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Proceedings Series on Social Sciences & Humanities
Published by Universitas Muhammadiyah Purwokerto
ISSN : -     EISSN : 2808103X     DOI : https://doi.org/10.30595/pssh.v2i.92
Core Subject : Social,
Environmental Science Law, Crime, Criminology & Criminal Justice Social Sciences
The Proceedings Series on Social Sciences & Humanities aims to publish proceedings from conferences on the scope: 1. Business, Management & Accounting 2. Social Sciences (General)
Arjuna Subject : Ilmu Sosial - Ilmu Sosial (Lain-Lain)
Articles 1,067 Documents
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The Influence of Successful Succession on the Progress of Family Business at PD Ayam Putra Kawalu Amelia Nurisnaeni; Dwi Ramdani; Muhammad Rizqi Mardiansyah; Mira Nurfitriya; Azizah Fauziyah
Proceedings Series on Social Sciences & Humanities Vol. 15 (2024): Proceedings of International Conference on Management, Accounting, Economics, and Bu
Publisher : UM Purwokerto Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30595/pssh.v15i.920

Abstract

A company's progress is the goal of its founding, and the transfer of power can influence one form of sustainability. Successful succession is essential to ensure the progress of the family business. This research examines the influence of successful sequence on the better progress of family business companies. The object of this research is a chicken trading company in the Tasikmalaya area, PD Ayam Putra Kawalu, which has branches. This research uses quantitative and descriptive-verification approaches to collect and analyze data. Quantitative data were obtained from questionnaire surveys and interviews with family business owners, including branches and successors. The sample is a family business with a branch company that has experienced succession. The results from the hypothesis show a positive relationship between successful sequence on the progress of the family business and producing leaders who will contribute to the progress of the family business. The findings of this research will contribute to understanding the challenges and opportunities for successful family business succession that will provide progress for the company.
The Effect of Succession Planning and Product Quality Innovation on Business Performance in Family Businesses Arya Abdillah Natadilaga; Aulia Indah Permatasari Romadhona Putri; Siti Alifah Nur Jamil; Mira Nurfitriya; Azizah Fauziyah
Proceedings Series on Social Sciences & Humanities Vol. 15 (2024): Proceedings of International Conference on Management, Accounting, Economics, and Bu
Publisher : UM Purwokerto Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30595/pssh.v15i.921

Abstract

Family businesses play an important role in the local economy. The role of succession planning and product quality innovation are key factors that can affect family business performance. This study aims to determine the effect of succession planning and product quality innovation on family business performance. This study uses a quantitative method with a survey as a data collection tool. Data were collected through questionnaires distributed to family business owners. The conjecture of this study is that succession planning has a significant and positive influence on family business performance. This result suggests that companies with a mature succession planning strategy tend to have better performance. In addition, innovation in product quality also contributes positively to business efficiency. Family businesses that actively develop innovative products tend to achieve competitive advantage and better growth. Based on these results, it can be concluded that succession planning and product quality innovation play an important role in improving family business performance. Family businesses that invest in careful succession planning and prioritise product quality innovation are likely to continue to succeed and grow. Therefore, business owners need to pay attention to these important aspects to improve their business performance.
A Study of the Role of Initiators in Creating Sustainability of Kampung Gagot Tourism Village Benedicta Evienia P; Andang Wirawan B; Penny Handayani
Proceedings Series on Social Sciences & Humanities Vol. 15 (2024): Proceedings of International Conference on Management, Accounting, Economics, and Bu
Publisher : UM Purwokerto Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30595/pssh.v15i.922

Abstract

Background: To achieve the Sustainable Development Goals (SDGs), every area with social problems needs to carry out activities that can encourage the community or environment to carry out empowerment. Empowerment is an essential strategy in increasing the role of the community or society in increasing their potential to be more independent and work. This research aims to analyze the role of external agents in the development of Kampung Gagot Tourism Village, one of the leading destinations in Banjarnegara Regency. The active participation of the local community influences the current success of Kampung Gagot Tourism Village. However, the research reveals the unexpected role of external agents who act as directors in developing this area. Method: The research method was qualitative, with explanations through descriptive techniques. Data were collected through observation and in-depth interviews with informants selected using purposive sampling. Results: The results highlighted the role of initiators as conceptors, information mouthpieces, and tourism ambassadors in developing tourism in Kampung Gagot Tourism Village. Conclusion: The obstacles encountered need to be addressed wisely, and the recommended approach is to involve the local community, especially the younger generation, to become an independent tourist destination, reducing dependence on the initiator.
The Effect of Advertising and Personal Selling on Buying Decision with Brand Image as an Intervening Variable for Indofood Brand in Solo Raya Dimas Raihan Putra Maulana; Wuryaningsih Dwi Lestari
Proceedings Series on Social Sciences & Humanities Vol. 15 (2024): Proceedings of International Conference on Management, Accounting, Economics, and Bu
Publisher : UM Purwokerto Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30595/pssh.v15i.924

