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AN EXPLORATORY STUDY ON THE HOUSING NEEDS OF SINGLE WOMEN IN PRE-OLD AGE -A CASE STUDY OF TAINAN, TAIWAN Huang, Kan-Chung; Lin, Linda Lin-Chin; Chiu, Jo-Hua; Sung, Mei-Chih; Wu, Mei-Shu
International Journal of Application on Economics and Business Vol. 3 No. 4 (2025): November 2025
Publisher : Graduate Program of Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/ijaeb.v3i4.1914-1925

Taiwan is set to enter a super-aged society by 2025, and the proportion of single-person households is gradually increasing—particularly among never-married, single women living alone. As the aging population grows, some prior studies have explored topics such as housing arrangements and intergenerational support for older adults. However, research on the housing choices of older individuals living alone remains limited. Most elderly people in Taiwan live in homes over 30 years old, and the combination of aging individuals and aging buildings often creates a form of "involuntary confinement" for those with mobility issues. Additionally, age-based discrimination in the rental housing market poses significant challenges, making it crucial for policymakers to address the housing choices available to older adults living alone.This study aims to explore the current housing situations of never-married women in their pre-old age (aged around 50–64), as well as their expectations and preferences for housing in later life. It specifically focuses on the possibility of homeownership and the factors influencing their decision to purchase property. A structured questionnaire was developed and distributed via snowball sampling through social media platforms, and data collection was completed in April 2024 in Tainan City. Key findings include: (1) A high proportion (51.30%) of early home purchases were in walk-up row houses without elevators, making "lack of elevators" the primary reason for wanting to move. About 68.70% of respondents expressed a desire to move to housing more suitable for retirement; (2) Despite this, many respondents (62.60%) preferred not to relocate outside their current daily living area due to familiarity with their routines. However, if a home met their ideal living conditions for later life, they were less concerned with "aging in place" or being close to children or relatives (only 28.70% prioritized proximity to family); (3) "Condominiums/apartment buildings" were the preferred housing type for most respondents (53.04%), especially "new builds within 1–5 years" and "previously owned homes" (73.05%). The most important factor influencing choice was "access to daily necessities and services (e.g., shopping, medical care)" (57.39%); (4) Apartment-style buildings are increasingly favored, particularly those with a moderate number of units and a clear, non-mixed community structure. Most respondents preferred three-bedroom, two-living-room layouts, followed by two-bedroom options. About 61.43% preferred a total floor area of 21–40 ping (approximately 74–132 square meters), avoiding very small units. Notably, 32.85% preferred homes over 40 ping, suggesting that some respondents with better financial means favor larger living spaces; (5) The top factors influencing home purchase decisions were total price, living convenience, layout, transportation accessibility, and building materials/safety.

THE IMPACT OF TSMC’S ESTABLISHMENT IN TAIBAO, CHIAYI ON LOCAL SMALL-SCALE DEVELOPERS: CHALLENGES AND STRAGEGIC RESPONSES Huang, Kan-Chung; Hung, Yu-Ting; Chang, Yao-Lin; Chiu, Hsing-Chiao; Yang, Chien-Chung
International Journal of Application on Economics and Business Vol. 3 No. 4 (2025): November 2025
Publisher : Graduate Program of Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/ijaeb.v3i4.1902-1913

