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The Indonesian Journal of Business Administration
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The Indonesia Journal of Business Administration(IJBA) is a business journal that bridges the gap between business research and practice, evaluating and reporting on new research to help readers identify and understand significant trends in their fields. The IJBA seeks to publish papers relating to business, broadly defined. It publishes articles that address both theoretical and practical issues in the broad areas of Business Strategy and Marketing, People and Knowledge Management, Entrepreneurship and Technology Management, Decision Making and Strategic Negotiation, Operation and Performance Management, and Business Risk and Finance.Contributing academicians and researchers are encouraged to address a variety of concerns relating to all areas of business. We also encourage students to use an interdisciplinary approach to analyzing a topic, which often yields interesting and novel papers. The published articles provide valuable insight into matters of broad intellectual and practical concern to academicians and business professionals. The Journalis published three times a year: in April, July and October. The journal is mainly an outlet of MBA ITB students to publish their final project works, although it also accepts articles written by students at masters level from other institutions. A published paper is an honor that will be unambiguously beneficial for professional and academic careers, especially for those who want to attend graduate/professional schools. This means that papers written in relations to Accounting, Economics, Finance, Marketing, Management, Operations Management, Information Systems, Business Law, Corporate Ethics, and Public Policy all qualify for submission. Information on the journal format can be found in the journal's website. The number of pages must be at 10 pages. After published, the journal article will be available electronically at the journal's website. Print ISSN: 2252-3464; Online ISSN: 2252-9284
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Articles 1,144 Documents
Financial Performance Analysis to Reformulate Business Strategy (Case Study: Bank Syariah Mandiri KCP XYZ) Rachmadiah, Euis; Aliludin, Arson
The Indonesian Journal of Business Administration Vol 2, No 8 (2013)
Publisher : The Indonesian Journal of Business Administration

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The purpose of this research is to analyzing Financial Performance of KCP XYZ of PT Bank Syariah Mandiri in order to reformulate business strategy and its implementation plan. The strategy formulation is conducted with evaluating its current performance as a first stage element. Financial Performance analysis by 4 financial ratios; ROA, BOPO, NCOM, FDR and 4 growth ratios; Growth of Assets, Growth of Depositor Funds, Growth of Financing and Growth of Net Earnings, is chosen to evaluate the position of KCP XYZ comparing to other nine KCP under supervision of Regional R. This research is supported by the primary data (financial data) and secondary data (literature review).Based on financial performance and SWOT analysis results, the KCP XYZ strategy generated is concentration growth strategy. The alternative strategies to accomplish the growth strategy are generated through Ansoff matrix that include: market penetration, product development, market expansion to new markets, and product diversification. Through FGD, the decision of selected strategies and the implementation priority are: market penetration, product development strategy and market expansion.The implementation of the selected strategies are through developing integrated programs and action plan at each functional departments  Keyword: Financial ratios, Growth Ratios, SWOT, Ansoff Matrix
PT Solare Marketing Strategy to Penetrate Business Market Putra, Dimas Prakoso; Aldianto, Leo
The Indonesian Journal of Business Administration Vol 2, No 2 (2013)
Publisher : The Indonesian Journal of Business Administration

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PT Solare is a producer of solar home system and solar powered street lighting. The company was built on the foundation to help people in rural area to receive proper lighting using solar energy as the source of electricity power. To reach this goal PT Solare uses donor-based model where they would approach customers who would want to purchase SHS and donate it to the people who lived in rural areas. PT Solare decided to choose third party firm; CV Citra Surya Utama (CV CSU) as the sales agent that will offer the products to the government organizations, and let the business segment handled by PT Solare personally. In the reality PT Solare just relying on government order which came from CV CSU and neglect the business segment. Based on this situation PT Solare profitability became depended with CV CSU performance, as a result when the performance of CV CSU declined the profitability PT Solare would also declined. Even though the positive trend of solar powered street lighting sales has made the company able to survive in the midst of declining sales of SHS products, the reality is the sales of both products are still below the expectation. PT Solare needs to improve the sales condition so the company can grow and achieve its vision which is to become the top of mind brand in solar powered lighting product. Root cause analysis has determined that the main causes for the low sales of PT Solare are the lack of marketing value in the company culture, and the lack of promotion initiatives. Currently PT Solare just waits until there are orders from CV CSU or other client who directly contacted the company. To address this root causes, PT Solare needs a marketing strategy that will become guidelines in marketing to prevent the problem from reoccurring. This final project uses Internal External (IE) Matrix and Quantitative Strategic Planning Matrix (QSPM) to determine which growth strategy that PT Solare should pursue and evaluate and selects possible strategies that more relevant with PT Solare condition. The result from IE Matrix and QSPM analysis are that PT Solare needs to penetrate the existing market which is the neglected business segment, using existing product by bolstering the perception of product reliability. The recommended strategies to enhance the perception of product reliability through product trial, longer warranty and enhance and communicate the reliability of PT Solare service. The final project also includes the communication method that appropriate for PT Solare to approach the business market. The communication method also addresses the internalization of marketing strategy which is to communicate the marketing strategy to company internal employees. Internalization of marketing communication is necessary in order to weave marketing value in PT Solare culture. Keywords: Marketing strategy
Implementation of Change Management in Store X Putra, Rangga Permana; Rudito, Bambang
The Indonesian Journal of Business Administration Vol 3, No 10 (2014)
Publisher : The Indonesian Journal of Business Administration

