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Relasi : Jurnal Ekonomi
Published by Institut Teknologi dan Sains Mandala
ISSN : 02162431     EISSN : 25029525     DOI : https://doi.org/10.31967/relasi.v19i2
Core Subject : Economy, Science, Social,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Environmental Science Social Sciences
Relasi : Jurnal Ekonomi is an interdisciplinary journal that seeks both theoretical and practical papers devoted to aspects of the subject matter indicated in the title. Topics will be drawn, but not limited to, the following areas: Business Management, Agribusiness Management, Management Information System, Accountancy, Economic Development, Islamic Economics, Other relevan themes
Arjuna Subject : Ilmu Ekonomi, Ekonometrika dan Keuangan (semua kategori) - Ilmu Ekonomi, Ekonometrika dan Keuangan (Lain-Lain)
Articles 278 Documents
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Model Pengembangan Ekowisata Berbasis Destination Management Organizations untuk Percepatan Ekonomi Desa di Zona Timur Kabupaten Malang Supriadi, Bambang
Relasi : Jurnal Ekonomi Vol 17 No 2 (2021)
Publisher : Institut Teknologi dan Sains Mandala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31967/relasi.v17i2.1341

Abstract

Malang Regency has considerable ecotourism potential, but its contribution to community welfare is still low. This research aims to develop a strategic model for managing Poncowismojatu ecotourism based on Destination Management Organizations (DMOs) to increase tourism competitiveness and encourage rural economic growth in Malang Regency. This research uses a qualitative descriptive method with a SWOT analysis approach. The source of informants as a research sample of 30 respondents includes tourists, local communities, tourism managers, and government representatives. Data were collected through questionnaires and then analyzed to evaluate ecotourism management's strengths, weaknesses, opportunities, and threats. The results showed that implementing DMOs improved the quality of ecotourism services by optimizing cross-sector coordination, increasing the effectiveness of tourism marketing, and strengthening community participation in destination management. The DMOs-based management model contributes to increased tourist visits and customer satisfaction, which positively impacts the local economy. However, the main challenges are the lack of supporting infrastructure and low community awareness of environmental sustainability. The results of this study have contributed to increasing the capacity of human resources in tourism, strengthening marketing strategies, and optimizing infrastructure that supports sustainable ecotourism. Additionally, implementing DMOs will increase regional tourism's competitiveness and provide sustainable economic and ecological benefits.
Memahami Distribusi Spasial Pekerja Migran Berdasarkan Negara Tujuan di Kabupaten Malang Supriadi, Bambang
Relasi : Jurnal Ekonomi Vol 18 No 2 (2022)
Publisher : Institut Teknologi dan Sains Mandala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31967/relasi.v18i2.1342

Abstract

Limited employment opportunities, wage disparities, and consumptive income patterns cause the high labor migration in Malang Regency. This study aims to analyze the spatial distribution of migrants by destination country using data from the Central Bureau of Statistics and interviews. The research method used is the Correlation Matrix of Distribution, which is about the correlation matrix of productive migrant village population. The distribution pattern of the migrant population in each sub-district of Malang Regency is carried out based on the Geographic Information System. The results show that the geographical pattern of the Sumbermanjing Sub-district is the main center for sending migrants. The preference of Taiwan is consistently the leading destination of migrants from all sub-districts. Hong Kong is a significant second choice for interest. Singapore and Malaysia follow this. The pattern shows that economic factors, social networks, and migration policies in destination countries are the main factors in determining the distribution pattern of migrant workers. This research provides insights for policymakers in designing more effective strategies to manage migrant workers and increase the productive use of migration outcomes at the local and national levels.
Efektivitas Online Advertising Melalui Platform Instagram Dalam Meningkatkan Brand Awareness Pada Toko Harapan Jaya Jember Swastika, Melur Tri; Panuluh, Muhammad Rapita Kun; Pertiwi, Alvira Dwi; Hale, Yoanes Advendheos; Arifin, Irvan Faris
Relasi : Jurnal Ekonomi Vol 21 No 2 (2025): Juli - Desember
Publisher : Institut Teknologi dan Sains Mandala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31967/relasi.v21i2.1357

