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Global Research on Tourism Development and Advancement (GARUDA)

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Published by Universitas Prasetiya Mulya

ISSN : - EISSN : 27210375 DOI : https://doi.org/10.21632/garuda

Core Subject : Economy, Humanities, Science, Social,

Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

This journal examines the phenomenon of unique interrelation between tourism activities, community development, and environmental sustainability, with the aim to find an alternative solution for sustainable tourism development, including: - Cultural and Heritage Tourism - Sustainable Tourism - Tourism & Technology (E-tourism) - Tourism Marketing Strategy - Tourism & Hospitality - MICE Tourism - Tourism Destination Plan & Development - Ecotourism - Creative Tourism - Gastronomy Tourism & Culinary - The new work – Leisure trade of - Growth potential of tourism - Energy need for a progressive tourism ministry - Greenhouse emission of the tourism ministry - Wealth inequality in a progressively growing tourism economy - Competitiveness of destinations, products and Tourism business - Diversification of tourism products - Incentive system of business and investment in tourism - Information, promotion, and communication in tourism - Tourism supporting infrastructure - Security and convenience in tourism - Tourism policy - Unique tourism community life (living culture) - Local knowledge, traditions, and cultural diversity - Diversity and attractions in ecotourism - Diversity of natural attractions in ecotourism - Pluralistic diversity of ecotourism society - Diversity of ecotourism activities - The hospitality of the local resident - The quality of tourism services - Quality of HR in tourism (Standard, accreditation, and competence certification) - The market share of tourism and integrated marketing system - Package of tourism attraction - Development of tourism regions - Community-based Eco-Tourism

Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Tourism, Leisure and Hospitality Management

Articles 68 Documents

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The Effect of The Culinary Night Festival on The Development of Local Tourism Potential in Kiaracondong Sayangbatti, Dilla Pratiyudha; Djohan, Muhammad Iqbal; Permatasari, Mustika
Stupa Vol 2 No 2 (2020): Global Research on Tourism Development and Advancement (GARUDA)
Publisher : Prasetiya Mulya Publishing

Culinary is a brand and promotion for a country. Every country has a particular characteristic which makes it different from other countries. There are several creativity and hand-made concoctions from various countries that are familiar in our society, such as dishes and wine from France, Sushi from Japan, Pizza from Italy, Kebab from Turkey, Ice Cream from America, Cane Bread from India, and various culinary from other countries that come together with the symbol of the country of origin. Not only the food, but also the culinary culture has entered and exchanged the realm of our traditional cultural traditions, such as French-style banquets or French dishes. France offers a lot of uniqueness to the world community.Likewise in Indonesia, every province or city has special food and snacks. This sudy aims to know the influence of the Culinary Night Festival on the Development of Local Tourism Potential based Traditional Snacks in Kiaracondong District. The research shows that the traditional cakes have a distinctive taste in Kiaracondong. It is made from natural ingredients that are still feasible and can be explored more to be used as one of the preservation of culture that attracts tourists.

Tourist’s Attitudes and Perceptions Through The Interest of Traditional Food: Case Study of Kerak Telor Jakarta Rini, Nuryadina Augus; Karlina, Karlina
Stupa Vol 2 No 1 (2020): Global Research on Tourism Development and Advancement (GARUDA)
Publisher : Prasetiya Mulya Publishing

Indonesia is an archipelago with natural wealth and cultural diversity. The tourism sector has become a principal source of income tourism in Jakarta. The tourists who come to Jakarta is expected to not only interested in natural beauty, the unique nature, but also interested in its culinary. Specialty culinary in Jakarta is Kerak Telur (Crust Eggs). The purpose of this research is to find the attitudes and perceptions of tourists in selecting Kerak Telur. These factors can be seen in terms of products, the price, promotion, place, services, process, and suggestions physical. The research was conducted in DKI Jakarta during one year by using quantitative and qualitative methods. The use of quantitative method was the quantitative instruments and a qualitative method was used to describe and explain why tourists select Kerak Telur (Crust Eggs) in Jakarta detail. From this research result, it was known that some factors influencing the tourist in interest in buying Kerak Telur (Crust Egg) partially were the location, the process, and people, but simultaneously the products, the price, the promotion, the location, the process, physical means, and people have a great influence to buy Kerak Telur (Crust Eggs).

