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INDONESIA
Journal of Business and Management
Published by Institut Teknologi Bandung
ISSN : 22523898     EISSN : 22523308     DOI : -
Core Subject : Science,
Decision Sciences, Operations Research & Management
Journal of Business and Management (JBM)is an online journal that is published three times a year. It publishes research papers that give rigorous theoretical and practical insight of business and managament. JBM aims to provide a forum for the dissemination of theory application and research in all areas of business and management, including but are not limited to marketing, business strategy, decision science and decision-making, strategic negotiation, finance, business risk, knowledge management, human capital management, technology management, entrepreneurship, and others relevant subjects. It is intended for researchers, students, business practitioners, and entrepreneurs to publish their ideas and experiences, and share their knowledge on business and management issues.
Arjuna Subject : -
Articles 793 Documents
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Determining Calculation Methods of total Number of Cement Used in Invoice for Annulus Primary Cementing BY Schlumberger in Duri Siagian, Josua Todo Dwiputra; Simatupang, Togar Mangihut
Journal of Business and Management Vol 2, No 4 (2013)
Publisher : Journal of Business and Management

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Abstract

Schlumberger (SLB) Duri is a multinational company engaged in the field of services to oil companies. SLB Duri provides services to oil companies using the technology and provides useful data to the client from research conducted in oil mining and drilling. SLB Duri has cementing department, where the department provides the service to close the annulus of the oil well with cement mixture. Cement is the main ingredient in this cementing process. At this time, SLB Duri face problems in the process of calculating the amount of cement used that will be inputted into the invoice that will be submitted to the client. This study aims to provide solutions to the root causes of the process of counting the amount of cement. The first step to find the root of the problem that occurred in SLB Duri begins by describing the business process. Business process used to describe any process that occurs in cementing department. With the explanation of the business process, the root cause can be found and analyzed. The root of the problem that occurred in SLB Duri is no better method of calculating cement to put into the invoice to the client. The solution can be given to solve the existing problem in the SLB Duri by looking at the root cause of the problem is to provide a better cement usage calculation method. The provided solution is a method of calculation based on the density of cement per second, which is recorded by the machine. In other words, the cement that is being pumped per second can be calculated (Real time calculation). This method will be compared with existing methods of calculating cement in SLB Duri today. Based on calculations performed using Analytical Hierarchy Process (AHP), the best solution for method of calculating cement is given, which is the real time calculation. Keywords-Material management, business process, root cause analysis, SLB Duri, Analytical hierarchy process, cement calculation.Category: Decision-making; Operations;---------------------------------DISCLAMER: This paper is created by undergraduate students of School of Business and Management ITB in partial fulfillment of the requirement of the degree Bachelor of Management. Journal of Business and Management is not responsible for the content, opinions, or any other materials expressed here.
OPINION MINING METHODS IN ASSESSING SERVICE QUALITY: CASE STUDY OF SAUNG ANGKLUNG UDJO El Fargha, Muhammad Avenzoor Al Hawarizmi; Iskandar, Budi Permadi
Journal of Business and Management Vol 7, No 2 (2018)
Publisher : Journal of Business and Management

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Abstract

Abstract. There has been continued research on the definition, modeling, measurement, data collection procedure and data analysis of service quality that lead to the development of base concept for the researchers. However, there are not many researches using opinion mining in qualitative approach from user-generated content website as the main data to measure service quality despite the increasing trend of companies start using internet/websites as marketing tools. This research aims to expand the horizon of knowledge within opinion mining by using qualitative sentiment analysis as the method to assess Saung Angklung Udjo’s quality service. This research used TripAdvisor’s Saung Angklung Udjo review in English and Indonesian as the data with using three polarities (positive, neutral and negative) while the aspects within the sentiment are based on 7Ps. In conclusion, opinion mining method using qualitative sentiment analysis proved to be applicable in assessing service quality of Saung Angklung Udjo. While in term of service quality, Saung Angklung Udjo only performed 6Ps out of 7Ps. Keyword: Service Quality, User-Generated Content, Opinion Mining, Qualitative Sentiment Analysis, 7P, Saung Angklung Udjo, Cultural Tourism, TripAdvisor.
INDONESIAN FASHION RETAILER WEBSITE ANALYSIS AND ITS EFFECTIVENESS ON CUSTOMER EXPERIENCE Ramadhan, Muhammad Rayhan; Iskandar, Budi Permadi
Journal of Business and Management Vol 7, No 3 (2018)
Publisher : Journal of Business and Management

