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International Journal of Tourism and Hospitality in Asia Pasific

IJTHAP
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Published by AIBPM Publisher

ISSN : 26858800 EISSN : 26547945 DOI : https://doi.org/10.32535/

Core Subject : Humanities,

Humanities

IJTHAP aims to enhance theoretical development in the field of hospitality and tourism. In order to promote those innovations and fresh ideas, the journal alsso accepts conceptual research, book review, as well as essays of experience belongs to hospitality practitioners. The mission of IJTHAP is to publish scholarly empirical and theoretical research articles, offering authors and readers alike a combination of academic rigor as well as professional development. We also strive to develop a community composed of professionals and experts from anywhere around the globe.

Arjuna Subject : Umum - Umum

Articles 315 Documents

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Factors Influencing Organization Success: A Case Study of Walmart Pandey, Rudresh; D, Dillip; Jayant, Jigyasa; Vashishth, Kajal; Nikhil, Nikhil; Qi, Tin Jin; Kee, Daisy Mui Hung; Mei, Tan Cai; Xin, Roselin Yong Kai; Qhi, Looi Yong
International Journal of Tourism and Hospitality in Asia Pasific Vol 4, No 2 (2021): June 2021
Publisher : AIBPM Publisher

Walmart was established by Sam Walton and beginning as a small discount retailer in Rogers, Arkansas in 1962. This paper investigates how Walmart become popular and successful in retail business around the world and how they perform well in sales. This study found that some factors were leading to the success of Walmart. Since then, Walmart has become the most trusted retailer that creates value for business and society.

Teaching Factory (TeFa) Learning Strategy and Risk Management at SMK Negeri 1 Garut Pratiwi, Ratih; Cahyana, Agus; Sastrawan, Uding; Pratama, Aldi Adi
International Journal of Tourism and Hospitality in Asia Pasific Vol 5, No 3 (2022): October 2022
Publisher : AIBPM Publisher

Absorption of SMK graduates in the world of work is said to still beproblem crucia lTeFa learning at SMK Negeri 1 Garut by producing products/services resulting from student learning and the use of products/services by the community. Competence in Accounting and Financial Institutions (AKL) of SMK Negeri I Garut is still transforming towards the implementation of TeFa learning. The research methodology used includes a population consisting of students involved in TeFa, TeFa administrators, and educators. Data were obtained through questionnaires, observations and focus group discussions; and this research is a descriptive study using the SWOT analysis method and risk management review on the TeFa component. The results of the study indicate that the development TeFa learning uses a strength-opportunity of approach with moderate risk analysis results. The implication of implementing the (Strength-Opportunity) strategy is to accelerate the implementation of TeFa learning and have the impact of producing according to market

Identification of Lake Perintis Tourism Development Opportunities in Huluduotamo Village, Suwawa Sub District, Bone Bolango Regency Yusuf, Nilawaty; Wunarlan, Irwan
International Journal of Tourism and Hospitality in Asia Pasific Vol 2, No 1 (2019): February 2019
Publisher : AIBPM Publisher

The Suwawa City is a city of services, commerce and customs. The city of services embedded in the Suwawa City gave him opportunity to develop tourism services. Local governments and stakeholders in the tourism sector have not been optimal and comprehensive in managing tourism objects in Bone Bolango Regency so that tourism sector's contribution to formation of the GRDP structure is low. Pirintis Lake has opportunity to be developed into one of natural attractions destinations. Development of Perintis Lake is expected to be able to increase domestic and foreign tourist visits so as to provide an multiplier effect for tourism and regional economic entrepreneurs. This study aims to examine the development strategy, potential and supporting facilities of Perintis Lake natural tourism objects. This study uses a quantitative descriptive model, focusing on Perintis Lake. Primary data were collected using a questionnaire while accidental sampling was used to determine the number of samples. The number of samples was 62 respondents. Alternative answers in the questionnaire are set using the Likert scale. The data analysis techniques use score and SWOT intervals. SO strategy (Strenght-Opportunity) or aggressive strategy is the right strategy to be used to develop Perintis Lake natural attractions because Perintis Lake natural tourism objects are potential enough to be developed into tourist destinations so that tourism services and foreign exchange outcomes are optimal also. Keywords: Suwawa city, Perintis lake, natural tourism, tourist visits

Customer Experiences, Expectations and Satisfaction Level Towards Services Provided by Amazon Goel, Pragya; Verma, Priyanka; Al Mutairi, Qoot; Bhardwaj, Rashi; Tyagi, Sahil
International Journal of Tourism and Hospitality in Asia Pasific Vol 3, No 1 (2020): February 2020
Publisher : AIBPM Publisher

Customer loyalty is considered as one of the most over used phrases in business today. For fulfilling these objectives, the descriptive research design has been used. The data from the multiple respondents have been collected. The survey involved gathering a wide information about the company, its products, customer satisfaction and the impact of various competitive firms on the company. Shoppers can easily visit the web site and shop just sitting in form of computer. Ability of the Internet contains wide range of collecting information, supplying a service or purchasing a product Amazon should work towards them so that it can increases its customers and finally profit.