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Abstract - The author doing the implementation management changes directly to the Store "X" located in Sukabumi, the company has been moving in this industry for 24 years. Changes that will be conducted the company namely, transformation that includes leadership, strategy, structure and culture and have the nature of revolutionary. If the, encounter of failure will lead to shocks in the company, so that the necessary the application of changes management in to manage them. This research describes how to perform the transformation and handling of resistance that will arise in making changes. The model used is Prosci's Change Management Process and The ADKAR model, because this model overall will guide agents of change in determining the stages of will be conduct in the process of change management. In the implementing the change, the process will be divided into two stages, the first stage is the introduction formulation of business requirements and designing concepts, the next is the second stage namely to apply and implementing. The Company has conducted a survey of its employees, amounting to 20 people. The results of the survey showed the awareness and the desire to make a change with the value of 3,35 and has a sufficient understanding of the changes with the value of 3,25. This change program will be succeed with attention to other factors like a planning and strategic namely, the implementation process and application the program of changes. The company has planned implementation of this change program during the term 18 months. Keywords : Change Management, Transformation, The ADKAR Model, Implementation
Strategic Management Planning of Soybean Store Hadijanto Trisno With The Purpose of Developing Business and Facing Competition Tedjalaksana, Retta Margaretta; Aldianto, Leo
The Indonesian Journal of Business Administration Vol 2, No 13 (2013)
Publisher : The Indonesian Journal of Business Administration

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Every development demand a change, include in business world.  Small businesses that are still using traditional management system face a challenge to maintaining the business continuity and facing competition in this modern era.  Soybean Store Hadijanto Trisno, a hereditary business is facing some issues in running the business, which are company doesn’t have functional division, lack of workers and transport during peak hours, and no database system. Those business issues are explored through internal and external factors. The external factor will be explored by using PEST analysis (Political Economic Social Technological) and Porter’s five forces model and internal factor will be explore by using Value Chain Analysis and functional area analysis such as organization structure , Marketing, Operations, Human Resources and Information Technology. All explorations will lead to implementation of strategic management. The recommended solutions for Soybean Store Hadijanto Trisno is to implement strategic management that adopted corporate growth strategy to improving their business, using cost focus business strategy to facing the competition, and implementing functional strategies to increasing performance and reach the efficiency.  Keywords: strategic management, business strategy, growth strategy.
The Effect of Good Corporate Governance and Financial Performance on The Corporate Social Responsibility Disclosure of Telecommunication Company in Indonesia Abriyani, Destya Ramia; Wiryono, Sudarso Kaderi
The Indonesian Journal of Business Administration Vol 1, No 5 (2012)
Publisher : The Indonesian Journal of Business Administration

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The company’s annual report is a medium of communication between companies and communities who need financial information and company developments. Currently, not only financial information are taken into consideration for investors, but also information on corporate social responsibility. This study aims to give an idea of corporate social responsibility disclosure in the Indonesian telecommunication sector and to know that the good corporate governance and financial performance with corporate social disclosure in accordance hypotheses simultaneously , while institutional ownership and the audit committee significantly affect the disclosure of corporate social responsibility partially. The next stage is using backward regression analysis method and found that the audit committee is the most influential variable on the disclosure of corporate social responsibility. Keywords: good corporate governance, corporate social responsibility disclosure, firm size, profitability, leverage
Business Process Redesign for Intensive Care Unit in Javacare Hospital Febrina, Imelda; Basri, Mursyid Hasan
The Indonesian Journal of Business Administration Vol 3, No 3 (2014)
Publisher : The Indonesian Journal of Business Administration

