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Profit: Jurnal Manajemen, Bisnis dan Akuntansi
Published by Universitas Maritim AMNI Semarang
ISSN : 29634989     EISSN : 29635292     DOI : -
Core Subject : Economy,
Economics, Econometrics & Finance
Profit: Jurnal Manajemen, Bisnis dan Akuntansi adalah untuk menyebarluaskan, mengembangkan dan menfasilitasi hasil penelitian mengenai Ilmu bidang Ekonomi Manajemen ,Akuntansi dan Bisnis, sebagai media bagi para dosen, guru, peneliti dan para praktisi dalam bidang Ekonomi Manajemen Akuntansi Bisnis dari seluruh Indonesia, dalam melakukan pertukaran informasi tentang hasil-hasil penelitian terbaru yang telah dilakukan. Adapun ruang lingkup Jurnal Profit adalah: Ilmu Ekonomi, Ilmu Akuntansi, Ilmu Manajemen, Bisnis, Pendidikan Akuntansi, Pasar Modal dan Bank, Audit Pajak, Akuntansi Sektor Publik, Akuntansi Syariah dan Perdagangan, E-Bisnis, Sistem Informasi Manajemen, Manajemen Informatika.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 307 Documents
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Analisis Sistem Manajemen Risiko pada Operasional Usaha Angkringan Ojo Mumet Cibeber-Cilegon Aisah Nurmala; Sayful Hidayat; Kayis Jabir Malik Alwan; Ryan Lukmanda
Profit: Jurnal Manajemen, Bisnis dan Akuntansi Vol. 4 No. 1 (2025): Profit : Jurnal Manajemen, Bisnis dan Akuntansi
Publisher : UNIVERSITAS MARITIM AMNI SEMARANG

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58192/profit.v4i1.2963

Abstract

This study aims to evaluate the risk management system implemented in the operations of Angkringan Angkojo in Cilegon, Banten. As a small and medium-sized enterprise (SME) in the culinary sector, Angkringan Angkojo faces various operational challenges, such as financial risks, supply chain issues, customer satisfaction, and weather-related impacts. The risk management system plays a crucial role in identifying, analyzing, and mitigating potential risks that could affect the sustainability of the business. The research employs a qualitative approach, with data collected through direct observation, interviews with the business owner, and analysis of related documents. The analysis process follows the stages of risk identification, impact assessment, and mitigation strategies implementation. The findings reveal that the primary risks include delays in the supply of raw materials, a decrease in customer numbers due to bad weather, and competition from similar businesses. Mitigation efforts include partnerships with local suppliers, providing adequate shelter facilities, and optimizing digital marketing through social media to attract more customers.
Analisis Strategi Daya Saing Bisnis di Era Digital Maha Puspa Ardhana; Munawaroh Munawaroh
Profit: Jurnal Manajemen, Bisnis dan Akuntansi Vol. 4 No. 1 (2025): Profit : Jurnal Manajemen, Bisnis dan Akuntansi
Publisher : UNIVERSITAS MARITIM AMNI SEMARANG

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58192/profit.v4i1.2964

Abstract

This research aims to explore the strategies implemented by companies to increase competitiveness in the digital era. Using a qualitative approach with a technology case study in Indonesia, namely the company PT Bukalapak.com. This research found that digital transformation, product innovation, customer experience expertise, and cross-sector collaboration are key strategies that support business competitiveness. This study concludes that companies need to integrate technology with organizational values ​​to remain relevant in a dynamic business environment.
Penerapan Manajemen Resiko: Studi Kasus pada UMKM Anukula Cafe & Resto (Brand Es The 2000an dan Kebab Burger Mirasa) Riki Gana Suyatna; Annisa Nurfadilla
Profit: Jurnal Manajemen, Bisnis dan Akuntansi Vol. 4 No. 1 (2025): Profit : Jurnal Manajemen, Bisnis dan Akuntansi
Publisher : UNIVERSITAS MARITIM AMNI SEMARANG

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58192/profit.v4i1.2965

Abstract

Risk management is very important for MSMEs because risk management is useful for gathering information about possible risks that will occur, as well as for developing strategies that need to be implemented at Anukula Resto MSMEs, where Anukula Resto itself is an MSME that is engaged in selling food and drinks such as ice the 2000s and kebabs. mirasa burger. This research aims to determine the implementation of risk management and describe or illustrate the activities of the MSMEs Anukula Resto Serang. This research uses a qualitative descriptive approach using risk analysis in management. The results of the analysis show that the implementation of risk management at Anukula Resto MSMEs has been implemented well for financial risks, marketing risks, while for HRM risks it is still not good. It is proven that there are still errors in the calculations carried out by HR at the Anukula Resto UMKM. Therefore, it is important for Anukula Resto MSMEs to improve and implement risk management well in order to minimize risks that occur in the future.
Analisis Digital Marketing Terhadap Keputusan Pembelian Konsumen di Era Modern Mustika Via Baharsah; Munawaroh Munawaroh
Profit: Jurnal Manajemen, Bisnis dan Akuntansi Vol. 4 No. 1 (2025): Profit : Jurnal Manajemen, Bisnis dan Akuntansi
Publisher : UNIVERSITAS MARITIM AMNI SEMARANG

