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Determinants of MSME Sales Performance: Evidence from E-Commerce and E-Payment Adoption in Rappocini District, Makassar City Bakri, Rasyidah; Viantika, Ni Made; Ramadhan, Andi Muh Rayhan; Rukka, Rusli M.; Hardiyanti, Siti
Jurnal Sosial Ekonomi Pertanian Vol 21 No 3 (2025): Oktober, 2025
Publisher : Hasanuddin University

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The rapid development of digital technologies has encouraged e-commerce and e-payment adoption among Micro, Small, and Medium Enterprises (MSMEs) in Indonesia. Despite their contribution to the national economy, studies examining digital transaction technologies' effectiveness on MSME sales performance locally remain limited. This study analyzes the effects of e-commerce and e-payment adoption on MSME sales in Rappocini District, Makassar City. A quantitative approach used primary data from structured questionnaires of 30 MSME actors selected via purposive sampling. The data were analyzed using multiple linear regression with SPSS. Results show e-commerce adoption has a positive significant effect on MSME sales (β > 0; p < 0.05), as does e-payment usage (β > 0; p < 0.05). Simultaneously, both variables significantly influence sales performance. These findings suggest that strengthening digital platforms and cashless payment systems can enhance MSME sales. Policy interventions should focus on improving digital literacy, infrastructure, and access to digital financial services to accelerate MSME digital transformation.

Adopsi Komoditas Adaptif Lahan Gambut: Faktor Penentu, Dampak Pendapatan, dan Keterkaitan dengan Restorasi di Kabupaten Banjar, Kalimantan Selatan Adam Maulana; Maulida Murdayanti; Sarbaini; Ria Anita Pertiwi
Jurnal Sosial Ekonomi Pertanian Vol 22 No 1 (2026): January, 2026
Publisher : Hasanuddin University

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This study aims to analyze the factors influencing the adoption of peatland-adaptive commodities, their impact on farmers' income, and their relationship with peatland restoration program support in Banjar Regency, South Kalimantan. An analytical observational cross-sectional design was employed with 100 farmer respondents (49 Adapters and 51 non-Adapters) selected through purposive random sampling in Gambut and Aluh-Aluh Districts from April to August 2025. Data were analyzed using Spearman correlation, Mann-Whitney U, Chi-Square, Pearson correlation, and forward stepwise logistic regression. The results indicate that price fluctuation is the only significant factor influencing adoption (OR=1.999; p=0.008). Livestock Adapters had significantly higher income of IDR 30.0 million (113.7%) compared to non-Adapters (p=0.023), while horticultural Adapters showed no significant difference (p=0.614). Adoption status did not correlate with restoration attitudes (r=0.036; p=0.719) or restoration program participation (r=0.029; p=0.776), although a strong positive correlation was found between restoration attitudes and participation (r=0.586; p<0.001). Peatland-adaptive commodity adoption in Banjar Regency is primarily driven by economic risk-mitigation motives, produces heterogeneous income impacts depending on commodity type, and remains institutionally disconnected from formal peatland restoration programs. Integrated policy incentives explicitly linking adaptive commodity adoption with restoration objectives are urgently needed

Studi Perspektif Pemuda tentang Regenerasi Sektor Pertanian: Studi Kasus di Kabupaten Karanganyar Ali Zainal Abidin; Muhammad Randhy Kurniawan; Kenny Pradipta Montoya Putra Pratama; Handy Nugraha
Jurnal Sosial Ekonomi Pertanian Vol 22 No 2 (2026): June, 2026
Publisher : Hasanuddin University