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Abstract. Hospitals play an important role in the health care system as the main provider and server of health care. The state of health care development in Indonesia poses new challenges for hospital. In 2011, government issued a program of Universal Health Coverage (UHC) or known as Jaminan Kesehatan Nasional (JKN) to the entire people of Indonesia. The program aims to ensure that everyone is able to get health care needed.  Moreover, according to Regulation of the Ministry of Health of Indonesia Republic No.012 in 2012, due to improve hospitals’ health care service quality, hospital is required to follow the national accreditation and in an effort to improve competitiveness, hospital may follow international accreditation. To have an understanding of the hospital readiness in order to overcome the challenges, Javacare Hospital determines exploration towards factors that affect the quality of health care in hospitals. The analysis result showed that there are some weaknesses in the business process carried out by Javacare Hospital.  For that matter, Javacare Hospital needs to redesign the business process. Redesigning the business process, there are steps to be concerned: (1) methodology determination, (2) business direction definition, (3) scope and targets identification, (4) business process design, (5) implementation plan, and (6) business process implementation. Business process design is performed by using simplified Business Process Modeling Notation (BPMN). As the result, researcher creates new business process for intensive care unit in Javacare Hospital according to the requirement contain in Standar Pelayanan Minimal Rumah Sakit (SPM-RS) and JCIA Standard for Hospital. Using the new business process, it is expected that intensive care unit can support Javacare Hospital in the implementation of JKN as the government program and to obtain hospital accreditation.The implementation of new business process will caused many changes in hospital. Change management is a key component to implementation succeeds. There are four areas to address in change management: sponsorship, resistance to change, change agent skill, and organization culture and leadership. Keyword: business process reengineering, hospital accreditation, intensive care unit  
Assesing Users Preferences and their impact to public transport businessin Jakarta using Analytical Hierarchy Process (AHP) Wijoseno, Hario; Sunitiyoso, Yos
The Indonesian Journal of Business Administration Vol 4, No 4 (2015)
Publisher : The Indonesian Journal of Business Administration

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Abstract.The Economic growth in Indonesia in line with the increase in the purchasing power of private vehicles will be to make ends meet. With the increasing number of vehicles being offset by the addition of the road, it creates bottlenecks that become an everyday sight in Jakarta. Transportation problem is exacerbated by the poor quality of the existing public transport, so that people prefer to use private vehicles.This study tried to find out what people's expectations for good public transportation in Jakarta and clicking the correlation with existing current transportation today there are Angkot, Regular Buss, Trans Jakarta and Commuter line. The method used in this study is Analytical Hierarchy Process, which do pairwaise of criteria-criteria appear. This thesis study using literature study mode, interviews with stakeholders and experts in transport, distribution of the questionnaire, data processing soft ware Expert Choice, the calculation of the score, and analysis. So that in can be an assessment of the four common trasnportasi Jakarta.The results of this study is AHP model that can utilize in determining and suggesting for policy maker and entrepreneurs on its Industry. From the Ahp we get the priority from the passanger choosing public transport is safety( 27,4%), followed by price 22,1%) and reliability 16,5%. By the improvement in term of comfort, safety, timeliness, environmental friendliness and adjusted price, expected to encouraging people for moving to public transport from private vehicle.KeyWord : Transportation, AHP, AHP model, AHP criteria 
Strategy Proposal for Pelita Rakyat Hospital as Non Profit Organization in Sukabumi Simanjuntak, Yosua Arthur Burhandito; Wandebori, Harimukti
The Indonesian Journal of Business Administration Vol 2, No 10 (2013)
Publisher : The Indonesian Journal of Business Administration