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58192/profit.v4i1.2966

Abstract

Digital marketing has become one of the main approaches in modern marketing strategies, especially with the rapid development of information and communication technology. In the modern era, consumer behavior has undergone a significant transformation, where purchasing decisions are increasingly influenced by information available online. Social media has a dominant role in building interactions between consumers and brands, while SEO and content marketing contribute to increasing brand awareness and purchasing decisions. In addition, personal and relevant digital advertising has been shown to increase conversion rates, while email marketing has a more significant impact on maintaining customer loyalty. Factors such as brand trust, the quality of information presented, and the overall user experience have also been found to have a significant influence on consumer purchasing decisions. Digital marketing not only functions as a promotional tool, but also as a means to build closer relationships with consumers, increase engagement, and create a more personalized purchasing experience.
Pemanfaatan Teknologi dalam Membangun Sumber Daya Manusia di Era Bisnis Digital : Mengetahui Tantangan dan Solusinya Inaya Amalia Putri; Munawaroh Munawaroh
Profit: Jurnal Manajemen, Bisnis dan Akuntansi Vol. 4 No. 1 (2025): Profit : Jurnal Manajemen, Bisnis dan Akuntansi
Publisher : UNIVERSITAS MARITIM AMNI SEMARANG

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58192/profit.v4i1.2967

Abstract

Human resource management (HRM) is a branch of management that focuses on managing people within organizations. HRM involves selecting, developing, and retaining qualified individuals to achieve organizational goals efficiently. In the digital era, HRM faces challenges such as technological disruption and the rapid shift to automation. Modern technology has transformed training and development methods, enabling unlimited access to educational resources through online courses and digital platforms. Organizations must adapt by integrating digital tools in recruitment, training, and employee development processes to enhance efficiency and creativity. Additionally, the digital era has revolutionized business operations, enabling cost-efficient and flexible strategies through digital platforms like social media and e-commerce. However, digital transformation presents challenges, including cybersecurity threats, rapid technological changes, and digital inequality. Entrepreneurs must continuously adapt by learning new technologies, prioritizing data security, and leveraging digital solutions tailored to business needs. Digital transformation drives operational efficiency, creates new market opportunities, and enhances customer experiences, making it essential for organizations to remain competitive in a rapidly evolving landscape.
Penerapan Standar Akuntansi Pemerintahan Dalam Pertanggungjawaban Keuangan Desa: Studi Kasus pada Desa Sigi Kabupaten Pulang Pisau Provinsi Kalimantan Tengah Donna Octaria; Rahmiati Rahmiati; Septa Soraida; Tatik Zulaika; Rini Oktavia; M. Ichsan Diarsyad
Profit: Jurnal Manajemen, Bisnis dan Akuntansi Vol. 3 No. 4 (2024): Profit : Jurnal Manajemen, Bisnis dan Akuntansi
Publisher : UNIVERSITAS MARITIM AMNI SEMARANG

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58192/profit.v3i4.2970

Abstract

This research aims to find out how government accounting standards are implemented in village financial management in Sigi Village and how prepared the village government is in managing village finances. The research methodology used is qualitative research, the data sources used are primary dtaa obtained by direct interviews and secondary data obtained from related documents. The location of this research is Sigi Village, Kahayan Tengah District, Pulang Pisau Regency, Central Kalimantan Province. The results of this research can be concluded that the implementation of government accounting standards in this village has not been optimal because in the presentation of village financial reports there are still several reports that are not prepared by the village government. Sigi Village Revenue and Expenditure Budget Implementation Report (APBDes), Changes in Excess Budget Balance Report, Realization Report, Cash Flow Report, and Notes to Financial Reports.
Penerapan Manajemen Operasional pada Usaha Pencetakan (Sudi Kasus CV. Ekribafam Multi Karya, Kota Serang BANTEN) Annisa Nurfadilla; Nur Alam; Rifa’i Rifa’i; Simun Simun
Profit: Jurnal Manajemen, Bisnis dan Akuntansi Vol. 4 No. 1 (2025): Profit : Jurnal Manajemen, Bisnis dan Akuntansi
Publisher : UNIVERSITAS MARITIM AMNI SEMARANG

