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International Journal of Applied Business and International Management
Published by AIBPM Publisher
ISSN : 26147432     EISSN : 26212862     DOI : https://doi.org/10.32535/ijabim
Core Subject : Economy, Humanities, Science, Education, Social,
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Social Sciences
The International Journal of Applied Business and International Management (IJABIM) is a peer-reviewed journal that provides a platform for scholars, professionals, and policymakers to share pioneering research in international business, management, and economics. Published quarterly, the journal adopts a multidisciplinary approach, promoting diverse perspectives and the dissemination of impactful ideas within the global academic community. It welcomes submissions on a wide range of topics, including marketing, finance, system information management, business ethics, entrepreneurship, global business, consumer behavior, information technology management, change management, business information systems, cost management, and other related fields.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis dan Menejemen Intetrnasional
Articles 566 Documents
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JINGLE AND CHALLENGE EVENTS FOR HAWAI WATERPARK MALANG Agung Wijaya; Evan Kartika; Lia Kartika
International Journal of Applied Business and International Management Vol 2, No 3 (2018): IJABIM VOL 2 NO 3
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/ijabim.v2i3.20

Abstract

Hawai Waterpark Malang is waterpark which is located in Malang City, Hawai Waterpark Malanghas advantages offered as a first waterpark in Malang City that has Tsunami Rides. Hawai Waterpark Malang hope that visitingcan add closeness to family relationships. Therefore,HawaiWaterpark Malang has a lot of events and rides that can be played together and enjoyed comfortably. for in this poor city itself the existence of waterpark just a little so Hawai waterpark is a waterpark with good service and has a variety of interesting rides as well. HawaiWaterpark Malang already use social media including Google, Youtube, Facebook and official website for marketing promotions. how to promote hawai place by uploading new video on youtube videos and hold important events that fit with date like hallowen party. The problem isHawai Waterpark Malang still lack of human resourceswho can speak English fluently, so the promotion is done so far still using the Indonesian language. For the reason that foreigners did not catch the message conveyed through Hawai Waterpark promotionand not many foreigners who visited Hawai Waterpark Malang. The idea that team 20 gave to Hawai Waterpark Malang was to hold a jingle race and challenge event. The purpose of this idea is to improve the branding of Hawaii Waterpark Malang, attract foreigners to participate in the event and come to Hawaii Waterpark water park Malang. In executing the idea of the jingle race and challenge event, team 20 will work with travel agents in China, Malaysia, Singapore and Australia. This cooperation aims to make Hawaii Waterpark Malang as one of the tourist destinations in the tour packages of these agents.
Financial Performance Determinants: Sustainability Reporting, CSR, Environmental Performance, and Green Innovation in Indonesian Manufacturing Firms Dewi Maryati; Herlin Tundjung Setijaningsih
International Journal of Applied Business and International Management Vol 11, No 1 (2026): April 2026
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/ijabim.v11i1.4525

Abstract

Manufacturing firms in emerging economies face growing pressure to balance profitability and sustainability, yet their financial outcomes remain inconclusive. This study aims to examine the effects of sustainability reporting (SR), corporate social responsibility (CSR), and environmental performance (EP) on the financial performance (FP) of Indonesian manufacturing firms during 2020–2024, while investigating the moderating role of green innovation (GI). Using a quantitative panel-data design with purposive sampling, data from 42 manufacturing firms (210 firm-year observations) were analyzed using multiple linear regression in STATA 17. The Common Effect Model (R² = 0.2707) indicates that SR (b = 1.162, p = 0.024), CSR (b = 3.363, p = 0.047), and GI (b = 6.090, p = 0.039) have significant positive effects on FP, whereas EP has a positive but insignificant effect (p = 0.583). Furthermore, GI negatively moderates the relationships between SR and FP (b = ?30.809, p = 0.006) and between EP and FP (b = ?6.206, p = 0.015), while its moderating effect on the CSR–FP relationship is insignificant (p = 0.619). These findings suggest that firms should strategically balance green-technology investment and sustainability initiatives to manage potential short-term resource trade-offs while pursuing long-term financial performance.
ENHANCING BUSINESS PERFORMANCE FOR CV. COOL CLEAN Bobby Hoetama; Dul Bahadur Bhandari; Christiono Victoria; Ryandhi Kurniawan; Muhammad Rifqi Arviansyah; Vinod A/L Raju; Khadada Sarah A Y Gh
International Journal of Applied Business and International Management Vol 2, No 1 (2017): IJABIM Vol 2. No. 1
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/ijabim.v2i1.2

