Jurnal Kajian Ilmu Manajamen
Jurnal Kajian Ilmu Manajemen (JKIM) is one of the scientifics publications journal published by Management Department of Economics and Business Faculty of Trunojoyo Madura University, with Registered number P-ISSN: 2775-3093 dan E-ISSN: 2797-0167 The objective of JKIM is to establish an effective channel to accommodate academic and researcher. This Journal encompasses original research articles including: Human resources management, strategic management, entrepreneurship, marketing management, the Management and information system, financial management, decision analysis, management research, Tourism Management, Green Management corporate governance, and others. This article is published four times a year in March, June, September, and Desember.
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<![CDATA[PERAN CITRA MEREK DALAM MEMEDIASI PENGARUH POSITIONING TERHADAP KEPUTUSAN PEMBELIAN ]]>
<![CDATA[Fathur Rosi]]>;
<![CDATA[Nurita Andriani]]>
<![CDATA[ Jurnal Kajian Ilmu Manajemen (JKIM) Vol 1, No 2 (2021): Juni ]]>
Publisher : <![CDATA[Management Department of Economics and Business Of Trunojoyo Madura University ]]>
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DOI: 10.21107/jkim.v1i2.11616
<![CDATA[This study discusses the problems that exist in one of the MSMEs in Bangkalan, namely KUB Bejrah Ghunah, the phenomenon in this company is good positioning but sales turnover according to the brand used has a bad perception in the minds of consumers. This study aims to determine the effect of positioning on purchasing decisions mediated by brand image. This study uses a quantitative approach with path analysis method, with a total of 100 respondents. The results showed that 1) positioning had a significant effect on purchasing decisions with tcount of 7.959 t table, namely 1.9847 with a significance level of 0.000 less than 0.05. 2) positioning has a significant effect on brand image with the value of t count is 8.957 t table is 1.9847 with a significance level of 0.000 less than 0.05. 3) Brand image has a significant effect on purchasing decisions with a tcount of 6.294 t table, namely 1.9847 with a significance level of 0.000 less than 0.05. 4) Positioning has a direct effect on purchasing decisions without going through brand image as a mediating variable with an effect value of 0.485.]]>
<![CDATA[Pengaruh Harga, Lokasi Dan Kualitas Pelayanan Terhadap Keputusan Pembelian Bahan Material Bangunan UD. Jaya Abadi Di Sampang ]]>
<![CDATA[Salman Firmansyah]]>;
<![CDATA[Triana Setiyarini]]>
<![CDATA[ Jurnal Kajian Ilmu Manajemen (JKIM) Vol 1, No 2 (2021): Juni ]]>
Publisher : <![CDATA[Management Department of Economics and Business Of Trunojoyo Madura University ]]>
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DOI: 10.21107/jkim.v1i2.11592
<![CDATA[This study aims to empirically test price, location, and service quality on purchasing decisions for building materials at UD. Jaya Abadi in Sampang. Respondents in this study were consumers of UD. Jaya Abadi, who bought at least once. Sampling was selected using purposive sampling. The method of analysis used in this research is multiple linear regression. The results of this research hypothesis testing indicate that the price has an effect on purchasing decisions for building materials at UD. Jaya Abadi. Location affects the decision to purchase building materials at UD. Jaya Abadi. Service quality affects the decision to purchase building materials at UD. Jaya Abadi. Price, location, service quality simultaneously influence the purchasing decision for building materials at UD. Jaya Abadi.]]>
<![CDATA[Pengaruh Self-Efficacy terhadap Kinerja Melalui Kepuasan Kerja Sebagai Variabel Intervening (Study Pada Karyawan UD Indah Collection) ]]>
<![CDATA[Nur Siamita]]>;
<![CDATA[Iriani Ismail]]>
<![CDATA[ Jurnal Kajian Ilmu Manajemen (JKIM) Vol 1, No 2 (2021): Juni ]]>
Publisher : <![CDATA[Management Department of Economics and Business Of Trunojoyo Madura University ]]>
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DOI: 10.21107/jkim.v1i2.11599
