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Journal Research of Social Science, Economics, and Management

jrssem
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Published by CV. Publikasi Indonesia

ISSN : 28076494 EISSN : 28076311 DOI : 10.36418

Core Subject : Social,

Environmental Science

The Journal Research of Social Science, Economics, and Management is a double-blind peer-reviewed academic journal and has open access to social and scientific fields. The journal is published monthly once by CV. Publikasi Indonesia. The Journal Research of Social Science, Economics, and Management provides a means for sustained discussion of relevant issues that fall within the focus and scopes of the journal which can be examined empirically. The journal publishes research articles covering all aspects of including social science, economics, management, law, and education.

Arjuna Subject : Ilmu Sosial - Ilmu Sosial (Lain-Lain)

Articles 1,333 Documents

110 111 112 113 114

Conceptual Cost Estimation In Green Buildings By Using Regression Analysis And Artificial Neural Network Methods To Improve Accuracy Kamilah, Fauziyah; Isvara, Wisnu
Journal Research of Social Science, Economics, and Management Vol. 4 No. 5 (2024): Journal Research of Social Science, Economics, and Management
Publisher : Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59141/jrssem.v4i5.751

Conceptual cost estimation is a critical task during the early stages of a construction project, especially for green buildings, which present unique sustainability challenges and design complexities. Traditional methods such as regression analysis are widely used but often rely on experienced estimators and are time-consuming, while Artificial Neural Networks (ANN) offer a modern alternative but are limited by the quality and quantity of available data. This study aims to develop a hybrid model combining regression analysis and ANN to improve the accuracy of conceptual cost estimation for green and conventional high-rise buildings in Indonesia. Using data from 22 high-rise building projects (13 conventional and 9 green buildings), the study employed regression analysis, ANN techniques, and a combination of the two, with eight key variables selected for modeling. The hybrid model demonstrated the highest accuracy, achieving a Mean Absolute Percentage Error (MAPE) of 15.09%, within the acceptable range for conceptual cost estimation (+10–30%) as per AACE standards, outperforming standalone regression and ANN models. These findings highlight that integrating regression analysis and ANN provides a robust tool for early-stage cost estimation, supporting sustainable construction practices and informed decision-making.

Implementation of AHP and Fuzzy Topsis Methods with Techno Economic Analysis Selection of Appropriate Technology for Waste Management Case Study University of Indonesia Utomo, Panji; Surjosatyo, Adi
Journal Research of Social Science, Economics, and Management Vol. 4 No. 5 (2024): Journal Research of Social Science, Economics, and Management
Publisher : Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59141/jrssem.v4i5.752

The "Zero Waste City" program is a waste management policy initiative in Depok City that has been implemented from 2016 to 2024. The primary objective of this program is to make the entire Depok City area free from all types of waste. However, the program's implementation faces challenges, leading to some areas in Depok City still struggling with waste issues. Universitas Indonesia, as a higher education institution located in Depok City, acknowledges the waste-related challenges in its surrounding environment. Therefore, the university is committed to actively participating in solving waste issues originating from its campus environment. This research aims to address waste issues at the source, particularly by applying appropriate technology based on the criteria and sub-criteria at Universitas Indonesia. This step is expected to contribute to reducing waste-related problems in Depok City and serve as an example of effective waste management from its source. Notably, Universitas Indonesia contributes to the accumulation of residual waste at TPA Cipayugn Depok, which has become increasingly concerning over time. The analysis in this study employs the Analytical Hierarchy Process (AHP) and Fuzzy Technique for Order Performance by Similarity to Ideal Solution (TOPSIS) methods to evaluate suitable waste management technologies for addressing the issues of residual waste accumulation. Additionally, techno-economic analysis is conducted to assess the feasibility of the selected technology. The project's feasibility evaluation parameters include Net Present Value (NPV), Internal Rate of Return (IRR), Payback Period (PBP), and Benefit Cost Ratio (BCR).

