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Relevance: Journal of Management and Business
Published by Universitas Islam Negeri Raden Mas Said Surakarta
ISSN : 26156385     EISSN : 26158590     DOI : 10.22515
Core Subject : Economy,
Economics, Econometrics & Finance
RELEVANCE aims to publish articles in the field of Islamic Management and Business, including but not limited to research results, scientific studies, and field cases.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 90 Documents
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Fashion Micro-and Small Enterprise Frugal Innovation’s In Facing Covid 19 Pandemic Siti Hasnaa Madinah; Ahmad Room Fitrianto
Relevance: Journal of Management and Business Vol. 6 No. 1 (2023)
Publisher : UIN Raden Mas Said Surakarta

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Abstract

The aim of this study is to explore the business strategy in strengthening MSE’s resilience during pandemic Covid 19 using the six principles of frugal innovation. A qualitative study method employed with single case study at Saffana boutique Surabaya. The observation shows that Saffana boutique Surabaya was able to create more value and applied different approaches to explore strategy innovation in their product during the pandemic. The saffana boutique innovation framed using the six values of the frugal innovation, such as managing their cash flow in flexible way for mobilizing the existing and potential resource, utilizing social media and social project in order to engage and shape customer behavior and; develop the sustainable solution and fashion concept through collaboration with active customer to create new design based value and local culture; as well as make an effective networks with designer community and digital partners. All in all, this study has identified different approaches to explore strategy innovation and successful practices, which are related to strengthening the business resilience in severe condition.
Factors Affecting Customer's Purchase Decision while Shopping on Tiktok Live: Impulsive Buying as a Moderator Puspa Novita Sari; Lorena Dara Putri Karsono
Relevance: Journal of Management and Business Vol. 6 No. 1 (2023)
Publisher : UIN Raden Mas Said Surakarta

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Abstract

Business development in the digital era is now starting to shift not only by selling products in online stores such as marketplaces but also by utilizing social media through live streaming features. Live streaming on the TikTok application allows consumers to directly see the products offered and interact with sellers. This study analyzes what factors influence consumer purchasing decisions when viewing live streaming on the Tiktok application. Respondents in this study were consumers who made purchases through live streaming on the Tiktok application as many as 173 respondents. Measurement of research results was tested using the Structural Equation Model (SEM) based on Partial Least Square (PLS). The results of the study show that scarcity messaging and hedonic shopping motivation influence impulsive buying. In addition, impulsive buying mediates the relationship between scarcity messaging and purchase decisions, and impulsive buying also mediates the relationship between hedonic shopping motivation and purchase decisions. The results of this study can be used by business people to analyze the factors that influence purchasing decisions so that they are expected to be able to increase sales when live streaming takes place.
The Mediating Role of Self-Efficacy and Social Intelligence to Build Leadership Character through MBKM Program Ika Yoga; Retnoning Ambarwati
Relevance: Journal of Management and Business Vol. 6 No. 1 (2023)
Publisher : UIN Raden Mas Said Surakarta

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Abstract

The Merdeka Belajar Kampus Merdeka (MBKM) program aims to prepare students to face social, cultural, world of work, and rapid technological advances. One important aspect of this competency is leadership character, which can be formed through the MBKM program. This study aims to analyze the effect of the MBKM program on the formation of student leadership character with the mediation of self-efficacy and social intelligence. The research was conducted using a survey method of 50 students. The data were analyzed using PLS. The results showed that the MBKM program had a positive effect on the formation of student leadership character with the mediation of self-efficacy and social intelligence. In addition, it was found that self-efficacy and social intelligence mediate the relationship between the MBKM program and the formation of student leadership character. This study provides important implications for universities to pay more attention to the development of student leadership character through the MBKM program. In addition, this study also provides a theoretical contribution to the development of a model of student leadership character building through the mediation of self-efficacy and social intelligence.
The Influence of Green Marketing Environmentally Friendly Bags on Green Behavior of Modern Mini-market Retail Consumers in Yogyakarta Evi Rosalina Widyayanti; Titik Desi Harsoyo
Relevance: Journal of Management and Business Vol. 6 No. 1 (2023)
Publisher : UIN Raden Mas Said Surakarta