<![CDATA[The purposes of this studyare: 1) To determine whether self-efficacy has a positive and significant effect onemployees performance 2) To determine whether Self-efficacy has a positive and significant effect on job satisfaction 3) To determine whether job satisfaction has a positive and significant effect on employees performance, 4) To determine whether Self-efficacy have a positive and significant effect on employees performance through job satisfaction as an intervening variable. Based on path analysis, it found that Self-efficacy has a positive and significant effect on employees performance with a standardized coefficients betais 0.432 or 43.2%, Self-efficacy has a positive and significant effect on job satisfaction with a beta standardized coefficients value is 0.857 or 85, 7%, Job satisfaction has a positive and significant effect on employees performance with a standardized coefficients beta value is 0.534 or 53.4%, Self-efficacy has a positive and significant effect on employees performance through job satisfaction as an intervening variable by the value of standardized coefficients beta (self-efficacy on employees performance)and the effect of self-efficacy on job satisfaction is 0.857 x 0.534 = 0.457 or 45.7%.]]>
<![CDATA[ANALISIS STRATEGI BAURAN KOMUNIKASI PEMASARANDALAM MENINGKATKAN PENJUALAN SENJATA KERIS DIDESA AENG TONG – TONG SUMENEP ]]>
<![CDATA[Andi Barri Albar]]>;
<![CDATA[Suyono Suyono]]>
<![CDATA[ Jurnal Kajian Ilmu Manajemen (JKIM) Vol 1, No 2 (2021): Juni ]]>
Publisher : <![CDATA[Management Department of Economics and Business Of Trunojoyo Madura University ]]>
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DOI: 10.21107/jkim.v1i2.11595
<![CDATA[This study aims to determine what strategies are used to increase the sale of keris weapons in the village of Aeng Tong-Tong Sumenep. The research method used is descriptive qualitative, descriptive research aims to collect detailed information by describing the situation in the field, data obtained through interviews with researchers from informants. From the results of research that can be obtained that the marketing communication mix that has been used by businessmen in the village of Aeng Tong-Tong Sumenep currently is Advertising, Sales promotion, Event and experiences, Online and social media marketing,interactive marketing, Personal selling. With the marketing communication mix relatively increased compared to before using only conventional sales methods.]]>
<![CDATA[ANALISIS SWOT SEBAGAI STRATEGI PENGEMBANGAN SDM (STUDI PADA KARYAWAN UD. REMBULAN PRINTING) ]]>
<![CDATA[Angga Surya Permana]]>;
<![CDATA[Muhammad Alkirom Wildan]]>
<![CDATA[ Jurnal Kajian Ilmu Manajemen (JKIM) Vol 1, No 2 (2021): Juni ]]>
Publisher : <![CDATA[Management Department of Economics and Business Of Trunojoyo Madura University ]]>
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DOI: 10.21107/jkim.v1i2.11600
<![CDATA[This study is a qualitative research by exploring both primary and secondary data. Its used direct interviews to the owner of UD. Rembulan Printing and the five people have had appointed to be informants. The results showed that there are 4 strategies to improve the employees performance. Growth strategy (SO) It means that the interpersonal relationships can help the harmonize relationships between employees so that they comfortable and last long in the company. The good services and knowledge sharing can maintain the good relationships with consumers and suppliers (of raw materials). Diversification Strategy (WO) The good recruitment and chancing for fresh graduates who’s expert in financial reporting and good administration. Good relationships between employees can provide motivation and solutions for employees who want to get out of the company. Influencing and providing the best advice to prevent employees for leaving the company. Differentiation Strategy (ST) Management and the employees must be a harmonize relationships for maintaining human resources who experts in printing. And Defensive Strategy (WT) It means the management must improve the quality of human resources.]]>
