cover
Article Per Year (5 Year)
All
Home Page
OAI Link
Editorial Team
Contact
Reviewer
Google Scholar
Contact Name
Ahmad Ashifuddin Aqham
Contact Email
ahmad.ashifuddin@gmail.com
Phone
+6288215137076
Journal Mail Official
danang@stekom.ac.id
Editorial Address
Universitas 45 Surabaya Jl Mayjend Sungkono 106 Surabaya, info@univ45sby.ac.id, (031) 56112 14; (031) 563 39 05
Location
Kota surabaya,
Jawa timur
INDONESIA
Digital Bisnis: Jurnal Publikasi Ilmu Manajemen Dan E-commerce
Published by Universitas 45 Surabaya
ISSN : 29645298     EISSN : 29620821     DOI : 10.30640
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
Kajian-kajian tersebut diharapkan dapat memperkaya khasanah keilmuan di bidang manajemen dan bisnis sehingga dapat menjadi salah satu referensi bagi para akademisi, pemangku kepentingan dan masyarakat luas. Manajemen SDM Keuangan Akutansi Ekonomi Islam
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Akuntansi
Articles 414 Documents
 38   39   40   41   42 
Pengaruh Stabilitas Keuangan dan Tekanan Eksternal terhadap Pencapaian Target Keuangan pada Perusahaan Healthcare Subsektor Rumah Sakit yang Terdaftar di BEI Periode 2021-2025 Annisa Nur Fadillah
Digital Bisnis: Jurnal Publikasi Ilmu Manajemen dan E-Commerce Vol. 5 No. 3 (2026): September : Digital Bisnis: Jurnal Publikasi Ilmu Manajemen dan E-Commerce
Publisher : Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30640/digital.v5i3.7778

Abstract

This study aims to analyze the effects of Financial Stability and External Pressure on Financial Targets among healthcare companies in the hospital subsector listed on the Indonesia Stock Exchange (IDX) during the 2021–2025 period. This study employs a quantitative associative approach using secondary data obtained from annual financial statements. Financial Stability is proxied by Asset Change (ACHANGE), External Pressure by the Debt to Asset Ratio (DAR), and Financial Targets by Return on Assets (ROA). The data were analyzed using panel data regression in EViews with the Random Effect Model (REM), based on 40 observations after outlier treatment. The results indicate that Financial Stability has a negative and significant effect on Financial Targets, whereas External Pressure has a negative but insignificant effect. Simultaneously, Financial Stability and External Pressure have a significant effect on Financial Targets. The Adjusted R-squared value of 0.303565 indicates that the two variables explain 30.3565% of the variation in Financial Targets, while the remaining variation is explained by factors outside the research model. These findings highlight the importance of effective asset management and financing structures in supporting the profitability of hospital companies.
Pengaruh Kualitas Produk dan Kepercayaan Konsumen terhadap Keputusan Pembelian Sayur Petani Lokal di Desa Tilang Margaretha Dua Rehing; Andreas Rengga; Nunsio Handrian Meylano
Digital Bisnis: Jurnal Publikasi Ilmu Manajemen dan E-Commerce Vol. 5 No. 3 (2026): September : Digital Bisnis: Jurnal Publikasi Ilmu Manajemen dan E-Commerce
Publisher : Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30640/digital.v5i3.7781

Abstract

This study was motivated by the relatively low level of consumer purchase decisions regarding local farmers' vegetables in Tilang Village, despite the village's status as a key vegetable production center with substantial agricultural potential. Based on the results of the preliminary study, a gap of 37.33% was found in the purchase decision variable, which was suspected to be caused by suboptimal product quality and consumer trust. The objectives of this study were to: (1) determine the description of product quality, consumer trust, and purchase decisions; (2) analyze the effect of product quality on purchase decisions; (3) analyze the effect of consumer trust on purchase decisions; and (4) analyze the simultaneous effect of product quality and consumer trust on the purchase decisions of local farmers' vegetables in Tilang Village. The population in this study consisted of all consumers of local farmers' vegetables in Tilang Village, whose exact number was unknown (unknown population). The sample was determined using the Lemeshow formula, resulting in 100 respondents selected through an accidental sampling technique. Data were collected through questionnaires and were analyzed using descriptive analysis and multiple linear regression.
Pengaruh Struktur Modal dan Profitabilitas terhadap Penerimaan Pajak dengan Mediasi Harga Saham pada Perusahaan Asuransi KPP Madya Periode 2018–2025 Emma Kataningrum; Aam Bastaman
Digital Bisnis: Jurnal Publikasi Ilmu Manajemen dan E-Commerce Vol. 5 No. 3 (2026): September : Digital Bisnis: Jurnal Publikasi Ilmu Manajemen dan E-Commerce
Publisher : Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30640/digital.v5i3.7783