Abstract

As the globalization era continues to grow, many new businesses are emerging worldwide. Business operations in one country mean failing to capitalize on the added advantage of taking a lot of customers.The following report will interpret the business operations of a clean cv company, a company that produces wet tissue for gallon mineral water and wet tissue to clean hands in restaurants, the company is located in Indonesia. Because this company has been very successful in their home country, and we from the students will make this company more known throughout Indonesia, especially in Sumatra Kalimantan and Sulawesi.To do so, we will create a marketing plan for CV COOL CLEAN, based on an in-depth analysis of the company's background, vision, mission and organizational structure. Also, we will assess the company's readiness to do domestic marketing which I think is lacking for eastern Indonesia. Finally, we will provide suggestions on how to successfully develop and implement international marketing, to enter the market in parts of Indonesia.In general, our report aims to drive cool clean companies to a successful path for further development and we believe that our marketing plan will allow the company to significantly expand their business.
MALANG FLOWER CARNIVAL AS LAUNCHING PAD FOR FARIZ HOTEL MALANG Gian Avila Chandra; Andrea Torres; Jessica A. Zacny; Thalita Aldrianita; Aisah Anugerah Qadri
International Journal of Applied Business and International Management Vol 2, No 3 (2018): IJABIM VOL 2 NO 3
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/ijabim.v2i3.25

Abstract

Fariz is hotel located in a strategic place near airport and culinary spot.Currently the management of Fariz hotel do not think foreign tourist as a target market. Fariz hotel still lacks some resource to do an international promotion. Fariz hotel currently using online application and website to promote their service. Their current customer mainly is tour and travel or a company. Fariz hotel potencies are its strategic location and affordable price. The team suggested a promotion program using Malang Flower Carnival as the theme. The program is a bundle package that use Malang Flower Carnival attractiveness to catch foreign tourist interest. This program is not only promote Fariz hotel but also promote Indonesian culture.Malaysia, China, and Australia are countries which both interested in Indonesian culture and have the most tourist visiting Indonesia. That countries are the main target for this promotion program. Fariz hotel management are agreed to do international marketing as long as the marketing program is makes sense and suitable with the current Fariz hotel situations. The team suggest that Fariz hotel should improve the English of their human resource, focusing their target segment, and participate in promoting Malang Flower Carnival.
The Influence of Leadership Styles and Incentive on Employee’s Work Satisfaction in the Production Department of PT Toarco Jaya Tora Maya Maya; Grace Jenny Soputan; Roddy A. Runtuwarouw
International Journal of Applied Business and International Management 2020: IJABIM STUDENTS EDITION, AUGUST 2020
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/ijabim.v0i0.873

Abstract

This study aims to determine the effect of leadership style and incentives on employee’s job satisfaction in PT Toarco Jaya Toraja's production department. This study made use of survey, while the data were collected by questionnaires to capture the leadership styles, incentives, and job satisfaction, as well as interviews to fulfill the data on incentives. The questionnaires were distributed to 33 employees of the production department. The data were processed and analyzed using multiple linear regression analysis. The analysis resulted an equation Y = 4.963 + 0.490X1 + 0.620X2 + e. The correlation coefficient (R) is 0,900. Adjusted R square or R2 was 0.810. The F test shows that the Fvalue ≥ Ftable (63,762≥3.32) or sig 0.000 ≤ 0.05. Hypothesis testing indicates that the leadership style and incentives have a positive and significant effect on employee’s job satisfaction. Partially, job satisfaction is influenced by the leadership style, and employee’s job satisfaction is influenced by incentives.
WONDERFUL MALANG WITH SUMMER TOUR ON SAHID MONTANA HOTEL Patrick Citra Limanto; Aldo Soenaidy; Thiyada Wareerit; Jingru Hu; Annelieke Michelle van Engelenhoven
International Journal of Applied Business and International Management Vol 2, No 1 (2017): IJABIM Vol 2. No. 1
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/ijabim.v2i1.7

Abstract

Hotel Sahid Montana is a 3 stars hotel. The hotel has facilities and resources that ready to go international. Team 07 knew about it, because team 07 had conducted several surveys about it. First, we search for information through Internet media. The information we get is about the facilities, prices and services that available on the official website of Sahid Montana. In addition, Team 07 also found information about consumer experiences or feedback when staying at Hotel Sahid Montana. Not only positive feedback, but also a negative feedback given by consumers. We conducted an interview with Mr. Umar as marketing manager at Hotel Sahid Montana. He explains in detail about facilities, resources, services, how to advertise, and how to handle complaints from consumers. So Team 07 made the decision that this Hotel Sahid Montana was ready for go international, although there are still some things that need to be improved for the future.This research aims to introduce Indonesian culture and increase the value of tourism object. For the hotel, to introduce and increasing value of hotel Sahid in international are.
Analysis of Profit Growth of Manufacturing Companies Listed on the Indonesia Stock Exchange (IDX) for 2013-2017 Period Holly Abas; Freddy S Kawatu; Cecilia Lelly Kewo
International Journal of Applied Business and International Management 2020: IJABIM STUDENTS EDITION, AUGUST 2020
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/ijabim.v0i0.878