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Abstract. Internet has become a major marketplace and a perfect tool for marketing channel to help companies expand their business opportunities, especially for fashion industries. The numbers of fashion transaction sold via internet has grown rapidly throughout years and have been growing between 25-30 percent a year since 2000. According to ystats.com (2015), fashion was the product category that has the most purchased via online in Indonesia in 2014. A lot of fashion brands has their own promotional strategies via online platform. To acknowledge how multichannel retailers and pure online retailers communicate their brands online, an exploratory analysis of top online fashion retail in Indonesia needs to be done and measure the effectiveness of the customer experience on the website. Literature review was done to analyze the theoretical background of this research, and an experiment done in a top fashion company such as ZARA, H&M, Uniqlo, Zalora, Berrybenka, and VIP Plaza. The exploratory analysis methodology was referred from the previous study conducted by (Rowley, Online Branding, 2004) and (Goswami, 2015) and the sentiment analysis was conducted from the customer testimonies from the last three months and gathered mostly from forums and Instagram. The result of the study shows that all fashion retailers achieve consistency of visual identity. However, there are differences on how the retailers provide the customer experience and create the brand loyalty program on online platform. The pure online retailers provide a better customer experience and brand loyalty program to the consumers compared to the multichannel retailers. The conclusion is proven by the sentiment analysis that shows that pure online retailers provided more positive customer experience compared to the multichannel retailers despite how big the multichannel brand is.Keyword: Customer experience, Exploratory analysis, Online branding, Online fashion retail
Design Improvement of Employee Performance Appraisal Management In PT Bina Kayu Lestari Tasikmalaya Herlina, Firda; Gustomo, Aurik
Journal of Business and Management Vol 4, No 8 (2015)
Publisher : Journal of Business and Management

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Abstract

Abstract. Performance appraisal is one of the important components in the rational and systematic process of human resources management. The Primary reason for having a performance appraisal program is to monitor employee’s performance, motivate staff and improve the company morale. In PT Mantu, the monitoring employee performance requires routine is from the attendance there is still use manual attendance, which is accomplished through completing a performance appraisal form which call “Amano”. The current performance appraisal system is not have the formal procedure so that the effect for the employees is perceived unfairness of the performance review during the performance appraisal process. This research is done using quantitative and qualitative data to know the employee performance appraisal system in current system and how to improve this system to the future in PT Mantu. The current employee performance appraisal system in PT Mantu cannot increase the employee performance and increase the employee productivity because the company not clearly criteria to appraise the employee performance. Not have the formal procedure to performance appraisal process. Not use the formal performance appraisal form. This research have the recommendation such as: design of performance appraisal, the criteria of employee performance appraisal system is, method of employee performance appraisal and period of employee performance appraisal. Keywords: Employee Performance Appraisal, Performance Appraisal
Analyzing The Factors That Causing AUTO2000 Setiabudi Never Reaches The Unit Entry Target Mutalib, Abdul; Wandebori, Harimukti
Journal of Business and Management Vol 2, No 2 (2013)
Publisher : Journal of Business and Management

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Abstract

Auto2000 is the biggest authorized dealer that handles the sustainability of Toyota cars in Indonesia. Auto2000 providing the network of sales, and after sales. On March 2012, Auto2000 opened a new branch located on Jl. Dr. Setiabudi, Bandung. Since its opening, the after sales service from this branch, never achieve its monthly customer unit entry target. The purpose of this study is to increase customer retention at after sales service of Auto2000 Setiabudi. The understanding about the theory of marketing strategy, 7ps of marketing mix, service quality, customer satisfaction, and customer loyalty used to solve the occurring problem. The methodology contains of research framework and determining sampling method. Slovin Theory is used in determining the number of samples. Both qualitative and quantitative analysis used in processing the data result on data analysis part. The result from service quality’s factor analysis has a significant effect towards customer satisfaction and customer satisfaction also has a significant effect toward customer loyalty. The conclusion of this research is that After Sales Division of Auto2000 Setiabudi needs to improve some aspects from its service quality, customer satisfaction, and customer loyalty in accordance to optimizing its unit entry target. Keywords : Auto2000, Marketing Strategy, Customer Intention, Service Quality, After Sales
BUSINESS PLAN OF @NABILAGARDENA INSTAGRAM Gardena, Nabila; Iskandar, Budi Permadi
Journal of Business and Management Vol 6, No 3 (2017)
Publisher : Journal of Business and Management