Abstract

Tax revenue is a major source of state financing, while the contribution of the insurance sector is influenced by companies’ financial conditions and business characteristics. This study analyzes the effect of capital structure and profitability on tax revenue, directly and through stock price as a mediating variable, in insurance companies registered as taxpayers at KPP Madya during 2018–2025. The study employs a quantitative ex post facto design using secondary panel data. Purposive sampling produced 10 companies and 80 observations. Capital structure is proxied by the Debt to Equity Ratio (DER), while profitability is measured by the Net Profit Margin (NPM). Data are analyzed using panel data regression with the Random Effect Model and the Sobel Test. The results show that DER has no significant effect on tax revenue or stock price. NPM has a negative and significant effect on tax revenue but no significant effect on stock price. Stock price has no significant effect on tax revenue and does not mediate the effect of either DER or NPM on tax revenue. These findings imply that tax revenue in insurance companies should be considered together with factors more directly related to tax liabilities and may support tax supervision and future research
Pengaruh Kompetensi SDM, Program Skill Development, dan Kesiapan untuk Berubah terhadap Kinerja SDM dengan Gaya Kepemimpinan Transformasional sebagai Variabel Pemoderasi Lovina Citra Shabrina; Olivia Fachrunnisa
Digital Bisnis: Jurnal Publikasi Ilmu Manajemen dan E-Commerce Vol. 5 No. 1 (2026): Maret : Digital Bisnis: Jurnal Publikasi Ilmu Manajemen dan E-Commerce
Publisher : Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30640/digital.v5i1.7784

Abstract

Changes in the work environment and the increasing demand for high-quality human resources encourage organizations to pay greater attention to employee competencies, skill development, readiness for change, and leadership in improving human resource performance. This study aims to analyze the effects of human resource competence, skill development, and readiness for change on human resource performance and to examine the role of transformational leadership as a moderating variable. This study employed a quantitative approach by collecting data through questionnaires from 110 respondents. Data were analyzed using the Partial Least Squares-Structural Equation Modeling (PLS-SEM) approach with the assistance of SmartPLS. The results indicate that human resource competence, skill development, and readiness for change have a positive and significant effect on human resource performance. Transformational leadership does not moderate the effect of human resource competence on performance but strengthens the effect of skill development on human resource performance. Meanwhile, transformational leadership does not moderate the effect of readiness for change on human resource performance. These findings indicate that improving competence, developing skills, and strengthening employees’ readiness for change are important factors in enhancing human resource performance, while transformational leadership plays a specific role in optimizing the effectiveness of skill development programs.
Pengaruh Digital Marketing dan Kepercayaan Konsumen terhadap Keputusan Pembelian Batik di Benang Raja Salatiga Fanessa Crismast Cathleya; Riyono Riyono; Hesti Ristanto; Ihda Nor Rohmah
Digital Bisnis: Jurnal Publikasi Ilmu Manajemen dan E-Commerce Vol. 5 No. 3 (2026): September : Digital Bisnis: Jurnal Publikasi Ilmu Manajemen dan E-Commerce
Publisher : Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30640/digital.v5i3.7884

