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International Journal of Applied Finance and Business Studies
Published by Trigin Institute
ISSN : 23383631     EISSN : 28099982     DOI : https://doi.org/10.35335/ijafibs
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
International Journal of Applied Finance and Business Studies is published with both online and print versions devoted to provide the publication of research finding in finance and business research studies. Objectives The main goal of ijafibs is to present outstanding, high quality research developments in all areas of finance and business research to a broad audience of academicians and professionals.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 267 Documents
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The influence of customer relationship management, service quality and brand image, on customer loyalty of balqis laundry, tegal regency Fitriyanti, Hanifah; Fauzi, Irsal
International Journal of Applied Finance and Business Studies Vol. 12 No. 4 (2025): March: Applied Finance and Business Studies
Publisher : Trigin Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/ijafibs.v12i4.323

Abstract

This study aims to determine and analyze the influence of Customer relationship management, service quality and brand image on customer loyalty. In an effort to obtain the required data, the method used is a Questionnaire. The data analysis technique of this study uses multiple regression analysis. The results of this study indicate that Customer relationship management has a positive effect on customer loyalty, where the better the implementation of customer relationship management, the higher the customer loyalty will be. Service quality has a positive effect on customer loyalty, where the better the service quality provided by employees and owners of Balqis Laundry, the higher the customer loyalty will be. Brand Image has a positive effect on customer loyalty, where the better the brand image owned by Balqis Laundry, the higher the customer loyalty will be
The impact of digital competence, organizational culture, and work flexibility on employee productivity with job satisfaction as a moderation variable Fauzi, Rian; Suhardi, Suhardi; Firdaus, Rahmad
International Journal of Applied Finance and Business Studies Vol. 12 No. 4 (2025): March: Applied Finance and Business Studies
Publisher : Trigin Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/ijafibs.v12i4.324

Abstract

This study aims to analyze the influence of organizational culture, work flexibility, and digital competence on work productivity and job satisfaction. The respondents in this study were 200 respondents who were employees working in various industrial sectors in Bangka Belitung who experienced digital transformation in their work environment, Using the path analysis method, the results of the study showed that organizational culture has a positive and significant influence on work productivity and job satisfaction. Work flexibility has also been shown to contribute significantly to Job Satisfaction, showing that the higher the flexibility in the work environment, the more employee satisfaction increases. However, digital competencies do not have a significant relationship with Work Productivity, which indicates that competitive factors in the work environment do not necessarily drive increased productivity. These findings contribute to the development of theories in human resource management by emphasizing the importance of organizational culture and work flexibility in increasing employee productivity and satisfaction. Practically, the results of this research can be a reference for organizations to create a more collaborative and flexible work environment to improve employee welfare and performance. However, this study has limitations in sample coverage and does not consider moderator or mediator variables that can affect the relationship between variables. Therefore, future research is suggested to explore additional factors, such as management support and work-life balance, for a more comprehensive understanding of organizational dynamics and employee productivity.
The role of emotional intelligence in improving the quality of employee interaction and its impact on customer satisfaction with work-life balance as a moderation variable Tritami, Devita; Suhardi, Suhardi; Yani, Ahmad
International Journal of Applied Finance and Business Studies Vol. 12 No. 4 (2025): March: Applied Finance and Business Studies
Publisher : Trigin Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/ijafibs.v12i4.327

Abstract

This research endeavors to investigate the significance of emotional intelligence in enhancing the quality of employee interactions and its subsequent influence on customer satisfaction, while considering work-life balance as a moderating variable. Emotional intelligence is pivotal in fostering constructive interactions between employees and customers, which may ultimately facilitate an enhancement in customer satisfaction. Nevertheless, work-life balance may serve as a moderating factor in this association, wherein employees who experience a favorable work-life balance are generally more adept at regulating their emotions and delivering superior service quality. This study employs a quantitative methodology, utilizing data collected through the administration of questionnaires. The research sample comprised 200 respondents employed within the customer service sector. Data analysis was conducted utilizing moderation regression techniques to examine the interrelationships among the variables under investigation. The findings of the study indicated that emotional intelligence exerted a significant impact on the quality of employee interactions, yet did not demonstrate a direct influence on work-life balance. Furthermore, the quality of employee interaction significantly affected both work-life balance and customer satisfaction, thereby underscoring the critical importance of positive interactions for organizational success. Work-life balance was found to exert a beneficial influence on customer satisfaction, necessitating that corporations prioritize employee well-being. Management must formulate policies that endorse work-life balance and simultaneously enhance employee communication skills to elevate customer satisfaction.
The influence of janji jiwa coffee’s brand image on consumer purchase decisions: A consumer psychology approach in Pekanbaru Arfah, Lita
International Journal of Applied Finance and Business Studies Vol. 12 No. 4 (2025): March: Applied Finance and Business Studies
Publisher : Trigin Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/ijafibs.v12i4.328

