Formosa Journal of Multidisciplinary Research (FJMR)
Formosa Journal of Multidisciplinary Research (FJMR) is a multidisciplinary journal published by Formosa Publisher. Formosa Journal of Multidisciplinary Research (FJMR) is published every month (monthly). Formosa Journal of Multidisciplinary Research (FJMR) is a peer reviewed, open access, and scientific journal that publishes research papers, review papers, case reports, case studies, book reviews, theses, dissertations, etc. Focus and Scope: This journal is dedicated to exploring and disseminating the results of various creative and innovative thoughts based on scientific research and thought processes. This journal focuses on: Humanities: Arts, History, Languages, Literature, Music, Philosophy, Religion, Theatre, etc. Social Sciences: Geography, Sociology, Education, Political Science, Law, Policy, Social Studies, Arts, History, Philosophy, Anthropology Management: Trade, Economics, Finance, Accounting, Corporate Governance, Human Resource Management, Marketing Management, Quality Management Training and Development Engineering: Information Technology, Computer Applications, Civil Engineering, Mechanical Engineering, Chemical Engineering, Electrical Engineering, Physics Medical Sciences: Medicine, Health, Nursing, Clinical Research, Pharmacy, Pharmacy, Pharmacognosy, Pharmacology, Phytochemistry Biology: Botany, Bioscience, Microbiology, Biotechnology, Clinical Biology, Molecular Biology, Biochemistry, Agriculture, Chemistry, Environment and Ecology, Food Science, Nutrition, Plant Science, Entomology, Zoology, Fisheries Physical Education: Sports, Yoga, Physiotherapy, Physiology, Exercise, Health
Articles
887 Documents
<![CDATA[Digital Marketing Strategy and its Impact on Image and Traveler Decision: A Bibliometric Study ]]>
<![CDATA[St Zurriyatun Solihah]]>;
<![CDATA[Tony Wijaya]]>;
<![CDATA[Agung Utama]]>
<![CDATA[ Formosa Journal of Multidisciplinary Research Vol. 5 No. 4 (2026): April 2026 ]]>
Publisher : <![CDATA[PT FORMOSA CENDEKIA GLOBAL ]]>
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DOI: 10.55927/fjmr.v5i4.61
<![CDATA[This study aims to map the development of the literature on digital marketing strategies in the tourism sector, with a focus on their impact on destination image and tourist decisions. Using a data-driven bibliometric approach based on Scopus data from 2009 to 2025, a total of 288 articles were analyzed to identify publication trends, dominant keywords, leading authors and institutions, as well as remaining research gaps. The analysis results show a significant increase in the number of publications post-2018, particularly following the COVID-19 pandemic, which accelerated digital transformation in the tourism sector. Data visualization via VOSviewer identified 14 main clusters, with five dominant themes covering digital strategies, e-WOM, consumer behavior, Generation Z engagement, and destination sustainability. The most productive journal is Sustainability, with significant contributions from authors and institutions in Indonesia, India, and Portugal. This study also identified important gaps, including a lack of research on consumer engagement, the use of advanced quantitative methods such as PLS-SEM, and the limited representation of developing country contexts in the existing literature. These findings make a significant contribution to mapping the literature and guiding strategic directions for future research, particularly research focused on the utilization of advanced technologies, content personalization, and a deep understanding of digital traveler behavior.]]>
<![CDATA[The Impact of Macroeconomic and Digital Economy Factors on the GDP of the ASEAN-5 ]]>
<![CDATA[Novlyzanta Chantika Prameswary]]>;
<![CDATA[Ladi Wajuba Perdini Fisabilillah]]>
<![CDATA[ Formosa Journal of Multidisciplinary Research Vol. 5 No. 4 (2026): April 2026 ]]>
Publisher : <![CDATA[PT FORMOSA CENDEKIA GLOBAL ]]>
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DOI: 10.55927/fjmr.v5i4.60