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Abstract The agricultural sector plays a strategic role in supporting food security and sustainable economic development. However, this sector faces serious challenges in labor regeneration due to the low interest of younger generations in participating. The decline in youth involvement has the potential to threaten the sustainability of food production as well as the economic stability of rural areas. Although the issue of farmer regeneration has been widely discussed, in-depth studies examining youth perceptions of the agricultural sector at the local level remain relatively limited. This study aims to analyze youth perceptions of the agricultural sector in Karanganyar Regency and to examine the role of stakeholders in supporting the regeneration of the agricultural workforce. The research employs a qualitative approach with a case study method, using in-depth interviews with ten young people from both farming and non-farming families. Data were analyzed using content analysis techniques with source triangulation. The findings indicate that negative perceptions—such as the view that agriculture is synonymous with physically demanding work, high risk, and limited economic prospects—are the main factors contributing to low youth interest. However, the adoption of modern agricultural technologies, agribusiness-based education, and policy support have been shown to increase the attractiveness of the sector to younger generations. These findings highlight the importance of policies oriented toward agricultural modernization, the strengthening of technology-based education, and the renewal of the agricultural sector’s image to accelerate the regeneration of young farmers. Keywords: Farmer Regeneration; Youth Perceptions; Agricultural Technology; Agricultural Policy; Food Security

Integration of Garlic Spatial Market in Central Java Province Using Autoregressive Distributed Lag (ARDL) Approach Asifa Asifa; Samsul Ma'arif; Neha Swita
Jurnal Sosial Ekonomi Pertanian Vol 22 No 2 (2026): June, 2026
Publisher : Hasanuddin University

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Abstract The high dependence of Indonesian garlic prices on imports has led to price fluctuations and regional disparities, particularly in several major production centers in Central Java Province. Meanwhile, the decline in garlic production in the Temanggung, Wonosobo, and Karanganyar Regencies has further exacerbated the imbalance between supply and demand, contributing to price fluctuations. Previous studies on Indonesian garlic have largely focused on national or regional price volatility, leaving spatial market integration among production centers within a single province, such as Central Java, empirically underexplored. This study aims to analyze the spatial market integration of garlic among major production regions by simultaneously considering short-term and long-term relationships. This study uses daily price data from 2025 obtained from the Ministry of Trade’s SP2KP and analyzed using the Autoregressive Distributed Lag (ARDL) method, which includes tests for stationarity, causality, and cointegration, as well as estimates of short- and long-term relationships. The results indicate that in the short term, price transmission remains partial and uneven. This indicates that although there is an adjustment mechanism toward equilibrium, market integration efficiency is still influenced by factors such as distribution, market access, and inter-regional connectivity. Meanwhile, in the long run, it is found that the garlic market in Central Java is spatially integrated. This is indicated by the presence of cointegration and a negative and significant Error Correction Term (ECT) value. Keywords: ARDL; Garlic; Price Transmission; Spatial Integration.

Membangun Kapabilitas Kinerja Keuangan Pertanian Padi Musiman di Tengah Perubahan Pasar: Studi Teori Berbasis Data tentang Manajemen Arus Kas Antarwaktu M Hidayat Hidayat; Nur Wanita
Jurnal Sosial Ekonomi Pertanian Vol 22 No 2 (2026): June, 2026
Publisher : Hasanuddin University

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Abstract The agricultural sector plays a strategic role in supporting food security and sustainable economic development. However, this sector faces serious challenges in labor regeneration due to the low interest of younger generations in participating. The decline in youth involvement has the potential to threaten the sustainability of food production as well as the economic stability of rural areas. Although the issue of farmer regeneration has been widely discussed, in-depth studies examining youth perceptions of the agricultural sector at the local level remain relatively limited. This study aims to analyze youth perceptions of the agricultural sector in Karanganyar Regency and to examine the role of stakeholders in supporting the regeneration of the agricultural workforce. The research employs a qualitative approach with a case study method, using in-depth interviews with ten young people from both farming and non-farming families. Data were analyzed using content analysis techniques with source triangulation. The findings indicate that negative perceptions—such as the view that agriculture is synonymous with physically demanding work, high risk, and limited economic prospects—are the main factors contributing to low youth interest. However, the adoption of modern agricultural technologies, agribusiness-based education, and policy support have been shown to increase the attractiveness of the sector to younger generations. These findings highlight the importance of policies oriented toward agricultural modernization, the strengthening of technology-based education, and the renewal of the agricultural sector’s image to accelerate the regeneration of young farmers. Keywords: Farmer Regeneration; Youth Perceptions; Agricultural Technology; Agricultural Policy; Food Security

