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INDONESIA
Jurnal Pijar : Studi Manajemen dan Bisnis
ISSN : 29649749     EISSN : 29630606     DOI : -
Jurnal Pijar : Studi Manajemen dan Bisnis merupakan jurnal yang membahas ilmu di bidang Manajemen dan Bisnis, jurnal ini sebagai wadah untuk menuangkan hasil penelitian baik secara konseptual maupun teknis yang berkaitan dengan keilmuan manajemen dan bisnis. Pijar Jurnal terbit 4 kali dalam setahun yaitu pada bulan Desember, Maret, Juni dan September. terbitan pertama adalah bulan Desember 2022. Naskah yang masuk akan diterima oleh editor untuk kemudian kan dilakukan pemeriksaan kemiripan naskah dengan aplikasi Plagiarism Checker. Proses review dilakukan dengan menggunakan peer review. Jurnal Pijar menerima naskah dengan topik Manajemen umum, manajemen sumber daya manusia, manajemen keuangan, manajemen operasi, pemasaran, manajemen strategis, kewirausahaan, perilaku organisasi, manajemen strategis, perspektif akuntansi praktis, administrasi publik, dan dan topik lainnya yang relevan dengan manajemen dan bisnis.
Articles 10 Documents
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MENINGKATKAN MINAT KUNJUNGAN ULANG MELALUI EMPATI : PERAN MEDIASI KEPUASAN PELANGGAN DAN CITRA Kusworo, Edi; Nurcholis, Lutfi
Jurnal Pijar Vol 2 No 03 (2024): Jurnal Pijar : Studi Manajemen dan Bisnis
Publisher : PT Naureen Digital Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.65096/pmb.v2i03.1297

Abstract

The purpose of this study is to determine the effect of empathy on return visit interest, the effect of empathy on customer satisfaction, the influence of empathy on image, the effect of customer satisfaction on revisit interest, the influence of image on revisit interest, the influence between empathy on revisit interest mediated by customer satisfaction and image. This research is a quantitative research. A sample of 150 respondents was randomly taken by interviewing and filling out questionnaires from visitors to the UPTD Jati Health Center, Kudus Regency. This research uses validity testing, reliability test and Structural Equation Modeling (SEM) analysis. The results of the study obtained 1) empathy has a positive effect on customer satisfaction. 2) Empathy has a positive effect on image. 3) Empathy has a positive effect on revisit interest. 4) Customer satisfaction has a positive effect on revisit interest. 5) Image has a positive effect on revisit interest. 6) The indirect influence between empathy on revisit interest with customer satisfaction and image as an intervening variable is proven to have a role because the indirect influence is greater than the direct influence with a value of 0.585.
EVALUASI SISTEM KOMPENSASI FINANSIAL DENGAN METODE ADHERED DAN OVERLAPPING PADA UKM XYZ Luthfi, Luthfi Azmi Lubis; Tsana, Tsana’ Nur Hanifah; Fasha, Muhammad Ananda Islami Fasha; Nadzri, Nadzri ali Syaihan; Trian, Trian Miftakul Rohman; Lindawati, Lindawati Kartika
Jurnal Pijar Vol 2 No 03 (2024): Jurnal Pijar : Studi Manajemen dan Bisnis
Publisher : PT Naureen Digital Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.65096/pmb.v2i03.1305

