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West Science Social and Humanities Studies
Published by Westscience Press
ISSN : 30261651     EISSN : 30253764     DOI : https://doi.org/10.58812/wsshs.v1i03
Core Subject : Economy, Humanities, Health, Social,
Humanities Economics, Econometrics & Finance Law, Crime, Criminology & Criminal Justice Public Health Social Sciences
West Science Social and Humanities Studies is an academic journal that focuses on interdisciplinary research in the fields of social science, science, and humanities studies. The journal aims to present high-quality articles that make significant contributions to our understanding of society, culture, science, and human interaction in the Western world. Within this journal, authors from various disciplines are invited to share original research findings relevant to the social sciences, such as sociology, psychology, anthropology, political studies, economics, and related fields. Additionally, the journal welcomes contributions from scientific studies, such as biology, physics, chemistry, and mathematics, that are related to social and human contexts. The fields of humanities studies, including history, literature, art, philosophy, and culture, are also a primary focus of this journal.
Arjuna Subject : Ilmu Sosial - Ilmu Sosial (Lain-Lain)
Articles 671 Documents
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The Effect of Utilizing AI Chatbot and Recommendation System on Customer Satisfaction and Retention in Local Marketplace in Bandung Johni Eka Putra; Bagus Prabowo
West Science Social and Humanities Studies Vol. 3 No. 01 (2025): West Science Social and Humanities Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsshs.v3i01.1651

Abstract

This study investigates the impact of utilizing AI chatbot technology and recommendation systems on customer satisfaction and retention in a local marketplace in Bandung. A quantitative research design was employed, collecting data from 200 respondents using a structured questionnaire with a 5-point Likert scale. Data were analyzed using Structural Equation Modeling-Partial Least Squares (SEM-PLS 3) to evaluate the relationships between variables. The findings reveal that both AI chatbots and recommendation systems significantly enhance customer satisfaction, with recommendation systems having a stronger influence. Customer satisfaction mediates the relationship between these technologies and customer retention, highlighting its critical role in fostering loyalty. The study provides actionable insights for local marketplaces to leverage AI tools, adapt to customer needs, and gain a competitive advantage. Future research should explore additional factors influencing retention and examine AI adoption in diverse market contexts.
Revitalization of Regional Potential in The Efforts to Develop Tourism Villages (Case Study in Kebon Ayu Village, West Lombok) Aprilia Dinda Lestari
West Science Social and Humanities Studies Vol. 3 No. 01 (2025): West Science Social and Humanities Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsshs.v3i01.1658

Abstract

This study aims to obtain an overview of the influence of revitalization in efforts to develop tourist villages in relation to the potential of the area in Kebon Ayu Village, Gerung District, West Lombok. The analysis technique used in this study is the SWOT analysis (Strengths, Weaknessess, Opportunities, and Threats) to systematically identify various factors in order to achieve the strategy. The results of the study indicate that Kebon Ayu Village has great tourism potential thanks to its rich culture, history, and natural beauty. To achieve optimal development of tourist villages, a comprehensive strategy is needed that includes increasing the capacity of human resources (HR), building cooperation networks, and utilizing natural and cultural potentials sustainably and building a unique identity as well as strengthening the branding of tourist villages.
Impact Analysis of Green Microfinance, Government Regulation, and Environmental Credit Innovation on MSME Productivity in Yogyakarta Tera Lesmana; KMT Lasmiatun; Rani Eka Arini
West Science Social and Humanities Studies Vol. 3 No. 01 (2025): West Science Social and Humanities Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsshs.v3i01.1659

Abstract

This study investigates the impact of Environmental Credit Innovation, Government Regulation, and Green Microfinance on the productivity of Micro, Small, and Medium Enterprises (MSMEs) in Yogyakarta, Indonesia. Using data from 140 MSMEs, the research employs Structural Equation Modeling with Partial Least Squares (SEM-PLS 3) to analyze the relationships between these factors. The results show that all three variables—Environmental Credit Innovation, Government Regulation, and Green Microfinance—positively influence MSME productivity. Specifically, Environmental Credit Innovation, Government Regulation, and Green Microfinance significantly contribute to improving MSME performance. The model explains 71.3% of the variance in MSME productivity, indicating substantial explanatory power. Additionally, the predictive relevance of the model highlights its practical utility for policy recommendations. The findings suggest that fostering environmentally responsible practices, simplifying regulatory processes, and expanding access to green finance are key drivers for boosting MSME productivity in the region.
The Effect of Talent Management, Performance Incentives, and Recognition Programs on Employee Productivity in the Retail Industry in Central Java Budi Sulistiyo Nugroho; Annasit Annasit; Farid Alfalaki Hamid; Zami Furqon; Agus Setyono
West Science Social and Humanities Studies Vol. 3 No. 01 (2025): West Science Social and Humanities Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsshs.v3i01.1661

