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Iwan Sidharta
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Jl. Turangga No.35-43, Lkr. Sel., Kec. Lengkong
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INDONESIA
Journal of Economics, Management, and Entrepreneurship
Published by Sekolah Tinggi Ilmu Ekonomi Pasundan Bandung
ISSN : -     EISSN : 30260906     DOI : https://doi.org/10.55208/jeme
Core Subject : Economy, Science, Social,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Environmental Science
The Journal of Economics, Management, and Entrepreneurship (JEME) has a specific focus and scope that encompasses various aspects of these fields. It aims to publish articles that contribute to the understanding and advancement of economic theories, management practices, and entrepreneurial endeavors. The journal welcomes research papers, case studies, and theoretical articles that address relevant issues and provide valuable insights into the dynamic nature of the global economy. The Journal of Economics, Management, and Entrepreneurship (JEME) is published in English and releases two editions annually in June and December.
Arjuna Subject : Ilmu Ekonomi, Ekonometrika dan Keuangan (semua kategori) - Keuangan
Articles 24 Documents
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Website-Based Boarding House Rental Information System: Case Study at Pondok Saluyu Company Muharam, Andika Saputra; Solihin, Solihin; Retnaldi, Eko; Rahmawati, Eti; Emalia, Lilis
Journal of Economics, Management, and Entrepreneurship Vol. 2 No. 2 (2024): Journal of Economics, Management, and Entrepreneurship
Publisher : P3M, STIE Pasundan, Bandung, Indonesia.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55208/jeme.v2i2.174

Abstract

A traditional information management system is still in use at Pondok Saluyu, a boarding house in Bandung City. This method is unsuccessful or inefficient, particularly regarding marketing and providing potential tenants with information. This project aims to create and implement a web-based information system to facilitate digital payments, streamline the online room rental procedure, and distribute information more efficiently. Agile development, which enables quick development, adapts to change, and actively incorporates all relevant parties in the process, is the system development methodology employed. The findings of this study should make it easier for boarding house operators to verify room availability, manage boarding rooms, and handle tenant transactions. Additionally, this website will serve as a more contemporary form of advertising. The use of mobile/Android applications for system optimization, payment gateways to enhance payment systems, the creation of more comprehensive applications, and the improvement and development of programs in line with technological advancements are some recommendations for future development.
E-Learning System in School Learning Process Using Agile Method: Case Study of SMK It Umamul Huda Malangbong Fadilah, Winda Husnul; Suherman, Asep; Fahmi, Miftah; Latif, Dadang; Parghani, Rizal
Journal of Economics, Management, and Entrepreneurship Vol. 2 No. 2 (2024): Journal of Economics, Management, and Entrepreneurship
Publisher : P3M, STIE Pasundan, Bandung, Indonesia.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55208/jeme.v2i2.176

Abstract

This research intends to design and execute a web-based e-learning system utilizing the Agile methodology at SMK IT Umamul Huda Malangbong. E-learning is an excellent means of enhancing the flexibility and efficiency of the educational process in schools. This system incorporates interactive elements, including online examinations, live chat, real-time notifications, and an intuitive UI, all intended to satisfy user requirements effectively. The Agile methodology employs an iterative approach, wherein the development process is executed over several cycles of planning, development, testing, and assessment. Each iteration is modified according to user feedback, yielding a pertinent and practical system. The test findings utilizing the Black Box approach indicate that this system operates effectively and satisfies the standards for reliability, validity, and compatibility for application in the SMK IT Umamul Huda Malangbong learning environment. The system's adoption necessitates training for teachers and students to guarantee a comprehensive understanding of its usage. The beneficial effects of e-learning adoption encompass enhanced accessibility, improved efficiency in assessment, and the facilitation of real-time communication between educators and learners. This technology markedly enhanced student engagement in educational activities, particularly during online examinations and debates. Other obstacles were identified, including inadequate internet infrastructure and user acclimatization to novel technologies. The adopted solutions encompassed collaboration with local internet service providers and the provision of alternative offline access to educational content. The study's results indicate that the web-based e-learning system effectively addressed the educational requirements of SMK IT Umamul Huda Malangbong and positively impacted the quality of education. This study advocates for advancing system integration with mobile devices and learning analytics to enhance user experience and overall learning efficacy.
The Influence of Information Literacy, Technology, And Communication on Improving Digital Competence of Students of STMIK Mardira Indonesia, Bandung City S, Rajuman; Syaodih, Erliany; Kusnadi, Dadang
Journal of Economics, Management, and Entrepreneurship Vol. 2 No. 2 (2024): Journal of Economics, Management, and Entrepreneurship
Publisher : P3M, STIE Pasundan, Bandung, Indonesia.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55208/jeme.v2i2.179