<![CDATA[The integration of the digital economy and macroeconomic factors is increasingly influencing economic growth in the ASEAN-5 region, particularly in Indonesia, Malaysia, Singapore, the Philippines, and Thailand. This phenomenon is worth studying given the region’s dependence on foreign investment, exchange rate stability, and internet adoption. This study aims to analyze the effects of FDI, exchange rates, inflation, and the number of internet users on GDP for the period 2014–2024. A quantitative approach using panel data regression with the Common Effect Model (CEM) was employed, utilizing Stata 14. The results indicate that FDI, exchange rates, and internet users have a positive and significant impact on GDP, while inflation has a negative but insignificant impact. These findings suggest that foreign investment, exchange rate stability, and digital economy adoption play a crucial role in driving regional economic growth, whereas inflationary pressures still need to be controlled.]]>
<![CDATA[Identification Factors Affecting Corporate Sustainability in the Primary Consumer Goods Sector on the Indonesia Stock Exchange, 2020-2024 ]]>
<![CDATA[Dodi Areadi]]>;
<![CDATA[Mukhzarudfa Mukhzarudfa]]>;
<![CDATA[Ratih Kusumastuti]]>;
<![CDATA[Wiwik Tiswiyanti]]>
<![CDATA[ Formosa Journal of Multidisciplinary Research Vol. 5 No. 4 (2026): April 2026 ]]>
Publisher : <![CDATA[PT FORMOSA CENDEKIA GLOBAL ]]>
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DOI: 10.55927/fjmr.v5i4.59
<![CDATA[This study examined and mapped the determinants of corporate sustainability practices among companies in the primary consumer goods sector listed on the Indonesia Stock Exchange (IDX) over 2020–2024. Employing descriptive qualitative content analysis on 105 documents from 21 purposively selected companies, the study identified five sustainability pillars: innovation capacity, corporate governance, environmental management, corporate social responsibility, and human capital investment. Empirical findings reveal that corporate sustainability is shaped by the synergy of all five pillars, with notable implementation variation across sub-sectors, indicating the sustainability agenda has evolved into a strategic business pillar transcending mere regulatory compliance.]]>
<![CDATA[The Influence Cashless Society, Mental Accounting, and Financial Literacy on Generation Z’s “Latte Factor” Behavior at Coffee Shops in Surabaya ]]>
<![CDATA[Nazzanin Kamila Insani]]>;
<![CDATA[Insyirah Putikadea]]>
<![CDATA[ Formosa Journal of Multidisciplinary Research Vol. 5 No. 4 (2026): April 2026 ]]>
Publisher : <![CDATA[PT FORMOSA CENDEKIA GLOBAL ]]>
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DOI: 10.55927/fjmr.v5i4.58
<![CDATA[This study analyzes the influence of a cashless society, mental accounting, and financial literacy on latte factor behavior. The subjects of this study are Generation Z coffee shop patrons in Surabaya. This study employed a purposive sampling method for data collection, resulting in 100 Generation Z respondents who are coffee shop patrons in Surabaya. The questionnaire was distributed online. This study used SPSS version 30 data analysis techniques to generate the research output. The results of this study indicate that a cashless society and financial literacy have a significant effect, whereas mental accounting does not have a significant effect on “latte factor” behavior. This study aims to raise awareness of the importance of financial management knowledge to make more rational decisions, particularly among Generation Z coffee shop patrons in Surabaya.]]>
<![CDATA[Exploring the Effect of Self-Efficacy on Burnout and Job Commitment of Elementary Teachers: A Basis for Wellness Program ]]>
<![CDATA[Jenny Rose P Dalmacion]]>;
<![CDATA[Edward Jimenez]]>
<![CDATA[ Formosa Journal of Multidisciplinary Research Vol. 5 No. 4 (2026): April 2026 ]]>
Publisher : <![CDATA[PT FORMOSA CENDEKIA GLOBAL ]]>
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DOI: 10.55927/fjmr.v5i4.56