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Abstract

Damage to the environment and ecosystem can be caused by various things, one of which is the accumulation of residual waste or waste originating from industry and households. Plastic bag waste has become a common problem across continents and countries, waterways and oceans. Plastic bag waste is increasing in Indonesia every year and the environmental conditions are very concerning. The use of eco-friendly shopping bags needs to be encouraged to reduce the use of plastic bags. Starting in 2009, several supermarkets or supermarkets and hypermarkets in Indonesia have started to promote eco-friendly campaigns, namely the use of eco-friendly cloth shopping bags (green bags) as a substitute for plastic bags which tend not to be environmentally friendly. Therefore it is important for consumers to contribute to environmental sustainability through pro-environmental behavior (pro-environment).
Analysis Comparison Financial Distress Prediction Models for Hotel, Restaurant, and Tourism Subsector Companies on IDX Mutia Andini; Dian Prihardini Wibawa; Ari Agung Nugroho
Relevance: Journal of Management and Business Vol. 6 No. 2 (2023)
Publisher : UIN Raden Mas Said Surakarta

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Abstract

The Covid-19 outbreak has plagued and spread to all corners of the world, one of which is Indonesia. As a result of the prolonged Covid-19, Indonesia's economic growth has decreased as well as publicly listed companies on the IDX. This study aims to: (1) test whether there are differences in the prediction results between Taffler, CA-Score, Grover and Ohlson models, (2) test which predictive model is the most accurate in predicting the financial distress of companies in hotel, restaurant, and tourism sub-sectors, and (3) knowing which companies are predicted to be affected by financial distress. This type of research is quantitative descriptive using secondary data taken from the company's financial statements with purposive sampling technique so that there are 13 companies as samples. The results showed that there were differences in the prediction results of Taffler, CA-Score, Grover, and Ohlson models with the highest level of accuracy owned by the Grover model, which was 93,85%. Based on the calculation of the Grover model, there are three companies that are predicted to experience financial distress. Therefore, to overcome this, the company can improve its performance by increasing working capital and profits. Keywords: Financial Distress; Taffler; CA-Score; Grover; Ohlson
Determinants Of Economic Growth In Organizations Of Islamic Cooperation (OIC) Member Countries With Governance Index As Moderating Nur Umaima Wafia Marwiah; Muhammad Ghafur Wibowo
Relevance: Journal of Management and Business Vol. 6 No. 2 (2023)
Publisher : UIN Raden Mas Said Surakarta

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Abstract

Economic growth is one of the important indicators that can be used for economic development in a country. However, the high incomes that are not matched by sustainable development can lead to economic growth gaps. This study is intended to determine the effect of international trade, inflation, and interest rates by including the governance index variable as a moderating variable on economic growth. The object of research used is all countries of the Organization of Islamic Cooperation (OIC) by 57 countries, but limited data, so there are 27 countries selected for the period 2010-2019. This study uses the approach GMM (Generalized Method of Moments) to analyze data. Then for the use of the approach to analyze state governance variables using the Moderated Regression Analysis (MRA). The results of statistical tests show that international trade variables have a significant positive effect on economic growth except for inflation and interest rates which have a significant negative effect. This causes the negative effect of these variables due to the lack of control carried out by government policies. However, the governance index can moderate international trade, inflation, and interest rates in their impact on economic growth. This study confirms that good governance can improve the economy in OIC member countries. Keywords: Economic Growth; International Trade; Inflation; Interest Rates, Governance Index
The Influence of Organizational Culture, Intrinsic Motivation, and Organizational Citizenship Behavior on Employee Performance Igantius Soni Kurniawan Soni Kurniawan; Eni Cahyani; Rohmawan Adi Pratama; Lusia Tria Hatmanti Hutami; Shifa Megarani
Relevance: Journal of Management and Business Vol. 6 No. 2 (2023)
Publisher : UIN Raden Mas Said Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22515/relevance.v6i2.5691