The Implementation of Local Wisdom-Based Vocational Hospitality Curriculum Development Model Polii, Bernadain Dainty; Permana, Dimas Ero
International Journal of Tourism and Hospitality in Asia Pasific Vol 4, No 1 (2021): February 2021
Publisher : AIBPM Publisher

Vocational higher education has a strategic role and is at the forefront in handling the age of the workforce and educating them into skilled, professional, and highly competitive persons who will enhance the nation's competitiveness. This study aims to formulate a design model for the development of a vocational hospitality curriculum based on local wisdom for students of the Tourism Department. The vocational curriculum development model will be highly useful for determining measures or policies to improve the quality of human resources hospitality industry fields. The research method used is research and development, which includes a descriptive method, action research, and experimentation. This curriculum development model emphasizes the development of broader methods of not only how to teach but also how to build students’ character.

Customer Satisfaction and Brand Loyalty: A Survey of Nestlé Waebuesar, Ai-man Esmail; Aruai, Alessa a/p; Rosli, Aina Binti; Mohd Azmi, Ain Najwa Binti
International Journal of Tourism and Hospitality in Asia Pasific Vol 5, No 2 (2022): June 2022
Publisher : AIBPM Publisher

The objective of this paper is to examine the customer satisfaction and brand loyalty of Nestle. As one of the world’s largest food companies, Nestle believes in the power of food to enhance life. The mission of “Good Food, Good Life” means that Nestle aims to provide customers with the best test, and most nutritious product choices in a broad variety of foods and product lineup. Researchers have taken a sample of 100 respondent students since they consume nestle products in the market using the Structural Equation Modeling Approach, the five dimensions of brand loyalty are perceived values, perceived quality, marketing, brand image, and customer expectation are found to have positive effects on customer satisfaction. Data were collected via an online survey through a questionnaire using Google form as primary data. Secondary data was collected from websites and past research papers and articles that showed how customer satisfaction is linked to brand loyalty. To conclude, customer satisfaction is the main key to the expansion of brand loyalty and retaining customers. Keywords: Brand Loyalty, Customer Nestle, Satisfaction.

MAPS, Malaysia Company Maulana, Muhammad Iqbal; Kee, Daisy Mui Hung; Binti Rosli, Intan Natasha; Binti Borhan, Nadia; Binti Azir, Noorazira; Huey, Wong Ming
International Journal of Tourism and Hospitality in Asia Pasific Vol 2, No 3 (2019): October 2019
Publisher : AIBPM Publisher

MAPS Perak (Movie Animation Park Studio of Perak) is a theme park in Ipoh, Perak, Malaysia which was created from a joint venture between Perak Corporation Berhad and the Sanderson Group. It was originally planned to be opened in 2015, but the opening date was delayed to 26 June 2017. The theme park is the first fully animation-based theme park in Asia which contains attractions based on animations such as DreamWorks Animation and The Smurfs and was built at the cost of RM520 million. It houses both international and homegrown (Malaysian) Intellectual Properties including DreamWorks characters, The Smurfs and BoBoiBoy and have more than 40 attractions in six themed zones. This is the first theme park in Malaysia that portray or using local animation as the theme of the amusement park. The purpose of the project is to discuss the problems faced by the Movies Animation Park Studios (MAPS) Perak from different perspectives such as financially, marketing and politics. This project also aims to suggest a solution to Movies Animation Park Studios (MAPS) Perak regarding these problems. Knowing and understanding the wider what is the cause of the company facing these problems. And also gives pro and cons about each decision make by this company when the company facing the problem. The methodology that we will use in this research is the primary method and secondary method. The primary method is when the data we collected directly from the owner or the owns of the data. This is different from the secondary method, which is the secondary method we get the data from the other resources which are carried out by other people. An example primary method by interviewing the manager and the staff of MAPS to make some surveys for our research. We do this interview by phone. Example of the secondary method is by doing research by collecting the data from their website and the other information. For our company cases, the problems with MAPS, Perak Malaysia are their awareness is low which means their marketing is not strategic in terms of costs and do not give high impact to the sales. Moreover, the price ticket that they offer for a customer is very expensive and did not worth the money and achieve customer expectations. The games in the theme park are not satisfying with. So the price is not a great deal to attract the outsider. Besides, this company also have faced the political issue which is Malaysia’s government has advice MAPS to close down this theme park because they have too much liability and they couldn’t afford it.