Pengaruh Harga dan Suasana Café terhadap Keputusan Pembelian Baskoro, Dimas Aryo; Mahmudah, Farah
Stupa Vol 3 No 2 (2021): Global Research on Tourism Development and Advancement (GARUDA)
Publisher : Prasetiya Mulya Publishing

Pengaruh harga dan suasana café disinyalir menjadi penentu terhadap keputusan atas pembelian suatu produk. Penelitian ini berguna menganalisis mengenai faktor harga dan suasana cafe terhadap keputusan pembelian konsumen. Dengan penelitian ini maka akan membuktikan apakah pernyataan tersebut dapat diterima atau tidak. Penelitian ini bertujuan untuk mengetahui pengaruh Harga dan Suasana Cafe Terhadap Keputusan Pembelian. Metode penelitian yang digunakan adalah deskriptif dan kuantitatif. Teknik pengumpulan data yang digunakan yaitu dengan membagikan kuesioner kepada 30 responden yang pernah berkunjung ke Klasik Coffee and Breakfast Bogor. Metode pengambilan sampel menggunakan teknik accidental sampling. Hasil penelitian menunjukan bahwa harga dan suasana café mempengaruhi keputusan pembelian sebesar (114.129 > 3,05) dan signifikansi < 0,05 (0.000 <0.05).

Culture, Technology, and Tourism (CTT) Theory: An Ontological Perspective Ardianto, Eka
Stupa Vol 1 No 1 (2019): Global Research on Tourism Development and Advancement (GARUDA)
Publisher : Prasetiya Mulya Publishing

Author argues that Culture, Technology, and Tourism (CTT) is an integrated multidisciplinary. Therefore, author explores dimensionality of CTT Theory from various perspective. The results are: 1) local wisdom is the essence of the authenticity of cultural heritage; 2) local community as the actor should has the role to protect environment in order to ensure sustainability of tourism; 3) multistakeholder network should be managed as a pattern of complexity that characteristic of an integrated multidisciplinary; 4) creative economy and sociopreneurship as the enabler and driver of tourism entrepreneurship to ensure sustainability of tourism; 5) smart tourism that leverage the technology should be constructed through destination management in order to ensure sustainability of tourism and the authenticity of tourism; and 6) body-mind and hedonic-eudaimonic should be integrated to manage tourist’s well-being. Refer to general system theory, author explains a CTT theory through relationship between those six results of dimensionality through input, process, output, and outcome relation.

Perancangan Mekanisme Partisipasi Komunitas dalam Program Kerja POKDARWIS di Kampung Bekelir Rizkaa, Witha Shofani; Bonetha, Sylvia; Hartono, Yudo; Zulandari, Peni
Stupa Vol 3 No 2 (2021): Global Research on Tourism Development and Advancement (GARUDA)
Publisher : Prasetiya Mulya Publishing

This research was conducted from April to August 2019, focusing on Kelompok Sadar Wisata (POKDARWIS) in Kampung Bekelir, Tangerang. POKDARWIS is a form of organization which aims for the enhancement of local community’s role and authority as the subject of tourism development in a certain area. Increases in the community’s well-being, especially in the economic well-being, becomes the expected outcomes of every project made by POKDARWIS. Based on the research that was conducted using Soft System Methodology, researchers found that POKDARWIS in Kampung Bekelir had difficulties in creating its own project. Therefore, to make sure that POKDARWIS’ projects are suitable with the needs and the wants of the local comunity, they need to actively participate in the decision making process of POKDARWIS’ project. In order to achieve an active community participation, the local community needs to be included from the planning, implementation, to the evaluation of a project.