<![CDATA[Alternatif Pendanaan Antara Leasing, Hutang Jangka Panjang dan Saham Biasa dalam Pengadaan Aktiva Tetap pada PT. Blue Bird Tbk ]]>
<![CDATA[Mei Mita Bella]]>;
<![CDATA[Evaliati Amaniyah]]>
<![CDATA[ Jurnal Kajian Ilmu Manajemen (JKIM) Vol 1, No 2 (2021): Juni ]]>
Publisher : <![CDATA[Management Department of Economics and Business Of Trunojoyo Madura University ]]>
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DOI: 10.21107/jkim.v1i2.11589
<![CDATA[In a business, fixed assets are very important for a company, fixed assets in the company are usually used as an investment for the long term. In addition, the most important thing in a company is fixed assets as a working capital for the survival of the company. The choice of financing alternatives will affect the decision making in the procurement of fixed assets. The purpose of this study is to determine which source of funding is the most efficient in the procurement of fixed assets among leasing, long term debt, and common stock capital at PT. Blue Bird Tbk in 2019. This study uses a descriptive research method that compare net present value of the three funding alternatives. The result of study shows that long-term debt has a smallest net present value compared to leasing and common stock capital so that it is most efficient when used in the procurement of fixed assets in PT. BIue Bird Tbk.]]>
<![CDATA[Pengaruh Gaya Kepemimpinan Otoriter dan Lingkungan Kerja Terhadap Kinerja Pengrajin Batik di Kecamatan Tanjung Bumi melalui Motivasi Kerja Sebagai Variabel Intervening di Masa Pandemi Covid-19 ]]>
<![CDATA[Achmad Bahruddin]]>;
<![CDATA[Faidal Faidal]]>
<![CDATA[ Jurnal Kajian Ilmu Manajemen (JKIM) Vol 1, No 2 (2021): Juni ]]>
Publisher : <![CDATA[Management Department of Economics and Business Of Trunojoyo Madura University ]]>
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DOI: 10.21107/jkim.v1i2.13266
<![CDATA[This study discusses the problems that exist in the Batik Business, Tanjung Bumi District, which are related to authoritarian leadership, work environment, and work motivation that can affect the performance of craftsmen. This study aims to examine the formulation of the problem. This study uses a quantitative approach, with a sample of 96 craftsmen. Data obtained from the interview process and distributing questionnaires to respondents, the data were analyzed using multiple regression with SPSS to answer the hypothesis. Based on the results of the analysis, partially authoritarian leadership and work environment variables have a positive and significant effect on work motivation with each tcount value of authoritarian leadership above 4.074 with a significant level of 0.000 0.2 and a work environment above 2.772 with a significant level of 0.007 0.2. The variables of authoritarian leadership, work environment, and work motivation have a positive and significant effect on the performance of craftsmen with each tcount value of authoritarian leadership above 1.338 with a significant level of 0.184 0.2, work environment above 4.931 with a significant level of 0.000 0.2, and motivation work above 1.616 with a significant level of 0.000 0.02. Based on the intervening regression analysis, it is known that authoritarian leadership and work environment have a positive and significant impact on performance through work motivation with an indirect coefficient of 0.087061 for authoritarian leadership and the results of the Sobel test with a t value of 2.4647066253 t table 0.67717 with a significant level of 0 ,2, and motivation of 0.047965 and the results of the Sobel test with a tcount of 2.5484676708 ttable 0.67717 with a significant level of 0.2.]]>
<![CDATA[ANALYSIS VALUE CHAIN GOVERNANCE DISTRIBUTION CHANNEL OF VANNAMEI SHRIMP FARMERS IN MRANDUNG BANGKALAN ]]>
<![CDATA[Silvia Eri]]>;
<![CDATA[Yudhi Prasetya Mada]]>
<![CDATA[ Jurnal Kajian Ilmu Manajemen (JKIM) Vol 1, No 2 (2021): Juni ]]>
