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Proceeding of the International Conference on Family Business and Entrepreneurship (ICFBF)

ICFBE
Website

Published by President University

ISSN : - EISSN : 26203863 DOI : -

Core Subject : Economy,

Economics, Econometrics & Finance

International Conference on Family Business & Entrepreneurship (ICFBE) is a scientific international conference driven by the livelong aspiration of President University as a center of excellence, especially in the ﬁeld of family business and entrepreneurship. The conference is organized by the Faculty of Business at President University with the aim of gathering researchers and practitioners to critically share and discuss the latest empirical, conceptual, as well as theoretical findings and trends in a demanding topic. The ICFBE has been held six times from 2017 to 2022. It has succeeded in bringing together researchers and practitioners from various countries over the past five years. The papers presented at ICFBE have been published in various scientific publication outlets both on a national scale in Indonesia and international wide. This website presents the online proceeding of the ICFBE. All papers published in this proceeding have gone through a rigorous peer-review process and scientific principles.

Arjuna Subject : Ilmu Ekonomi, Ekonometrika dan Keuangan (semua kategori) - Ilmu Ekonomi, Ekonometrika dan Keuangan (Lain-Lain)

Articles 244 Documents

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The generation z purchase intention in PLS Coffee Shop Genoveva Genoveva; Kevin Gideon Nugroho; Filbertha Nathania Kartawaria
Proceeding of the International Conference on Family Business and Entrepreneurship 2022: Proceeding of 6th International Conference on Family Business and Entrepreneurship
Publisher : President University

The rapid growth of coffee shops had become a fierce competition, resulting in the number of coffee sales in PLS coffee shop continuing to decline. This competition requires PLS coffee shops to try various ways that will help customers to determine purchase intention. Researchers assume there are 3 factors that could affect customers purchase intention such as product innovation, content marketing, and retail mix. This study is a quantitative research using the multiple regression test that involved 170 generation Z of PLS Coffee Shop as our respondents and used the SPSS analysis technique. The sample was taken using a purposive sample which was distributed randomly around Siwalankerto, Surabaya on 2-16 June 2021. The results of this study prove that product innovation, content marketing, and retail mix applies as an independent variable that effect Purchase Intention. On the other hand, product innovation partially had no effect on purchase intention. However, the hypotheses for content marketing and retail mix are both accepted and have an effect on purchase intention. The content marketing has the biggest contribution to purchase intention (60.2%), therefore, the management could pay attention to the content of marketing. The respondents are generation Z that familiar with the social media, therefore, using the social media as the main promotion tools will maintain the purchase intention.

THE INFLUENCES OF PROMOTION MIX ON THE PURCHASE DECISION OF DAIHATSU XENIA CAR AT PT. ASTRA DAIHATSU INTERNATIONAL TBK PALEMBANG Delly Marda T; Zakaria Wahab; Dian Eka; Marlina Widiyanti
Proceeding of the International Conference on Family Business and Entrepreneurship 2021: Proceeding of the 4th International Conference on Family Business and Entrepreneurship
Publisher : President University

Technological advances are currently developing very rapidly, Technological developments require companies to be able to adapt to follow technological advances. Automotive is one of the largest industries in Indonesia today. This industry contributes to trillions of rupiah in national income every year and creates jobs for thousands of our workers. The purpose of this research to determine how the influence of the promotional mix consisting of personal selling, sales promotion, advertising, direct marketing and public relations on the purchase decision of Daihatsu xenia at PT. Astra Daihatsu international Tbk Palembang. The data was collected through the dissemination of questionnaires to 100 respondents. This research data was analyzed using multiple linear regression analysis as well as t test and F test. The results of this study showed that partial personal selling, sales promotion, advertising, direct marketing, and public relations have a positive and significant effect on the decision to purchase Daihatsu Xenia cars. Similarly simultaneously these five variables have a positive and significant effect on the purchase decision of Daihatsu Xenia car at PT. Astra Daihatsu international Tbk PalembangKeywords: Personal selling, sales promotion, advertising, direct marketing, public relation.

Stress escapism, solo traveler motivation in terms of consumer behavior Nuri Purwanto; Langgeng Prayitno Utomo; Kristin Juwita
Proceeding of the International Conference on Family Business and Entrepreneurship 2022: Proceeding of 6th International Conference on Family Business and Entrepreneurship
Publisher : President University

This study aims to find and analyze the motivation of millenials generation to do solo traveling. The method used in this research is qualitative with a case study approach. The data analysis was Miles and Huberman’s model and tested by triangulation of sources. The result of this study found several motivations for millenials generation doing solo traveling, including consumer behavior that indicates psychological factors, utilitarian motivation, and hedonic motivation. This study also found that the dominant factor is hedonic motivation, which satisfies the emotional aspect.