<![CDATA[This study aimed to determine the significant effect of teachers' self-efficacy on their burnout and job commitment. The key findings are as follows: among highly proficient teacher-respondents, the degree of self-efficacy was rated as "Quite a Bit" across four indicators: decision-making, school resources, instructional self-efficacy, and enlisting parental involvement while proficient teacher-respondents, ratings varied across the six indicators. Efficacy to influence, instructional self-efficacy, and efficacy to enlist community involvement were rated "Quite a Bit," while disciplinary self-efficacy, efficacy to enlist parental involvement, and efficacy to create a positive school climate were rated "Very Much." For level of burnout, highly proficient teachers were rated "High" in terms of career satisfaction. However, both groups generally reported a "Low" level of burnout concerning perceived administrative support and coping with job-related stress. Regarding attitudes toward learners, most teachers reported a "Moderately High" level of burnout. A significant difference in job commitment was found between highly proficient and proficient elementary teachers. However, no significant differences were observed between the two groups in terms of self-efficacy and burnout. Furthermore, job commitment was significantly affected by teachers' self-efficacy, whereas burnout was not. Based on these findings, a development wellness program is proposed for adoption by schools to support teacher well-being and professional growth.]]>
<![CDATA[Determining the Stock Price of Bank KBMI 3 in Indonesia: A Financial Ratio Analysis Using a Panel Data Approach for the Period 2017–2024 ]]>
<![CDATA[Putra Arfiansyah]]>;
<![CDATA[Ladi Wajuba Perdini Fisabilillah]]>
<![CDATA[ Formosa Journal of Multidisciplinary Research Vol. 5 No. 4 (2026): April 2026 ]]>
Publisher : <![CDATA[PT FORMOSA CENDEKIA GLOBAL ]]>
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DOI: 10.55927/fjmr.v5i4.50
<![CDATA[This study aims to analyze the influence of financial ratios on the stock price of KBMI 3 banks in Indonesia for the period 2017–2024. The variables used include: Return on Equity (ROE), Capital Adequacy Ratio (CAR), Price to Book Value (PBV), and Non-Performing Loan (NPL), with a Covid-19 dummy control variable. The study used a quantitative approach with quarterly panel data on nine banks listed on the Indonesia Stock Exchange, and was analyzed using a fixed effects model with robust standard errors. The results show that CAR and PBV significantly influence stock prices, while ROE and NPL are insignificant. Simultaneously, all variables have a significant effect. These findings suggest that investors respond more to capital strength and valuation than to profitability and credit risk.]]>
<![CDATA[The Impact of Digital Marketing Strategy on Company Performance with Sustainability Strategy as a Moderating Variable at PT PLN (PERSERO) UID North Sumatra ]]>
<![CDATA[Dini Conita]]>;
<![CDATA[Vidyarini Dwita]]>
<![CDATA[ Formosa Journal of Multidisciplinary Research Vol. 5 No. 4 (2026): April 2026 ]]>
Publisher : <![CDATA[PT FORMOSA CENDEKIA GLOBAL ]]>
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DOI: 10.55927/fjmr.v5i4.55
<![CDATA[This study examines the impact of digital marketing strategy on company performance with sustainability strategy as a moderating variable in the context of PT PLN (Persero) UID North Sumatra. Digital marketing strategy is conceptualized into managerial digital capability and operational digital capability. Data were collected from 113 respondents across 67 customer service units and analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM) and Multi-Group Analysis (MGA). The results indicate that both managerial and operational digital capabilities significantly improve company performance. Sustainability strategy strengthens the effect of managerial capability but weakens the effect of operational capability. MGA results reveal that managerial capability is more influential in low-digital readiness units, whereas operational capability is stronger in high-digital readiness units.]]>
<![CDATA[Editorial Management Fimela.com in Maintaining the Credibility of Lifestyle Journalistic Products in the Digital Era ]]>
<![CDATA[Bambang Setyo Utomo]]>;
