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INDONESIA
Journal of Business and Management
Published by Institut Teknologi Bandung
ISSN : 22523898     EISSN : 22523308     DOI : -
Core Subject : Science,
Decision Sciences, Operations Research & Management
Journal of Business and Management (JBM)is an online journal that is published three times a year. It publishes research papers that give rigorous theoretical and practical insight of business and managament. JBM aims to provide a forum for the dissemination of theory application and research in all areas of business and management, including but are not limited to marketing, business strategy, decision science and decision-making, strategic negotiation, finance, business risk, knowledge management, human capital management, technology management, entrepreneurship, and others relevant subjects. It is intended for researchers, students, business practitioners, and entrepreneurs to publish their ideas and experiences, and share their knowledge on business and management issues.
Arjuna Subject : -
Articles 793 Documents
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(Don't) Keep Your Nose Out of my Business: an Experimental Study on the Efficacy of Scent Marketing in Retail Envronment Tierandha, Aliekha; Iskandar, Budi Permadi
Journal of Business and Management Vol 3, No 3 (2014)
Publisher : Journal of Business and Management

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Abstract

Our senses are frequently bombarded by a wide array of distinguished atmospheric cues anytime we go into a marketplace. Now, marketers venture to signaling invitation through a relatively unexplored sense, the sense of smell. Does the idea make scents? This study aims to investigate whether using ambient scent in a retail setting is actually prolific by observing its effect on the number of shoppers visiting the store. A single-case experiment on a local female fashion store was conducted. The findings suggest that ambient scent does not influence the number of the store’s shoppers.Keywords: ambient scent, scent marketing, sense of smell, shopper behaviour, retail
ANALYSIS OF INSTAGRAM ONLINE PROMOTION STRATEGIES FOR BAKSO ACI MASJAY AND BAKSO ACI GANTENG IN BANDUNG Nur Alim, Muhammad Iqbal; Belgiawan, Prawira Fajarindra
Journal of Business and Management Vol 7, No 3 (2018)
Publisher : Journal of Business and Management

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Abstract

Abstract. Since 2012, Bandung city has been increasingly visited by people from various regions. It gave a great opportunity for the people of Bandung to run a culinary business. It has an impact on competition in the culinary business is also increasing. To face this issues, every culinary business must be able to maximize the promotion strategy. Promotion is very important for business as a means to building brand awareness, attracting consumers to buy products, and educating consumers. Promotions can be done in various ways, that is offline promotion and online promotion. At present, people are more interested to online promotion on social media because it is easily accessible and can reduce promotional costs. Among the many examples of social media platform, Instagram become the most popular because its users are dominated by younger-demographic users. This pushes the attention of business people to use Instagram as their online promotion strategy. Examples of culinary businesses that use Instagram as an online promotion media are Bakso Aci Masjay, but Bakso Aci Masjay has not utilized their online promotion strategy as maximal, thus making the online promotion strategy of this culinary business to be inferior from the competitor, namely Bakso Aci Ganteng.Keywords: Online Promotion Strategies, Social Media, Instagram, Bakso Aci Masjay, Bakso Aci Ganteng 
Financial Performance Analysis of PT. Pertamina (Persero) in Comparison with Other Local and Global Oil & Gas Companies Metharyanasari, Devy; Zen, Tuntun Salamatun
Journal of Business and Management Vol 5, No 4 (2016)
Publisher : Journal of Business and Management