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Abstract

Abstract. People nowadays are familiar with the famous photo-sharing platform called Instagram. Known for its function to share your daily journey in form of photos, Instagram also become famous to create a person’s own branding and if someone’s lucky he can become another person’s inluencer and inspiration. Not to mention, one of emerging Instagram influencer, @nabilagardena, is currently expanding itself to another next level. With the purpose of inspiring and creating positivity in society, @nabilagardena will firstly aim to reach 1 million followers and increase on profit in a one-year time frame. Some programs and activities will be run to stimulate the growth of Instagram followers. The programs also strive to broaden @nabilagardena connection for keep on going and inspire a lot of people. The list of programs, which planned specifically already are brand-influencer collaboration, local and international travelling, beauty workshop, product giveaway, follower shout-out, and TV exposure. With the help of some stakeholders, the programs were already crafted each month and estimated to gain 655,610 followers to achieve the one million followers target. This business plan will use Rp150.000.000 as the initial capital from @nabilagardena year 2016 profit. After sort of calculation, @nabilagardena will have Rp754.800.000 of Gross Profit and Rp275.100.000 as the Total Expense. By the end of December 2017, @nabilagardena will get Rp479.700.000 as her Net Profit.With a strong willingness and @nabilagardena passion, this business plan will surely succeed and bring good deeds not only to the followers but also other people. Keywords: Business plan, Instagram, Social influencer, Personal income, Personal branding
Customer Attitude Towards Loyalty Card of Budget Hotel in Bandung Hefimaputri, Revi Adelia; Indriani, Mia T. D.
Journal of Business and Management Vol 4, No 5 (2015)
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Abstract

Abstract. The increasing number of hotels in Bandung would lead to the tight competition. To survive the competition, one of the strategies is retaining the customer through loyalty card. However, it is very common to find budget hotel loyalty card which is similar to Luxury hotel. From previous research findings, it is found that offering a single loyalty card to customers that patronize different hotel segments could result in the failure. Therefore, budget hotel need to know what kind of loyalty card is customer really like and prefer that could be measured by calculating customer attitude towards loyalty card of budget hotel. By using Fishbein Multi-attribute Attitude Mode, this research aims to measure and quantify customers’ attitude. Variables of the research are resulted based on combining the result of previous research about hotel loyalty card and customer loyalty. The result of Fishbein Multi-attribute Attitude measurement is + 529.07 or can be translated to positive attitude. Moreover, Above all features, Discount Room Rates has the highest evaluation score which is considered as the most desirable and important to the customer. As recommendation to hotel business, since budget hotel customer are very conscious about price, for further business development, the management should emphasize price and value consideration of its loyalty card features, its benefits, and pricing to make the features attractive. Keywords: budget hotel, loyalty card, customer attitude, Fishbein Multi-attribute.
Analysis of Corporate Entrepreneurial In PT. Bank X Saputra, Muhammad Pittrawan; Rudito, Bambang
Journal of Business and Management Vol 1, No 4 (2012)
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Abstract