Abstract

This research aimed to determine, through the use of the brand image as an intervening variable for the Indofood brand in Solo Raya, the direct or indirect effects of advertising and personal selling on purchasing decisions. Using purposive sampling combined with non-probability sampling approaches, 100 samples were employed in this investigation. With the use of SMART PLS 3.0 software, the Structural Equation Model Partial Least Square (SEM-PLS) was utilized as the analytical technique in this work. The analysis's findings demonstrate that: Advertising influences consumer behavior in a positive and significant way; personal selling influences consumer behavior in a positive and significant way; advertising influences consumer behavior in a positive and significant way; personal selling influences consumer behavior in a positive and significant way; and brand image influences consumer behavior in a positive and significant way. Additionally, brand image can mediate the relationship between advertising and consumer behavior through positive and significant outcomes. The Indofood brand has effectively employed advertising and personal selling as marketing methods to boost its sales and reputation.
The Effect of Financial Literacy on Consumptive Behavior: Self-Control as a Mediator Eka Marcella; Ahmad Katsir; Muhammad Ali Fikri; Desta Rizky Kusuma
Proceedings Series on Social Sciences & Humanities Vol. 15 (2024): Proceedings of International Conference on Management, Accounting, Economics, and Bu
Publisher : UM Purwokerto Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30595/pssh.v15i.925

Abstract

Background: The situation faced by the younger generation today can affect their consumptive behavior. The level of literacy and self-control are some of the variables that can affect a person's consumptive behavior. How financial literacy can affect a person's consumptive behavior is the aim of this study. Method: To obtain research data, students of the Faculty of Economics and Business from various universities in the Special Region of Yogyakarta were given questionnaires. The data that has been obtained is then processed using the SPSS statistical tool. Results: Research shows that self-control has the ability to mediate the effects of financial literacy on consumptive behavior. Conclusion: Thus, it can be concluded that when one's students have high financial knowledge, they are better able to control their consumptive behavior.
Green Innovation & Green Competitive Advantage in the impact of Green Marketing Orientation on Purchase Intention on the Use of Fabric Shopping Bags in UMS Management Students Eka Vina Damayanti; Jati Waskito
Proceedings Series on Social Sciences & Humanities Vol. 15 (2024): Proceedings of International Conference on Management, Accounting, Economics, and Bu
Publisher : UM Purwokerto Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30595/pssh.v15i.927

Abstract

This study investigates how Green Innovation and Green Competitive Advantage contribute to the impact of Green Marketing Orientation on Purchase Intention on the Use of Fabric Shopping Bags in UMS Management Students. With the phenomenon that we've raised is that it's all about shopping using a totebag. The methods used in this research are quantitative research methods as well as sample selection using purposive sampling approaches. The research was conducted at the 2020 Military Management Students of Muhammadiyah University of Surakarta. The study used a sample of 150 students who had been confirmed and eligible for testing because they had passed the data checking phase. Where data is measured numerically and uses Structural Equation Modeling with Partial Least Square. SmartPLS 3.0 was utilized in this program. The findings of this study indicate that Green Competitive Advantage significantly affects Purchase Intention, Green Innovation significantly does not affect Purchase Intention, Green Marketing Orientation significantly affects Green Competitive Advantage, Green Marketing Orientation significantly affects Green Innovation, Green Marketing Orientation does not affect Purchase Intention, Green Competitive Advantage significantly provides a mediating effect on Green Marketing Orientation and Purchase Intention, Green Innovation significantly does not provide a mediating effect on Green Marketing Orientation and Purchase Intention.
The Effect of E-Service Quality and Website Quality on E-Loyalty with E-Satisfication as an Mediating Variable at the Bluder Cokro Company Eka Wawan Febriyanti; Irmawati Irmawati
Proceedings Series on Social Sciences & Humanities Vol. 15 (2024): Proceedings of International Conference on Management, Accounting, Economics, and Bu
Publisher : UM Purwokerto Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30595/pssh.v15i.930

Abstract

The rise of the Indonesian economy after passing through the Covid-19 pandemic, Madiun city specialty food entrepreneurs have a competitive strategy to achieve customer satisfaction so that customer loyalty is maintained in the long term by improving business quality regularly and periodically.This study aims to analyze the effectiveness of e-service quality and website quality on e-loyalty with e-satisfication as a mediating variable at the Cokro bluder company. The number of respondents in this study were 150 respondents who had experience shopping for bluder Cokro products online. The survey of respondents was conducted online using the google form facility so that the technique used to take samples in this study was purposive sampling technique because it was in accordance with certain considerations based on the objectives of this study. The data that has been obtained from respondents then goes through several test stages using the Smart PLS 3.0 program. Outer model there are several tests carried out such as validity test, reliability test and multicollinearity test while the inner model conducts Godness of Fit (Gof) test and hypothesis testing. The results of the analysis explain that e-service quality has a significant positive effect on e-loyalty, e-service quality has a significant positive effect on e-satisfication, website quality has a significant positive effect on e-loyalty, website quality has a significant positive effect on e-satisfication, e-satisfication also has a significant positive effect on e-loyalty so that e-satisfication successfully mediates the relationship between e-service quality and website quality on e-loyalty.
The Role of Self-Empowerment, Interest, and the Role of Husbands of Women's Motivation and Decision-Making as Entrepreneurs: A Conceptual Framework and Empirical Evaluation Elsa Rahima; Rahmad Solling Hamid; Sofyan Syamsuddin; Muhammad Ikbal
Proceedings Series on Social Sciences & Humanities Vol. 15 (2024): Proceedings of International Conference on Management, Accounting, Economics, and Bu
Publisher : UM Purwokerto Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30595/pssh.v15i.931

