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Contact Name
Jonhariono Sihotang
Contact Email
jonhariono25@gmail.com
Phone
+6281322445478
Journal Mail Official
probisnis@joninstitute.org
Editorial Address
Perumahan Romeby Lestari Blok BB, Deliserdang, Sumatera Utara, Indonesia
Location
Kab. deli serdang,
Sumatera utara
INDONESIA
ProBisnis : Jurnal Manajemen
ISSN : 20867654     EISSN : 28087240     DOI : 10.62398
ProBisnis: The Management Journal was previously published in print, then in 2020 it was changed to online. This journal has ISSN: 2086-7654( Print) and ISSN: 2808-7240(Online). The scope of this journal is Economics, Management, Marketing, Strategic Management, Entrepreneurship, Leadership etc.
Articles 891 Documents
Perkembangan Ekonomi Pariwisata di Kawasan Danau Toba Tahun 2022 Manik, Gres Br.; Fitriyah, Disti; saragih, Bryan samwel; surbakti, Dedy; Purba, Mutiara Nur Umairoh
ProBisnis : Jurnal Manajemen Vol. 15 No. 6 (2024): December: Management Science
Publisher : Lembaga Riset, Publikasi dan Konsultasi JONHARIONO

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Abstract

The purpose of this study was to determine the determinants of economic growth in the districts around Lake Toba. The research method used is a qualitative method through interviews, surveys and direct questions and answers. The data used are secondary data and the data period is from 2018 to 2022 in the Lake Toba area. The results of this study are that Government Expenditure, infrastructure, Capital Expenditure Allocation and Tourism have an overall positive impact on Economic Growth in the Lake Toba Area. The number of Tourist Visits and road infrastructure have an impact on the development of Lake Toba as a tourism business that has increased, such as in the Hotel and Restaurant sectors. In developing the tourism potential of Lake Toba, the greatest strengths are natural tourism, artificial tourism, and also cultural tourism. The weaknesses are human resources, facilities and infrastructure that still need to be improved, and limited capital. For this reason, good cooperation is needed between the government and the local community so that the development of the tourism business in the Lake Toba Area can be improved even better so that the economy can develop well.
Pengaruh Literasi Keuangan dan Pendidikan Terhadap Manajemen Keuangan: Abdulah, Muhammad Angga; Rifai, Muhamad; Dasman, Sunita
ProBisnis : Jurnal Manajemen Vol. 15 No. 6 (2024): December: Management Science
Publisher : Lembaga Riset, Publikasi dan Konsultasi JONHARIONO

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Abstract

Penelitian ini dilatar belakangi oleh Literasi keuangan adalah bentuk investasi jangka panjang yg berguna pada mengelola & menjaga syarat keuangan Sobat Sikapi supaya permanen terjaga atau stabil.Literasi keuangan bisa mendukung pertumbungan kekayaan finansial, contohnya menggunakan mempunyai literasi keuangan yg relatif maka bisa memilih produk investasi yg sempurna sinkron kebutuhan & kemampuannya sebagai akibatnya dikemudian hari imbal hasilnya sanggup memperbaiki taraf kesejahteraan. Penelitian ini dilakukan pada Mahasiswa di Universitas Pelita Bangsa . dalam penelitian ini yang menjadi populasi adalah seluruh Mahasiswa S1 Pada Program studi Manajemen dan Akuntansi yang berjumlah 565 Mahasiswa , pengambilan sampel menggunakan metode Sloving dengan hasil sebanyak 85 Responden metode analisis data yang digunakan dalam penelitian ini adalah Uji Validitas, Uji Reabilitas , Analisi Linier Berganda, Koefisien Determinasi, Uji Asumsi Klasik, dan Uji Hipotesis. Hasil penelitian menunjukan bahwa Pengaruh Literasi Keuangan, Pendidikan Berpengaruh terhadap Manajemen Keuangan. Artinya bahwa banyaknya mahasiswa yang mampu mengontrol keuangan secara pribadi.
Factors Determinating Employee Confidence in the Management System Anti-Bribery at PLN UPT Kendari Nelvia, Helda; Hasbullah, Hasbullah; Amiruddin, Amiruddin; Syamsuddin, Syamsuddin
ProBisnis : Jurnal Manajemen Vol. 15 No. 5 (2024): October: Management Science
Publisher : Lembaga Riset, Publikasi dan Konsultasi JONHARIONO