Abstract

This study examines the impact of information, technology, and communication literacy on enhancing students' digital competence at STMIK Mardira Indonesia, Bandung City. Rapid technological advancements have transformed numerous facets of life, necessitating the education sector to adapt to enhance the quality of human resources for competition in the digital age. Digital competence is a crucial ability for students navigating the progressively technology-driven workforce. This competency encompasses critical, creative, and ethical comprehension of technology utilization and the capacity to manage information efficiently. Information literacy aids individuals in identifying information requirements, locating, assessing, and utilizing information judiciously. Simultaneously, technology and communication promote digital competencies by granting access to diverse resources and enhancing the capacity to disseminate knowledge efficiently. This study employs a quantitative methodology utilizing a saturation sampling technique, wherein the complete population of 46 individuals served as the research sample. Data analysis was conducted employing multiple regression procedures, utilizing validity, reliability, and hypothesis testing as statistical analytic tools. The study indicated that technology and communication significantly enhance pupils' digital competency. Students with proficient access to technology and strong communication skills are more capable of enhancing their digital competence. Nonetheless, the study's findings indicated that information literacy did not significantly enhance students' digital competence. This study indicates that while information literacy is a crucial component of higher education, technological and communicative aspects are more influential in developing students' digital competence in the contemporary digital landscape. Consequently, universities must prioritize enhancing technology and communication competencies within the curriculum and educational programs to better prepare students for the digital workforce. Despite the lack of noteworthy findings regarding information literacy in this study, educational institutions must continue to promote awareness of their value as a component of 21st-century abilities. The findings of this study are anticipated to serve as a reference for policymakers in formulating more effective ways to enhance students' digital competency, hence augmenting the competitiveness of graduates in the progressively competitive landscape of globalization.  
The Influence of Service Quality and Brand Image on Customer Satisfaction: Study on One of The Fast-Food Restaurants in Bandung Kusuma, Alvina Faradila; Juhana, Dudung; Zulfikar, Vicky Achmad; Purana, R. Deni; Suswanto, Djadjat
Journal of Economics, Management, and Entrepreneurship Vol. 2 No. 2 (2024): Journal of Economics, Management, and Entrepreneurship
Publisher : P3M, STIE Pasundan, Bandung, Indonesia.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55208/jeme.v2i2.182

Abstract

This study sought to evaluate the influence of Service Quality and Brand Image on Customer Satisfaction at a fast-food restaurant in Bandung. This study utilizes a quantitative methodology with multiple linear regression techniques (path analysis) to investigate the relationships among variables. The research sample was obtained using the Slovin method, resulting in 84 participants from the restaurant's clientele. Data was collected using a Likert scale questionnaire to evaluate respondents' perceptions of service quality, brand image, and customer satisfaction. The data were analyzed using SPSS software version 23.0 to evaluate validity, reliability, and inter-variable correlations in this study. The results revealed that the average total Service Quality was 2.70, classifying it as "Quite Good." Brand Image has an average score of 2.72, categorizing it as "Quite Good." The average Customer Satisfaction is 2.65, categorized as "Quite Good." Subsequent statistical analysis reveals that Service Quality significantly impacts Customer Satisfaction, suggesting that enhancements in service quality are associated with elevated levels of customer satisfaction. Brand Image significantly impacts Customer satisfaction, indicating that a more positive brand image in customers' perceptions is associated with higher satisfaction with the restaurant. A further analysis indicates that the Correlation Coefficient is 0.546, showing a moderately strong relationship between Service Quality and Brand Customer Satisfaction. The direct effect of Service Quality and Brand Image on Customer Satisfaction is 0.143, while the indirect effect is 0.327, yielding a cumulative effect of 0.470. Thus, both Service Quality and Brand Image substantially affect Customer Satisfaction in the fast-food outlets analyzed. This suggests that to improve customer satisfaction, restaurants must raise service quality and strengthen their brand image to align with consumer expectations.

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