Eksplorasi Liminalitas Event Online Komunitas di Komunitas Indo Harry Potter Dalila, Devara Mirrah; Refanda, Andita; Ardianto, Eka; Hartono, Yudo
Stupa Vol 2 No 2 (2020): Global Research on Tourism Development and Advancement (GARUDA)
Publisher : Prasetiya Mulya Publishing

Di masa pandemi COVID-19, pelaksanaan event online memuncak, baik yang diselenggarakan oleh berbagai event organizer, akademisi, hingga komunitas. Floo Network, diselenggarakan Komunitas Indo Harry Potter (IHP) secara online dengan salah satu tujuannya sebagai pengganti ajang pertemuan bagi anggota komunitas karena kegiatan fisik sementara harus dihindari. Event online komunitas yang melakukan ritual didalamnya dapat berpotensi menciptakan liminalitas. Liminalitas adalah proses dari pre liminal, liminal, dan post liminal. Liminalitas menjadi penting untuk diteliti karena dalam proses ritual terdapat unsur liminalitas yang dapat menghasilkan energi emosional secara kolektif dan solidaritas kelompok. Penelitian ini memiliki fokus untuk mengeksplor liminalitas yang terjadi pada event online komunitas. Metodologi naratif digunakan dalam penelitian ini. Data yang dikumpulkan melalui observasi online dan online in-depth interview akan dianalisis menggunakan analisis Freytag. Penelitian ini menemukan bahwa di Floo Network liminalitas yang berbeda-beda pada setiap anggota Komunitas IHP yang terlibat.

Exploring the Behavioural Intention in Culinary Tourism: A Study on Bandung Tourist Destination Kusumawardani, Kunthi A.; Putri, Fadhilah R.
Stupa Vol 2 No 1 (2020): Global Research on Tourism Development and Advancement (GARUDA)
Publisher : Prasetiya Mulya Publishing

This study portrayed the integration of behavioural theory and brand equity theory in the culinary tourism industry. This research aimed to find out the influence of a brand image, brand value, loyalty, and perceived quality towards motivation and behavioural intention in one of the most heavily promoted gastronomy destinations in Indonesia, the city of Bandung. This study used quantitative methods with a questionnaire as the research instrument and 282 Indonesian tourists as a sample. To test the measurement model and the theoretical framework, this research applied the Structural Equation Modelling (SEM). The result indicated that brand image, loyalty, and perceived quality positively influenced tourist motivation and behavioural intention. Nevertheless, the brand value was not found to have any significant influence in motivating tourists to come to Bandung for culinary tourism.

Analysis of Tourism Marketing Communication Activities of Srambang Park Ngawi in Increasing Public Awareness Dianawati, Ervina; Nugrahani, Rah Utami
Stupa Vol 2 No 1 (2020): Global Research on Tourism Development and Advancement (GARUDA)
Publisher : Prasetiya Mulya Publishing

The increasing number of tourist visit is the effect of the increasing ofpublic awareness about the existence of a tourist destination. The increase of awareness is one of the results of marketing communication activities conducted in tourism destination. This study discusses varieties of marketing communication activities conducted in Srambang Park. The aim of this study was to identify tourism marketing communication activities conducted by Srambang Parkof Ngawi City in increasing public awareness. Method used in this research was qualitative descriptive by conducting in-depth interview to five related informants to explain about marketing communication activities, observation and documentation conducted by Srambang Park Ngawi. Marketing communication activities in this study were analyzed using theory of marketing communication by Morissan. According to the results, it can be concluded that Srambang Park Ngawi utilized several marketing communication mix to increase public awareness, among others are advertising in radio, printed media, and social media; marketing promotion through coupons and discounts; public relation and publication through events, and public relations from related agencies; personal sales through presentations from related agencies; direct selling through catalogues from related agencies; and interactive marketing through websites of related agencies.