Abstract

This study aims to examine the effect of digital marketing and consumer trust on consumer purchasing decisions at Benang Raja Store in Salatiga, both partially and simultaneously. The study employed a quantitative associative-causal design. The population consisted of consumers who had purchased products from Benang Raja Store, while 96 valid respondents were analyzed using purposive sampling. Data were collected through an online questionnaire using a five-point Likert scale and analyzed using validity and reliability tests, multiple linear regression, coefficient of determination, t-test, and F-test with SPSS. The results show that digital marketing has a positive and significant effect on purchasing decisions, with a regression coefficient of 0.400, t-value of 6.041, and significance of 0.000. Consumer trust also has a positive and significant effect, with a regression coefficient of 1.101, t-value of 10.275, and significance of 0.000. Simultaneously, digital marketing and consumer trust significantly affect purchasing decisions, indicated by an F-value of 583.121 and significance of 0.000. The R Square value of 0.926 indicates that the two independent variables explain 92.6% of the variation in purchasing decisions, while the remaining 7.4% is explained by other factors outside the model. The findings imply that digital promotional activities should be integrated with efforts to maintain product quality, service, information accuracy, and consumer trust.
Pengaruh Kemudahan, Kepercayaan, Manfaat dan Keamanan terhadap Minat Penggunaan E-Wallet Dana pada Mahasiswa ITSNU Pekalongan Kurnia Dwi Hartanti; Ali Imron
Digital Bisnis: Jurnal Publikasi Ilmu Manajemen dan E-Commerce Vol. 5 No. 3 (2026): September : Digital Bisnis: Jurnal Publikasi Ilmu Manajemen dan E-Commerce
Publisher : Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30640/digital.v5i3.7889

Abstract

This study aims to analyze the effect of perceived ease of use, trust, usefulness, and security on the intention to use the DANA e-wallet among students of the Faculty of Creative Design and Digital Business, ITSNU Pekalongan, both partially and simultaneously. This research employs a quantitative approach, with a population of 277 students and a sample of 73 respondents selected using purposive sampling technique. Data were collected through questionnaires based on a Likert scale and analyzed using SPSS version 26. The results of the t-test indicate that perceived ease of use has a positive and significant effect on usage intention, as evidenced by a t-value of 4.641 > t-table of 1.667 and a significance value of 0.000 < 0.05. Trust also shows a positive and significant effect, with a t-value of 2.599 > 1.667 and a significance value of 0.011 < 0.05. Similarly, perceived usefulness has a positive and significant effect, with a t-value of 2.851 > 1.667 and a significance value of 0.006 < 0.05. Security also has a positive and significant effect on usage intention, with a t-value of 3.939 > 1.667 and a significance value of 0.000 < 0.05. Furthermore, the results of the F-test show that all independent variables simultaneously have a significant effect on the intention to use the DANA e-wallet, with an F-value of 42.635 > F-table of 2.507 and a significance value of 0.000 < 0.05. The Adjusted R Square value of 0.698 indicates that 69.8% of the variation in usage intention can be explained by the variables of perceived ease of use, trust, usefulness, and security, while the remaining 30.2% is influenced by other factors outside this research model.
Melokalkan Pengaruh Digital: Studi Kasus Strategi Key Opinion Leader dalam Membangun Kesadaran Merek Restoran Mi Modern di Surakarta, Indonesia Achmad Rifqi Rasyid; Kris Cahyani Ermawati; Alip Suroto
Digital Bisnis: Jurnal Publikasi Ilmu Manajemen dan E-Commerce Vol. 5 No. 1 (2026): Maret : Digital Bisnis: Jurnal Publikasi Ilmu Manajemen dan E-Commerce
Publisher : Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30640/digital.v5i1.7893