Abstract

Di era digital, pemasaran berbasis media sosial menjadi strategi yang semakin diandalkan oleh Usaha Mikro, Kecil, dan Menengah (UMKM) dalam meningkatkan brand awareness. Penelitian ini bertujuan untuk menganalisis efektivitas online advertising melalui platform Instagram dalam meningkatkan brand awareness pada Warung Kopitiam Harapan Jaya di Jember. Metode penelitian yang digunakan adalah pendekatan kuantitatif dengan desain penelitian deskriptif. Data dikumpulkan melalui kuesioner, wawancara, serta analisis data Instagram Insights. Hasil penelitian menunjukkan bahwa penggunaan Instagram Ads berkontribusi secara signifikan terhadap peningkatan brand awareness, dengan peningkatan interaksi pelanggan serta jumlah pengikut yang bertambah dalam satu bulan setelah pelaksanaan iklan. Analisis regresi linier menggunakan Warp PLS 7.0 menunjukkan bahwa online advertising memiliki pengaruh positif terhadap brand awareness dengan kontribusi sebesar 97%. Hasil ini menegaskan bahwa strategi pemasaran digital melalui Instagram merupakan metode yang efektif bagi UMKM dalam meningkatkan visibilitas dan daya saing. Penelitian ini memberikan rekomendasi bagi pelaku usaha untuk mengoptimalkan strategi konten visual dan meningkatkan interaksi dengan pelanggan guna mencapai hasil pemasaran yang lebih optimal.
Analysis of Determinant Factors Affecting Work Discipline Feranita, Nungky Viana; Ardianto, Widi
Relasi : Jurnal Ekonomi Vol 21 No 2 (2025): Juli - Desember
Publisher : Institut Teknologi dan Sains Mandala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31967/relasi.v21i2.1721

Abstract

Fingerprints, sanctions, and motivation all play a crucial role in enhancing employee work discipline. This study aims to analyze the direct influence of these three variables on work discipline. The study was conducted at PT. Arista Jaya Lestari (Wuling Motor Probolinggo Dealer). This study is a quantitative study with a causal associative type. The population is all employees and the sampling technique uses saturated samples so that the number of respondents is 33 people. The main data source of the study was obtained from distributing questionnaires to employees. Multiple linear regression analysis was used to determine the direct influence using SPSS 26 software. The results of the study show that fingerprints, sanctions, and motivation simultaneously influence work discipline. Partially, fingerprints and motivation do not influence work discipline, while sanctions are the only variables that influence work discipline. These results provide practical implications for PT. Arista Jaya Lestari to increase the imposition of sanctions on employees so that they can help in increasing their work discipline. These sanctions can be preventive or repressive sanctions.
Role Studies Eligibility Business in Effort Development Product Business Safitri, Novita; Mathory, Eljihad Akbari Syukriah
Relasi : Jurnal Ekonomi Vol 21 No 2 (2025): Juli - Desember
Publisher : Institut Teknologi dan Sains Mandala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31967/relasi.v21i2.1827

Abstract

Micro, Small Enterprises Small and Medium Enterprises (SMEs) are a crucial foundation for the Indonesian economy, contributing significantly to Gross Domestic Product and employment. The Textile and Textile Products (TPT) industry in Indonesia plays a significant role in national economic development. One of the creative industry players in Makassar, Unggul Taman, plans to expand its business products through business diversification into a distribution channel. To ensure success and minimize risk, a business feasibility study was conducted to analyze the feasibility of this diversification. This study used a qualitative method with a descriptive approach. Primary data were collected through interviews and direct observation of Unggul Taman's owners and customers, while secondary data were obtained from from the study document like report finance And reference related. Analysis carried out on five aspect main that is aspect market And marketing, aspect management, aspect technical and operations, financial aspects and legal aspects. The results of the study show that the distribution business has potential market Which big, especially in circles young, supported by location strategic and product innovation. All aspects analyzed include market aspects, management aspects, technical aspects, aspect finance And aspect law, assessed worthy For support development business. Analysis finance show Net value Present Value (NPV) positive, Internal Rate An Inventory of Return (IRR) above 10% and a Payback Period of 1.5 years indicate a viable investment. The primary recommendation is to continue implementing business diversification according to the established plan. In conclusion, Unggul Taman's product development is feasible based on an in-depth analysis of various aspects. This business feasibility study provides an overview of promising opportunities and profits, and is expected to deliver tangible benefits to the company.
Kualitas Produk dan Citra Merek sebagai Determinan Kepuasan dan Loyalitas Konsumen Vitriyah, Nurul Lailatul; Suprawadi, Edi; Nisa, Khoirotun
Relasi : Jurnal Ekonomi Vol 22 No 1 (2026): Januari - Juni
Publisher : Institut Teknologi dan Sains Mandala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31967/relasi.v22i1.1230