Formulation of the Marketing Strategy for Viriya Crispy Fish SMEs Using the STP and 4P Approaches within the Indonesian National Police (Polri) Environment Wiriyani, Kadek; Lahindah, Laura
Journal Research of Social Science, Economics, and Management Vol. 4 No. 5 (2024): Journal Research of Social Science, Economics, and Management
Publisher : Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59141/jrssem.v4i5.753

This study aims to analyze the application of the STP and 4P marketing strategies in the context of MSMEs, focusing on Viriya Crispy Fish, a snack made from anchovies that is primarily targeted at members of the Indonesian National Police (Polri). This product is tailored to meet the needs of Polri personnel who require convenient and nutritious snacks, especially those working in the field. The study employs a qualitative approach, analyzing both the enabling and constraining factors involved in the implementation of Viriya Crispy Fish's marketing strategy. Data is gathered through interviews and a review of relevant literature on MSME marketing. The results indicate that Polri's support, which includes entrepreneurial training, business legality assistance, and facilitation of access to financing, significantly enhances MSME competitiveness. However, challenges remain, particularly regarding the adoption of digital marketing technology and the optimization of distribution channels. This study provides strategic recommendations to improve the marketing effectiveness of MSME products, especially through the enhancement of STP and 4P strategies. By implementing the appropriate marketing approaches, Viriya Crispy Fish is expected to become more competitive, increase market penetration, and achieve sustainable growth. Additionally, this study offers insights into how Polri can continue to act as a facilitator for MSME development through more focused and innovative programs.

Exploration of Work Accident Prevention Behavior Among Technical Service Personnel In the Implementation of The 'One Pict Saves You' Movement at PT PLN (Persero) Customer Service Unit Bireuen Gunawan, Ricky; W. Saputra, Bobby
Journal Research of Social Science, Economics, and Management Vol. 4 No. 5 (2024): Journal Research of Social Science, Economics, and Management
Publisher : Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59141/jrssem.v4i5.754

This study aims to explore the work accident prevention behaviors of technical service officers in response to the implementation of the "One Pict Saves You" initiative at PT PLN (Persero) Customer Service Unit in Bireuen. This initiative was introduced to improve compliance with the use of personal protective equipment (PPE) as a preventive measure to reduce workplace accidents. The methodology used in this study is a qualitative approach with thematic analysis techniques. Data was obtained through in-depth interviews with supervisors, management, and technical service officers, as well as an analysis of the company's safety documents. Interview questions focused on officers' awareness of the importance of PPE, compliance with safety procedures, and behavioral changes following the implementation of the "One Pict Saves You" initiative. The results indicate that the implementation of this initiative successfully increased awareness and compliance with PPE use. Most officers recognized the importance of PPE in protecting their own safety and felt encouraged by consistent visual monitoring. Additionally, the data demonstrated positive changes in safety behavior, including voluntary compliance and enhanced awareness of safety procedures. However, challenges remain in overcoming factors that inhibit consistent compliance, such as occasional PPE availability issues and ingrained habits. The managerial implications of this research highlight the importance of developing an app-based monitoring system, improving internal communication regarding safety procedures, and providing incentives for officers who comply with safety protocols. The company is advised to continue periodic safety training and awareness programs to ensure that behavioral changes remain sustainable.

The Influence of Brand Image, Product Innovation, and Social Media Marketing Activities on Iphone Purchasing Decisions In Jakarta Ponikasari, Ponikasari; Sibarani, Mentiana
Journal Research of Social Science, Economics, and Management Vol. 4 No. 5 (2024): Journal Research of Social Science, Economics, and Management
Publisher : Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59141/jrssem.v4i5.757

This study aims to analyze the influence of brand image, product innovation and social media marketing activities on iPhone purchasing decisions in DKI Jakarta. This study is included in quantitative research. The population in this study were former iPhone users in DKI Jakarta who are currently or have used iPhone cellphones. The number of samples using the Cochran formula so that 100 respondents were obtained. The analysis method used is multiple linear regression. The results of the study show that brand image has a significant effect on iPhone purchasing decisions in DKI Jakarta, product innovation has a significant effect on iPhone purchasing decisions in DKI Jakarta, and social media marketing activities have a significant effect on iPhone purchasing decisions. Then, brand image, product innovation and social media marketing activities simultaneously (together) have a significant effect on iPhone purchasing decisions in DKI Jakarta. It is recommended that Apple can utilize platforms such as Instagram and TikTok to display user stories that illustrate how the iPhone supports their lifestyle. Local content that is tailored to trends in Jakarta, such as sustainability issues or urban productivity needs, can also increase appeal.

