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INDONESIA
Jurnal Ekonomi
Published by SEAN INSTITUTE
ISSN : 23016280     EISSN : 27219879     DOI : https://doi.org/10.54209
Core Subject : Economy,
Economics, Econometrics & Finance
Jurnal Ekonomi [p. ISSN 2301-6280, e. ISSN 2721-9879] is a peer-reviewed journal published Half times a year (June, and December) by SEAN Institute. Jurnal Ekonomi is intended to be the journal for publishing articles reporting the results of economics research. Jurnal Ekonomi invites manuscripts in the various topics include, but not limited to, functional areas of Accountancy, Business management, Capital market, Economic History, Applied Economics, Business and Finance, Environmental Economics and Ecology, Islamic economics, Health Economics, Fiscal Economy Monetary Economics, Political Economy, Economic management, Operational management, Human Resource Management, Financial management, Marketing Management
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 2,391 Documents
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THE EFFECT OF TRAINING, WORK MOTIVATION AND WORK ENVIRONMENT ON THE PERFORMANCE OF PELITA BANGSA UNIVERSITY EMPLOYEES Nurul Ariffaeni Islami; Irfan Afriantoro
Jurnal Ekonomi Vol. 11 No. 03 (2022): Jurnal Ekonomi, 2022 Periode Desember
Publisher : SEAN Institute

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Abstract

The purpose of the study was to find out 1. The effect of training on employee performance, 2. The effect of work motivation on employee performance and, 3. The effect of the work environment on employee performance at Pelita Bangsa University. The results of the analysis using the regression equation are as follows: Y = 4,596 + 257 + 263 + 385. The t test showed that obtained the calculated t value (X1) 2098, (X2) 2.388, (X3) 4.777 then the calculated sig t value of (X1) 0.040, (X2) 0.020, (X3) 0.000 compared to the sig value of 0.05, so the working hypothesis Ha was accepted and the null hypothesis Ho was rejected. The obtained value of R (Correlation coefficient) is 0.807 and the value of R2 (coefficient of Determination) is 0.65. The conclusion of the results of this analysis states that the proposed research hypothesis is accepted because training has a significant effect on employee performance and has a positive effect on employee performance, work motivation has a significant effect on employee performance and has a positive effect on employee performance, the work environment has a significant effect on employee performance and has a positive effect on employee performance.
THE INFLUENCE OF WORD OF MOUNT AND SOCIAL MEDIA ON THE PURCHASE DECISION OF TRADISONAL CAKE (BIKA BAKAR) Nurlaila Nurlaila; Khairunnisa Butar-Butar; Siti Isma Sari Lubis
Jurnal Ekonomi Vol. 11 No. 03 (2022): Jurnal Ekonomi, 2022 Periode Desember
Publisher : SEAN Institute

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Abstract

ng decisions based on a significant value less than 0.05 with t count (3.557) > t table (1.993). This proves that the more promotions through word of mount spread to consumers, the greater the purchase decision. While social media variables on purchasing decisions that there is a partial influence between social media on purchasing decisions are seen based on a significant value less than 0.05 with t count (4,303) > t table (1,993). This proves that the marketing strategy through social media that is carried out will increasingly influence purchasing decisions. Based on these results, the results of the study stated that there was a simultaneous influence between word of mount and social media variables on product purchasing decisions, seen from a significant value of less than 0.05 with an F count (63,522) > F table (3.12). This proves that the better or more frequent promotions through word of mouth and social media are carried out, the greater or increased the product purchasing decision, in this case Bika Bakar Maga.
EFFORTS TO IMPROVE EMPLOYEE PERFORMANCE AT FINTECH COMPANIES THROUGH DISCIPLINE AND WORK MOTIVATION Sutrisno Sutrisno; Juliani Pudjowati; Susi Tri Wahyuni; Ali Ikhwan; Ferdinandus Sampe
Jurnal Ekonomi Vol. 11 No. 03 (2022): Jurnal Ekonomi, 2022 Periode Desember
Publisher : SEAN Institute

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Abstract

The goal of this study is to determine the effect of work discipline and motivation on employee performance. This study employs a quantitative approach via a Likert scale. This research method employs quantitative research by distributing/questionnaires to determine the validity and reliability of the problems under investigation. Data was gathered by first observing, then interviewing, and finally distributing the final questionnaire and documentation. The obtained data were then analyzed using pre-test and main-test calculations of the data obtained from the field using the SPSS application. The study concludes that the independent variables are work discipline and motivation, and the dependent variable is employee performance.
ANALYSIS OF THE STRUCTURE OF CITY DISTRICT ECONOMIC GROWTH IN EAST NUSA TENGGARA PROVINCE 2016-2020 Adri Ketmoen
Jurnal Ekonomi Vol. 11 No. 03 (2022): Jurnal Ekonomi, 2022 Periode Desember
Publisher : SEAN Institute