Publisher : <![CDATA[Management Department of Economics and Business Of Trunojoyo Madura University ]]>
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DOI: 10.21107/jkim.v1i2.11596
<![CDATA[The people of Mrandung has plunged into of business shrimp farmer, mostly the type of shrimp chosen is vannamei shrimp ( Litopenaeus vannamei ), the aim of this study is to find out and to analysis of the distribution channel governance chain value in Mrandung, the method that used in this study is a qualitative research, and the conclusion in this study is that indigenous people lack of knowledge in governance and the value chain of the vannamei shrimp distribution channel so that many farmers suffer losses due to unknowledgeable. But on the other hand there is a company namely PT. TBAI (Tanjung Bumi Indonesian Aquaculture) that engaged in vannamei shrimp farming and the company has been already using good corporate governance and the distribution channel value chain, making it is quite maximum for the company's value. The results of this study show governance on company farms vannamei shrimp was very good, the value chain of distribution channels has been using are already managed well with using three distribution channels more widely, while the governance from distribution channels chain vannamei shrimp farmer I use two distribution channels more simple than others and shrimp vannamei farmer II uses one distribution channel chain more complexly than I.]]>
<![CDATA[Pengaruh Inovasi Produk Dan Pemasaran Media Facebook Terhadap Minat Beli Batik Pada UD. Silvia Desa Telaga Biru-Tanjung Bumi ]]>
<![CDATA[Endah Sofy Tri Pamungkas]]>;
<![CDATA[Bambang Setyo Pambudi]]>
<![CDATA[ Jurnal Kajian Ilmu Manajemen (JKIM) Vol 1, No 2 (2021): Juni ]]>
Publisher : <![CDATA[Management Department of Economics and Business Of Trunojoyo Madura University ]]>
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DOI: 10.21107/jkim.v1i2.11601
<![CDATA[Tanjung Bumi batik has a rich variety of motifs, patterns, and colors that can describe the character of the coastal population, especially Madura Island. The purpose of this study was to determine whether product innovation and Facebook media marketing had an effect on buying interest in batik. The sampling technique in this study used the non-probability sampling method with purposive sampling technique, and analyzed with IBM SPSS 2.0 software. The results of this study indicate that the product innovation variable (X1) is worth 0.608, which shows a value of 0.000 0.05, this indicates that the product innovation variable has a significant effect on buying interest. The Facebook media marketing variable (X2) has a value of 0.424, which shows a value of 0.000 0.05, it shows that the Facebook media marketing variable has a significant effect on buying interest. Based on testing the value of Ftable 2.41 Fcount of 483.646 with a significance of 0.000 0.05, this shows that Product Innovation and Facebook Media Marketing have a simultaneous or joint effect on buying interest.]]>
<![CDATA[Pengaruh Gaya Hidup Halal, Label Halal Dan Harga Terhadap Keputusan Pembelian Ms Glow (Studi Pada Mahasiswi Universitas Trunojoyo Madura) ]]>
<![CDATA[Yuliana Ulfidatul Hoiriyah]]>;
<![CDATA[Yustina Chrismardani]]>
<![CDATA[ Jurnal Kajian Ilmu Manajemen (JKIM) Vol 1, No 2 (2021): Juni ]]>
Publisher : <![CDATA[Management Department of Economics and Business Of Trunojoyo Madura University ]]>
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DOI: 10.21107/jkim.v1i2.11590
<![CDATA[This study aims to see the effect of the halal lifestyle, the halal label, and the price of MS Glow’s product on the purchase decision of students of Trunojoyo Madura University from 2017 to 2020. Sampling in this study used accidental sampling with a total of 100 respondent, and analyzed using multiple linear regressions analysis. Based on the partial analysis, the result show, that each variables (halal lifestlye, halal label and price) has a significant effect on the purchase decision of MS Glow of the students of Trunojoyo Madura University.]]>