Abstract

This study aims to determine the effect of Liquidity, Leverage, Activity, and Profitability Levels on profit growth in manufacturing companies listed on the Indonesia Stock Exchange in 2013-2017. This research applied causal associative research (causal research). The data used are manufacturing company financial statements from the Indonesia Stock Exchange publications on www.idx.co.id. The data are analysed by conducting quantitative analysis figured with numbers. The results showed that the level of Liquidity measured by a quick ratio (QR) of 0.151, with an error probability of 0.015 implied a positive and significant effect on profit growth. The level of Leverage as measured by Debt to Equity Ratio (DER) of -1.029, with an error probability of 0.005, indicated a negative and significant effect on profit growth. The level of Activity measured by Inventory Turnover (ITO) of 0.288, with error probability of 0.113, suggested a positive and insignificant effect on profit growth. The level of Profitability as measured by Return on Equity (ROE) of 0.569, with error probability of 0.033, implied a positive and significant effect on profit growth, levels of liquidity, leverage, activity, profitability. In addition, as measured by a simultan test (F) of 0.451, with error probability of 0.002, the level of Liquidity, Leverage, Activity, Profitability simultaneously show a significant effect on profit growth.
DEVELOPING MARKETING STRATEGY OF MADANA TILES SURABAYA TO ENTER THE NEW MARKET ON SOUTHEAST ASIA Evania Liana Marcos; Reynold Richardo
International Journal of Applied Business and International Management Vol 2, No 3 (2018): IJABIM VOL 2 NO 3
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/ijabim.v2i3.21

Abstract

Madana Tiles is the first cement tile company in Surabaya city. Due to being produced entirely by hand, the Tile of Madana Tiles is assured of its authenticity and uniqueness. With a periodically supervised production process, it allows us to control the entire process with the best results and competitive pricing.Cement tiles have been used and produced in Indonesia for tens or even hundreds of years, and have become part of Indonesian culture, therefore, the vision of madana tile is to preserve the culture by introducing its products and providing opportunities to the community by opening employment. Of course we also want to work with architects, interior designers, and customers as much as possible so as to enable the creation of innovations in design. Customers can also design their own tile design. Madana Tiles already has a web, but the web is not yet complete including catalogs. The incomplete Web can make consumers unable to guess what kind of tiles Madana Tiles produces. We from team 21 have some ideas that can help marketing tiles Madana Tiles is by using the catalog as a means of promotion. We will make the catalog in the form of e-catalog (2D) and real catalog (3D). Why do we recommend Madana Tiles to create an e-catalog, because on the web Madana Tiles belom has a complete catalog so that consumers who see the web can not choose the tile design variations. As for the 3D catalog, consumers can see directly the variations, designs and colors of the finished tiles. Our team chose the Southeast Asia sector because there are several opportunities. Cambodia, Laos, Malaysia, Singapore, Thailand. Among its centralized locations, the country wants to expand its trade and investment activities, has abundant natural resources and has advanced technology and economics.
ENHANCING BUSINESS PERFORMANCE OF CV. JATI MAKMUR PASURUAN USING E-BROCHURE MARKETING STRATEGY Muhammad Dawilah; Putu Soviyanti; Haila Alzamel; Chin Na a/p Bun Tien; Kemas Ichwan Jaya Satria
International Journal of Applied Business and International Management Vol 2, No 1 (2017): IJABIM Vol 2. No. 1
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/ijabim.v2i1.3

Abstract

This report provides an analysis and evaluation of CV Jati Makmur in entering the new market. CV. Jati Makmur is a plywood industry operating more than 15 years in producing woodworking, aiming to grasp the international market for expansion. There are various analysis methods included in the observation. These methods of analysis include Segmenting, Targeting, and Positioning. To conquer the market share in China and Japan as well to increase economic competitiveness several recommended strategies in incorporated. This strategy involves pricing strategy distribution and promotion strategy. In addition, this report also observes the fact that the analysis contains some limitations as well as risks. These risks include external factors such as Government, Competition, and Technology that will affect the future development of CV. Jati Makmur. This report finds the prospects for CV. Jati Makmur in its current position is positive. The major area of weakness requires further investigation and remedial action by management.
Analysis of Women Leadership Behavior in the Personnel and Human Resources Development Agency (BKPSDM) of Southeast Minahasa Regency Nova Yohana Kaligis; Grace. J. Soputan; Aditya Pandowo
International Journal of Applied Business and International Management 2020: IJABIM STUDENTS EDITION, AUGUST 2020
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/ijabim.v0i0.874

Abstract

This study aims to determine the women leadership behavior in the Personnel and Human Resources Development Agency (BKPSDM) of South East Minahasa Regency. This study made use a qualitative approach with descriptive methods and identified two key informants, the secretary and implementing staff of the BKPSDM. Data were collected by interviews and questionnaires. After rigorous examination, it was discovered that the most prominent leadership behavior is feminine leadership in which the leader is oriented more toward relations with subordinates through attitudes by frequently coordinating with various parties in making decisions, satisfying aspirations, being open to subordinates and guiding them when making mistakes at work. The leadership style combines several styles tailored to the situation at hand.

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