Articles
190 Documents
The Influence Of Syariah Compliance And Customer’s Satisfaction Towards Muslim Purchase Behaviour Hotel Syariah in West Sumatera
Febrian Ananda;
Efrida Yanti;
Febrian Rafqi;
Feri Ferdian
Jurnal Manajemen Pariwisata dan Perhotelan Vol. 1 No. 2 (2023): Mei : Jurnal Manajemen Pariwisata dan Perhotelan
Publisher : Universitas Katolik Widya Karya Malang
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
DOI: 10.59581/jmpp-widyakarya.v1i2.471
This study aimed to analyze the influence of sharia compliance and customer satisfaction towards Muslim purchase behavior in sharia hotels in West Sumatra. This research uses a quantitative methodology with a causal associative approach. Muslim guests who have stayed at sharia hotels constitute the population, and a purposive sampling technique is used to determine the number of research samples. The sample size for this study was 99 Muslim guests who had stayed at a sharia hotel in West Sumatra. Partial Least Square Structural Equation Modeling (PLS-SEM) is the analytical method used. From the results of research that has been carried out, the variables of sharia compliance and customers satisfaction have a positive and significant effect on the purchase behavior of sharia hotels in West Sumatra. It can be said that based on this research, purchase behavior occurs if the hotel is compliant and guests feel satisfied during their stay, then guests will consider purchase behavior.
THE INFLUENCE OF HOTEL IMAGE AND TRUST ON GUEST LOYALTY AT GRAND BASKO HOTEL PADANG
Rian Mulawarman;
Stephanie Vivian Yuricha;
Roni Hermanto;
Feri Ferdian
Jurnal Manajemen Pariwisata dan Perhotelan Vol. 1 No. 2 (2023): Mei : Jurnal Manajemen Pariwisata dan Perhotelan
Publisher : Universitas Katolik Widya Karya Malang
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
DOI: 10.59581/jmpp-widyakarya.v1i2.473
This study aims to determine the effect of hotel image and trust on guest loyalty at Grand Basko Hotel Padang. This research method uses quantitative descriptive research with a causal associative approach, data collected through surveys of guests who have stayed at Grand Basko Hotel Padang using 98 respondents from a population of 7,560 guests staying at Grand Basko Hotel Padang because the sample determination based on the type of non-probability sampling used is purposive sampling technique. Based on the results of data analysis using Smart PLS with the results of Cronbach's each variable 4.245, 9.506 and 4.446 shows that hotel image has a positive and significant effect on guest loyalty, as well as hotel image has a positive and significant effect on trust and trust also has a positive and significant effect on guest loyalty, on the mediating variable hotel image has a direct effect on customer loyalty and indirectly affects customer loyalty through trust as the mediating variable.
Pengaruh Museum Experience terhadap Minat Berkunjung Kembali Wisatawan di Museum Adityawarman
Nurul Aisha Umayra;
Rahmat Nofriyandri;
Haris Dofest;
Dwi Pratiwi Wulandari
Jurnal Manajemen Pariwisata dan Perhotelan Vol. 1 No. 2 (2023): Mei : Jurnal Manajemen Pariwisata dan Perhotelan
Publisher : Universitas Katolik Widya Karya Malang
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
DOI: 10.59581/jmpp-widyakarya.v1i2.688
Museum Adityawarman merupakan museum yang berada di Padang, Sumatera Barat. Museum ini merupakan salah satu museum di Indonesia yang memamerkan artefak dan benda-benda seni budaya Minangkabau. Penelitian ini bertujuan untuk mengetahui pengaruh museum experience terhadap minat berkunjung kembali wisatawan di Museum Adityawarman. Penelitian ini termasuk dalam jenis penelitian yang bersifat asosiatif kausal dengan menggunakan metode survei dengan data kuantitatif. Populasi penelitian ini adalah seluruh wisatawan yang pernah berkunjung ke Museum Adityawarman dengan sampel sebanyak 100 responden menggunakan teknik insidental sampling. Instrumen penelitian menggunakan kuesioner(angket) yang disusun berdasarkan skala likert. Data dianalisis dengan menggunakan SPSS versi 26.00 dan hasil analisis tersebut disajikan dalam bentuk tabel. Hasil penelitian adalah museum experience pada Museum Adityawarman dalam kategori sangat baik dengan persentase 75%. Minat Berkunjung Kembali wisatawan di Museum Adityawarman dalam kategori sangat baik dengan persentase 70%. Hasil uji T menunjukkan bahwa terdapat pengaruh museum experience terhadap minat berkunjung kembali wisatawan di Museum Adityawarman. Nilai Adj. R square sebesar 0,514 artinya variabel museum experience berpengaruh sebesar 51,4% terhadap minat berkunjung kembali di Museum Adityawarman dan 48,6% dipengaruhi oleh variabel lainnya.