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The Hospital  is an institution which provides health service for people with their own characteristic. It influenced by the development of health science, technological advances, and economic-social living of society. As institution, they need to fund their activites. It could be come from government subsidies or fee charge from patient. Pelita Rakyat hospital is non-profit hospital which established in 2011. As pioneer, they did not ask charge from their patient moreover they provide free medical service include drug for all people in Sukabumi.  Since 2011, Pelita Rakyat hospital has been facing a problem in Hospital facility. Hospital facility is become a concern because Pelita Rakyat infrastructure such as laboratory and medical waste system are needed to be establish as well as visiting schedule for doctor. All the weakness becomes reasonable because this hospital is running less than two years from July 2011. Most of their financing comes from donors and grants but they do that strategy without long term planning. As a new non-profit organization, the management hasn’t had long term planning strategy yet especially in financial planning. This condition will be an obstacle to meet the requirement of hospital facilities and this is basic question for Pelita Rakyat to formulate several strategies regarding that problem.This research will use qualitative method which its data are come from the interview as primary data and books, articles and journals as secondary data. The interview has objective to get new data and confirm the respondent about his idea.  In business exploration, this article will analyze and  propose strategy for hospital as non-profit organization. In the first time, we should do internal (Value Chain Analysis) and external (PEST and Porter forces) factor scanning that relate to hospital and list it as Strength, Weaknesses, Opportunity and Threats (SWOT). From Analyzing rating of factors through IFAS (Internal Factor Analysis Summary) and EFAS (External Factor Analysis Summary), it is concluded that Pelita Rakyat hospital have less strength and more opportunities (locate in Quadrant II, horizontal integration). As a result, Pelita Rakyat hospital should implement competitive strategy through differentiation focus will give Pelita Rakyat hospital full attention to improve medical facilities for low-class income while strategic alliances with other institution will enhance hospitals support in financial or human resources. As non profit organization, to fund hospital activites, Pelita Rakyat hospital must do fundraising program: charity night, deploying volunteer.  Keyword: hospital, non-profit organization, hospital facility,  strategy 
Analyzing Business Feasibility at Gas Station For PT. Total Oil Indonesia Yazid, Muhammad; Sumirat, Erman
The Indonesian Journal of Business Administration Vol 1, No 3 (2012)
Publisher : The Indonesian Journal of Business Administration

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The government replan conversing BBM to BBG program as one of other solutions to decrease subsidy gradually. PT. Total Oil Indonesia as one of oil and gas companies in Indonesia sees the problem as an opportunity to build SPBG to support the government’s program. To analyze business feasibility, business situation analysis was done by using Feasibility Study and Sensitivity Analysis. The primary indicator used to determine the feasibility was NPV (Net Present Value), IRR (Internal Rate of Return) and PBP (Payback Period). The result of analysis of information gathered showed that SPBG development project would be optimal and feasible to be started if BBM subsidy was removed, so that the gas price would be 40% cheaper than premium price, the availability of equal gas-buying price as raw material, and also the implementation of government’s plan to give free converter kit to the society. To get it well implemented TOI will take a part in cooperating with the government program to develop step in constructing gas station with 4 scenarios already explored before that is firstly applied to the public transportation and then to all of Indonesian people. The steps are installing the Hybrid Station to see how the market works and then going to the next step is to construct pipeline station system and further more (for stable condition) the last step is to build a Mother – Daughter Station package. The implementation done in a working program will be held for short-term (5 years) as pilot project evaluation and long-term (15 years). Keywords: BBM Subsidy, Conversion from BBM into BBG, Feasibility Analysis, Gas Refueling Station (SPBG)
Proposal to Improve Employee Engagement at PT Telekomunikasi Indonesia, Tbk Prananta, Josia; Gustomo, Aurik
The Indonesian Journal of Business Administration Vol 2, No 4 (2013)
Publisher : The Indonesian Journal of Business Administration

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PT. XYZ transformed into T.I.M.E.S. Company in 2009. This transformation were done to maintain their position as market leader in telecommunications industry. PT. XYZ also transform their organization to support this transformation.Based on survey results XYZ Employee Survey in 2011, the employee satisfaction level in PT. XYZ was categorized high but, this achievement is not supported by the company’s performance. Based on PT. XYZ’s internal report in 2011, only 9 of 69 T-lab areas that able to meet their performance targets. This survey report was confirmed by Theme O Meter (TOM) survey in 2011, that show the level of XYZ’s 5C application is hasn’t meet the corporate target. According to Daft (2009), this condition is caused by ineffective organization. According to Right Management (2010), The organization effectiveness can be enhanced by increasing the level of employee engagement.This research focused on measuring the level of employee engagement in newly transformed unit at PT. XYZ by using a questionnaire survey that composed using the combination of several theories that related with the employee engagement theory.  The questionnaire analysis result show that the most influencing factor to employee engagement is the collaborative innovation factor. Therefore the optimization of collaborative innovation needs to be done. Based on further analysis result, PT. XYZ is suggested to redesign the Theme O Meter (TOM) assessment question, apply the TOM assessment result as the leader’s KPI, and improve the method and the weight of the score in 360o assessment to optimize the collaborative innovation culture.  Keywords: PT. XYZ, employee engagement,collaborative innovation 

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