Analisis Relasi Antara Petani dan Tengkulak Dalam Usahatani Jagung Hibrida Pira Yuniar; Rasyidah Bakri; Eymal B. Demmallino; A. Amrullah
Jurnal Sosial Ekonomi Pertanian Vol 22 No 2 (2026): June, 2026
Publisher : Hasanuddin University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20956/w0baq039

Corn is one of the strategic food commodities that serves as a primary source of livelihood for communities in Soppeng Regency. In marketing their harvest, farmers generally sell corn to middlemen who act as intermediaries between farmers and the market. Previous studies have shown that the relationship between farmers and middlemen is generally influenced by capital assistance and debt arrangements. However, the phenomenon observed in Goarie Village, Marioriwawo District, Soppeng Regency indicates that farmers continue to sell their harvest to middlemen even though capital is not always the primary basis of their relationship. This study aims to analyze the relationship between farmers and middlemen in hybrid corn farming in Marioriwawo District, Soppeng Regency. This study employed a descriptive qualitative approach using Social Exchange Theory. Informants were selected through purposive sampling and consisted of 11 participants, including eight hybrid corn farmers and three middlemen. Data were collected through in-depth interviews, observation, and documentation, and analyzed using the Miles and Huberman interactive model, which includes data reduction, data display, and conclusion drawing. The findings indicate that the relationship between farmers and middlemen is established through the marketing of harvested corn, the exchange of price information, trust, and capital. This relationship is maintained because it provides mutual benefits for both parties. Capital is not the dominant factor, as most farmers rely on their own financial resources to conduct farming activities. Keywords: Relationship between Farmers; Middleme;, Hybrid Corn Farmin;, Agricultural Product Marketing; Qualitative Research.

Determinan Pendapatan Petani Dalam Sistem Lumbung Pangan Masyarakat (LPM) di Kabupaten Pidie julia hasballah; Karnilawati Karnilawati; Safrika Safrika; Iswardi Iswardi
Jurnal Sosial Ekonomi Pertanian Vol 22 No 2 (2026): June, 2026
Publisher : Hasanuddin University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20956/jyvttj85

Abstract This study aims to analyze the determinants of farmers' income within the Community Food Barn (Lumbung Pangan Masyarakat/LPM) system in Pidie Regency, Aceh Province. The research involved 150 farmers from two LPM groups, selected through purposive sampling. Data were collected through structured interviews using questionnaires and analyzed using descriptive statistics and multiple linear regression, following classical assumption tests (normality, multicollinearity, and heteroscedasticity). The results showed that simultaneously, land area, farming experience, education level, access to LPM facilities, and subsidy amount significantly influenced farmers' income, with an Adjusted R² of 75.9%. Partially, all independent variables had a positive and significant effect, with land area as the most dominant factor, followed by education level, access to LPM facilities, subsidy amount, and farming experience. This study concludes that strengthening LPM institutions, improving access to post-harvest facilities, and implementing targeted subsidy policies are key strategies to enhance farmers' welfare in Pidie Regency. Keywords: Community Food Barn, Agricultural Production, Institutional Economics, Farmers' Welfare, Food Security

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A. Amrullah

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Location
Kota makassar,

Sulawesi selatan

INDONESIA

Abstract

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Abstract

Abstract

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Abstract

Home Page

OAI Link

Editorial Team

Contact

Reviewer

Google Scholar

Contact Name A. Amrullah

Contact Email amrullaham@gmail.com

Phone -

Journal Mail Official amrullahma@unhas.ac.id

Editorial Address -

Location Kota makassar, Sulawesi selatan INDONESIA

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Contact Name
A. Amrullah

Contact Email
amrullaham@gmail.com

Phone
-

Journal Mail Official
amrullahma@unhas.ac.id

Editorial Address
-

Location
Kota makassar,

Sulawesi selatan

INDONESIA