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Abstract

This research aims to 1)Forknowing the structure of economic growth in each district/city in East Nusa Tenggara Province.2) To classify City Regencies in East Nusa Tenggara Province from 2016 to 2020 based on the Klassen Typology.3) To knowCity District economic development strategy in East Nusa Tenggara Province. In this study using secondary dataand analyzed using the Klassen Typology analysis technique to classify regions based on two indicators, namely economic growth and regional income or gross regional domestic product per capita. Resulted in four classifications, namely 1) Developed and Fast Growing Regions (Quadrant I) 2) Developed but Depressed Regions (Quadrant II) 3) Fast Developing Regions (Quadrant III) 4) Relatively Underdeveloped Regions (Quadrant IV). The results of the study show that although hit by the economic crisis caused by the Covid-19 pandemic,but economic growthEast Nusa Tenggara Province is above the national economic growth of 5.20%, while the national economic growth is 5.02%. The results of the analysis using the Klassen Typology for 21 Regencies and 1 City in East Nusa Tenggara Province for the 2016-2020 period, show that the classification of development in (Quadrant I) fast-developing and fast-developing regions is Kupang City, Belu Regency, and Ngada Regency. (Quadrant II) developed but depressed regions are East Sumba Regency, East Flores Regency, Kupang Regency and Ende Regency. (Quadrant III) fast growing regions are West Manggarai Regency, East Manggarai Regency, Rote Ndao Regency, Central Sumba Regency, and Malacca Regency. (Quadrant IV) relatively underdeveloped areas are Sabu Raijua Regency, Southwest Sumba Regency, Lembata Regency, Alor Regency,
BANDUNG'S OFFICE OF INDUSTRY AND TRADE COOPERATIVES' STRATEGY FOR INCREASING THE COMPETITIVENESS OF FOOD MICRO, SMALL, AND MEDIUM ENTERPRISES (MSMEs) Sutrisno Sutrisno
Jurnal Ekonomi Vol. 11 No. 03 (2022): Jurnal Ekonomi, 2022 Periode Desember
Publisher : SEAN Institute

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Abstract

This study aims to describe the strategies implemented by the Koperindag Service in increasing the competitiveness of MSME Food in the City of Bandung, as well as the obstacles encountered by the Koperindag Office in increasing the competitiveness of MSME Food in the City of Bandung. When conducting a study, the descriptive qualitative research method is used in the form of a detailed description of the location, situation, event, or what is observed. Data collection methods include interviews, on-site observation, and documentation. According to the findings of this study, the Koperindag Service employs three types of strategies in increasing the competitiveness of MSME Food in the City of Bandung. The first step is to strengthen the strategy by organizing product promotion activities. Second, an empowerment strategy that includes entrepreneurship training, outreach, and packaging advice. Third, by facilitating increased competitiveness of Food SMEs, programs to foster a favorable business climate will be strengthened. The lack of resources is a challenge for the Koperindag Service in
SMARTPHONE SELECTION DECISION SUPPORT SYSTEM BY USING THE WEIGHTED PRODUCT METHOD Andi Fauziah Yahya; Rafly Putratama Fitri; Jumaldi Jumaldi; Andi Hutami Endang
Jurnal Ekonomi Vol. 11 No. 02 (2022): Jurnal Ekonomi, Periode September 2022
Publisher : SEAN Institute

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Abstract

Smartphone has become a must-have device that is essential and integral part of life. It is no longer a luxury commodity but a basic life necessity for millions of people. Various brand and models of smartphones provide customers several options yet create dilemma when deciding the one to purchase. The research objective is to provide decision support system in order to assist customer in decision making process for purchasing smartphones. This research applied a quantitative approach with Weighted Product Method analysis. Purposive sampling technique was chosen as the method of determining respondents. The data obtained through questionnaire from 45 students of Kalla Institute Technology and Business. Based on the research analysis using Weighted Product method, the most recommended smartphone to buy is Iphone from Apple.
CUSTOMER RELATIONSHIP MANAGEMENT AND INTEGRATED MARKETING COMMUNICATION INCREASE CUSTOMER LOYALTY IN SAVINGS BANKS IN BANDUNG Taufik Zulfikar; Andika Satria Persada; Didin Saepudin
Jurnal Ekonomi Vol. 11 No. 03 (2022): Jurnal Ekonomi, 2022 Periode Desember
Publisher : SEAN Institute