This study focuses on Chiayi County and explores the effects of TSMC’s factory establishment on the housing market in Chiayi’s core area and examines the land acquisition and marketing strategies adopted by local small-scale developers in response. Following TSMC's announcement to set up a plant, the local government actively promoted public construction and infrastructure upgrades— enhancing roads, school districts, and overall living amenities—which gradually transformed Chiayi County into a region with growing development potential, stimulating both housing demand and supply momentum. First, this study reviews the literature to explore how TSMC's presence influences regional housing prices, land use, and residential supply. Then, it analyzes the characteristics of new housing projects in recent years, including the number of projects, floor area planning, building types, and developers’ marketing focuses. To gain deeper insight into the current market and developer strategies, the study builds on the above findings and adopts a qualitative approach, interviewing six professionals—including architects, appraisers, developers, and scholars—to analyze the current state and future trends of the local housing market from multiple expert perspectives. Key findings; (1) Although TSMC brings short-term excitement, most interviewees believe more attention should be paid to the actual inflow of workers and the diverse housing needs that follow—particularly regarding expectations for housing types, quality of life, and price affordability; (2) The influx of large developers from outside the region has driven up land and housing prices in Chiayi’s core areas, posing significant challenges for local developers in land acquisition and project launching. Moreover, current residential products lack differentiation and unique features, especially in the apartment market, where many projects heavily emphasize "smart homes" and "living convenience," resulting in market saturation and fatigue; (3) In terms of strategic responses, local developers must establish new market segmentation, target customer groups, and product positioning. Three strategic recommendations are proposed: (a) Segment the market based on home-buying purposes and lifestyles—such as first-time buyers, upgraders, tech professionals, and investors: (b) Offer differentiated products for each group, such as affordable high-function homes, medium-to-large smart homes, or compact units with rental potential for budget-conscious buyers; (c) Strengthen brand identity by aligning product positioning with different customer appeals—such as convenience, brand trust, investment value, and regional identity.

RETAINING EMPLOYEES THROUGH ORGANIZATIONAL IDENTITY AND ORGANIZATIONAL CULTURE Umpa, Najibullah A.
International Journal of Application on Economics and Business Vol. 3 No. 4 (2025): November 2025
Publisher : Graduate Program of Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/ijaeb.v3i4.1893-1901

This descriptive research investigated the different factors including organizational identity and organizational culture that affect the college professors’ turnover intention or their voluntary cessation of membership in their organization. A survey questionnaire by Saavedra (2013) on organizational identity and organizational culture was utilized. The realms of organizational identity were pride in membership, fit and comfort zone. While the domains of organizational culture were bureaucratic, supportive and innovative cultures. Content validity and reliability were performed to test whether the instrument’s content and composition were fitting to measure the problems considered in this study. Respondents were from five colleges in the province of Lanao del Sur, Philippines. Data was gathered through survey questionnaire to explore the level of organizational identity and organizational culture and their relationship with turnover intention using Pearson-r Correlation. The study revealed that respondents come from both public and private colleges. Most are unmarried, childless, and relatively young. The respondents generally demonstrated high levels of organizational identity and organizational culture, and less likely intent to stay in their organizations. The relationship between organizational identity and turnover intention is consistent, having a high organizational identity leads to less likely intent to leave among employees. While, as the level of organizational culture increases the less likely turnover will occur. This study recommends that organizations must analyze, review and develop further programs, policies and plans to improve organizational identity and organizational culture. These will indeed reduce the turnover intention.

BUILDING TAX MORALE FOR SUSTAINABLE MICROENTERPRISE GROWTH: THE ROLE OF AWARENESS, FAIRNESS, AND TRUST Ibrahim, Jasrah Bahira D.
International Journal of Application on Economics and Business Vol. 3 No. 4 (2025): November 2025
Publisher : Graduate Program of Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/ijaeb.v3i4.1880-1892

Achieving the United Nations Sustainable Development Goals (SDGs) depends not only on policy reforms but also on the fiscal behavior of citizens and entrepreneurs, making taxation a key driver of sustainable governance and inclusive development. Anchored in the Tax Morale Theory and Fiscal Exchange Theory, this study examines how tax awareness, perceived fairness, and trust in government relate to the tax morale of microbusiness owners in Marawi City, Philippines. Descriptive statistics indicated a high level of tax awareness but neutral perceptions of fairness, moderate trust in government, and tax morale. Correlation analysis showed that all three independent variables have a significant relationship with tax morale, with trust in government demonstrating the strongest relationship. Multiple regression analysis further revealed that trust in government was the only significant predictor of tax morale. These findings highlight that awareness and fairness contribute to tax morale primarily when accompanied by institutional trust. Strengthening transparency, equitable enforcement, and participatory fiscal management is therefore essential to foster voluntary compliance and promote the sustainability of microenterprises in post-conflict Marawi City. The study underscores institutional trust as a cornerstone of responsible taxation behavior, which is essential for sustaining microentrepreneurship and advancing inclusive and resilient local governance.

