yogyakarta. Oleh karena itu, harus ada strategi komunikasi yang persuasif dalam mencapai tujuan tersebut. Selanjutnya,Penelitian kualitatif ini mengungkap fenomena yang terjadi secara mendalam dan diperkuat dengan studi kasus. Pengumpulan data dilakukan melalui observasi, wawancara mendalam, dan dokumentasi. Analisis data dilakukan dengan sistem pengisian dimana data digabungkan dengan teori-teori yang ada kemudian divalidasi melalui triangulasi dengan pengecekan data dari berbagai sumber.Tujuan penelitian ini adalah untuk mengetahui strategi komunikasi persuasif yang dilakukan Jogja Digital Valley dalam meningkatkan potensi industri kreatif digital di Yogyakarta. Berdasarkan hasil penelitian, Jogja Digital Valley menerapkan strategi komunikasi persuasif dengan menggunakan elemen AIDDA. Dalam strategi komunikasi persuasif, salah satunya dengan melaksanakan beberapa program yang target audiensnya adalah para pelaku industri kreatif digital dengan memanfaatkan media. Hasil penelitian menunjukkan bahwa Jogja Digital Valley menerapkan strategi komunikasi persuasif yang efektif untuk meningkatkan potensi industri kreatif digital di Yogyakarta.]]>
<![CDATA[Digital transformation to the sustainability of public relations profession in the era of disruption ]]>
<![CDATA[Pribadi, Arguanda]]>;
<![CDATA[Nasution, Nurhasanah]]>
<![CDATA[ COMMICAST Vol. 2 No. 1 (2021): March ]]>
Publisher : <![CDATA[Universitas Ahmad Dahlan ]]>
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DOI: 10.12928/commicast.v2i1.3149
<![CDATA[Digital transformation is a change in the way work is handled by using information technology to gain efficiency and effectiveness. Since April 2011 the government has echoed Indonesia 4.0, through the ministry of the industry it has made Indonesia 4.0 a Roadmap that has been integrated as the implementation of many strategies in entering the industrial era 4.0. The public relations profession has become a target for the era of technological disruption 4.0 which is capable of producing big data, analytic data, artificial intelligence, internet of things (IoT) which exponentially boosts the quality and effectiveness of various public relations functions. This research is a qualitative descriptive study that aims to conduct in-depth interviews with predetermined respondents. This type of research uses field research, namely research that goes to the field to make observations about a phenomenon in a scientific situation. The data were obtained from two sources including one Pertamina MOR I Medan worker and one Head of BPC Perhumas Medan. The data analysis technique used is data reduction which is the process of selecting, focusing on simplification, and transforming data that arise from written records and research locations. Based on the research results obtained through interviews with resource persons, human performance opportunities in the public relations profession still have a good and exciting future for the world to be disrupted because this era will become rivals for public relations practitioners to be more advanced. Because artificial intelligence (AI) can support and facilitate public relations practitioners in carrying out their duties.]]>
<![CDATA[Analisis framing pemberitaan tentang kebijakan pemerintah dalam menangani kasus Covid-19 ]]>
<![CDATA[Sofian, Arik]]>;
<![CDATA[Lestari, Niken]]>
<![CDATA[ COMMICAST Vol. 2 No. 1 (2021): March ]]>
Publisher : <![CDATA[Universitas Ahmad Dahlan ]]>
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DOI: 10.12928/commicast.v2i1.3150
<![CDATA[Bulan Desember 2019 media di Indonesia diramaikan dengan pemberitaan wabah virus Covid - 19. Edukasi dan pencegahan wabah ini menjadi fokus yang diberitakan oleh media. Pada Bulan Maret 2020 pemberitaan tentang virus Covid - 19 lebih masif lagi karena sudah masuk di Indonesia. Pro kontra pun terjadi, seperti kontroversi transparansi identitas korban Covid - 19 dan kebijakan pemerintah dalam menangani kasus Covid - 19. Banyak pihak menilai pemerintah tidak siap dalam upaya penanganan kasus Covid - 19. Kesan tersebut tidak lepas dari peran media dalam membingkai berita tersebut. Salah satu media yang memberitakan Covid - 19 adalah koran.tempo.co. Media online ini melihat polemik yang terjadi di pemerintah dalam mengambil kebijakan. Penelitian ini dilakukan untuk mengetahui analisis framing media online koran.tempo.co dalam pemberitaan tentang kebijakan pemerintah dalam menangani kasus Covid - 19 di Indonesia. Dalam penelitian ini metode yang digunakan adalah analisis framingmodel Robert N Entman dengan elemen - elemen analisis yaitu define problem, diagnose causes, make moral judgement, dan treatment recommendation. Dengan empat elemen ini akan diketahui pembingkaian berita yang dilakukan oleh media. Media online koran.tempo.co membingkai sikap keraguan pemerintah dalam menangani kasus Covid - 19. Karena tidak ada kesiapan setiap kebijakan yang dibuat pemerintah terkesan tidak menemukan keberhasilan.]]>
<![CDATA[Public relations campaign strategy PT. Pelindo 1 in socializing the Porting Business ]]>
<![CDATA[Wahyudi, Denny]]>;
<![CDATA[Adhani, Abrar]]>
<![CDATA[ COMMICAST Vol. 2 No. 1 (2021): March ]]>
Publisher : <![CDATA[Universitas Ahmad Dahlan ]]>
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DOI: 10.12928/commicast.v2i1.3151
<![CDATA[PT. Pelabuhan Indonesia I (Persero) is a corporation engaged in the maritime and port sector under the auspices of the Ministry of State-Owned Enterprises (BUMN) headquartered in Belawan, North Sumatra. As a corporation, of course, a campaign is required to inform the business being run so that it is more widely known by the public. As a form of public relations campaign and an effort to socialize its business, Pelindo 1 offers Port Visit activities as a means of learning about the world of ports. This research was conducted to find out how PT Pelindo 1's Public Relations Campaign Strategy in Disseminating its Port Business through the Port Visit program. In this research, it focuses on Port Visit activities with PERHUMAS Muda Medan which was held on February 28, 2020. The type of research that the writer does is descriptive qualitative. In this study, the authors used the theory of Corporate Campaign Theory and AIDDA theory as the basis for campaign marketing. By using the direct observation method where the author participates in the concept-making process and organizing activities as well as the interview method with 5 (five) resource persons, 2 (two) of whom are the Pelindo 1 public relations team, and 3 (three) others are activity participants. The result of this research is that Pelindo 1's PR has made the Port Visit activity a superior program and campaign tool to socialize port business to the community. This is evidenced by the fact that Port visits are registered in the company's Monthly Activity Plan (RKB) and are carried out routinely 2-3 times in a few months. Based on the results of the research, the participants who took part in the Port Visit activity admitted that the concept was not only theoretical but involved directly in the field to see the port area, as well as a fun session as an evaluation stage, making their thinking about the world of the ports and the role and function of ports change not only as a place leaning on ships but serving as a gateway to the world economy.]]>