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58192/profit.v4i1.2971

Abstract

This research was conducted at the printing company CV. Ekribafam Multi Karya, Serang City, Banten. This study aims to find out how important the implementation of operational management is in a business in order to see how effective the products produced by the printing company CV. Ekribafam Multi Karya are. This research was conducted using a qualitative approach. Where qualitative research is data in the form of words or statements. This study aims to analyze the influence of operational management on the printing company CV. Eribafam Multi Karya. Data collection in this study was carried out by means of interviews, observations, and literature reviews. So that it produces conclusions.
Analisis Manajemen Persediaan Bahan Baku pada Angkringan dari Anyer Serang Banten Muchamad Rohim Rivai; Restu Hidayat; Saepulloh Yusup; Saiful Umam
Profit: Jurnal Manajemen, Bisnis dan Akuntansi Vol. 4 No. 1 (2025): Profit : Jurnal Manajemen, Bisnis dan Akuntansi
Publisher : UNIVERSITAS MARITIM AMNI SEMARANG

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58192/profit.v4i1.2979

Abstract

MSME business activities have workflows that meet standardization. One of the things angkringan.anyer does is carry out a raw material inventory procedure program. The aim of this research is to explain the procedure for supplying raw materials at angkringan.anyer. This research was conducted using a qualitative approach through data collection techniques in the form of observation, interviews and documentation studies. The results of this research show that the raw material inventory procedure at angkringan.anyer starts from shopping for raw materials located at Pasar Baru Anyer, as well as checking the availability of raw materials at Pasar Baru Anyer. to making a list of raw materials, providing a purchasing budget, ordering or purchasing raw materials, to making purchasing reports. Overall, all the procedures carried out have been adapted to the conditions existing in MSME businesses so that employees can follow the procedures.
Analysis Of Viral Marketing, Social Media Engagement and Religiosity On Online Crowdfunding Platforms Hamidah Tussifah; Rahmah Mumtahanatul Insirah
Profit: Jurnal Manajemen, Bisnis dan Akuntansi Vol. 4 No. 1 (2025): Profit : Jurnal Manajemen, Bisnis dan Akuntansi
Publisher : UNIVERSITAS MARITIM AMNI SEMARANG

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58192/profit.v4i1.2980

Abstract

Crowdfunding has emerged as an innovative fundraising solution, leveraging digital technology and social media to connect donors with beneficiaries. This study investigates the influence of religiosity, social media engagement, and viral marketing on millennials’ online donation decisions in Jakarta. Religiosity, reflecting spiritual values that motivate donations, emerged as the dominant factor, encouraging contributions as acts of worship and moral responsibility. Social media engagement enhances participation through active interactions like sharing and commenting, while viral marketing supports trust-building with engaging and informative content. Using a quantitative approach, data were collected via an online Likert-scale questionnaire from 196 purposively sampled respondents and analyzed using SPSS version 25. Results show all three factors significantly influence donation decisions. This study highlights the importance of integrating spiritual values into online campaigns and utilizing creative communication strategies to foster donor trust and engagement, emphasizing the synergy between technology and social values for sustainable online donation platforms.
Pengaruh Transformasi Digital terhadap Efektivitas MSDM di Era Industri 4.0 Dita Zahra Aprillianti; Wulandari, Yunika Putri; Mahfud Mahfud; Bangun, Scivo Orlando
Profit: Jurnal Manajemen, Bisnis dan Akuntansi Vol. 4 No. 1 (2025): Profit : Jurnal Manajemen, Bisnis dan Akuntansi
Publisher : UNIVERSITAS MARITIM AMNI SEMARANG

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58192/profit.v4i1.2946

Abstract

Digital transformation in the Industry 4.0 era significantly impacts the effectiveness of human resource management (HRM). This article discusses the impact of digital transformation on HRM, focusing on changing roles, developing digital skills, and utilizing technology for more effective and efficient decision-making. In the past, HRM focused on administrative aspects, but now, there is a demand to develop digital skills for employees in response to modern workplace dynamics. Digital competencies are becoming essential and contributing to increased productivity and organizational competitiveness. This transformation requires a more adaptive competency-based approach to ensure employees have skills relevant to technological developments. HR management facilitates this adaptation through appropriate training and technology implementation in data-driven decision-making processes. By doing so, organizations can respond to challenges and take advantage of new opportunities in the digital era. The World Economic Forum (2020) emphasizes that digital skills, such as technological understanding, data analysis, and digital device proficiency, are now an essential foundation for competitiveness in the modern job market. With the paradigm shift from an administrative function to a strategic role, innovative leadership is required for HRM to support organizational success in the face of Industry 4.0.

Page 25 of 31 | Total Record : 307

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