BRIDGING THE COMPLIANCE GAP: ISLAMIC MARKETING COMPLIANCE IN MINDANAO’S HALAL FOOD SECTOR Codas, Maria Stella G.
International Journal of Application on Economics and Business Vol. 3 No. 4 (2025): November 2025
Publisher : Graduate Program of Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/ijaeb.v3i4.1870-1879

As Halal food gains global popularity, there is a growing need to understand how businesses put Islamic marketing principles into practice, especially in areas with smaller Muslim populations. This study explores the extent to which Halal restaurants in selected areas of Mindanao, Philippines, practice Islamic Marketing (IM) based on the 4Ps framework: Product, Price, Place, and Promotion. Using a descriptive survey design, data were gathered from 68 owners, managers, and supervisors of Halal-certified restaurants. Results show that the overall implementation of Islamic Marketing practices was at a “Moderate Extent” (Weighted Mean = 3.1). Among the four dimensions, Product received the highest rating, highlighting strong attention to Halal authenticity and quality, while Promotion and Place ranked lowest, pointing to challenges in visibility and distribution. The study also found a significant relationship between respondents’ profiles—such as age, educational attainment, years in service, and position—and their assessment of IM practices, suggesting that management awareness and experience influence the level of compliance. These findings reveal a gap between policy and practical implementation and align with other studies reporting similar issues in pricing and promotion strategies. To strengthen Halal marketing compliance, the study recommends capacity-building programs, such as seminars and awareness campaigns, aimed at improving understanding of Islamic business principles and building stronger consumer trust within Mindanao’s Halal food sector.

STRATEGIC EMPOWERING COMMUNITIES THROUGH ENERGY SECTOR CSR: A STUDY ON SUSTAINABILITY AND SOCIAL IMPACT Tobing, Rudy; Oktavianoor, M. Rezki; Yulianto, Arief
International Journal of Application on Economics and Business Vol. 3 No. 4 (2025): November 2025
Publisher : Graduate Program of Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/ijaeb.v3i4.1858-1869

This study explores how corporate social responsibility (CSR) in the energy sector can move beyond short-term aid to become a strategy for long-term community empowerment. Using a qualitative case study of the ME–Rumah Asri program in Hilir Muara Village, the research positions women as central agents of change. The study aims to map the empowerment process, assess the social, economic, and environmental outcomes experienced by residents, and link them to the Sustainable Development Goals (SDGs 8, 11, and 17). Data were gathered through in-depth interviews and document analysis; thematic analysis was applied by extracting core ideas, clustering them into themes, articulating inter-theme linkages, and validating findings with informant while maintaining source triangulation and research ethics. The findings highlight three key insights. First, programs designed with early resident involvement foster self-confidence, strengthen decision-making capability, and build a sense of ownership. Second, tangible outcomes include additional household income, stronger social cohesion, and everyday pro-environment habits. Third, empowerment functions as the bridge between CSR interventions and sustainability outcomes, while reinforcing the company’s social legitimacy to operate. A noted challenge is initial dependence on corporate support; thus, a phased transition plan, stronger community/enterprise institutions, safe financing access, and diverse marketing channels are needed. Overall, when energy-sector CSR is framed as women-centered empowerment within cross-stakeholder partnerships, both social impact and sustainability improve, and program benefits endure.