<![CDATA[Dreyandra Puteri Valzabilbina]]>;
<![CDATA[Diah Rukmini]]>;
<![CDATA[Elfa Nuzila Halwa]]>
<![CDATA[ Formosa Journal of Multidisciplinary Research Vol. 5 No. 4 (2026): April 2026 ]]>
Publisher : <![CDATA[PT FORMOSA CENDEKIA GLOBAL ]]>
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DOI: 10.55927/fjmr.v5i4.54
<![CDATA[This study aims to analyze the implementation of editorial management at Fimela.com in maintaining journalistic credibility. The research uses a qualitative method with a descriptive approach and the POAC (planning, organizing, actuating, and controlling) management theory framework from George R. Terry. Data was collected through in-depth interviews with editorial staff, non-participant observation, and documentation analysis over a period of three months. The results show that Fimela.com implements flexible editorial management through systematic planning, clear division of tasks, coordinated content execution, and multi-layered editorial control, which contribute significantly to the quality and credibility of lifestyle content. This study enriches the literature on media management and provides practical recommendations for editorial management strategies to improve the quality and audience trust in online lifestyle media.]]>
<![CDATA[The Effect of Social Media Marketing and Product Innovation on Purchase Intention in the Fashion Industry with Brand Image as a Mediating Variable ]]>
<![CDATA[Muhammad Faizul Akbar Surbakti]]>;
<![CDATA[Albari Albari]]>
<![CDATA[ Formosa Journal of Multidisciplinary Research Vol. 5 No. 4 (2026): April 2026 ]]>
Publisher : <![CDATA[PT FORMOSA CENDEKIA GLOBAL ]]>
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DOI: 10.55927/fjmr.v5i4.51
<![CDATA[This study aims to explain the influence of social media marketing and product innovation on purchase intention with brand image as a mediating variable in the fashion industry in Indonesia. A quantitative approach was employed in this research. The population of this study consisted of consumers of fashion products in Indonesia. The sampling technique used was non-probability sampling with a convenience sampling approach. The total sample size was 374 respondents. Data were analyzed using Structural Equation Modeling based on Partial Least Squares (PLS-SEM) with the assistance of SmartPLS 4.1.1.6 software. The results indicate that social media marketing and product innovation have a positive and significant effect on brand image. Social media marketing, product innovation, and brand image also have a positive and significant effect on purchase intention. Furthermore, brand image is proven to mediate the influence of social media marketing and product innovation on purchase intention.]]>
<![CDATA[The Legal Status of Acting Regional Heads in Indonesia as a Solution for Government Continuity in the Postponement of Regional Elections ]]>
<![CDATA[Nabila Diara Putri]]>;
<![CDATA[Irwan Triadi]]>;
<![CDATA[M. Adnan Madjid]]>
<![CDATA[ Formosa Journal of Multidisciplinary Research Vol. 5 No. 4 (2026): April 2026 ]]>
Publisher : <![CDATA[PT FORMOSA CENDEKIA GLOBAL ]]>
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DOI: 10.55927/fjmr.v5i4.49
<![CDATA[This study analyzes the legal status of Acting Regional Heads within Indonesia’s constitutional system as a solution to the postponement of Regional Head Elections. The postponement of such elections has the potential to create a leadership vacuum that may disrupt the continuity of regional governance. This research employs a normative juridical method, using both statutory and conceptual approaches. The findings indicate that, formally, the existence of Acting Regional Heads has a valid legal basis. However, there remain normative weaknesses concerning the limits of authority, accountability mechanisms, and democratic legitimacy. Acting Regional Heads do not possess a direct mandate from the people, which may lead to a legitimacy deficit. Nevertheless, their presence remains necessary to ensure the continuity of governance. Therefore, stronger, clearer, and more comprehensive regulatory frameworks are required.]]>