Optimizing digital online training satisfaction to grab digital online training business opportunity in the pandemic challenge Afriansyah Yus Jazak; Anton Wachidin Widjaja
Proceeding of the International Conference on Family Business and Entrepreneurship 2022: Proceeding of the 5th International Conference on Family Business and Entrepreneurship
Publisher : President University

Several researches concluded roles of training including increasing the efficiency and compatibility of staff with the environment and consequently, improving service quality. Create job satisfaction and reduce conflict and disobedience, reduce absenteeism rates, other unnecessary costs and accidents, help improve individual performance and organizational effectiveness, develop talent, improve staff morale, facilitate the achievement of organizational goals. In the new normal conditions triggered by the COVID-19 pandemic which has occurred for more than 1 year in Indonesia, this also has an impact on training and learning activities so that the company transfers all training activities that are normally done face-to-face in class, replaced with digital and online training. This research is designed to see the relationship between the dimensions of online training participant satisfaction with online training referrals by participant to recommend the training to other employees to get online training business opportunities. This research was conducted through two methods in stages. The first one uses the exploratory method and continues by using the descriptive method. As the result of this research there is a significant relationship between the Online Training Dimension and Participant Training Satisfaction and Referral Training optimized to get greater opportunities to answer online training needs for companies, especially during the pandemic. This study has limitations, namely, research is only carried out under the ongoing Covid 19 pandemic, and research is carried out on a population of online training participants who attend training with a typical method.

Investigating consumer intentions on online power bank rental self-service retailing Gienzka Azzahra Wibowo Putri; Chairy Chairy
Proceeding of the International Conference on Family Business and Entrepreneurship 2022: Proceeding of 6th International Conference on Family Business and Entrepreneurship
Publisher : President University

The growth of online rental self-service business models used to borrow various kinds of goods has been growing in Indonesia. The online rental self-service utilizes sophisticated technology and logistics to provide the right products in the form of a digital platform. This digital platform allows online rental self-service to be more efficient, influencing consumer behavior intentions. Based on the theory of reasoned actions, technology acceptance model, expectancy-value and perceived risk, this study aims to investigate behavioral beliefs that can cause them to form favourable intentions in the online rental self-service power banks. In this research, 149 samples of survey results were obtained from users of ReCharge, the power bank online rental self-service in Indonesia. Partial least squares structural equation modelling (PLS-SEM) was used for this study. Results emphasize that relative advantage, compatibility, psychological ownership, and ecological importance have a significant relationship with the intention to rent a power bank online and can be mediated by user attitude. Subjective norms and perceived risk also have a significant relationship in renting a power bank online. However, perceived ease of use and perceived usefulness do not have a significant relationship with the intention to rent a power bank online. This study offers appropriate business strategies that can be designed to increase consumer engagement in adapting the digital growth and expanding the market.

Cover Page Edwin Setiawan Nugraha
Proceeding of the International Conference on Family Business and Entrepreneurship 2022: Proceeding of the 5th International Conference on Family Business and Entrepreneurship
Publisher : President University

This is the cover page of the Proceeding of the 5th International Conference on Family Business and Entrepreneurship.

Does dividend matter on stock performance during resilient time Stephanus R. Waworuntu; Sebastian Andrew Waworuntu
Proceeding of the International Conference on Family Business and Entrepreneurship 2022: Proceeding of 6th International Conference on Family Business and Entrepreneurship
Publisher : President University

This research aims to analyze dividend contribution to the stock price performance in the Indonesia Stock Exchange during the resilient time of the Covid19 pandemic. The analysis uses selected firm-specific explanatory variables of Dividend per share (DPS), Dividend yield (DY), Dividend payout ratio (DPR), Book value per share (BV), Earnings per share (EPS), Price-earnings ratio (PER), and firm size in terms of market capitalization (FS). Data is taken from the IDX Index of Dividend-20, which measures the performance of the share price consisting of 20 stocks that have distributed cash dividends for the last three years. The data used during these challenging periods was taken from the year 2018 (before the Covid19 pandemic), the year 2019 (the early period of Covid19), the year 2020 (the pandemic period), and the year 2021 (the vaccination period as an early sign of exiting the pandemic). Data is processed on a computer by applying multivariate analysis using multiple regression analysis with the stepwise method to obtain which model has a relationship toward share price performance and those excluded from the model. This study has concluded that Book value per share (BV) and Earnings per share (EPS) have a significant relationship with the price performance in the observed periods. In contrast, Dividend yield (DY) moves in the opposite direction. These findings have shown that dividends are not significantly contributed to the stock performance during the resilient time, while companies that could maintain better profitability and equity will be better off during the observed periods.