SWOT Analysis of Development Strategy Infrastructure in Optimizing Natural Resources in Tamansari Village Saef Alfath, Ahmad; Aini Hall, Izzatun
Journal Research of Social Science, Economics, and Management Vol. 4 No. 5 (2024): Journal Research of Social Science, Economics, and Management
Publisher : Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59141/jrssem.v4i5.758

This article aims to analyze the strategy for developing road infrastructure in Tamansari Village using the SWOT analysis approach, in order to formulate the right strategy to increase social and economic growth in the village through better infrastructure development. This study uses a descriptive qualitative method, because in an in-depth understanding of the village situation this method is useful for understanding phenomena in depth through analysis of conditions in the field. The object of this study, namely the development of Tamansari Village Road infrastructure using SWOT Analysis. The types and sources of data used in this study are primary and secondary data. The development of road infrastructure in Tamansari Village aims to improve the economy and quality of life of the community by optimizing the potential of village natural resources. Although the main road is good, some sections still need repair. The main challenges are limited budget and weather. Through SWOT analysis, strengths include community participation and government support, while weaknesses are limited budget and road maintenance problems. Opportunities include economic growth and tourism, while threats include policy changes and worker safety risks. Road infrastructure development in Tamansari Village has the potential to improve accessibility, quality of life, and sustainability of natural resources, as well as support the agriculture, tourism, and MSME sectors. The SWOT analysis shows weaknesses related to budget and human resources, but there are opportunities for economic growth. Suggested solutions include improving budget management, HR training, socialization, road maintenance, and safety risk mitigation.

Development Of Alliance Strategy in The Implementation Of Risk-Based EPC Projects To Enhance Cost Performance Capacity Of PT XYZ Azhari Wicaksono, Andri; Isvara, Wisnu
Journal Research of Social Science, Economics, and Management Vol. 4 No. 5 (2024): Journal Research of Social Science, Economics, and Management
Publisher : Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59141/jrssem.v4i5.759

In Indonesia's construction industry, EPC (Engineering, Procurement, Construction) contracts have become a widely recognized option, especially for projects with high levels of complexity. PT XYZ, as a state-owned construction company (BUMN), is actively involved in EPC projects in sectors such as power plants, factories, and oil processing. Given the high complexity of these projects, PT XYZ needs to form a consortium with partners to complement its limited capabilities. However, the formation of a consortium introduces risks that could potentially harm PT XYZ during project execution. This research aims to develop a risk management strategy to assist PT XYZ in making the right decisions in managing consortium risks, thereby enhancing the company's capacity to complete EPC projects. The research findings reveal that the highest risks occur during the construction phase, categorized as “Medium to High” level. These risks include "The Vendor Chosen by the Partner Lacks Competence", "Redesign Work, Design Errors or Defects, and Poor Design Variation Process Management", and "Poor Coordination Process Between Design, Procurement, and Construction"

The Impact of Water Resource Utilization on Afghanistan's International Relations: Challenges and Opportunities for Transboundary Water Management Wafa, Noorani; Mazloum Yar, Fayaz Gul
Journal Research of Social Science, Economics, and Management Vol. 4 No. 5 (2024): Journal Research of Social Science, Economics, and Management
Publisher : Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59141/jrssem.v4i5.760

Water resources are among the most vital natural elements and play a significant role in international relations, particularly for countries that rely heavily on these resources. This study examines the impact of water resource management on Afghanistan's international relations, particularly with neighboring countries such as Iran, Pakistan, and Tajikistan. As a landlocked nation, Afghanistan relies heavily on its water resources, which are crucial to its political, economic, and social stability. Mismanagement and unsustainable use of these shared resources can lead to international tensions, social unrest, and environmental degradation. Using both qualitative and quantitative methods, the research analyzes the opportunities and challenges associated with water resource management. It emphasizes the need for international cooperation, legal frameworks, and modern technologies. The findings suggest that effective water resource management can foster regional cooperation and improve Afghanistan's socio-economic conditions, while inadequate policies may heighten tensions. The study offers strategic recommendations to address these challenges and promote sustainable development.