LINKING ESG AND CREDIT RISK: EVIDENCE ON FINANCIAL PERFORMANCE AND STOCK MARKET RETURNS IN ASEAN BANKING SECTOR Anita, Anita; Sibarani, Blasius Erik; Alamin, Ahmad Fikri
International Journal of Application on Economics and Business Vol. 3 No. 4 (2025): November 2025
Publisher : Graduate Program of Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/ijaeb.v3i4.1844-1857

This research seeks to examine the influence of Environmental, Social, and Governance (ESG) factors and Non-Performing Loans (NPLs) on financial performance and their effects on stock returns within the ASEAN banking industry. The impetus for this study arises from the growing emphasis on sustainability in the financial sector and the difficulties presented by credit risk, both of which are vital elements influencing bank performance and appeal to investors. The study population consists of banking institutions from five ASEAN nations—Indonesia, Malaysia, Singapore, Thailand, and the Philippines—over the period of 2021–2023. A total of 102 valid observations were gathered through purposive sampling following the outlier examination. The variables analyzed consist of ESG, NPL, financial performance assessed by Return on Assets (ROA), and stock returns, all obtained from Bloomberg. Analysis was conducted with SmartPLS software. The results show that ESG has a positive and significant effect on both financial performance and stock returns, whereas NPLs have a negative and significant effect on these results. Conversely, stock returns are not notably influenced by financial performance. These findings indicate that ASEAN investors prioritize factors beyond profitability, emphasizing the significance of sustainability practices, effective governance, and management of credit risk. This study adds to the existing literature by supporting stakeholder theory, which asserts that the success of a corporation depends on harmonizing the interests of all stakeholders. The results urge banks to strengthen ESG practices and refine credit risk management to enhance performance and sustain investor trust in the capital markets.

HARNESSING NATURE'S POTENTIAL: BRANDING PENGLIPURAN BAMBOO FOREST AS AN ECOTOURISM DESTINATION IN BALI Nofiasari, Wida; Seli, Fenny Yutika; Damayanti, Novita
International Journal of Application on Economics and Business Vol. 3 No. 4 (2025): November 2025
Publisher : Graduate Program of Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/ijaeb.v3i4.1834-1843

The Penglipuran Traditional Village in Bali has a bamboo forest of approximately 45 hectares that is managed through the customary system (awig-awig), serving as a source of economic, ecological, and spiritual value for the community. This study aims to analyze the utilization of the natural power of the bamboo forest as an agent of change while shaping a new branding of ecological tourism in Bali. The research method uses a descriptive qualitative approach, with primary data collected through observation, documentation, and in-depth interviews, as well as secondary data from literature, articles, and relevant journals. The results show that the management of the bamboo forest through local wisdom creates a unique tourism identity, integrating ecological, socio-cultural, and economic aspects, while strengthening the community’s role as the main actor in environmental preservation. The bamboo forest becomes an educational tourism attraction through activities such as trekking, bamboo handicraft workshops, and participation in traditional ceremonies, while also maintaining ecosystem balance, disaster mitigation, and groundwater conservation. This new branding emphasizes authenticity and sustainability, making Penglipuran a model of ecological tourism capable of attracting both domestic and international tourists. In conclusion, the new branding of Penglipuran Bamboo Forest emphasizes the integration of nature conservation, cultural preservation, environmental education, and local economic empowerment through the utilization of bamboo in traditions, crafts, creative industries, and a bamboo laboratory, thereby positioning Penglipuran as a sustainable ecotourism destination that is authentic, educational, and globally valuable.

THE ROLE OF QUICK SERVICE RESTAURANT ON CONSUMER PURCHASE INTENTION AND CROSS-CATEGORY BUYING IN MINIMARKET Trisandy, Yudhi; Tjandrasa, Benny Budiawan; Suwarno, Henky Lisan
International Journal of Application on Economics and Business Vol. 3 No. 4 (2025): November 2025
Publisher : Graduate Program of Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/ijaeb.v3i4.1819-1833