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Abstract

Abstract.In recent years, as a developing country, Indonesia has been facing with several uncertainty conditions, such as political changes, government policies, increasing in population, and unstable economics growth. Indonesia’s economic growth shows that Indonesia’s GDP (Gross Domestic Product) was decline starting 912.52 billion US dollars in 2013 and continues to decline in 2015 was worth 861.3 billion US dollars. There are some factors that influenced Indonesia’s economic growth recently those are the presence and activity of business areas, such as manufacturers, pharmaceutical, telecommunications, property, banks, creative economics, mining, and many more. For mining areas, especially in oil & gas sectors, refers to Special Task Force for Upstream Oil and Gas Business Activities (SKK Migas) which is an institution that under the auspices of the Minister of Energy and Mineral Resources, said that this sector having a fluctuation growth since the world oil prices have been hit severely since early 2015. This caused a serious negative impact to oil and gas companies in the world, included Indonesia. Regarding to the declining world oil prices in early 2015, the problem causing disruption of business activities conducted by PT. Pertamina such as declining on generate sales. To know how does the financial performance recently, PT. Pertamina (Persero) will be compared to other local and global benchmark companies, which are PT. Medco Energi International, Chevron Corporation, and ConocoPhillips. The methods that will be used to analyze consists of Financial Ratio (Trend Analysis, Cross-Sectional Analysis, CAGR comparison), DuPont Analysis, and BUMN Scoring. In conclusion, according to the analysis that has been done, PT. Pertamina (Persero) obtain fluctuate results tend to decline in some ratios during 2011 – 2015, then there will be given the recommendation in order to improve the financial performance of PT. Pertamina (Persero) such as use operating efficiently and managing other costs and expenses also focus on generating more sales. There will a further research given to the company, which are using moody’s rating and measures company’s value by using valuation method.Keywords: PT. Pertamina (Persero); Financial Performance Analysis; Financial Ratios; DuPont Analysis; Oil & Gas Companies
Fund Manager Characteristics and The Social Performance of Conventional Mutual Funds in Indonesia Naufal, Muhammad Dzaki; Nainggolan, Yunieta Anny
Journal of Business and Management Vol 4, No 10 (2015)
Publisher : Journal of Business and Management

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Abstract

Abstract – Socially responsible investment has been popular in the last decade due to the global concerns on ethical and environmental issues which cause high risk in the future. Socially responsible investment is also started to grow in Indonesia with the establishment of sustainability index, SRI-KEHATI, in 2009. Growing interests in SRI investment in Indonesia make us wonder whether conventional mutual funds also invest in companies with high social performance. Further, previous study in Indonesia mostly examines the financial performance of conventional funds or SRIs and there is no study yet which examines the social performance of conventional mutual funds and their determinants. Hence, this study aims to find the score the social performance of conventional equity mutual funds in Indonesia. We measure this using two ethical indices in Indonesia stock exchange, which are ISSI (Indonesia Sharia Stock Index) and SRI-KEHATI. This study period is only 2012 due to data availability. Further, we examine whether there is a relationship between fund manager characteristics such as gender and education background and this social performance. Our regression results show that there is no relationship between female fund managers and their asset allocation in firms with high social performance. However, we find that fund managers with master degree but not necessary from overseas university seem to invest in firms with high social performance which showing that higher degree may have provide them with higher concerns on environmental, social, and governance issues. We also find that older funds tend to hold shares that are socially responsible suggesting older funds may put higher concern on social than financial performance of their holdings due to lower market risk and the expectation of better performance in the future or in the long term. Keywords: Socially Responsible Investment Funds, Conventional Mutual Funds, Gender, Educational Background, Behavioral Finance, Fund Manager.
The Influence of Net Interest Margin, Capital, Adequacy Ratio, Non-Performing Loan, Return on Equity, Loan to Deposit Ratio, and Underwriter to the Level of IPO Underpricing and Long Term Performance (Case Study: Banking Stock Period 2003-2013) Putra, Mohammad Rimba; Anggono, Achmad Herlanto
Journal of Business and Management Vol 2, No 4 (2013)
Publisher : Journal of Business and Management