Abstract

The brand image significantly impacts customer purchasing decisions, especially within the competitive specialty coffee sector. Janji Jiwa Coffee has cultivated a robust market presence; nevertheless, few research have investigated the influence of its brand image on consumer behavior from a psychological standpoint. Comprehending these psychological variables might assist organizations in optimizing their branding strategy and augmenting client loyalty. This study examines the influence of Janji Jiwa Coffee’s brand image on customer purchasing decisions in Pekanbaru, focusing on the roles of brand perception, brand trust, and emotional attachment in determining consumer preferences. Data were acquired from Janji Jiwa Coffee users using a quantitative technique via structured surveys. Statistical research was utilized to investigate the correlations between essential branding elements and purchasing decisions. The findings indicate that brand perception is the predominant influence, underscoring the significance of brand reputation and consistency. Brand trust profoundly affects purchasing intentions, underscoring the importance of ethical standards and product excellence in fostering loyalty. Furthermore, emotional attachment amplifies consumer involvement and fosters repeat purchases.  The results underscore the necessity for strategic branding, trust-enhancing measures, and experiential marketing to bolster brand loyalty and influence customer choices.
The Influence of Digital Leadership, Work-Life Balance, Employee Engagement, and Organizational Learning on Employee Performance with Job Satisfaction as a Moderating Variable Munir, Munir; Firdaus, Rahmad; Suhardi, Suhardi; Amin, Mat
International Journal of Applied Finance and Business Studies Vol. 12 No. 3 (2024): December: Applied Finance and Business Studies
Publisher : Trigin Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/ijafibs.v12i4.332

Abstract

This study examines the influence of digital leadership, work-life balance, employee engagement, and organizational learning on employee performance, with job satisfaction as a moderating variable. Using SEM-PLS analysis on data from 250 employees in Indonesia's technology and service sectors, the findings reveal significant positive effects of digital leadership, employee engagement, organizational learning, work-life balance, and job satisfaction on performance. Job satisfaction positively moderates the relationship between digital leadership, work-life balance, and employee engagement with performance. However, a counterintuitive finding emerges in the interaction between job satisfaction and organizational learning, which weakens performance. This suggests that while job satisfaction amplifies the benefits of adaptive leadership and work-life harmony, it may reduce the efficacy of organizational learning initiatives, potentially due to misalignment with individual needs or contextual factors. The study underscores the necessity for organizations to cultivate technology-adaptive environments, prioritize employee engagement, and design balanced policies that integrate digital leadership with holistic well-being. Policymakers are advised to advocate for labor regulations that strengthen digital leadership capabilities and institutionalize work-life balance frameworks. For future research, longitudinal approaches and contextual variables—such as organizational culture or workload pressures—are recommended to deepen understanding of these dynamics. These insights contribute to human resource management strategies in the digital era, including nuanced approaches to sustaining performance while addressing employee satisfaction
The Influence of Investment Decisions, Profitability, Capital Structure, and Company Size on the Value of Property and Real Estate Companies on the IDX Uz-zaky, Muhammad Raffi; Suhardi, Suhardi; Deseria, Rita
International Journal of Applied Finance and Business Studies Vol. 12 No. 3 (2024): December: Applied Finance and Business Studies
Publisher : Trigin Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/ijafibs.v12i3.333

Abstract

This study analyses the influence of investment decisions, profitability, capital structure, and company size on the property and real estate companies on the Indonesia Stock Exchange (2020-2024). Using multiple linear regression on secondary data, the results concluded that investment decisions, profitability, and company size have a significant influence on the value of companies in the property and real estate sectors, while capital structure is insignificant. The capital structure is insignificant, supported by Modigliani-Miller's theory and pandemic policy interventions that reduce debt risk. The findings reinforce the role of signaling theory where profitability is the main signal of investor confidence, while capital structure is irrelevant in the context of emerging markets. Future research recommendations include the integration of sustainability variables (ESG), longitudinal analysis of the impact of post-pandemic debt restructuring, as well as qualitative approaches to unravel the paradox of company size. The practical implications suggest optimizing profitability through operational efficiency and prudence in large-scale business expansion. Future research will need to expand variables such as ESG performance, dividend policies, or environmental risks to answer unexplained variations. Capital structural analysis can be focused on specific conditions (e.g., property cycle phases or high interest rates) using a moderated regression approach. Longitudinal studies are needed to assess the long-term impact of pandemic policies, while qualitative methods (interviews) can uncover the paradox of the negative influence of company size. Inter-sector comparisons and non-linear modeling are also recommended to understand the complexity of variable relationships in asset-heavy contexts such as properties
An optimizing communication channels, message relevance for anti-online gambling campaigns: The critical role of public awareness as a mediator Lesmana, Hendra; Margono, Hery; Amir, Ja'far
International Journal of Applied Finance and Business Studies Vol. 13 No. 1 (2025): June: Applied Finance and Business Studies
Publisher : Trigin Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/ijafibs.v13i1.334