One of the significant way to improve the perfomance of the company is developing corporate entrepreneurship within the employees. An Entrepreneurial mindset is needed in this growing business world. Therefore, for having a good organization performance, a company also has to have entrepreneurial leaders. The author decided to measure and analyze the corporate entrepreneurial in PT. Bank X as this company is one of the biggest bank in Indonesia that very influential to the economic performance of Indonesia.author use Entrepreneurial Orientation Survey (EOS) and Entrepreneurial Leadership Questionaire (ELQ) to measure the corporate entrepreneurial culture and leadership characteristic within directorates in PT. Bank X.[1]Purpose:this research is conducted to analyze the entrepreneurial orientation (dimensions of entrepreneurship culture) and analyze the importance of entrepreneurial leadership characteristics.Design/methodology/approach:author use Entrepreneurial Orientation Survey (EOS) and Entrepreneurial Leadership Questionaire (ELQ) to measure the corporate entrepreneurial culture and leadership characteristic inPT. Bank X within the directorates.Findings:Using those three kinds of approaches, author will find the entrepreneurhip orientation implemented by employees of the directorate. And also this research finds the leadership characteristic of directorates.Research limitations/implications: This research is focuses on orientation of the employee and the leaders’ characteristic.Originality/value:This research paper contains about measuring entrepreneurial culture of PT. Bank X where developing corporate entrepreneurial within the company is a significant way to improve the company performance.Keywords: entrepreneurship, intraprneurship, EOS, ELQ.Category: Corporate Entrepreneurship
ANALYSIS OF FARMERS COMPETENCIES IN PANGGUNGREJO UTARA Noviasari, Ledy Diana Gilam; Handayati, Yuanita
Journal of Business and Management Vol 6, No 3 (2017)
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Abstract. Background - Competency is ability, knowledge, and skill of people in some condition. In the agricultural sector, competency can classify in technical skill, managerial skill, and entrepreneurial skill of farmers. The technical skill there are planting, fertilization, irrigation, control pest and diseases, harvesting and also post-harvesting. Other than technical skill, managerial skill also can categorize in planning, networking, and managing finances. Sales strategy also used for main concern in the gap of the crop. On entrepreneurial, there are taking a risk for farmers, opportunity in the cocoa field, creativity and also problem introspection. Objective - The study aim to analyze the competency of farmers and clustering farmers based on their skill. Method - The clustering of competency has objective to improve farmer’s skill and increasing the cocoa crop. So, because of that, cluster analysis is used to the research methodology. Result - The result of the method is farmers have 3 clusters. Each of cluster has different of characters. Cluster 1 is farmers with technical skill, managerial skill and entrepreneurial skill lower than other farmers in cluster 2 and 3. Cluster 2 are farmers that have high managerial skill than cluster 1 and cluster 3. And for cluster 3 are farmers with high competency in entrepreneur skill and technical skill but for the managerial skill is medium skill, almost same with cluster 1.. Conclusion - To increase crop in their farming, farmers must improve their competency. The solution that can do with the discussion and telling experience in farming. So, with this data, farmers could sharing, helping one and others to improve the farming competency of farmers without waiting for training from the government program or private organization that has the aim to help them. Keywords: competency, cocoa, technical, managerial, entrepreneurial, farmer, cluster.
DESIGNING JOB ANALYSIS TO INCREASING EMPLOYEE PERFORMANCE IN KOPI ENCUS Nurdin, Cuet Mutia Muhamad; Putranto, Nur Arief Rahmatsyah
Journal of Business and Management Vol 7, No 3 (2018)
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Abstract. Culinary industry is one of the strategic sectors for economic development in Indonesia. One of the culinary businesses that has become attractive for businessman and youngsters is coffee shop. Association of Indonesia Coffee Exporters and Industries (AICE) stated that coffee consumption in Indonesia is increasing every year (AICE, 2016). Kopi Encus is one of Bandung's cafe located in Sukajadi Street, Bandung. no clear rules about work distribution so employees faces unclear work while doing their work or unclear job description, because of that employee performance decreasing. To prevent that, job analysis is needed. Job analysis is used to obtain information about the job, which includes both job descriptions conducted in the workplace and the specificity of the skills required to perform the job. Job analysis can help Kopi Encus to create a system by managing job description and job specification. Conducting job analysis can make the employee know about their responsibilities clearly and avoid the overlapping. Therefore, the researcher did the job analysis in Kopi Encus to solve the problem. With more detail of job analysis, now Kopi Encus has detail job descriptions and job specifications, it can be used to clarify the function of the job so that with the explanation of the job function the employee will be able to do their job so that the employee performance increase.Keywords: Human resource management Job Analysis, Job Description, Job Specification 

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