Analysis of Manado City Tourism Management Policy Tangian, Diane; Polii, Bernadain D.; Mengko, Seska M.H.
International Journal of Tourism and Hospitality in Asia Pasific Vol 4, No 1 (2021): February 2021
Publisher : AIBPM Publisher

The tourism industry has an important role to improve economic and community welfare. In several regions, the industry boosts the regional economy as the main income source. Realizing this, the government has been currently trying to develop tourism potentials in their respective areas. North Sulawesi is one of the priorities for developing tourist destinations by the central government, and one of the tourist objects is Likupang. By setting Likupang as one of the priorities for developing tourist destinations, it will afford opportunities for the City of Manado to increase revenue from the tourism sector. Thus, a tourism management policy is needed to harmonize environmental, socio-cultural, and economic aspects. Manado City tourism management policy is assessed with The Exponential Comparison Method (MPE) by looking at the degree of importance based on experts’ opinions. Overall policy assessment refers to four aspects, namely environmental, socio-cultural, economic, and political aspects. Based on the weighting results, the availability of employment has the highest value. Meanwhile, for the assessment of alternative policies, the first integrated management policy between the main tourist objects around has the highest value.

Contributing Factors to Customer Satisfaction during the Pandemic: A Study of Foodpanda of Malaysia and Nigeria Kee, Daisy Mui Hung; Veeraselvam, Vinosha Rai A/P; Vayapuri, Vanishaa A/P; Aisyah, Ummie; A'ishah, Tuan Amelin; Enakhifo, Ernestina; Edeh, Friday Ogbu
International Journal of Tourism and Hospitality in Asia Pasific Vol 5, No 1 (2022): February 2022
Publisher : AIBPM Publisher

The study on Foodpanda, an online food and grocery service app, examines the contributing factors leading to customer satisfaction during the global pandemic. As the new norms such as social distancing increased the demand for food delivery, The study examines the relationship between service quality, product information quality, the convenience of use, and customer satisfaction. A total of 102 Foodpanda users completed the online survey questionnaires. The findings revealed that convenience of use and product information quality hold the highest percentage in the contribution to customer satisfaction. The implication and recommendations are presented.

Efforts of McDonald’s Towards Green Environment: Case Study on McDonald’s Nagarajan, Keshika; Kee, Daisy Mui Hung; Thevarajan, Rueben; Kumaran, Sathiaseelan; Letchumanan, Mugentheran; Aziz, Abdul
International Journal of Tourism and Hospitality in Asia Pasific Vol 2, No 2 (2019): June 2019
Publisher : AIBPM Publisher

McDonald's is an American fast food company, founded in 1940 as a restaurant operated by Richard and Maurice McDonald, in San Bernardino, California, United States. McDonald's is the world's largest restaurant chain by revenue, serving over 69 million customers daily in over 100 countries across approximately 36,900 outlets as of 2016. Although McDonald's is best known for its hamburgers, cheeseburgers and french fries, they also feature chicken products, breakfast items, soft drinks, milkshakes, wraps, and desserts. In response to changing consumer tastes and a negative backlash because of the unhealthiness of their food, the company has added to its menu salads, fish, smoothies, and fruit. McDonald’s is one of the first big chains in the U.S. to begin widespread testing of plastic straw alternatives. McDonald’s, which operates 14,000 restaurants in the U.S., has been working to find a more sustainable solution for plastic straws globally. The purpose of this project is to analyse the effort taken by Mcdonald’s globally to reduce plastic usage, specifically plastic bags and straws, to find the flaws in their efforts, to provide suggestions to overcome the flaws, enhance learning in organisational behaviour and by this joint project students can learn other cultures and share their experiences globally. The methods that we are going to use to complete this research are by interviewing which enables face to face discussion, brainstorming by having discussion in group to solve the issues, survey, questionnaire, online research method to get more informations, such as company history company organisation. Based on the research, the efficiency of plastic reduction and the methods focused towards green environment. Based on this project, we can conclude that this project can be a new and effective way and solutions to companies that are having flaws in their management and operation.

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Editorial Team

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Contact Name
Ira Kristiana

Contact Email
journal.ijthap@gmail.com

Phone
+62341366222

Journal Mail Official
journal.ijthap@gmail.com

Editorial Address
Jl. Kahuripan No. 9 Hotel Sahid Montana, Malang, Indonesia

Location
Kab. malang,

Jawa timur

INDONESIA

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Home Page

OAI Link

Editorial Team

Contact

Reviewer

Google Scholar

Contact Name Ira Kristiana

Contact Email journal.ijthap@gmail.com

Phone +62341366222

Journal Mail Official journal.ijthap@gmail.com

Editorial Address Jl. Kahuripan No. 9 Hotel Sahid Montana, Malang, Indonesia

Location Kab. malang, Jawa timur INDONESIA

Abstract

Abstract

Abstract

Abstract

Abstract

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Abstract

Contact Name
Ira Kristiana

Contact Email
journal.ijthap@gmail.com

Phone
+62341366222

Journal Mail Official
journal.ijthap@gmail.com

Editorial Address
Jl. Kahuripan No. 9 Hotel Sahid Montana, Malang, Indonesia

Location
Kab. malang,

Jawa timur

INDONESIA