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Abstract

Banking sector that have been hit hard during both financial crisis is under the supervision of Indonesia Central Bank (Bank Indonesia) that regulates and supervise bank activities. One of the venues for bank to ensure their efficiency and to find new funds is through Initial Public Offering (IPO). Initial Public Offering is conducted by a company in order to register their shares toward capital market. The number of samples used for this study consists of 16 banks that conduct the IPO during the period of 2003-2013. For long term return which is after three year return with the Holding Period Return, the samples that are used consist of 10 banks from the sample of IPO from the year of 2003-2012. The hypotheses of this study were tested by using multiple regression test after conduct a preliminary test that consist of test of linearity, normality test, autocorrelation test, heteroscedasticity test, and multicolleniarity test. The result of the research showed that from the entire variables tested for IPO, there are no variables that provide significant effect on the initial return during the IPO (p-value bigger ≤ 0.05). For long term return, after elimination of one of the least significance variable (Loan to Deposit Ratio) it is found out that Return on Equity provide a significant effect toward the long term return. After elimination of the least significant variable, it is also found out that the whole variables provide a simultaneous influence toward the regression model (F test). Keywords: Stocks, IPO, Underpricing, Long Term Return, Net Interest Margin, Capital Adequacy Ratio, Non-Performing Loan, Return On Equity, Loan To Deposit Ratio, Underwriter ----------------------------DISCLAMER: This paper is created by undergraduate students of School of Business and Management ITB in partial fulfillment of the requirement of the degree Bachelor of Management. Journal of Business and Management is not responsible for the content, opinions, or any other materials expressed here.
THE IMPACT OF FAMILY INTERNAL CONFLICT TOWARDS FAMILY BUSINESS DEVELOPMENT (CASE STUDY OF FAMILY BUSINESS PEMANDIAN AIR PANAS CIPANAS – CILEUNGSING) Ronasih, Ona; Wulansari, Amilia
Journal of Business and Management Vol 7, No 1 (2018)
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Abstract

Abstract. The phenomenon of family business shows a significant influence on the business development of a country including Indonesia.  In addition to the results of a survey conducted by KPMG through the European Family Business Trends, almost 80% - 98% of companies in the world are controlled by family companies, 70% of its companies are located in Asia - Pacific where 85% of these companies are family businesses.  According to Kompasiana (2002) report, 90% of entrepreneurs in Indonesia are executives running a family business. Despite these facts, APIndonesia (2009) states that in fact most of the family businesses do not have longevity caused by transitions between generations that are not working properly where about 70% of family companies fail in the second generation. Therefore, this study was conducted to analyze the impact of internal family conflicts on the development of the family business itself and find solutions to the problem. This research uses descriptive qualitative method by focusing on coding data obtained from interview and observation. Therefore, the researcher recommends deliberation and compromise to solve the problems incurred in the family while for business interests by implementing a clear business management system and making short and long term plans.
IDENTIFYING THE CUSTOMER PERCEIVED VALUE ON VISIT INTENTION TOWARD KAMPUNG COKLAT TOURISM Nisfullaili, Aulia; Wisesa, Anggara
Journal of Business and Management Vol 7, No 3 (2018)
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Abstract.The increase of tourism destinations in Indonesia, making the tourism sector as a key factor in job creation, business development, and infrastructure. This situation makes each region needs to develop the potential of the area to be a place of tourism which will help in the development of a better region. One of the potential tourism in Blitar Regency is Kampung Coklat Tourism located in Plosorejo Village, Blitar. Kampung Coklat tourism is an educational tour based on cocoa planting. Kampung Coklat already has many improvements such as expand the area, add more facilities, and others but Kampung Coklat’s ticket price is still the same because the owner assumes that the lower price is the dominant factor that builds customer visit intention. However, there is no research from them and their price strategy is based on their assumption, so it is necessary for the company to understand the customer perceived that actually influence the customer's visit intention. So the purpose of this research is to identify the customer perceived value towards visit intention in Kampung Coklat tourism. It uses five dimensions of Customer Perceived Value which are service quality (SQ), emotional value (EV), price (P), social value (SV), and reputation (R). This research uses the quantitative approach with the number of samples 384 visitors to Kampung Coklat. Then the author uses the Multiple Linear Regression to analyze the data which shows that 4 of five independent variables significantly affects the customer visit intention which are service quality, emotional value, social value, and price. Also, this research can prove that the price is the dominant dimension that affecting customer visit intention toward Kampung Coklat tourism. This research addressed to Kampung Coklat tourism in order to which value that customer dominant perceive so that the company will choose the best strategy to increase the number of customers, also to maximize the profit and still make an improvement to fulfill the customer need and wants. It also can be applied to other tourism in order to have a large number of visitors and can increase the regional economic movement and provide retribution for Indonesia.Keywords: Customer Perceived Value, Tourism, Service Quality, Emotional Value, Social Value, Price, Visit Intention
Marketing Strategy Formulation for Affairs Store Yogyakarta Anwar, Jihan Syifania; Wandebori, Harimukti
Journal of Business and Management Vol 4, No 7 (2015)
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Abstract