Analysis of Information Search Behaviour Based on The Age of Indonesian Outbound Traveler Batari Toja, Tenri Muthia; K. Kausar, Devi Roza; Puspita, Nungky; Yuan, Yulan
Stupa Vol 3 No 2 (2021): Global Research on Tourism Development and Advancement (GARUDA)
Publisher : Prasetiya Mulya Publishing

This study aims to determine trends in choosing information channels and conducting overseas travel activities with a focus on "Analysis of Information Search Behaviour based on the age of Indonesian Overseas Tourist”. The factors tested in this study are information source search behavior that influences the choice and ease of access chosen as Univariate Variables with classification based on the age of Indonesian tourists planning to go abroad. The research design used is a quantitative approach. The population in this study is the Indonesian population who will plan an overseas trip represented by 200 samples. The technique is nonprobability sampling with non-probability sampling methods, through purposive sampling. The analytical method used is the analysis of the use of Pie chart and the F test (anova analysis). The results showed that there were no differences in the average information source search behavior that influenced the choice and ease of access chosen based on the age characteristics of Indonesian overseas tourist. Personal sources are chosen as sources of information that influence choices because interpersonal communication is the most effective type of communication to change attitudes and opinions. The travel agency was chosen for the ease of access because it provides tangible services to tourists.

Smart Tourism Studies from an Axiological Perspective Purwaningsih, Mardiana; Ekosiwi, Embun Kenyowati
Stupa Vol 1 No 1 (2019): Global Research on Tourism Development and Advancement (GARUDA)
Publisher : Prasetiya Mulya Publishing

The concept of Smart Tourism was built to take advantage of the development of IT in the tourism industry and provide added value for environmental sustainability. IT is proven to encourage tourism publication easily, but allows excessive exploitation of the environment, as well as causing other ethical and aesthetic problems. Symptoms of ethical deterioration and aesthetic changes due to digital engineering encourage a study to be carried out, with the aim of exploring the potential deviations of IT from the original development goals. The research method used is systematic content analysis of interdisciplinary literature with insight into axiology and philosophical issues in tourism and smart tourism applications such as social media, data science, and IoT. Social media users often only focus on self-presentation and not think to be environmentally responsible. As a result, there was a lot of damage to tourism objects which eventually became viral in cyberspace. The disclosure of personal data on social media that is actually done consciously by the owner also poses a threat to privacy and illegal actions in using information. So, word "smart" still represents the dominance of IT use and is not yet attached to non-technological aspects such as behavior, awareness, and care.

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Heronimus Maryono

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heronimus.maryono@pmbs.ac.id

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+6221-7511126

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penerbitan@pmbs.ac.id

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Prasetiya Mulya Publishing Universitas Prasetiya Mulya, Kampus BSD Gedung PMBS, Lt. 11, Edu Town Kavling Edu I No. 1, Serpong Jalan BSD Raya Utama, Pagedangan, Tangerang Banten 15339 - Indonesia

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Dki jakarta

INDONESIA

Abstract

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Abstract

Abstract

Abstract

Abstract

Abstract

Home Page

OAI Link

Editorial Team

Contact

Reviewer

Google Scholar

Contact Name Heronimus Maryono

Contact Email heronimus.maryono@pmbs.ac.id

Phone +6221-7511126

Journal Mail Official penerbitan@pmbs.ac.id

Editorial Address Prasetiya Mulya Publishing Universitas Prasetiya Mulya, Kampus BSD Gedung PMBS, Lt. 11, Edu Town Kavling Edu I No. 1, Serpong Jalan BSD Raya Utama, Pagedangan, Tangerang Banten 15339 - Indonesia

Location Kota adm. jakarta selatan, Dki jakarta INDONESIA

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Contact Name
Heronimus Maryono

Contact Email
heronimus.maryono@pmbs.ac.id

Phone
+6221-7511126

Journal Mail Official
penerbitan@pmbs.ac.id

Editorial Address
Prasetiya Mulya Publishing Universitas Prasetiya Mulya, Kampus BSD Gedung PMBS, Lt. 11, Edu Town Kavling Edu I No. 1, Serpong Jalan BSD Raya Utama, Pagedangan, Tangerang Banten 15339 - Indonesia

Location
Kota adm. jakarta selatan,

Dki jakarta

INDONESIA