Abstract

Usaha Kecil Menengah (UKM) telah menjadi tulang punggung perekonomian di Indonesia dengan kontribusi yang signifikan terhadap Produk Domestik Bruto (PDB) nasional dan penyerapan tenaga kerja yang tinggi. Namun, UKM sering menghadapi tantangan kompleks dalam mengelola kompensasi bagi karyawan mereka. Penelitian ini bertujuan untuk mengevaluasi sistem kompensasi finansial pada UKM XYZ dengan menggunakan analisis pemetaan gaji, metode adhered dan overlapping. Penelitian ini menggunakan pendekatan kuantitatif dengan mengumpulkan data melalui wawancara dengan owner UKM XYZ. Fokus utama adalah pada analisis struktur kompensasi karyawan dan efektivitas manajemen kompensasi dalam meningkatkan produktivitas dan kepuasan kerja Dengan mengambil kasus UKM di Kota Tanjung Balai, Sumatera Utara. Hasil penelitian menunjukkan bahwa: (1) UKM XYZ belum melakukan pemetaan gaji secara resmi; (2) Hanya 3 karyawan yang menerima gaji di atas UMP Sumatera Utara dan UMK Kota Tanjung Balai; (3) Sistem kompensasi UKM XYZ masih belum ideal dari segi spread dan mid-to-mid; (4) Untuk UKM XYZ metode pembenahan gaji yang sesuai adalah metode overlapping; (5) Setelah melakukan penyesuaian gaji, biaya gaji meningkat sebesar Rp3,918,965 atau 9.95%. Implikasi penelitian ini memberikan rekomendasi untuk pembenahan sistem kompensasi yang lebih ideal, yang diharapkan dapat meningkatkan kinerja dan kepuasan karyawan pada UKM XYZ.
EVALUASI SISTEM KOMPENSASI PADA RESTORAN X Khumairoh, Alvi; Faiza, Nadila; Ghonia, Nurmaisya Al; Zamaya, Raihani Mufti; Kartika, Lindawati
Jurnal Pijar Vol 2 No 03 (2024): Jurnal Pijar : Studi Manajemen dan Bisnis
Publisher : PT Naureen Digital Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.65096/pmb.v2i03.1309

Abstract

Restaurant X is a small and medium enterprises (SME) engaged in the food and beverage sector by offering a variety of Indonesian food menu. SMEs have three main roles, namely as a means to improve the welfare of employees and the community, leveling the economic level of smallholders, and providing foreign exchange to the state. SME efforts as a means to improve the welfare of employees is through the evaluation of compensation. By providing better compensation, employees will be motivated to create a positive and productive work environment. Compensation evaluation is done by identifying the initial salary structure in SME, then analyzed to improve compensation using overlapping, adhered and factor points methods. The analysis showed that the most optimal method is overlapping, with a total salary of Rp137, 224, 291 from the previous Rp129, 850, 000. By using the overlapping method, SME experienced a salary increase of 5.68% or Rp7,374,297.
REKOMENDASI TERBAIK UNTUK PERHITUNGAN GAJI KARYAWAN PADA UKM XYZ: ADHERED ATAU OVERLAPPING? Rizki Alrafi, Muhammad Daffa; Haq, Anaksya; Fernando, Felix; Syawalia Zahra, Fathia; Kartika, Lindawati; Prabu Arya Aviantara, Rayvaldo
Jurnal Pijar Vol 2 No 03 (2024): Jurnal Pijar : Studi Manajemen dan Bisnis
Publisher : PT Naureen Digital Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.65096/pmb.v2i03.1326

Abstract

The role of Small Medium Enterprise (SMEs) is very large for Indonesia's growth. The contribution of SMEs to GDP also reached 60.5 percent and to labor absorption was 96.9 percent of national labor absorption. However, the issue of ideal salaries is still a problem for SMEs in Indonesia, especially due to the influence of certain conditions, both environmental and internal. One of the SMEs that is facing problems with the compensation system is SME XYZ. The aim of this research is to analyze and determine compensation that is in accordance with ideal job grading in UKM XYZ. Data collection in this research was carried out through interviews with the owners of UKM XYZ in February 2024. The data processing methods used in this research were the adhered or overlapping and overlapping methods. The results of this research show that: (1) The compensation system in SME XYZ is still not fair and ideal based on the spread when compared to the minimum wage; (2) An appropriate and effective method for improving salaries for UKM XYZ is to use overlapping calculations.
ANALISIS MANAJEMEN STRATEGI PADA UKM XYZ: MODEL MATRIKS IFE EFE DAN BALANCED SCORECARD Felix Fernando; Amberly Anadya Prames; Mandy Aileen Lius; Muhammad Ihsan Almunawar; Steven Gilbert; Lindawati Kartika
Jurnal Pijar Vol 2 No 03 (2024): Jurnal Pijar : Studi Manajemen dan Bisnis
Publisher : PT Naureen Digital Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.65096/pmb.v2i03.1350