Keputusan Menginap Di Hotel Kartika One Jakarta Yang Dipengaruhi Kualitas Pelayanan, Kualitas Produk, Dan Promosi
Doni Alfredo;
Aris Budiono
Jurnal Manajemen Pariwisata dan Perhotelan Vol. 1 No. 3 (2023): Agustus : Jurnal Manajemen Pariwisata dan Perhotelan
Publisher : Universitas Katolik Widya Karya Malang
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
DOI: 10.59581/jmpp-widyakarya.v1i3.757
Tujuan dari penelitian ini adalah untuk menganalisis hubungan antara retensi pelanggan dengan kualitas layanan, kualitas produk, dan upaya pemasaran. Dalam penelitian ini, semua tamu Hotel Kartika One Jakarta dianggap sebagai bagian dari populasi sampel. Jumlah sampel penelitian sebanyak 100 orang ditentukan melalui pemilihan secara acak. Kuesioner digunakan sebagai alat untuk mengumpulkan informasi dalam penelitian ini. Setelah survei selesai, regresi linier berganda digunakan untuk memeriksa data. Hasil penelitian menunjukkan bahwa meskipun kualitas produk yang ditawarkan tidak berpengaruh signifikan terhadap retensi pelanggan, namun kualitas layanan berpengaruh signifikan. Variabel promosi juga secara signifikan mempengaruhi pilihan retensi. Ketika dipertimbangkan bersama-sama, kualitas layanan, kualitas produk, dan kualitas iklan memiliki dampak 69,7% terhadap retensi pelanggan. Sisanya sebesar 30,3% mencerminkan faktor yang tidak diketahui yang diabaikan dalam analisis.
Pengaruh Kualitas Produk, Lokasi, Kualitas Pelayanan Terhadap Keputusan Pembelian Pada Savio Coffee and Eatery
Dhea Nanda;
Ricky Talumantak
Jurnal Manajemen Pariwisata dan Perhotelan Vol. 1 No. 3 (2023): Agustus : Jurnal Manajemen Pariwisata dan Perhotelan
Publisher : Universitas Katolik Widya Karya Malang
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
DOI: 10.59581/jmpp-widyakarya.v1i3.809
This study aims to determine the effect of product quality, location, service quality, and on purchasing decisions at Savio Coffee end Eatery. The study conducted at Savio Coffee And Eatery involved 120 respondents who made purchases at the establishment. The data was collected through questionnaires, and the results of the multiple linear regression analysis showed a positive correlation between product quality, location, service quality, and purchasing decisions. This method of data collection is reliable, and it's fascinating to see how can be utilized to analyze this data.
Studi Kelayakan Pengembangan Potensi Wisata Di Pulau Merak Kecil
Farhatani Rahayu;
Novita Putri Amanti;
Tiara Utami;
Arya Maranatha R. M;
Alisyahaq Mahdiyatul Asdhar
Jurnal Manajemen Pariwisata dan Perhotelan Vol. 1 No. 3 (2023): Agustus : Jurnal Manajemen Pariwisata dan Perhotelan
Publisher : Universitas Katolik Widya Karya Malang
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
DOI: 10.59581/jmpp-widyakarya.v1i3.862
The potential of the Merak Kecil Island tourist attraction in Cilegon Banten is very high because it has a fascinating beach and sea landscape. This makes many tourists interested in visiting Pulau Merak Kecil. The facilities offered are also quite adequate. Anak Pulo is a local resident who manages Merak Kecil Island. Seeing and observing the great potential of Merak Kecil Island, it is necessary to develop tourism assisted by the local government. By using qualitative research methods through interviews, observation, and documentation. The data used in this research are primary data and secondary data. The results of this study are tourism potential and development shows a feasibility, so that from Aspect 4A and SWOT Analysis, Merak Kecil Island can become a competitive marine and coastal tourism.
Pengaruh Citra Merek, Persepsi Harga Dan Kualitas Pelayanan Terhadap Keputusan Pembelian Di Hotel Maven Fatmawati Jakarta
Ayuska Anatasya;
Verry Cyasmoro
Jurnal Manajemen Pariwisata dan Perhotelan Vol. 1 No. 3 (2023): Agustus : Jurnal Manajemen Pariwisata dan Perhotelan
Publisher : Universitas Katolik Widya Karya Malang
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
DOI: 10.59581/jmpp-widyakarya.v1i3.885
In the hospitality industry, the choices made by consumers when making purchases are of utmost importance for the survival of a company, particularly for Hotel Maven Fatmawati Jakarta, as they directly impact its profitability. This study aims to investigate the impact of brand image (X1), price perception (X2), and service quality (X3) as predictor variables on the decisions made regarding accommodations (Y) at Hotel Maven Fatmawati Jakarta. The research design utilized for this study is quantitative and based on surveys, employing an accidental sampling method with a sample size of 100 individuals who have previously made purchases at Hotel Maven Fatmawati Jakarta. The collected data was analyzed using multiple regression analysis, and primary data was directly obtained from the respondents. The research findings indicate that the independent variables collectively influence decisions regarding accommodations at Hotel Maven Fatmawati Jakarta. However, when examined individually, brand image and price perception do not significantly impact these decisions. On the other hand, service quality has a significant influence on accommodation decisions at Hotel Maven Fatmawati Jakarta.