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Abstract

The tighter competition between banks in the city of Bandung, the harder the bank's efforts to retain customers and get new prospective customers. Maintaining good relationships with customers with good marketing communication is also a way for banks to retain existing customers, while to get new customers the bank must be able to find out and fulfill what prospective customers want or need quickly and accurately. The formulation of the problem in this study is how the influence of customer relationship management and integrated marketing communications on customer loyalty either partially or jointly. The purpose of this study is to analyze and examine the effect of customer relationship management and integrated marketing communications on customer loyalty either partially or jointly. The research method used is quantitative where multiple linear regression is used as an analytical tool. Data obtained by survey method where the respondents as many as 200 people who are bank customers in the city of Bandung were given a questionnaire with closed questions. The results of the study with an error rate of 0.05 showed that there was a positive and significant effect of customer relationship management and integrated marketing communications on customer loyalty either partially or simultaneously, but the contribution of the two independent variables to the dependent variable with a coefficient of determination of 0.433 showed that there were still variables- other variables that were not examined that contributed 0.567 to customer loyalty.
ANALYSIS OF ACCURACY LEVEL OF MOVING AVERAGE, PARABOLIC SAR AND CONVOLUTIONAL INDICATORS NEURAL NETWORK ON BUY AND SELL DECISIONS (Case study of shares of PT Bank Negara Indonesia, Tbk) Axmal Fauza; Evi Noviaty
Jurnal Ekonomi Vol. 11 No. 03 (2022): Jurnal Ekonomi, 2022 Periode Desember
Publisher : SEAN Institute

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Abstract

The development of the global COVID-19 pandemic in the fourth quarter of 2021 was marked by the increase in global daily cases after the reopening in various countries and the emergence of Omicron as a new variant of concern. The banking sector is one of the main sectors supporting the Indonesian economy. As we enter the era of the industrial revolution 4.0, people see the capital market as a reliable source of income to increase their income. This is evidenced by the large number of foreign and local investors who invest their capital in the world capital market. The movement of stock prices on the Indonesian stock exchange is very volatile. This is a risk that must be borne by every investor, especially short-term investors. Many methods are used in predicting the stock price, one of which is by using technical analysis indicators such as the Moving Average and Parabolic SAR. In addition to using technical analysis in making investment decisions, investors can also use machine learning algorithmic indicators such as the Convolutional Neural Network. By using the tradingview website application and the AXMAL 1.0 mobile application in collecting data and also analyzing data on stock price movements of PT. Bank Negara Indonesia Tbk., it is obtained that the results of the Convolutional Neural Network indicator accuracy are greater than the Moving Average and Parabolic SAR indicators, which are 56.1% and also produce a higher return of 27.14% during the 2021 period, while the Parabolic SAR indicator produces an accuracy level which is the same as the Moving Average indicator, which is 33.3% but produces a positive return of 12.51% while the Moving Average indicator produces a negative return of-4.46%.
ANALYSIS OF THE ASSESSMENT OF ADMISSION CONTRIBUTIONS AGAINST LOCAL REVENUES Siska Yulia Defitri Defitri; Delsi Afrini; Yandi Putra; Nidia Anggreni Das; Rasidah Nasrah
Jurnal Ekonomi Vol. 11 No. 03 (2022): Jurnal Ekonomi, 2022 Periode Desember
Publisher : SEAN Institute

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Abstract

The effectiveness of regional revenue sources becomes a reference for the regions in preparing regional budgets and expenditures for the next period. The source of revenue that shows regional performance in increasing revenue comes from the area itself in increasing local revenue (PAD), namely taxes and fees because community participation is very dominant and is a factor for regional success in developing its area if the community participates a lot, contributing income to the area in the form of taxes and levies. Quantitative descriptive research is the aim of this study, to determine the amount of local tax contributions in generating regional income. The data uses time series data for 5 (five) years from 2017-2021. T he average PAD growth for Solok City in a period of 5 five years from 2017 -2021, has a growth of 0.38 percent per year, while the effectiveness of achieving PAD is already high, namely an annual average of 93.9. Compared to the contribution between taxes and levies that have a higher contribution to PAD is local taxes. This result can be interpreted that the participation of the people of Solok City in paying regional taxes is greater.
THE ROLE OF THE SPN TRADE UNION LEADER IN RESOLVINGAN CONFLICT BETWEEN WORKERS AND THE LEADER OF PT. PARKLAND WORLD INDONESIA Dian Siska Pertiwi; Ahmad Toni; April Laksana
Jurnal Ekonomi Vol. 11 No. 03 (2022): Jurnal Ekonomi, 2022 Periode Desember
Publisher : SEAN Institute

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The company or employer is part of the ring of the wheels of the country's economy. Labor is a vital asset in the company in addition to money. Workers or laborers are human beings who use their labor and ability to get retribution in the form of income, either in the form of money or other forms from employers or employers. The industrial era can potentially cause increasing and complex industrial relations problems. The working relationship between workers and employers is not always harmonious. The maintenance of relations between workers, trade unions and management within the scope of industrial relations is essential to prevent conflicts in the world of work, if not resolved immediately, it can lead to industrial relations disputes due to the disharmony of relations between these parties. This research uses a qualitative approach with a case study methodology in the field of various existing case studies with a perception of taking material from several sources. Qualitative case studies as research that uses empirical evidence from one or more organizations and researchers seek to study the problem in context—trade union PT. Parkland World Indonesia uses conflict approach and management techniques in dealing with conflicts between individual workers and personal leaders, to facilitate SPN in mediation and assistance in conflict resolution.

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