Abstract

This study analyzes how digital marketing strategies and Key Opinion Leader (KOL) practices are localized to build brand awareness for a modern noodle restaurant in Surakarta, Indonesia. The study is motivated by the condition of Tjemara Noodle Bar, which has expanded to several cities and utilized social media advertising and culinary influencers, yet its Surakarta outlet remained below the July 2025 sales target, while an internal audit indicated that half of the respondents were still unfamiliar with the brand. This study employs a qualitative single-case study design through semi-structured interviews with the Chief Business Development Officer, Strategic Planner, and KOL Specialist, supported by sales documentation and internal marketing records. The data were analyzed from a brand equity perspective encompassing consumer perceptions, source credibility, and cultural congruence. The findings indicate that digital reach does not automatically generate strong local brand salience. The strategies implemented emphasize platform exposure and KOL follower counts, while influencer–audience fit, local cultural meanings, message consistency, and the conversion of awareness into visits remain insufficiently integrated. This study proposes the L.O.C.A.L. framework: Local Listening, Opinion-Leader Fit, Culturally Congruent Content, Awareness-to-Action Integration, and Learning Loop. KOL evaluation should encompass brand searches, quality engagement, visit conversion, user-generated content, and repeat behavior.
Pengaruh Loyalitas dan Kompetensi SDM terhadap Kinerja Personel Satuan Samapta Polres Tuban yang Dimediasi oleh Promosi Jabatan Chamariah Chamariah; Darwanto Darwanto; Subijanto Subijanto
Digital Bisnis: Jurnal Publikasi Ilmu Manajemen dan E-Commerce Vol. 5 No. 3 (2026): September : Digital Bisnis: Jurnal Publikasi Ilmu Manajemen dan E-Commerce
Publisher : Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30640/digital.v5i3.7905

Abstract

This study aims to analyze the influence of loyalty and competence of human resources on the performance of personnel of the Tuban Police Samapta Unit with promotion as a mediation variable. The type of research used is associative research with a quantitative approach. The research sample consisted of 78 respondents, and data analysis was carried out using Smart PLS (Partial Least Square) software. The objectives of the study included the description of loyalty, HR competence, position promotion, and personnel performance, as well as testing the direct and indirect influence between variables. The results of the study showed that loyalty had a significant positive effect on personnel performance, as well as HR competence. HR loyalty and competence were proven to have a positive effect on position promotion. Position promotion itself had a significant effect on personnel performance. In addition, position promotion was proven to significantly mediate the influence of loyalty and HR competence on personnel performance. These findings confirm that increasing the loyalty and competence of human resources not only has a direct impact on performance, but also strengthens job promotion opportunities which ultimately increases the effectiveness of personnel performance. This research provides practical implications for police management in designing a human resource development strategy oriented towards loyalty, competence, and a fair position promotion system.
Pengaruh Perencanaan Pajak, Pertumbuhan Penjualan, Ukuran Perusahaan, dan Leverage terhadap Profitabilitas: Studi Empiris pada Perusahaan Ritel Terdaftar di Bursa Efek Indonesia Periode 2021–2024 Yunisa Anggraini; Arda Raditya Tantra
Digital Bisnis: Jurnal Publikasi Ilmu Manajemen dan E-Commerce Vol. 5 No. 3 (2026): September : Digital Bisnis: Jurnal Publikasi Ilmu Manajemen dan E-Commerce
Publisher : Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30640/digital.v5i3.7906

Abstract

This study aims to empirically analyze the influence of tax planning, sales growth, firm size, and leverage on the profitability of retail companies listed on the Indonesia Stock Exchange (IDX) during the period 2021 to 2024. Profitability is proxied by Return on Assets (ROA), tax planning is measured using the Effective Tax Rate (ETR), and leverage is calculated through the Debt to Asset Ratio (DAR). A quantitative causal approach is employed using secondary data derived from audited annual financial reports, collected through purposive sampling technique. Following the elimination of outliers, 95 observations from 27 sample companies were retained. Multiple linear regression analysis using SPSS version 26 serves as the primary analytical tool. Findings indicate that tax planning has a significant negative effect on profitability; firm size exerts a significant positive effect; and leverage demonstrates the most dominant negative and significant impact. Sales growth is not proven to significantly affect profitability. Simultaneously, all four independent variables significantly influence ROA with an Adjusted R² of 34.2%. These results affirm the relevance of signaling theory and agency theory in the context of Indonesian retail company financial performance.
Pengaruh Profitabilitas Return On Assets (ROA), Return On Equity (ROE), dan Net Profit Margin (NPM) terhadap Harga Saham Perusahaan Batu Bara yang Terdaftar di Bursa Efek Indonesia Periode 2021–2024 Riyalisty Riyalisty; Arda Raditya Tantra
Digital Bisnis: Jurnal Publikasi Ilmu Manajemen dan E-Commerce Vol. 5 No. 3 (2026): September : Digital Bisnis: Jurnal Publikasi Ilmu Manajemen dan E-Commerce
Publisher : Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30640/digital.v5i3.7907