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Abstract

This study aims to evaluate the effectiveness of the ISO 37001:2016 Anti-Bribery Management System (SMAP) at PLN UPT Kendari, especially in increasing employee confidence in the anti-bribery system. The research method used is a quantitative approach with multiple linear regression analysis to test the influence of policy understanding variables, clarity of reporting procedures, and the effectiveness of socialisation on employee confidence. The results showed that understanding policies and clarity of reporting procedures significantly and positively influenced confidence in SMAP. In contrast, the effectiveness of socialisation did not have a significant influence. An R-squared value of 68.2% indicates that this model can explain most of the variability of confidence in anti-bribery systems. The classical assumption test also supports the validity of this regression model. Based on the study results, it is recommended that PLN UPT Kendari increase the intensity of socialisation through a more interactive approach, strengthen continuous training, and simplify bribery reporting procedures. These steps are expected to improve the implementation of SMAP at PLN UPT Kendari and create a work environment with high integrity.
The Influence of Financial Literacy and Income on Investment Decisions Mediated by Financial Behavior in Msmes in Buleleng Ni Luh Eka Ayu Permoni; Anak Agung Ayu Restitiati; Mertyani Sari Dewi
ProBisnis : Jurnal Manajemen Vol. 15 No. 6 (2024): December: Management Science
Publisher : Lembaga Riset, Publikasi dan Konsultasi JONHARIONO

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Abstract

This study reveals that financial literacy and income positively and significantly influence investment decisions and financial behavior among MSME owners in Buleleng. Better financial literacy enhances both financial behavior and investment decisions, while higher income improves financial behavior and leads to increased investment decisions. Additionally, financial behavior serves as a mediating factor, amplifying the positive effects of financial literacy and income on investment decisions. This indicates that a combination of strong financial literacy, higher income, and good financial behavior contributes significantly to better investment decision-making among business owners.
Pengaruh Biaya Transportasi Terhadap Harga Barang di Kota Timika Kramandondo, Margaretha
ProBisnis : Jurnal Manajemen Vol. 15 No. 6 (2024): December: Management Science
Publisher : Lembaga Riset, Publikasi dan Konsultasi JONHARIONO

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Abstract

The city of Timika, located in Papua, Indonesia, has high transportation costs due to limited access and inadequate infrastructure. This has an impact on the prices of goods and services in the city, which are generally higher compared to other areas in Indonesia. This research aims to analyze the influence of transportation costs on the prices of goods and services in Timika City. This research aims to analyze the influence of transportation costs on the prices of goods and services in Timika City over the last 4 years (2020-2023). This research uses quantitative methods with descriptive and analytical approaches. Data was collected through observation techniques, interviews and literature studies. Data analysis was carried out using descriptive and inferential statistical techniques. The research results show that there is a positive and significant relationship between transportation costs and the prices of goods and services in Timika City. This means that the higher the transportation costs, the higher the prices of goods and services in Timika City. This research also found several factors that influence transportation costs in Timika City, including long distances and difficult terrain, inadequate transportation infrastructure, high fuel costs, and high port and airport costs. Based on the research results, it was concluded that transportation costs have a significant influence on the prices of goods and services in Timika City. The government needs to make various efforts to reduce transportation costs and prices of goods and services in Timika City, such as building adequate transportation infrastructure, increasing the operational efficiency of ports and airports, providing subsidies to entrepreneurs, and increasing the production of goods and services in Timika City.
Analisis Strategi Peningkatan Daya Saing Perternakan Ayam Petelur Wawan Jaya Lampung Selatan Daud, Syahril; Apriyadi, Yogi; Sofyan, Abu; Syah, M. Rizky Ferdian
ProBisnis : Jurnal Manajemen Vol. 15 No. 6 (2024): December: Management Science
Publisher : Lembaga Riset, Publikasi dan Konsultasi JONHARIONO

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Abstract

Di tengah persaingan bisnis yang sangat ketat, perusahaan harus mampu menerapkan strategi perusahaan yang tepat dan sesuai agar dapat mempertahankan atau bahkan membuat perusahaan semakin berkembang. Perusahaan dapat memenangkan persaingan apabila perusahaan lebih cermat dalam membaca dan mengantisipasi kondisi pasar sehingga dapat menciptakan layanan yang berkualitas. Penelitian ini menganalisis Peternakan Ayam Petelur Wawan Jaya Lampung Selatan dengan metode analisis SWOT yang bertujuan untuk mengetahui kekuatan, kelemahan, peluang, dan ancaman yang dimiliki oleh perusahaan. Penelitian ini menggunakan metode pengumpulan data berupa observasi, wawancara, dan metode analisis yang digunakan adalah deskriptif kualitatif. Hasil penelitian menunjukkan bahwa Peternakan Ayam Petelur Wawan Jaya Lampung Selatan mampu bersaing dengan para kompetitornya. Hal ini dikarenakan Peternakan Ayam Petelur Wawan Jaya Lampung Selatan memiliki kekuatan yang sangat baik dan dapat menganalisis peluang yang ada yang berarti bahwa Peternakan Ayam Petelur Wawan Jaya Lampung Selatan berada pada posisi yang sangat menguntungkan, sehingga sampai saat ini Peternakan Ayam Petelur Wawan Jaya Lampung Selatan mampu bersaing dengan para kompetitor atau perternak ayam petelur lainnya.
Marketing Strategy of Abian Tubuh Tofu Ilhamudin, M.
ProBisnis : Jurnal Manajemen Vol. 15 No. 6 (2024): December: Management Science
Publisher : Lembaga Riset, Publikasi dan Konsultasi JONHARIONO