Abstract

This quantitative study investigates the factors influencing the efficacy of anti-online gambling campaigns, employing a survey of 255 respondents. Using structural equation modeling, we examined the relationships between message relevance, communication channels, government regulations, public awareness, and the decrease in online gambling application users. Findings indicate that message relevance directly impacts both public awareness and a reduction in application usage. Notably, communication channels and government regulations affect application usage exclusively through their influence on public awareness, which fully mediates these relationships. Public awareness also partially mediates the impact of message relevance on application usage. These results highlight the critical role of relevant messaging in directly altering user behavior. Furthermore, the study underscores the importance of strategically utilizing communication channels and government regulations to enhance public awareness, which serves as a crucial intermediary for reducing online gambling application usage. This research offers robust managerial implications for designing effective anti-online gambling campaigns, emphasizing tailored messaging and strategic public awareness initiatives.
The impact of curriculum quality and brand image on private school competitiveness Ayuni, Kurata; Margono, Hery; Amir, Ja'far
International Journal of Applied Finance and Business Studies Vol. 13 No. 1 (2025): June: Applied Finance and Business Studies
Publisher : Trigin Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/ijafibs.v13i1.335

Abstract

This study investigates the impact of curriculum quality and brand image on school competitiveness, focusing on private schools. Utilizing a quantitative approach, data were collected from 139 respondents, specifically guardians of students enrolled in private school. The analysis was conducted by SEM-PLS approach and using Smart PLS version 4 Application. The findings reveal that curriculum quality significantly affects school competitiveness. Brand image was found to significantly influence school competitiveness, with a moderating effect on the relationship between curriculum quality and competitiveness. These results underscore the necessity for private schools to enhance both their curriculum and brand image to improve their competitive standing in the educational landscape. It is also recommended that the influence of online schools in the digital era, and the views of Gen Z as parents, are also researched.
The influence of servant leadership on job performance: Role employee engagement mediation Santoso, Werdi; Azizah, Siti Nur
International Journal of Applied Finance and Business Studies Vol. 13 No. 1 (2025): June: Applied Finance and Business Studies
Publisher : Trigin Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/ijafibs.v13i1.336

Abstract

This study aims to explore the influence of servant leadership on job performance, with employee engagement as a mediating variable, on village officials in Pituruh District, Purworejo Regency. Using a quantitative approach, data were obtained from 120 respondents through questionnaires and analyzed using the Structural Equation Modeling (SEM) method based on Partial Least Square with the help of SmartPLS 4.0 software. The results of the study indicate that servant leadership has a positive and significant effect on employee engagement, with a coefficient of 0.667, and that employee engagement has a very positive effect on job performance, with a coefficient of 0.816. However, the direct relationship of servant leadership to job performance is not significant, with a value of -0.121. Therefore, it is proven that employee engagement fully mediates the effect of servant leadership on job performance. The R-square value for employee engagement of 0.445 and job performance of 0.549 indicates that the model has sufficient explanatory power. These findings indicate that in the context of public organizations such as village governments, servant leadership does not directly improve performance, but rather through increased employee engagement. Therefore, developing a service-focused leadership style and strategies to increase employee engagement is important in efforts to improve the performance of village officials.
The Role of Knowledge Creation as a Mediation on the Influence of Talent Management on Innovation Performance Ekhsan, Muhamad; Suwandi, Suwandi
International Journal of Applied Finance and Business Studies Vol. 12 No. 3 (2024): December: Applied Finance and Business Studies
Publisher : Trigin Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/ijafibs.v12i3.337

Abstract

This study explores the mediating role of knowledge creation in the relationship between talent management and innovation performance within Indonesian companies. In the context of a dynamic business environment, organizations are challenged to optimize their talent management strategies not only to enhance individual capabilities but also to foster organizational innovation. Using a quantitative approach and Partial Least Squares Structural Equation Modeling (PLS-SEM), data were collected from 91 respondents across technology, manufacturing, and research-based sectors. The results reveal that talent management significantly influences knowledge creation and innovation performance, while knowledge creation mediates the relationship between talent management and innovation outcomes. These findings highlight the strategic importance of integrating talent development with knowledge-based practices to enhance organizational competitiveness. The study contributes to the theoretical discourse by offering a model that links talent management, knowledge creation, and innovation performance, and provides practical implications for companies seeking to strengthen their innovation capacity in the digital era.

Page 22 of 27 | Total Record : 267

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