Abstract

Small and Medium Enterprises (SMEs) play a significant role in Indonesia's economic growth, contributing 60.5 percent to the Gross Domestic Product (GDP) and 96.9 percent to national employment. However, SMEs in Indonesia face strategic management challenges, particularly in formulating ideal goals and missions, influenced by both internal and external conditions. This study aims to analyze and determine the ideal strategic management for XYZ SME, which is one of the SMEs experiencing such issues. Data collection was conducted through interviews with the owner of XYZ SME in February 2024. The data processing methods used in this study include the Internal Factor Evaluation (IFE) and External Factor Evaluation (EFE) matrices, as well as the BalancedScorecard. The results of the study indicate that: (1) the strategic management of XYZ SME is not yet ideal based on the determined Key Performance Indicators (KPIs); (2) the appropriate and ef ective strategic management improvement method for XYZ SME involves using the IFE and EFE matrices and the Balanced Scorecard, resulting in a strategic map as the output.
PENGARUH BRAND AMBASSADOR DAN SOCIAL MEDIA MARKETING TERHADAP MINAT BELI PADA PRODUK MCDONALD’S Selia
Jurnal Pijar Vol 2 No 03 (2024): Jurnal Pijar : Studi Manajemen dan Bisnis
Publisher : PT Naureen Digital Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.65096/pmb.v2i03.1364

Abstract

This research was conducted to find out how much influence brand ambassadors and social media marketing have on the buying interest of 6th semester IMWI students majoring in Management on McDonald's products. The research method used is a quantitative method approach with data collection techniques using saturated samples or non-probability sampling where the entire population is used as a sample. The population in question is all 6th semester IMWI students majoring in Morning Regular Management who have purchased McDonald's products at least once, totaling 63 respondents using a questionnaire on a Likert scale. In processing data for analysis using SPSS 29.0.2.0 software with multiple linear analysis techniques which include validity tests, reliability tests, and classical assumption tests consisting of normality tests, multicollinearity tests, heteroscedasticity tests, then hypothesis tests consisting of t tests, f and coefficient of determination test. This research shows that there is a positive and significant influence, both partially and simultaneously, between the brand ambassador and social media marketing variables on purchase interest in McDonald's products.
KEPUASAN PASIEN JAMINAN KESEHATAN NASIONAL TERHADAP KUALITAS PELAYANAN KESEHATANDI RUMAH SAKIT Kosim, Abdul; Fitria, Dian; Widi, Widi; Gufroni, Yasid
Jurnal Pijar Vol 2 No 03 (2024): Jurnal Pijar : Studi Manajemen dan Bisnis
Publisher : PT Naureen Digital Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.65096/pmb.v2i03.1365

Abstract

Salah satu indikator yang mempengaruhi kualitas pelayanan kesehatan pada era Jaminan Kesehatan Nasional (JKN) adalah kepuasan pasien terhadap pelayanan kesehatan yang diperoleh sebagai peserta JKN. Setiap pasien JKN berhak mendapatkan pelayanan kesehatan yang optimal, cepat dan setara. Penting bagi rumah sakit untuk menjaga mutu pelayanan. Penelitian ini bertujuan untuk mengetahui kepuasan pasien JKN terhadap mutu pelayanan di rumah sakit. Artikel ini menggunakan metode literature review dengan menggunakan pedoman PRISMA. Data diperoleh dari database elektronik Google Scholar dan Garuda Ristekbrin. Kata kunci yang digunakan adalah kepuasan pasien JKN di rumah sakit untuk menemukan artikel yang relevan. Hasil pencarian menemukan 3.856 artikel. Artikel yang tidak memenuhi kriteria inklusi harus dikeluarkan. Sebanyak 6 artikel yang memuat kepuasan pasien JKN terhadap pelayanan di rumah sakit telah dipilih untuk dianalisis dalam penelitian ini. Artikel-artikel tersebut menunjukkan bahwa kepuasan pasien JKN di rumah sakit dipengaruhi oleh dimensi mutu pelayanan kesehatan. Adapun faktor yang mempengaruhi kepuasan pasien JKN di rumah sakit adalah tangible, reliability, responsiveness, assurance, dan empathy. Untuk meningkatkan kepuasan pasien, maka rumah sakit perlu terus melakukan perbaikan dengan meningkatkan kualitas rumah sakit
EVALUASI STRUKTUR DAN SKALA UPAH (SSU) BERDASARKAN METODE SKALA GANDA BERURUTAN DAN SKALA GANDA TUMPANG TINDIH UKM PT ABC SEKTOR KULINER KOTA YOGYAKARTA Zaskiyanti, Alifah Anggellia; Sukmawati, Dewi; Khatimah, Mutiara Khusnul; Ayun, Tresya Hesi Qurrata; Kartika, Lindawati
Jurnal Pijar Vol 2 No 03 (2024): Jurnal Pijar : Studi Manajemen dan Bisnis
Publisher : PT Naureen Digital Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.65096/pmb.v2i03.1366

