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Jurnal Valuasi : Jurnal Ilmiah Ilmu Manajemen dan Kewirausahaan
Published by Universitas Bina Bangsa
ISSN : 27746437     EISSN : 27746429     DOI : https://doi.org/10.46306/vls
Core Subject : Economy,
Economics, Econometrics & Finance
Jurnal Valuasi Adalah Jurnal Ilmiah Ilmu Manajemen dan Kewirausahaan yang terbit secara daring pada bulan Januari dan Juli. untuk mempublikasikan hasil-hasil penelitian dalam bidang Ilmu Manajemen. Jurnal Valuasi mencakup kajian ilmu manajemen yang terdiri dari :Manajemen Pemasaran; Manajemen Sumber Daya Manusia; Manajemen Keuangan dan Perbankan; Manajemen Operasi dan Produksi; Manajemen Stratejik; dan Kewirausahaan.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Perilaku Organisasi dan Menejemen Sumber Daya Manusia
Articles 204 Documents
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STRATEGI PEMASARAN MENGGUNAKAN WHATSAPP BISNIS PADA LATHIFA SHOP Zuhria Miftahul Azizah
Jurnal Valuasi: Jurnal Ilmiah Ilmu Manajemen dan Kewirausahaan Vol. 3 No. 1 (2023): Jurnal Valuasi : Jurnal Ilmiah Ilmu Manajemen dan Kewirausahaan
Publisher : LP2M Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46306/vls.v3i1.135

Abstract

This research is motivated by the needs of online shop owners for knowledge about marketing strategies. One marketing media that has recently been widely used is Whatsapp Business. The purpose of this research is to find out how the marketing strategy is using Whatsapp Business at Lathifa Shop. Lathifa Shop was chosen in this study because Lathifa Shop managed to rely on Whatsapp Business so that it earned millions of rupiah in profit per month and bonuses of up to tens of millions of rupiah. So, readers can apply it for marketing their business. This study used descriptive qualitative methods and carried out data analysis techniques of data reduction, data presentation, and writing conclusions. The result and conclusion of this research    are that Lathifa Shop uses 8 strategies in marketing efforts. The 8 strategies are setting up a Whatsapp Business profile, preparing a landing page for each product with a short link, setting up auto-replies on Whatsapp Business, collecting Whatsapp contacts, using modern technology to create Whatsapp Business status content, updating Whatsapp Business status with exciting content, creating promos on Whatsapp Business status, and interacting with potential buyers on Whatsapp Business before mentioning product prices
ANALISIS STRATEGI PEMASARAN AIR MINERAL DI DEPOT ISI ULANG AQUALITY CABANG TILAMUTA KABUPATEN BOALEMO Fibriyanti S. Lakoro; Sukrianto Sukrianto
Jurnal Valuasi: Jurnal Ilmiah Ilmu Manajemen dan Kewirausahaan Vol. 3 No. 1 (2023): Jurnal Valuasi : Jurnal Ilmiah Ilmu Manajemen dan Kewirausahaan
Publisher : LP2M Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46306/vls.v3i1.141

Abstract

The purpose of this study was to determine the marketing strategy of mineral water at the Aquality Refill Depot, Tilamuta Branch, Boalemo Regency. The type of research used is qualitative with a descriptive approach. The data analysis method is used by collecting documents and interviews. Then read, analyze and record the collected data. As well as discussing the problems posed in the research which were analyzed using qualitative techniques. The results of the study explain that the Aquality Refill Depot, Tilamuta Branch, Boalemo Regency must be able to provide and prepare strategy formulations that are able to minimize weaknesses and threats that often arise. In maintaining the product even though competition in the same business must be able to be minimized. With the product strategy such as pricing, distribution and promotion that must be improved, especially in distribution and promotion, which is needed for improvement
HUBUNGAN TENAGA KERJA DAN KETERBUKAAN EKONOMI UNTUK PERTUMBUHAN EKONOMI INDONESIA Sa'diatun Ni'mah; Fitrah Sari Islami
Jurnal Valuasi: Jurnal Ilmiah Ilmu Manajemen dan Kewirausahaan Vol. 3 No. 1 (2023): Jurnal Valuasi : Jurnal Ilmiah Ilmu Manajemen dan Kewirausahaan
Publisher : LP2M Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46306/vls.v3i1.164