Abstract - AFFAIRS store is one of fashion concept stores based in Yogyakarta and located at Jalan Ringroad Utara 20A, Pandega Satya, Kota Yogyakarta. The store is established since 2010 and it is the pioneer of concept store in Yogyakarta who sells fashion from various local brands. In order to expand their target market and sales, AFFAIRS needed to improve its current condition by seeing internal and external factor. Based on the interview and current facts in AFFAIRS store, it shows that the marketing mix strategies that have been done by AFFAIRS is still not working to the fullest and it will affect its brand equity dimensions of the store. AFFAIRS store needs to maximize their marketing mix strategies in order to expand their target market and increase their sales at the end. Therefore, this research examined the marketing strategy for concept store by identifying current marketing mix strategies in affecting brand equity dimensions and the current external and internal factors that will affect the condition of AFFAIRS store. Keywords - External and Internal Analysis, Marketing Mix, Brand Equity, Concept Store, Local Brand, Fashion.
My Mate Food & Friends Promotion Strategy with Integrated Marketing Communication to have Awareness in Bintaro Jaya Widyaraahman, Aditya; Hudrasyah, Herry
Journal of Business and Management Vol 2, No 1 (2013)
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Abstract

My Mate Food & Friends’ is real culinary businesses in Bintaro Jaya, before My Mate Food & Friends stand; there was named Moe Café, Family and Restaurant. Therefore Moe Café changed into My Mate Food & Friends to follow the market growth as the writer also directly involve in running this real culinary business. The writer used Integrated Marketing Communication model strategy business. In this research the writer used exploratory research method. The results explorative research is going to be used field observation, interview with key performance, and questionnaire variables. The problem that rose in this research is about promotion strategy that performs by My Mate Food & Friends management to have costumer awareness for My Mate Food & Friends, and finding solution that management should do to become new concept culinary business in concept that accepted, also competitive with other competitors. Therefore, based on the analysis, the writer giving conclusion and recommendation for My Mate Food & Friends management they should do. The reason of this paper is to build new culinary business development in Bintaro Jaya. Other wise the tools of IMC need to be integrated. IMC previous studies, to sells the brand with IMC approach, and the scale to evaluated potential target audience, and costumer expectation of brand awareness to sells My Mate Food & Friends brand. Other data is gathered from some interview to three key performances. The impact of this research to the society is gives society a better place to have new experience in culinary life style, introducing people to stay in their area rather to go out from Bintaro Jaya. The society issue is the local organization that sometimes they must be manage to not bother other people business. Keywords-component; Integrated Marketing Communication, Potential Target audience,Promotion Strategy, Mix Marketing. Category: Marketing
STAFF SCHEDULE ANALYSIS OF PHARMACY SERVICES USING SIMULATION CASE STUDY: MEDIKA ANTAPANI REGULAR Mustain, Khabib; Basri, Mursyid Hasan
Journal of Business and Management Vol 6, No 3 (2017)
Publisher : Journal of Business and Management

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Abstract

Abstract. Background: Appropriate and good services are one of tools or strategy to guarantee customer satisfaction. As well-known medicine provider in Bandung, Regular Pharmacy want to increase their service quality using strategy to reduce the customer waiting time in the process of pharmacy services. To know the waiting time, the data about service time and the number of available staff are seriously needed. The number of staff has high impact to waiting time because as long as the number of staff increase the capacity increase respectively. The problem occurred here is, Regular Pharmacy have no clear standard about when staff schedule started and end also has no real reason for staff schedule decision. Methods: To answer the condition, this research use time study to record service time on the Regular Pharmacy. Then, recorded time will be analyzed using control chart, in order to know whether the process is in control or not. This activity uses Minitab software. Then, next process represents the business process in Regular Pharmacy using iGrafx software. After all, data collected including the number of demand, the next process is run the process business simulation using the IGrafx software. Results:  The output of this research is cycle time of pharmacy services and human resources allocation in the Regular Pharmacy. Therefofrom the simulation the information about when staff has to be added or reduced regarding the number of dem re, and. Conclusion: The waiting time decrease and human resources utilization increase and staff schedule could be better.  Keywords:  pharmacy services, time study, staff schedule, simulation, business process

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