URGENSI PELIBATAN DAN PARTISIPASI PEMUDA DALAM UPAYA PENGEMBANGAN PARIWISATA TAMAN WISATA ALAM SIBOLANGIT
M. Ainur Ridlo
Jurnal Manajemen Pariwisata dan Perhotelan Vol. 1 No. 2 (2023): Mei : Jurnal Manajemen Pariwisata dan Perhotelan
Publisher : Universitas Katolik Widya Karya Malang
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
DOI: 10.59581/jmpp-widyakarya.v1i2.906
The existence of tourism in Indonesia is one of the main attractions for tourists to visit Indonesia to enjoy the natural beauty of Indonesia's earth. In Indonesia there are many tourist objects that have high selling power besides Borobudur, there is also the Sibolangit nature tourism in, North Sumatra, which is also the focus of the study being studied by researchers. Efforts to build tourism are certainly not only the duty and responsibility of the government, but local governments, village governments, local communities and youth youth organizations must have a high sense of concern and empathy for the existence and development of tourism above. The results in this study indicate that the existence of youth has a very strategic role in the progress or not of a tourist attraction, because youth plays a role in terms of marketing with their abilities and skills in using social media so that the existence of tourist objects becomes increasingly known by many people, especially foreign tourists. The two youths can also be a bastion of security and comfort for visitors and thirdly the involvement of youth in building and developing tourism is also a positive value from an economic perspective which leads to the welfare of the surrounding community. So in a simple conclusion, youth must be involved and involved in the development and construction of tourist objects, especially in Sibolangit tourism in Deli Serdang, North Sumatra.
Analisis Efisiensi Operasional Syariah Dalam Industri Perhotelan : Pendekatan Manajemen Operasional Syariah Pada Proses Check-In Dan Check-Out
Mhd Dimas Jayadi;
Chuzaimah Batubara
Jurnal Manajemen Pariwisata dan Perhotelan Vol. 1 No. 3 (2023): Agustus : Jurnal Manajemen Pariwisata dan Perhotelan
Publisher : Universitas Katolik Widya Karya Malang
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
DOI: 10.59581/jmpp-widyakarya.v1i3.915
This study aims to analyze the efficiency of sharia operations in the hotel industry by using sharia operational management approach in the check-in and check-out process. Operational efficiency is a key factor in the success of a hospitality business, and with the Islamic operational management approach, aspects of sharia are also integrated into operational processes.The research method used in this study is descriptive analysis by collecting data from various sources, including literature studies, field observations, and interviews with hotel managers who apply Islamic operational principles. The collected data was analyzed using a qualitative approach to gain deep insight into the operational efficiency of Sharia. The results of the analysis show that the application of sharia operational management in the check-in and check-out process can improve operational efficiency in the hotel industry. Some of the measures taken include the use of technology to speed up the check-in process, staff training in terms of friendly and efficient service in accordance with sharia principles, and the implementation of policies that promote integrity and transparency.In conclusion, the Islamic operational management approach can provide great benefits for the hotel industry in achieving operational efficiency. By paying attention to sharia aspects in the check-in and check-out process, the hotel can meet the needs of guests who want services that are in accordance with sharia values. In addition, the use of technology and proper staff training also play an important role in improving overall operational efficiency.
Analisis Pengaruh Persepsi Harga Dan Lokasi Terhadap Keputusan Pembelian Konsumen Pada Steak Moen Moen Lampung
Natasha Lim;
Roozana Maria Ritonga
Jurnal Manajemen Pariwisata dan Perhotelan Vol. 1 No. 3 (2023): Agustus : Jurnal Manajemen Pariwisata dan Perhotelan
Publisher : Universitas Katolik Widya Karya Malang
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
DOI: 10.59581/jmpp-widyakarya.v1i3.973
This study aims to analyze the effect of Price Perception and Location on Consumer Purchase Decisions in Steak Moen Moen Lampung. This research was done with quantitative analysis through questionnaires. The population of this study was consumers of Steak Moen Moen Lampung who did a transaction at Steak Moen Moen Lampung in 2022. The sample in this study was 100 respondents using the purposive sampling technique. The data was analyzed using SPSS Vers 25. The results of the study stated that price perception and location have an influence of 41.5% on consumer purchase decisions. Based on the results of the T-test showed that price perception and location have a positive and significant effect on purchase decisions partially. The F-test results showed that price perception and location have a positive and significant effect on purchase decisions simultaneously. Based on the results of this study, suggestions for Steak Moen Moen Lampung are to maintain affordability, maintain competitive prices, keep the location accessible, and continue to update payment methods to keep up with the times.