Abstract

The purpose of this study is to analyze the impact of labor and economic opening on Indonesia's economic growth in the short and long term. This study uses secondary data obtained from the World Bank during the period 1990-2020. With independent variables including Labor (TK), Exports, Imports and the dependent variable is Economic Growth (PE). Then to achieve the target of this research, it includes several time series econometric strategies such as Dickey Fuller-Generalized Least Square (DF-GLS), Engle Granger-Augmented Dickey Fuller cointegration test (EG-ADF), and Error-Correction Model (ECM). The results of the ECM test show that there is a long-term and temporary relationship between the factors used and economic development. Surprisingly in this study, in the long term, labor has a negative impact on economic development in Indonesia. In addition to labor, the export variable, both in the short and long term, also has a negative impact on economic development
EFEKTIVITAS PELAKSANAAN MUTASI PEGAWAI NEGERI SIPIL (PNS) DI BADAN KEPEGAWAIAN, PENDIDIKAN, DAN PELATIHAN KABUPATEN KUDUS Ana Aqidatun Niswah; Muhammad Qoes Atieq
Jurnal Valuasi: Jurnal Ilmiah Ilmu Manajemen dan Kewirausahaan Vol. 3 No. 1 (2023): Jurnal Valuasi : Jurnal Ilmiah Ilmu Manajemen dan Kewirausahaan
Publisher : LP2M Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46306/vls.v3i1.165

Abstract

This study aims to determine the effectiveness of the implementation of mutations in the Personnel, Education and Training Agency of Kudus Regency. In this study using data collection methods obtained through interviews, observation, and literature study. Techniques Data analysis was carried out using qualitative methods through three stages, including data reduction, data presentation, and drawing conclusions. The results showed that the implementation of mutations in the Personnel, Education and Training Agency of Kudus Regency was not yet fully effective because some of the dominant obstacles came from internal human resources
PENGARUH KOMPENSASI DAN MOTIVASI KERJA TERHADAP TURNOVER INTENTION KARYAWAN: STUDI KASUS PADA PT. ANDALAN INFORMASI TEKNOLOGI Fatari Fatari; Wahyu Wiguna
Jurnal Valuasi: Jurnal Ilmiah Ilmu Manajemen dan Kewirausahaan Vol. 3 No. 1 (2023): Jurnal Valuasi : Jurnal Ilmiah Ilmu Manajemen dan Kewirausahaan
Publisher : LP2M Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46306/vls.v3i1.166

Abstract

This study aims to determine the compensation and work motivation variables, partially and simultaneously on turnover intentions. This study uses a survey method using quantitative with the number of respondents 48 employees from 92 number of employees. Based on the results of the t test or partially showed a variable compensation and work motivation significantly to employee turnover intention. This is evidenced based on the results of the t test (partial) where in the results of these results indicate the t value of the compensation variable of 4.024 and t calculate the work motivation variable of 2.971, known t table of 2.014, from the independent variable of t table. Simultaneously the two variables are aimed at turnover intentions, this is evidenced by the results of the F test where the output results show the calculated F value of 15.855 and F table of 3.20. The conclusion of this study, both partially and simultaneously shows that the compensation and work motivation variables are highly variable on the employee turnover intention of PT. Andalan Informasi Teknologi
KOMPENSASI DAN DISIPLIN KERJA DAMPAKNYA TERHADAP KINERJA KARYAWAN PT BANK BJB CABANG PANDEGLANG Muhammad Saleh; Ardi Hidayat; Efi Tajuroh Afiah
Jurnal Valuasi: Jurnal Ilmiah Ilmu Manajemen dan Kewirausahaan Vol. 3 No. 1 (2023): Jurnal Valuasi : Jurnal Ilmiah Ilmu Manajemen dan Kewirausahaan
Publisher : LP2M Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46306/vls.v3i1.167