Abstract

Restaurant X is a small and medium enterprises (SME) engaged in the food and beverage sector by offering a variety of Indonesian food menu. SMEs have three main roles, namely as a means to improve the welfare of employees and the community, leveling the economic level of smallholders, and providing foreign exchange to the state. SME efforts as a means to improve the welfare of employees is through the evaluation of compensation. By providing better compensation, employees will be motivated to create a positive and productive work environment. Compensation evaluation is done by identifying the initial salary structure in SME, then analyzed to improve compensation using overlapping, adhered and factor points methods. The analysis showed that the most optimal method is overlapping, with a total salary of Rp137, 224, 291 from the previous Rp129, 850, 000. By using the overlapping method, SME experienced a salary increase of 5.68% or Rp7,374,297.
COMPARATIVE ANALYSIS OF BUDGET IMPLEMENTATION PERFORMANCE OF THE NATIONAL NARCOTICS AGENCY IN THE BALI REGION Saputra, Made Dwi Widya; Purbawangsa, Ida Bagus Anom
Jurnal Pijar Vol 2 No 03 (2024): Jurnal Pijar : Studi Manajemen dan Bisnis
Publisher : PT Naureen Digital Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.65096/pmb.v2i03.1367

Abstract

The aim of this research is to determine the quality of National Narcotics Agency budget implementation for the Bali Region as well as strategies for improving budget implementation performance. The research data collection method used document observation and interviews conducted with 23 (twenty-three) National Narcotics Agency financial management officials for the Bali Region. The sample determination method is total sampling or saturated sampling. The data analysis technique in this research uses comparative descriptive data analysis techniques regarding the performance of the National Narcotics Agency budget implementation for the Bali Region for 2020-2022. The research results show that in 2020, the quality of budget implementation performance of all National Narcotics Agency work units for the Bali Region was in the good category. In 2021 and 2022 the quality of budget implementation performance will increase to the very good category. The results of the quality of budget implementation exceed the performance targets set in the Performance Agreement. Strategies that can be used to improve budget implementation performance include preparing accurate plans, regular monitoring of budget implementation, reward and punishment, flexibility in budget implementation, good communication and coordination and high commitment. This research provides an illustration that the Bali Region National Narcotics Agency has been able to manage the budget with better budget implementation performance from year to year. Management of state finances should always comply with regulations, be effective and efficient so that it can be beneficial to society in accordance with the goals and ideals of the state.
ANALISA PROSEDUR PEMBELIAN BARANG DI BAGIAN PURCHASING PADA PT. PYLAR SURYA INDONESIA Wulandari, Aisyah; Takaya, Rowlan
Jurnal Pijar Vol 2 No 03 (2024): Jurnal Pijar : Studi Manajemen dan Bisnis
Publisher : PT Naureen Digital Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.65096/pmb.v2i03.1378

Abstract

Purchasing is an effort made by a company to obtain the products it needs. Inventory of raw materials is the most important factor for companies in supporting the smooth production process. The method used in this journal research is observational. This means that we make direct observations of goods purchasing activities in the purchasing section at PT. Pylar Surya Indonesia. Next we asked several questions to interview buyers at PT. Pylar Surya Indonesia has questions regarding the contents of this Journal. Next, use the library study method to look for book references related to fields related to the research subject. The results of this research are the process of purchasing goods at PT. Pylar Surya Indonesia is running smoothly, but there are problems such as the product received is different from the order. However, this problem will be resolved by returning the goods to the supplier and exchanging them according to the order issued.

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