Abstract

Edamame merupakan komoditas unggulan Kabupaten Jember, khususnya PT Mitra Tani 27 yang telah memiliki citra baik dengan kualitas olah produk berkelas internasional. Penelitian bertujuan menganalisis pengaruh kualitas produk dan citra merek terhadap kepusasan pelanggan dan loyalitas konsumen. Metode yang digunakan deskriptif kuantitatif dengan menggunakan analisis statistik berupa analisis jalur (Path Analysis). Hasil penelitian menunjukkan bahwa pengaruh kualitas produk dan citra merek terhadap loyalitas pelanggan secara tidak langsung lebih besar jika dibandingkan pengaruh kualitas produk dan citra merek terhadap loyalitas secara langsung melalui variabel kepuasan pelanggan. Implikasi dari temuan ini adalah bahwa perusahaan perlu memprioritaskan strategi peningkatan kepuasan pelanggan sebagai variabel mediasi yang memperkuat hubungan antara kualitas produk dan citra merek terhadap loyalitas konsumen. Selain itu, hasil penelitian menegaskan pentingnya investasi berkelanjutan dalam menjaga kualitas produk dan membangun citra merek yang konsisten, karena keduanya akan lebih efektif dalam menciptakan loyalitas jangka panjang apabila disertai dengan pengalaman kepuasan pelanggan yang optimal.
Peran Kepuasan Pelanggan, Kualitas Pelayanan, dan Citra Perusahaan dalam Meningkatkan Loyalitas Pengguna Asiyah, Siti; Qomariah, Nurul; Martini, Ni Nyoman Putu
Relasi : Jurnal Ekonomi Vol 22 No 1 (2026): Januari - Juni
Publisher : Institut Teknologi dan Sains Mandala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31967/relasi.v22i1.1709

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh kepuasan pelanggan, kualitas pelayanan, serta citra perusahaan terhadap loyalitas pengguna jasa pada CV. Srikandi Samtia Jaya di Jember. Penelitian menggunakan pendekatan survei dengan teknik pengumpulan data melalui penyebaran kuesioner kepada responden. Populasi dalam penelitian ini adalah seluruh pengguna jasa, dengan jumlah sampel sebanyak 200 responden. Data yang terkumpul dianalisis menggunakan metode Structural Equation Modeling (SEM) berbantuan software WarpPLS 6.0. Hasil analisis menunjukkan bahwa kepuasan, kualitas pelayanan, dan citra perusahaan memiliki pengaruh langsung dan signifikan terhadap loyalitas pengguna jasa. Temuan ini diharapkan dapat menjadi dasar dalam penyusunan strategi pemasaran serta mendukung keberlanjutan usaha biro perjalanan wisata CV. Srikandi Samtia Jaya di masa mendatang.
Pengaruh Profitabilitas dan Pengungkapan CSR terhadap Nilai Perusahaan Pertambangan di Indonesia Marliana, Lia; Silviana, Silviana
Relasi : Jurnal Ekonomi Vol 22 No 1 (2026): Januari - Juni
Publisher : Institut Teknologi dan Sains Mandala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31967/relasi.v22i1.1785

Abstract

Studi ini bertujuan menganalisis dampak profitabilitas serta transparansi Corporate Social Responsibility (CSR) terhadap nilai entitas bisnis di sektor pertambangan yang tercatat di Bursa Efek Indonesia. Dalam kajian ini, indikator profitabilitas dievaluasi menggunakan Return on Equity (ROE), Sementara itu, pengungkapan CSR dinilai dengan menggunakan Indeks Penyampaian Laporan Keberlanjutan (SRDI). Rasio Tobin's Q digunakan sebagai cara untuk mengevaluasi nilai perusahaan dalam studi ini. Penelitian ini menerapkan metode kuantitatif, dengan menggunakan data sekunder yang diambil dari laporan keuangan sebagai bahan utama analisisnya dan laporan keberlanjutan perusahaan pertambangan papan utama pada periode 2021–2024. Studi ini memanfaatkan metode sampel purposive untuk memilih sampel yang tepat digunakan. Evaluasi dalam kajian ini diterapkan menggunakan regresi linier berganda, yang dilakukan setelah melewati tahap tes F dan tes T. Penelitian ini menunjukkan bahwa kemampuan mendapatkan keuntungan berdampak penting terhadap nilai perusahaan, sehingga menegaskan bahwa kemampuan dalam menghasilkan laba tetap menjadi aspek krusial yang diperhatikan oleh investor. Berbeda dengan profitabilitas, pengungkapan CSR tidak menunjukkan dampak yang bermakna pada nilai perusahaan. Penelitian ini menemukan bahwa informasi terkait aspek sosial dan lingkungan belum menjadi faktor dominan dalam keputusan pasar. Implikasi penelitian ini menegaskan pentingnya peningkatan kinerja keuangan yang berkelanjutan serta perlunya peningkatan kualitas dan relevansi pengungkapan CSR agar lebih bernilai informatif bagi investor serta stakeholder yang terlibat dalam pengambilan keputusan perusahaan.

Page 28 of 28 | Total Record : 278

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