Abstract

Background: In the realm of entrepreneurship, women's engagement has gained prominence, necessitating an exploration of the multifaceted factors that underpin their motivation and decision-making processes. This study seeks to develop a comprehensive conceptual framework and conduct empirical assessments to elucidate the contributions of self-empowerment, interests, and the role of husbands in shaping women's entrepreneurial motivation and decision-making dynamics. This study aims to examine the relationship between self-empowerment, interest, the role of husbands, motivation, and decision-making as women entrepreneurs. Method: The empirical analysis was conducted using a sample of 150 women entrepreneurs. This study used an online survey for data collection. After passing reliability and validity tests, the data were analyzed with partial least squares structural equation modeling. Results: The research results indicate that self-empowerment has a significant positive direct influence on motivation. Interest also has a significant direct positive influence on motivation. Furthermore, the role of husbands has no significant effect on motivation. Finally, motivation also has a significant positive influence on decision-making as an entrepreneur. Conclusion: This study has established a robust conceptual framework and conducted empirical evaluations that shed light on the intricate interplay of self-empowerment, interests, and the role of husbands in influencing women's motivation and decision-making as entrepreneurs. These findings provide valuable insights for policymakers, practitioners, and researchers, emphasizing the importance of tailored strategies to support and empower women in the entrepreneurial domain, ultimately fostering their success and contribution to economic growth.
The Influence of Intensity and Work Dicipline on Employee Performance (A Studi At the Berlian Makmur Jaya Consumer Cooperative) Hilmi Fauzan; Neng Rianti; Putri Apriliani; Sevia Fitriani; Desfinta Maharani
Proceedings Series on Social Sciences & Humanities Vol. 15 (2024): Proceedings of International Conference on Management, Accounting, Economics, and Bu
Publisher : UM Purwokerto Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30595/pssh.v15i.932

Abstract

This study aims to determine the effect of incentives and work discipline on performance in the Berlian Makmur Jaya Consumer Cooperative. The population in the study were all employees at the Koperasi Konsumen Berlian Makmur Jaya Cianjur. The samples taken were 42 people. Data collection techniques are interviews, documentation studies and Questionnaires. The data used the Classical Assumption Test method, Multiple Linear Regression, t test (partial test), f test (simultaneous test), and the coefficient of determination with the help of IBM Statisctic SPSS 22 software. Based on the research results, the value of Ftable was obtained with a significance level of 5% or 0 .05 obtained Ftable of 3.232. Fcount is 38.691 with a significance of 0.000 below 0.05, this shows Fcount (38.691) > Ftable (3.232), then if Fcount > Ftable, then H0 is rejected and Ha is accepted. This means that the incentive and work discipline variables simultaneously influence the employee performance variables at the Koperasi Konsumen Berlian Makmur Jaya Cianjur. Meanwhile, the value of the coefficient of determination is 0.665, this means that employee performance can be explained by incentives and work discipline variables of 66.5% while the remaining 33.5% is explained by other variables not examined in this study. The biggest influence on employee performance is the incentive variable. This is because the regression coefficient, incentives (1.171) is greater than work discipline (0.089).
The Impact of Family Conflict on the Development of the Mulya Manggis Family Business Irvan Juliyano; Citra Putri Desmona; Rifan Irawan; Mira Nurfitriya; Azizah Fauziyah
Proceedings Series on Social Sciences & Humanities Vol. 15 (2024): Proceedings of International Conference on Management, Accounting, Economics, and Bu
Publisher : UM Purwokerto Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30595/pssh.v15i.933

Abstract

Family businesses have unique characteristics as they are owned and managed by family members. However, family businesses also have unique challenges, such as family conflicts that have an impact on business development. This study aims to determine the impact of family conflict on the development of the Mulya Manggis family business. The object of this research is the Mulya Manggis family business. The method to be used in this research uses quantitative research methods with a descriptive verification approach in the form of interviews conducted in private and filling out questionnaires. The population used is Mulya Manggis family members and the sample used is family members who are directly involved in the Mulya Manggis family business. The alleged results of this study indicate that the impact of family conflict has significant negative implications for the development of family businesses.

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