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Muhammad Dzul Fadlli
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Journal of Finance, Economics, and Business
Published by Laboratorium Riset Ekonomi
ISSN : -     EISSN : 29881234     DOI : https://doi.org/10.59827/jfeb.v1i1
Core Subject : Economy, Social,
Economics, Econometrics & Finance Social Sciences
Journal of Finance, Economics, and Business (JFEB) is a journal that publishes scientific articles in the fields of economics, finance, and business with focus areas on the Asia-Pacific region. The Journal of Finance, Economics, and Business (JFEB) is published online twice a year in May and November. All processes in this journal use the Online Journal System (OJS). Articles published in this journal will go through a peer-review process.
Arjuna Subject : Ilmu Ekonomi, Ekonometrika dan Keuangan (semua kategori) - Ilmu Ekonomi, Ekonometrika dan Keuangan (Lain-Lain)
Articles 62 Documents
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THE ECONOMIC IMPACT OF E-COMMERCE ON MSMES: OPPORTUNITIES AND CHALLENGES IN THE DIGITAL ERA Nizar Alpian Pratama; M. Yusron Zahidi; Taufik Chaidir
Journal of Finance, Economics and Business Vol. 3 No. 2 (2024): JFEB, November 2024
Publisher : Laboratorium Riset Ekonomi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59827/jfeb.v3i2.169

Abstract

The development of e-commerce has provided significant opportunities for MSMEs, especially in expanding markets and reducing operational costs. However, the use of e-commerce among MSME players is still low due to barriers such as lack of digital infrastructure and technological literacy. This study examines the economic impact of e-commerce on MSME players, as well as the opportunities and challenges they face. While e-commerce has great potential, many MSMEs still struggle to optimize it. Therefore, the role of government and stakeholders in improving digital literacy and infrastructure is crucial to advancing MSMEs in the digital era.
FINANCIAL PERFORMANCE IN WEST NUSA TENGGARA (Case Study Before and After The Covid Pandemic) Fadlli, Muhammad Dzul; Hidayat, Ali Akbar; Hak, Muhamad Bai'ul; Jannah, Widyatul
Journal of Finance, Economics and Business Vol. 3 No. 2 (2024): JFEB, November 2024
Publisher : Laboratorium Riset Ekonomi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59827/jfeb.v3i2.173

Abstract

The Covid-19 pandemic has affected the government's financial performance. This study aims to analyze the impact of the pandemic on the financial performance of local governments in West Nusa Tenggara before and after COVID-19. The financial performance studied is such as the regional independence ratio, the effectiveness ratio and the government expenditure efficiency ratio. This study will use a quantitative approach to determine the impact of the pandemic on financial performance. This study compares financial performance before and after Covid-19 as an indicator of the impact of the pandemic. The data analysis technique used was in the form of a differential test. The data used is in the form of secondary data from the Ministry of Finance in the form of Regional Revenue and Expenditure Budget (APBD) data for Regional Governments in NTB in 2017-2022. The regional independence ratio has no difference in the average before and after, while the effectiveness ratio and efficiency ratio have a difference in performance before and after covid-19 with better financial performance conditions before covid-19.
SEDAYU BEACH, NORTH LOMBOK REGENCY: STRATEGIES TO INCREASE TOURIST VISITS Wijaya, Zaradiska Mutiara; Singandaru, Adhitya Bagus; Budiatiningsih, Mahmudah
Journal of Finance, Economics and Business Vol. 3 No. 2 (2024): JFEB, November 2024
Publisher : Laboratorium Riset Ekonomi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59827/jfeb.v3i2.178

Abstract

The objective of this scientific paper is to examine and identify effective strategies for increasing the number of tourist visits to Sedayu Beach Tourism Object, North Lombok Regency. This research employs the SWOT analysis method to evaluate the strengths, weaknesses, opportunities, and threats faced by tourist destinations. The findings of the SWOT analysis provide the foundation for the development of marketing strategies, infrastructure, and tourist services that can enhance the appeal of Sedayu Beach. Furthermore, the research involved local residents, tourism stakeholders, and other relevant parties in the decision-making process. The findings of this research indicate the potential of Sedayu Beach, which serves as a protected habitat for the endangered green turtle. The strategies proposed to increase tourist visits to Sedayu Beach are as follows: The following strategies have been proposed for the development of Sedayu Beach: 1) The breeding of turtles and collaboration with the Department of Marine Affairs and Fisheries; 2) The provision of camping equipment in the beach area; 3) Education and awareness about the actions that must be taken when an earthquake occurs; 4) The development of green and environmentally friendly transportation; 5) The increase of tourism promotion and collaboration with the community and related agencies; 6) The conduction of socialisation related to disaster prone areas; and 7) The organisation of an activity or event related to local culture. The results of the SWOT analysis indicate that, while Sedayu Beach still faces shortcomings and threats, these can be addressed by leveraging the opportunities and strengths of the tourism sector as a strategy for increasing tourist visits to the beach. Keywords: Strategies to increase visits, tourists, Sedayu Beach
Analysis of Potential and Development Strategies for Sama Guna Village as a Sport Tourism Village Maulana, M. Reza Agista; Adhitya, Bagus Singandaru; Hulfa, Ihyana
Journal of Finance, Economics and Business Vol. 3 No. 2 (2024): JFEB, November 2024
Publisher : Laboratorium Riset Ekonomi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59827/jfeb.v3i2.180