Islamic financial literacy and management for MSMEs Imam Suseno; Larisa Yohanna; Endang Sondari
Proceeding of the International Conference on Family Business and Entrepreneurship 2022: Proceeding of the 5th International Conference on Family Business and Entrepreneurship
Publisher : President University

The Financial Services Authority Indonesia (OJK) survey has been released, that the financial literacy rate of Indonesian people. The OJK is classified aproximatelly 29.7%, which is considered well literature. Low financial literacy and its products cause people, especially MSMEs, to be easily caught up in lucrative short-term investments without considering the risks faced later on. The low financial literacy for MSMEs is also due to the lace of knowledge and attitudes towards Islamic financial institutions in Indonesia which are the pillars of the national economy. This research aims to reveal the level of Islamic financial literacy and financial management of Sharia for SMEs. The research approach utilizes a descriptive quantitative. The researchers use questioner, in-depth interviews, and field observations as their data. The data is taken in June-August 2021. The respondents, who are associated with the OKe Oce organization, is located in Kuningan-West Java, Jakarta, and Surabaya-East Java, and are selected randomly. The research results show: (1) The level of Islamic financial literacy of MSME actors is mostly at the level of less less literate, (2) Financial management of MSME actors is still not ideally organized and runs professionally, and (3) there are three pillars of increasing Islamic financial literacy: promotions/campaigns, strengthening the Islamic financial literacy infrastructure, and Structuring/services the Islamic finance industry properly. MSME actors must be convinced that transacting with Islamic financial institutions can improve their welfare based on sharia principles that are halal and profitable.

Business feasibility study of Dreamhome Villa Stevanny Lithania; Sonny V Sutedjo
Proceeding of the International Conference on Family Business and Entrepreneurship 2022: Proceeding of 6th International Conference on Family Business and Entrepreneurship
Publisher : President University

The growing tourism sector has created many business opportunities that can be done. Accommodation is an important part of meeting the needs of tourists. During three years, from 2018 - 2021, the number of tourist visits to accommodation in Bandung City almost doubled; where in 2018, the number of tourist visits to accommodation in Bandung City was 4,801,108 tourists, and in 2019 it became 8,411,064 tourists, and currently the staycation phenomenon is becoming a growing holiday trend. This research aims to analyze the DreamHome villa using financial feasibility analysis as the main analysis and industrial feasibility as a secondary analysis. The feasibility of using financial investments such as Present Net Value (NPV) and Payback Period (PP). For industry feasibility, using Porter's Five Forces and SWOT analysis resulted in low competitive rivalry yet a high risk of substitution. Financial analysis shows a Present Net Value of Rp 1.274.756.392 (NPV> 0), ROA 12,74 %, ROS 55,60 %, and the Payback Period is less than one year. Then for the feasibility of the industry using Porter's Five Forces and SWOT analysis, the average results of the competitive competition and moderate risk of substitution are media. From both analysis on finance and industry feasibility, the analysis results indicated that the business has a profitable prospect and is financially feasible.

The impact of leadership and human resource management system on compliance through the implementation of strategic business process management Suharmiko Suharmiko; Riani Rachmawati
Proceeding of the International Conference on Family Business and Entrepreneurship 2022: Proceeding of the 5th International Conference on Family Business and Entrepreneurship
Publisher : President University

Compliance is a useful factor in carrying out a business strategy that has implications for achieving company goals optimally and securing the company from various fatal deviations and negligence involving material and financial losses. The purpose of this study was to determine the role and impact of leaders together with HR professionals who are part of the human resource management system in creating compliance behavior and attitudes towards the implementation of strategic business process management. This research was conducted at PT PLN (Persero) as a public company but must achieve a lot of profit related to regulations, laws, customers, and society. And this study measures managers at the middle and lower levels spread across the territory of Indonesia quantitatively by analysis using Structural Equation Modeling and with the acquisition of 356 respondents. The results show that leadership and HR System Strength positively influence compliance intentions. Besides, these two variables are mediated by strategic Business Process Management have a positive influence on compliance intentions. So, in conclusion, Organizational Leadership, HRM system strength, and strategic Business Process Management are essential in increasing employee compliance intentions. Still, the interesting finding is the HR leaders and professionals should not pay too much attention and rely on strategic BPM in increasing compliance intentions because the results can reduce compliance attitudes and behavior.

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Maria Jacinta Arquisola

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Home Page

OAI Link

Editorial Team

Contact

Reviewer

Google Scholar

Contact Name Maria Jacinta Arquisola

Contact Email icfbe@president.ac.id

Phone -

Journal Mail Official mjarquisola@president.ac.id

Editorial Address http://e-journal.president.ac.id/presunivojs/index.php/ICFBE/about/editorialTeam

Location Kota bekasi, Jawa barat INDONESIA

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Contact Name
Maria Jacinta Arquisola

Contact Email
icfbe@president.ac.id

Phone
-

Journal Mail Official
mjarquisola@president.ac.id

Editorial Address
http://e-journal.president.ac.id/presunivojs/index.php/ICFBE/about/editorialTeam

Location
Kota bekasi,

Jawa barat

INDONESIA