The development of minimarkets, which not only sell grocery needs but also provide ready-to-eat food and beverage products, has become a phenomenon that can be found in various major cities in Indonesia. This study aims to determine the relationship between purchase intention and cross-category buying, as well as the role of the service quality dimension of quick service restaurants for minimarket customers that provide both types of services in the store. Minimarket customers are known to have the intention to make purchases across categories, but it is still unknown whether the service quality dimension in the quick service restaurant service can strengthen the shopping intention to make purchases of both categories simultaneously. Through 155 respondents who are minimarket customers who provide two types of product categories in Denpasar Raya, and also data analysis using the Structural Equation Modeling (SEM) method, it is known that there is a strong influence of purchase intention on cross-category buying for minimarket customers. Therefore, the development of various types of services and products from different categories is possible for this business model. Another finding from this study states that the dimensions of quick service restaurant service quality do not strengthen the influence of shopping intentions on cross-category buying, especially for customers aged 21-35 years or those commonly known as the generation Z and millennial age groups.

MICRO, SMALL AND MEDIUM ENTERPRISES (MSMEs) IN THE PHILIPPINES: AN ANALYSIS OF THEIR PROCUREMENT MANAGEMENT Dimaporo, Huzaifah S.; Codas, Maria Stella G.
International Journal of Application on Economics and Business Vol. 3 No. 4 (2025): November 2025
Publisher : Graduate Program of Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/ijaeb.v3i4.1809-1818

Micro, Small, and Medium Enterprises (MSMEs) are crucial to local economic development, particularly in rural areas like Sultan Naga Dimaporo, Lanao del Norte, Philippines. They create employment, support community growth, and enhance economic resilience. However, many MSMEs face challenges in procurement management, which can impact their efficiency and growth. This study examined procurement practices among MSMEs in the municipality, focusing on stock sourcing, negotiation, bidding strategies, and inventory control. Using a descriptive-correlational research design, data were gathered through surveys of MSME owners and employees. Analysis involved frequency counts, weighted mean, and Kendall’s Tau-b to determine relationships between procurement practices and business growth. Results revealed that most MSMEs are small sole proprietorships operating for over a decade. While basic procurement activities like comparing supplier prices are common, formal practices, such as written contracts or supplier evaluation are rare. Inventory control received more attention, with many businesses adjusting stock based on demand and managing supply timelines manually. A moderate but significant correlation was found between procurement practices, particularly inventory control, and business growth. The study concludes that improving procurement even through simple measures can enhance MSME competitiveness and sustainability. It recommends targeted capacity-building support to strengthen procurement capabilities in rural enterprises.

Home Page

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Reviewer

Google Scholar

Contact Name
Hetty Karunia Tunjungsari

Contact Email
ijaeb@untar.ac.id

Phone
+6221-5655806

Journal Mail Official
ijaeb@untar.ac.id

Editorial Address
Jl. Letjen S. Parman No.1, RT.6/RW.16, Tomang, Kec. Grogol petamburan, Kota Jakarta Barat, Daerah Khusus Ibukota Jakarta 11440

Location
Kota adm. jakarta barat,

Dki jakarta

INDONESIA

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Home Page

OAI Link

Editorial Team

Contact

Reviewer

Google Scholar

Contact Name Hetty Karunia Tunjungsari

Contact Email ijaeb@untar.ac.id

Phone +6221-5655806

Journal Mail Official ijaeb@untar.ac.id

Editorial Address Jl. Letjen S. Parman No.1, RT.6/RW.16, Tomang, Kec. Grogol petamburan, Kota Jakarta Barat, Daerah Khusus Ibukota Jakarta 11440

Location Kota adm. jakarta barat, Dki jakarta INDONESIA

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Contact Name
Hetty Karunia Tunjungsari

Contact Email
ijaeb@untar.ac.id

Phone
+6221-5655806

Journal Mail Official
ijaeb@untar.ac.id

Editorial Address
Jl. Letjen S. Parman No.1, RT.6/RW.16, Tomang, Kec. Grogol petamburan, Kota Jakarta Barat, Daerah Khusus Ibukota Jakarta 11440

Location
Kota adm. jakarta barat,

Dki jakarta

INDONESIA