Abstract

This research explores the potential and strategies for developing Sama Guna Village in North Lombok Regency as a sport tourism destination. Sama Guna Village offers rich natural beauty, cultural heritage, and diverse plantation commodities, positioning it as an ideal location for activities such as rafting, hiking, and cultural tourism. Despite its potential, the village faces challenges such as inadequate infrastructure, limited promotional efforts, and a lack of essential facilities. Using a qualitative research approach, the study identifies key strategies, including infrastructure improvement, development of unique tourism products, enhancement of human resources, and collaboration with stakeholders. The proposed initiatives aim to establish Sama Guna Village as a sustainable sport tourism hub, offering both economic benefits to the community and unique experiences for visitors. Emphasizing sustainable tourism principles, this research serves as a reference for policymakers and tourism managers to address current shortcomings and implement effective development strategies. Collaborative efforts between local communities, private sectors, and the government are essential to transform Sama Guna Village into a prominent sport tourism destination in Indonesia. Keywords: Sport tourism; rural tourism development; Sama Guna Village; sustainable tourism; North Lombok Regency
BRAND AWARENESS STRATEGY AS A COMMUNICATION MEDIA IN INCREASING MSMEs PRODUCT SALES Husriadi, Muh.
Journal of Finance, Economics and Business Vol. 3 No. 2 (2024): JFEB, November 2024
Publisher : Laboratorium Riset Ekonomi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59827/jfeb.v3i2.190

Abstract

Micro, Small, and Medium Enterprises (MSMEs) play an important role in the economy, but many face challenges in increasing brand awareness to increase product sales. This study aims to analyze the role of brand awareness in increasing MSME product sales, as well as exploring effective strategies for building brand awareness through social media and storytelling. The method used in this study is a qualitative approach with in-depth interviews with MSME owners. The results of the study indicate that strong brand awareness increases consumer trust and encourages increased purchases. Social media, especially with a storytelling approach, has proven to be an effective and low-cost channel for increasing brand awareness. This study also highlights the importance of utilizing social media appropriately to optimize MSME marketing results with limited budgets. The implications of this study provide insights for MSMEs in developing more effective digital marketing strategies, as well as offering contributions to the development of marketing theory in the context of MSMEs.
DIGITAL MARKETING AND PRODUCT BRANDING IN TOASTED BREAD MSMES PLAYERS Bahar, Harmiaty
Journal of Finance, Economics and Business Vol. 3 No. 2 (2024): JFEB, November 2024
Publisher : Laboratorium Riset Ekonomi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59827/jfeb.v3i2.191

Abstract

In the growing digital era rapidly, many MSMEs, including toast MSMEs in Kendari City, are facing challenges in implementing effective digital marketing strategies to build and strengthen their product branding. This study aims to analyze implementation digital marketing in increasing brand awareness and sales toasted bread MSMEs products in Kendari City. The method used is qualitative research with interviews in-depth study of MSME actors and data analysis through a thematic approach. The results of the study show that although MSME actors have utilized digital platforms such as social media and marketplaces, the challenges The main problem faced is the lack of understanding of effective digital marketing strategies and their limitations resources. Digital marketing is proven increase visibility brand and sales product, but still need more structured management. The implications of this research provide insight practical for MSMEs to optimize digital marketing strategies and provide recommendations policies to support the development of technology- based MSMEs.
ANALYSIS OF SUPPORTING FACTORS AND CHALLENGES IN IMPLEMENTING KAIZEN CULTURE IN SMALL AND MEDIUM ENTERPRISES Aus, Fari
Journal of Finance, Economics and Business Vol. 3 No. 2 (2024): JFEB, November 2024
Publisher : Laboratorium Riset Ekonomi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59827/jfeb.v3i2.192