Islamic Marketing: A Catalyst In Enhancing Customer Decision-Making In Islamic Banks Siyamto, Yudi; Budiyanto, Budiyanto; Khuzaini, Khuzaini
Journal Research of Social Science, Economics, and Management Vol. 4 No. 5 (2024): Journal Research of Social Science, Economics, and Management
Publisher : Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59141/jrssem.v4i5.761

This study aims to analyze the influence of Islamic marketing, trust in regulations, and the image of Islamic banks in social activities on customer decisions, as well as the role of financial literacy moderation on these relationships. The sample used consisted of 384 Islamic bank customers who were selected through accidental sampling techniques. Data was collected through questionnaires and analyzed using the Partial Least Squares Structural Equation Modeling (PLS-SEM) method with the help of SmartPLS software. The results of the study show that Islamic marketing has a significant influence on customer decisions with the highest coefficient compared to other variables. The image of Islamic banks in social activities also has a significant effect, but trust in regulations does not show a significant influence on customer decisions. Islamic financial literacy has been proven to moderate the relationship between the image of Islamic banks in social activities and customer decisions, while not moderating the relationship between Islamic marketing and trust in regulations on customer decisions. These findings contribute to the development of Islamic bank marketing theory and provide insights for Islamic banks to strengthen their marketing strategies by focusing on the social image and financial literacy of customers.

Geostrategy For Moving The Archipelago's Capital City: Analysis Through Strategic Intelligence Components Rahman, Denizar; Hanita, Margaretha; Salya, Sundawan
Journal Research of Social Science, Economics, and Management Vol. 4 No. 5 (2024): Journal Research of Social Science, Economics, and Management
Publisher : Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59141/jrssem.v4i5.762

The relocation of Indonesia's capital (IKN) from Jakarta to Nusantara is an ambitious undertaking with far-reaching strategic implications for the nation. This study examines the capital relocation through the framework of nine strategic intelligence components: ideology, politics, economy, socio-culture, defense and security, law, information, technology, and the environment. The analysis integrates findings from previous research (synthetic analysis) with data gathered from news sources and field observations (narrative analysis). This study employs a qualitative approach using synthetic analysis and narrative analysis methods. The synthetic analysis was conducted by reviewing and summarizing previous research related to the IKN relocation, while the narrative analysis involved gathering data from various sources, such as news reports, official documents, and field observations. The conclusion of this research indicates that the relocation of the IKN to Nusantara is a strategic, complex, and multidimensional initiative, holding significant potential benefits but also facing various challenges.

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Zidnal Falah

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Home Page

OAI Link

Editorial Team

Contact

Reviewer

Google Scholar

Contact Name Zidnal Falah

Contact Email jurnalcomserva@gmail.com

Phone +6285322218207

Journal Mail Official muhammadzidnal31@gmail.com

Editorial Address Jl. Ki Ageng Tapa (Perumahan Pondok Mutiara Gegunungan Blok F9) RT 3, RW Gegunungan, Sumber, Kab. Cirebon, Jawa Barat.

Location Kab. cirebon, Jawa barat INDONESIA

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Contact Name
Zidnal Falah

Contact Email
jurnalcomserva@gmail.com

Phone
+6285322218207

Journal Mail Official
muhammadzidnal31@gmail.com

Editorial Address
Jl. Ki Ageng Tapa (Perumahan Pondok Mutiara Gegunungan Blok F9) RT 3, RW Gegunungan, Sumber, Kab. Cirebon, Jawa Barat.

Location
Kab. cirebon,

Jawa barat

INDONESIA