Abstract

This study aims to analyze the influence of organizational culture, intrinsic motivation, and OCB on employee performance at Peci Abbas Group SMEs. This study is a quantitative study whose data was taken at the MSME Peci Abbas Group on a census of 51 employees. The data were processed through reliability validity test, classical assumption test, and multiple linear regression analysis using SPSS 23 software. The results showed that organizational culture had no significant effect on employee performance, intrinsic motivation had no significant effect on employee performance, OCB had a significant positive effect on employee performance. The results have implications for organizational leaders to maintain and improve OCB when making policies to improve employee performance
Improving Performance Through Transformational Leadership and Self-Efficacy: Mediating role of Innovative Work Behavior Linda Erlina; Hujjatullah Fazlurrahman; Dwiarko Nugrohoseno; Dewie Tri Wijayati Wardoyo
Relevance: Journal of Management and Business Vol. 6 No. 2 (2023)
Publisher : UIN Raden Mas Said Surakarta

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Abstract

This study aims to determine the relationship between transformational leadership and self-efficacy on employee performance through innovative work behavior as a mediating variable. This research is a quantitative. The number of samples used was 90 employees at chemical industry company. The data in this study were analyzed using the Structural Equation Model Partial Least Square (SEM-PLS) with SmartPLS 4.0 software. The results of this study indicate that there is an effect of the transformational leadership relationship on employee performance, self-efficacy has no effect on employee performance, transformational leadership has an effect on innovative work behavior, self-efficacy has an effect on innovative work behavior, innovative work behavior mediates the relationship between transformational leadership and employee performance, innovative work behavior mediates the relationship between self-efficacy and employee performance.
Smart Digital Content Marketing in Embracing Indonesian Millennial Consumers Aditya Yudanegara; Denny Saputera; Rizqi Muttaqin
Relevance: Journal of Management and Business Vol. 6 No. 2 (2023)
Publisher : UIN Raden Mas Said Surakarta

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Abstract

The purpose of this research was to explore the effectiveness of the Smart Content Digital Marketing (SCDM) formula tailored to Indonesian millennial consumers within the context of online B2C businesses. The study aimed to develop a strategy that aligns with the distinctive characteristics of the millennial demographic while enhancing online business competitiveness. The research employed a combination of literature review and observational methods to formulate the SCDM strategy. It encompassed five main strategies: optimized social media content, influencer collaboration, diverse promotional approaches, consumer feedback engagement, and scheduled interactions. The findings revealed that the SCDM formula significantly resonated with Indonesian millennial consumers, resulting in enhanced engagement and loyalty towards online B2C businesses. The strategy's impact was observed through increased interaction rates, improved customer retention, and greater conversion rates. The personalized and tech-savvy approach of the SCDM strategy proved effective in capturing the attention of millennial consumers. The study's contribution lies in its development of a comprehensive strategy tailored to the nuances of the Indonesian millennial market. By strategically optimizing social media content, leveraging influencer endorsements, offering diverse promotions, maintaining a feedback loop, and implementing scheduled interactions, online businesses can effectively target and engage millennial consumers, fostering long-term loyalty and competitive advantage. In conclusion, this research underscores the significance of employing the SCDM formula for online B2C businesses targeting Indonesian millennials. The strategy's alignment with millennial characteristics and its positive impact on consumer engagement highlight its potential to reshape digital marketing approaches in an increasingly competitive landscape.
Enhancing Employee Performance with E-Training and Work Environment through Work Motivation Rochmah Candra Dewi; Ika Nurul Qamari; Sri Handari Wahyuningsih; Mohsin Shaikh
Relevance: Journal of Management and Business Vol. 6 No. 2 (2023)
Publisher : UIN Raden Mas Said Surakarta

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Abstract

Employee performance studies are becoming more common as new behaviors emerge in Industry 4.0. The purpose of this study is to investigate how E-Training and the Work Environment influence Employee Performance, with Work Motivation acting as a mediator. The research was carried out in the banking industry in Yogyakarta, Indonesia. The data collection approach employs a survey method, with questionnaires distributed to bank staff. Data was acquired using a simple random sampling technique. Using the Smart PLS 4.0 computer application, data analysis was performed to test the given hypothesis. The research results show that just two of the five hypotheses given are supported, namely that the work environment has a substantial effect on work motivation and employee performance. Meanwhile, work motivation has no effect on employee performance, e-training has no effect on work motivation and employee performance. The discussion of the findings is explained in this article

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