Abstract

Background: The coal sector plays a strategic role in the Indonesian economy as the country with the largest coal reserves in Southeast Asia. Commodity price volatility and global energy transition policy dynamics underscore the importance of analyzing the financial performance of coal companies listed on the IDX during 2021–2024. Inconsistencies in prior research findings regarding the effects of Return on Assets (ROA), Return on Equity (ROE), and Net Profit Margin (NPM) on stock prices serve as the primary rationale for this study. Purpose: This study aims to analyze the partial and simultaneous effects of ROA, ROE, and NPM on stock prices of coal companies listed on the IDX for the period 2021–2024. Method: A quantitative approach using multiple linear regression analysis processed with SPSS was employed. Purposive sampling yielded 87 observations from 27 coal companies after outlier removal. Results: Partially, only ROA had a positive and significant effect on stock prices (β = 5,457.652; sig. = 0.036), while ROE (sig. = 0.498) and NPM (sig. = 0.973) were not significant. Simultaneously, all three variables significantly influenced stock prices (F = 16.161; sig. = 0.000) with an Adjusted R² of 0.346. Conclusion: ROA is the strongest fundamental signal to which the market responds in forming coal sector stock prices, consistent with signalling theory. Investors are advised to use ROA as the primary indicator for fundamental valuation of coal stocks.

Page 40 of 42 | Total Record : 414

 38   39   40   41   42 

Filter by Year

2022 2026


Reset
Filter By Issues
All Issue Vol. 5 No. 3 (2026): September : Digital Bisnis: Jurnal Publikasi Ilmu Manajemen dan E-Commerce Vol. 5 No. 2 (2026): Juni : Digital Bisnis: Jurnal Publikasi Ilmu Manajemen dan E-Commerce Vol. 5 No. 1 (2026): Maret : Digital Bisnis: Jurnal Publikasi Ilmu Manajemen dan E-Commerce Vol. 4 No. 4 (2025): Desember : Digital Bisnis: Jurnal Publikasi Ilmu Manajemen dan E-Commerce Vol. 4 No. 1 (2025): Digital Bisnis: Jurnal Publikasi Ilmu Manajemen dan E-Commerce Vol. 3 No. 4 (2024): Digital Bisnis: Jurnal Publikasi Ilmu Manajemen dan E-Commerce Vol. 3 No. 3 (2024): September : Digital Bisnis : Jurnal Publikasi Ilmu Manajemen dan E-Commerce Vol. 3 No. 2 (2024): Juni : Digital Bisnis : Jurnal Publikasi Ilmu Manajemen dan E-Commerce Vol. 3 No. 1 (2024): Maret : Digital Bisnis : Jurnal Publikasi Ilmu Manajemen dan E-Commerce Vol. 2 No. 4 (2023): Desember : Digital Bisnis : Jurnal Publikasi Ilmu Manajemen dan E-Commerce Vol. 2 No. 3 (2023): September : Digital Bisnis : Jurnal Publikasi Ilmu Manajemen dan E-Commerce Vol. 2 No. 2 (2023): Juni : Digital Bisnis : Jurnal Publikasi Ilmu Manajemen dan E-Commerce Vol. 2 No. 1 (2023): Maret : Digital Bisnis : Jurnal Publikasi Ilmu Manajemen dan E-Commerce Vol. 1 No. 4 (2022): Desember : Digital Bisnis : Jurnal Publikasi Ilmu Manajemen dan E-Commerce Vol. 1 No. 3 (2022): September : Digital Bisnis : Jurnal Publikasi Ilmu Manajemen dan E-Commerce More Issue