Abstract

The Kaizen culture, which focuses on continuous improvement, has been widely implemented in the company big, but its implementation in Small and Medium Enterprises (SMEs) is still facing various challenges. This study aims to identify factor supporters and challenges key in the implementation of Kaizen in the SME environment. Using a qualitative approach, data was collected through interview in-depth with SME owners and managers as well analyzed use thematic analysis technique. The results of the study show that although Kaizen can improve productivity, efficiency and satisfaction customers, SMEs often experience constraints related to limited resources, competence managerial, and support external. This finding confirms importance Kaizen adaptation in the context of SMEs and its relevance for the development of competitiveness term length. Implications This research practice includes recommendation for stakeholders’ interest in providing training and support special for SMEs who want to implementing Kaizen culture.
THE IMPACT OF ONLINE MARKETING STRATEGIES IN INCREASING THE INCOME OF MSMEs ACTORS Windayani, Windayani
Journal of Finance, Economics and Business Vol. 3 No. 2 (2024): JFEB, November 2024
Publisher : Laboratorium Riset Ekonomi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59827/jfeb.v3i2.193

Abstract

Online marketing has become an important strategy for MSMEs in Indonesia to increase revenue, but there are still challenges in its utilization, such as limited digital knowledge and tight market competition. This study aims to analyze the impact of online marketing strategies on increasing MSME revenue, with a focus on visual content, paid promotion on social media, and the use of digital platforms. The method used is a qualitative approach with in-depth interviews with MSMEs in various industrial sectors. The results of the study indicate that the use of attractive visual content and paid promotion on social media has proven effective in increasing market reach and MSME revenue. However, challenges such as limited knowledge of digital marketing and difficulties in maintaining customer loyalty remain obstacles. The implications of this study suggest that MSMEs improve their digital skills through training and mentoring, and focus on content innovation and product differentiation to face increasingly tight market competition. This study contributes to developing literature on digital marketing in the Indonesian MSME sector.
Evaluating the Accountability of Provincial Government in Achieving SDGs Through Green Accounting: A Case Study of NTB Province Kartikasari, Nungki; Anggara, Jaka
Journal of Finance, Economics and Business Vol. 3 No. 2 (2024): JFEB, November 2024
Publisher : Laboratorium Riset Ekonomi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59827/jfeb.v3i2.194

Abstract

The Provincial Government of Nusa Tenggara Barat (NTB) has made significant efforts toward achieving Sustainable Development Goals (SDGs) by implementing green projects such as renewable energy initiatives, waste management, and carbon emission reduction programs. However, transparency in non-financial reporting, particularly regarding environmental and social impacts, remains insufficient. This study evaluates NTB’s accountability in achieving SDG targets through green accounting and assesses the transparency and effectiveness of related financial and non-financial reporting. Using data from 2020 to 2023, analyzed through a quantitative descriptive approach, findings highlight substantial progress in waste reduction, renewable energy, and carbon emissions. Nevertheless, transparency in non-financial reporting is inadequate, limiting accountability. Adopting standards such as the Global Reporting Initiative (GRI) is recommended to enhance sustainability reporting.
THE EFFECT OF WORK STRESS AND WORK ENVIRONMENT ON TEACHER PERFORMANCE AT SMPN 21 BEKASI CITY Fadhli, Muhammad; Yaman, Bahrul
Journal of Finance, Economics and Business Vol. 3 No. 2 (2024): JFEB, November 2024
Publisher : Laboratorium Riset Ekonomi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59827/jfeb.v3i2.196

Abstract

The research aims to see and analyze the influence of Job Stress and Work Environment on Teacher Performance. This research uses a quantitative approach with research subjects at SMPN 21 Bekasi City. The data used in this research is primary data consisting of interviews, questionnaires, observations and secondary data consisting of literature studies such as journals, books, decrees, government policies. In this research, the analytical method used is multiple regression analysis with a significance level of 5% with IBM SPSS V26 application software. A total of 33 statements were issued using Google Form with a total of 40 respondents determined using a non-probability sampling method through a saturated sample. The results of this research show that 1) Work stress has an effect on performance with the calculated T value obtained with a significance value of 0.000 which indicates that this value is smaller than 0.05 (0.000 < 0.05) and the calculated t value is 2.763 > t table 1.665. 2) the work environment influences performance with the Tcount value obtained with a significance value of 0.000 which indicates that the value is smaller than 0.05 (0.000 < 0.05) and the tcount value is 2.670 > ttable 1.665. 3) work stress and the work environment influence performance with a calculated F value of 6.718 > F table 3.119 and with a significance value of 0.003 which is smaller than the probability of 0.05 or a value of 0.003 < 0.05.

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