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The purpose of this study is to analyze the marketing strategy of Abian Tubuh tofu products in Mataram City. The type of research used is qualitative with a descriptive approach. Data analysis was carried out through three stages, namely the first stage as the data input stage on the IFE and EFE matrices, the second stage as the matching stage using the SWOT matrix, and the third stage was the formulation of a marketing strategy for Mataram City tofu products. The results of the study show that this industry actually has a strong foundation to develop in the future. The capacity and competence of the industry have been built over a long period of time as a legacy from the previous generation. can be a source of competitive advantage for the industry in the future. The highly dynamic environment has reduced sales, production activities and the supply of raw materials can be disrupted. The formulation of marketing strategies is made so that the industry can get out of an unfavorable situation, namely the industry must build core competencies, use social media in marketing, use market place, continue to build positive perceptions and attitudes about product quality, increase the creativity of craftsmen, and provide training to entrepreneurs and traders about online marketing.
Fenomena Thrifting Fashion di Era Milenial (Studi Kasus Mahasiswa Sekolah Tinggi Ilmu Ekonomi Jambatan Bulan Timika) Sintiani, Sintiani; Fandi, Eka Wahyu; Dian, Elsa
ProBisnis : Jurnal Manajemen Vol. 15 No. 6 (2024): December: Management Science
Publisher : Lembaga Riset, Publikasi dan Konsultasi JONHARIONO

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Abstract

This study aims to analyze the influence of Price, Quality, Environment, and Motivation variables on the interest of STIE Jambatan Bulan students in participating in thrifting fashion practices. The method used is a quantitative approach with multiple linear regression analysis. Data were collected by distributing questionnaires to 50 respondents who were students involved in thrifting practices. The results showed that the Price and Motivation variables had a significant influence on student interest, where more affordable prices and high levels of motivation contributed positively to their decision to choose thrifting. On the other hand, the Quality and Environment variables did not show a significant influence on student interest. These findings provide important insights for thrifting business actors to focus more on competitive pricing strategies and motivational promotions to increase consumer interest. This study also contributes to the understanding of the factors that influence the interest of the younger generation in thrifting fashion practices.
The Effect of Electronic Marketing (E-Marketing), Electronic Word of Mouth (E-Wom), Electronic Trust (E-Trust) on Electronic Satisfaction (E-Satisfaction) at Shopee Express in Ambon City Asyura, Annisa Salsabillah Nur; Sitanipessy, Reiner .H; Tehuayo, Erlinda
ProBisnis : Jurnal Manajemen Vol. 15 No. 6 (2024): December: Management Science
Publisher : Lembaga Riset, Publikasi dan Konsultasi JONHARIONO

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Abstract

his study aims to determine the effect of Electronic Marketing (E- Marketing), Electronic Word of Mouth (E-Wom), and Electronic Trust (E- Trust) on Electronic Satisfaction (E-Satisfaction) at Shopee Express in Ambon City. This type of research is quantitative research. The population in this study were customers who had used Shopee Express services and the sample size was 154 respondents. By using a questionnaire as a sample collection tool. The sampling method used is non probability sampling with purposive sampling technique. The data analysis method used is Partial Least Square (PLS) and the data is processed using the help of SmartPLS software version 3.2.9. The results showed that E-Marketing has a positive effect on E- Satisfaction, E-Wom has a positive effect on E-Satisaction, E-Trust has a positive effect on E-Satisfaction.
Analysis of Employee Placement on Employee Performance at the Regional Secretariat of the City of Pematangsiantar in 2024 Nainggolan, Anju Bherna D.; Panjaitan, Hadi; Pardede, Nanda Rianty; Septianty , Diny Afrya; Sagala , Sara Mariani; Cahyani, Dewi Sri
ProBisnis : Jurnal Manajemen Vol. 15 No. 6 (2024): December: Management Science
Publisher : Lembaga Riset, Publikasi dan Konsultasi JONHARIONO

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Abstract

This study aims to analyze the relationship between employee placement and employee performance at the Regional Secretariat of Pematangsiantar City. This research uses a descriptive qualitative approach, with data collection conducted through documents and questionnaires distributed to employees. The results showed that employee placement has a significant relationship to their performance. Factors such as level of education, knowledge, skills and work experience play an important role in improving the quality of work, quantity of work and timeliness of employees in fulfilling their duties and responsibilities. However, the placement of employees at the Regional Secretariat of Pematangsiantar City is not fully optimal, because there are still employees who are placed not in accordance with their educational background or age that does not support the position. This study provides recommendations so that the employee placement process pays more attention to the right ones in order to increase the effectiveness of organizational performance.