Abstract

Human resources is the most decisive factor in achieving company goals. Because, human resources including elements of the power competitive of the nation, for that human resources are required to be superior and professional in its work for the progress and achievement of corporate goals. The purpose of this study was to determine the effect of compensation and work discipline on the performance of employees of PT. bank bjb Pandeglang branch either partially or simultaneously. The method in this study is a quantitative method with the population in this study being all employees of the business section of pt bank bjb as many as 30 people. The sampling method uses a saturated sample technique, so that the entire population is sampled. Based on the results of multiple linear regression analysis, namely Y = 28.336 + 0.838X1 + 0.011X2. The results of the first t-test obtained tcount of 0.206 < ttable 1.703 and a significance value (0.838> 0.05), it can be concluded that partial compensation has no effect on performance. The second t value is obtained by tcount of 2,730 > ttable of 1,703 and a significance value (0.011 < 0.05) so it can be concluded that work discipline has an effect on performance. The results of the f-test simultaneously obtained fcount of 4.419 > ftable 3.51 with a significance value of (0.022 <0.05) it can be concluded that compensation and work discipline simultaneously affect employee performance. the result of the correlation coefficient test simultaneously is 0.497. This value indicates that the effect of compensation and work discipline on employee performance has a moderate relationship
PENGARUH GROWTH OPPORTUNITY, PERTUMBUHAN ASET, PROFITABILITAS, DAN RISIKO BISNIS TERHADAP STRUKTUR MODAL PADA PERUSAHAAN PROPERTI DAN REAL ESTATE Mohammad Arridho Nur Amin; Amirah Amirah; Lukman Abdul Azis
Jurnal Valuasi: Jurnal Ilmiah Ilmu Manajemen dan Kewirausahaan Vol. 3 No. 1 (2023): Jurnal Valuasi : Jurnal Ilmiah Ilmu Manajemen dan Kewirausahaan
Publisher : LP2M Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46306/vls.v3i1.168

Abstract

The purpose of this study is to determine whether there is an effect of Growth Opportunities on capital structure, to determine the effect of Asset Growth on capital structure, to determine the effect of Profitability on capital structure, to determine the effect of Business Risk on capital structure and to determine the effect of Growth Opportunities, Asset Growth, Profitability, and Business Risk to Capital Structure together with capital structure. The population and sample in this study were 17 property and real estate companies using a purposive sampling method. The data used in this study is secondary data in the form of financial statements of Property and Real Estate Companies Listed on the Indonesia Stock Exchange for 2017-2021. While the data analysis used is multiple linear regression analysis using SPSS version 26. The results of the analysis of this study are Growth Opportunity has an effect on capital structure with a significant level of 0.000 (<0.05). Asset growth has no effect on capital structure with a significant level of 0.501 (> 0.05). Profitability has an effect on capital structure with a significant level of 0.018 (<0.05). Business risk has no effect on capital structure with a significant level of 0.527 (> 0.05) and Growth Opportunity, Asset Growth, Profitability and Business Risk together have an effect on capital structure with a significant level of 0.000 (<0.05).
PENGARUH SIKAP PROFESIONAL, MOTIVASI KERJA DAN DISIPLIN KERJA TERHADAP KINERJA GURU DI SMA MUHAMMADIYAH 1 PONOROGO Nayni Nayni; Adi Santoso; Eka Destriyanto Pristi Ayuningtyas
Jurnal Valuasi: Jurnal Ilmiah Ilmu Manajemen dan Kewirausahaan Vol. 3 No. 1 (2023): Jurnal Valuasi : Jurnal Ilmiah Ilmu Manajemen dan Kewirausahaan
Publisher : LP2M Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46306/vls.v3i1.169

Abstract

The purpose of this study is to find out whether there is an influence of professional attitudes (x 1) on teacher performance (y), the influence of work motivation (x 2) on teacher work performance (y), the influence of work discipline (X3) on teacher performance and to find out how much influence professional attitudes (x 1), work motivation needs (x 2) and work discipline (x 3 ) collectively affect teacher performance (y). The method used in this study is an observation method, with a quantitative approach of correlation and regression. The total sample of 45 people was taken from the teaching staff at Muhammadiyah 1Ponorogo High School. The data processing method uses multiple regression analysis. The results showed that  the professional attitude variable i (x 1) there was a significant influence on teacher performance (y) as evidenced by the efficiency  of the professional attitude variable i (x 1) with a calculated t test value of 3.225 > ttable 2.019, while the  work motivation variable(x2 ) with a calculated t test value of  3.924 whose value is greater than t table 2.019, as for the work discipline variable (x 3) with a t hitun g test valueof 3.583 >2.019. Based on the f test, it shows that the probability value < 0.05, it can be said that there is a significant influence together between the free variables and the bound variables. This means that there is a positive influence between professional attitudes (x 1),  work motivation (x 2), work discipline (x3) on  teacher performance   (y). The conclusion of the study based on the calculations above shows that there is a significant influence between professional attitude, work motivation and work discipline on teacher performance. Based on the results of the analysis, it can be concluded that together professional attitudes, work motivation and work discipline have a significant positive influence on the performance of  teachers  of SMA Muhammadiyah 1 Ponorogo
PENGARUH LINGKUNGAN KERJA DAN DISIPLIN KERJA TERHADAP KINERJA KARYAWAN DI PT. DONGJIN INDONESIA Rizmi Samsul Rizal; Miftahul Jannah; Cecep Abdul Hakim
Jurnal Valuasi: Jurnal Ilmiah Ilmu Manajemen dan Kewirausahaan Vol. 3 No. 1 (2023): Jurnal Valuasi : Jurnal Ilmiah Ilmu Manajemen dan Kewirausahaan
Publisher : LP2M Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46306/vls.v3i1.171

Abstract

This research was conducted with the aim of determining the Effect of Work Environment and Work Discipline on Employee Performance at PT. Dongjin Indonesia by using saturated sample techniques and stratified random sampling. The framework in this study consists of independent variables such as work environment and work discipline, and dependent variables, namely employee performance. The methods used in this study are quantitative methods and data collection techniques in this study using questionnaires. The primary data in this study was with a total sample of 168, the researcher took only half of the sample results of 84 respondents and all available data were analyzed using SPSS Version 25. The results showed that the R Square value was 0.088 or 9%. And the results of the study based on the t test for the work environment have a value of 3,678 > 1,989 and a significant value of 0.000 < 0.05 which means that the work environment has a significant effect on employee performance, while work discipline has a value of 3,348 > 1,989 and a significant value of 0.001 < 0.05 which means that the work discipline variable has a significant effect on employee performance and the F test result has a value of 3.911 >2.71 and a significant value of 0.003 < 0.05, it can be interpreted that  The work environment and work discipline simultaneously have a positive and significant effect on employee performance
ANALISIS PERBANDINGAN KESEHATAN PERUSAHAAN DITINJAU DARI RASIO KEUANGAN SEBELUM DAN SELAMA PANDEMI COVID-19 Ayu Indira; Muhammad Riza Hafizi; Hasnita Hasnita
Jurnal Valuasi: Jurnal Ilmiah Ilmu Manajemen dan Kewirausahaan Vol. 3 No. 1 (2023): Jurnal Valuasi : Jurnal Ilmiah Ilmu Manajemen dan Kewirausahaan
Publisher : LP2M Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46306/vls.v3i1.173

Abstract

This study compares company health in financial ratios before and during the COVID-19pandemic. The ratios used in this study are Current Ratio (CR), Debt to Equity Ratio (DER), Return on Equity (ROE), Total Asset Turnover (TATO) and Price Earning Ratio (PER). This research approach uses quantitative methods with comparative research types. The study population is the automotive sub-sector companies on the Indonesia Stock Exchange. The sample selection was carried out using a purposive sampling method so that 10 samples of automotive sub-sector companies were obtained in 2018-2021. Statistical analysis in this study were descriptive statistics, normality test, paired sample t-test, and Wilcoxon signed rank test. The results of this study indicate that there are significant differences between the health of companies before and during the COVID-19pandemic in 2018-2021 from the variables Current Ratio (CR), Debt to Equity Ratio (DER), Return on Equity (ROE), and Price Earning Ratio (PER). There are differences, namely the Total Asset Turnover (TATO) variable before and during the 2018-2021 COVID-19pandemic. Because during the COVID-19pandemic, the value of Total Asset Turnover TATO decreased due to not maximizing people's purchasing power in the automotive market

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