Abstract

This study investigates the effects of Talent Management, Performance Incentives, and Recognition Programs on Employee Productivity within the retail industry in Central Java, Indonesia. Utilizing a quantitative research design, data were collected from 210 employees using a 5-point Likert scale and analyzed with Structural Equation Modeling (SEM-PLS 3). The results reveal that Recognition Programs had the most significant effect on Employee Productivity, followed by Performance Incentives, and Talent Management. These findings indicate that non-monetary rewards such as employee recognition programs play a pivotal role in motivating employees and enhancing their performance. The study highlights the importance of integrating recognition efforts with performance incentives and talent management strategies to achieve optimal productivity. Practical recommendations are provided for retail companies in Central Java to enhance employee motivation and organizational effectiveness.
Financial Inclusion and Financial Literacy among the Millennial Generation: A Bibliometric Study Loso Judijanto; Okevanrianus Putra Hernat
West Science Social and Humanities Studies Vol. 3 No. 02 (2025): West Science Social and Humanities Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsshs.v3i02.1682

Abstract

Financial literacy and financial inclusion are critical components of economic empowerment, particularly among the millennial generation, who are actively engaged with digital financial services. This study employs a bibliometric analysis using data exclusively from Scopus and analyzed with VOSviewer to map the intellectual structure, trends, and key research themes in financial literacy and inclusion. The findings reveal that financial literacy is a dominant theme, with strong interconnections to financial behavior, financial knowledge, investment decision-making, and digital finance. The role of social media and fintech innovations is increasingly shaping millennials' financial engagement, highlighting the need for digital financial literacy. Co-authorship analysis identifies three primary research clusters: (1) financial literacy and personal finance, (2) behavioral and methodological frameworks, and (3) technology acceptance in financial behavior. The study underscores the interdisciplinary nature of financial literacy research, incorporating insights from economics, behavioral psychology, and technology adoption models. Implications suggest the need for updated financial education programs integrating investment literacy and digital finance competencies. Future research should explore regional financial inclusion disparities, the role of digital platforms in financial education, and emerging fintech trends influencing millennials' financial behavior.
Diversity, Equity, and Inclusion in the Workplace: A Bibliometric Perspective on the Role of HR in Building Inclusive Cultures Loso Judijanto; Asmirin Noor; Muhamad Ammar Muhtadi
West Science Social and Humanities Studies Vol. 3 No. 02 (2025): West Science Social and Humanities Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsshs.v3i02.1683

Abstract

Diversity, Equity, and Inclusion (DEI) have become essential components of modern workplace strategies, with Human Resource Management (HRM) playing a critical role in fostering inclusive cultures. This study employs a bibliometric analysis of literature from the Scopus database to examine the evolving role of HR in DEI initiatives. Using VOSviewer, the research maps key themes, influential authors, and emerging trends in DEI-related HR studies. Findings indicate that organizational culture, job satisfaction, and employee engagement are central to DEI discussions, emphasizing the need for HR to embed inclusivity into workplace policies and practices. The study also reveals increasing research on psychological well-being, mental health, and intersectionality, highlighting a shift toward a more holistic and people-centered approach to DEI. Despite the progress, challenges remain in effectively implementing DEI strategies, particularly in measuring inclusion, addressing unconscious bias, and adapting global DEI frameworks. The study concludes that HR must adopt data-driven, context-aware, and intersectional approaches to foster sustainable and impactful DEI initiatives. Future research should explore the integration of AI and big data in DEI measurement, as well as the role of leadership in driving long-term inclusivity.
A Bibliometric Analysis of the Effectiveness of Green Labeling in Enhancing Consumer Value Perceptions Loso Judijanto; I Putu Gede Didik Widiarta; Risa Juliadilla
West Science Social and Humanities Studies Vol. 3 No. 02 (2025): West Science Social and Humanities Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsshs.v3i02.1684

Abstract

Green labeling has emerged as a critical tool for promoting sustainable consumption by signaling a product’s environmental benefits. However, the effectiveness of green labels in enhancing consumer value perceptions remains a subject of debate due to issues such as greenwashing, label proliferation, and consumer skepticism. This study employs a bibliometric analysis using data exclusively from Scopus and analyzed through VOSviewer to systematically map the intellectual structure of research on green labeling and consumer value perceptions. The findings reveal that key research themes include sustainability, green marketing, consumer behavior, purchase intention, and willingness to pay, with a noticeable shift towards consumer-driven sustainability trends in recent years. Co-authorship network analysis indicates that research is dominated by two major clusters—Western scholars focusing on behavioral models and Asian researchers emphasizing corporate sustainability and trust in eco-labels. While green labels positively influence perceived consumer value, their effectiveness is contingent on factors such as label credibility, standardization, and consumer education. Challenges such as eco-label confusion, cost barriers, and inconsistent regulatory enforcement remain pressing concerns. The study highlights the need for standardized regulations, technological integration (e.g., blockchain for label verification), and cross-cultural studies to improve green labeling’s impact. The insights from this research provide a comprehensive understanding of the evolution of green labeling literature, offering practical implications for businesses, policymakers, and researchers seeking to enhance consumer trust in sustainable products.
A Bibliometric Analysis of Transportation Sector Transformation through Green Policies Loso Judijanto; Ilham Akbar Bunyamin; Rani Eka Arini
West Science Social and Humanities Studies Vol. 3 No. 02 (2025): West Science Social and Humanities Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsshs.v3i02.1687

Abstract

The transportation sector plays a critical role in economic development and societal mobility but is also a significant contributor to greenhouse gas emissions and environmental degradation. As global efforts to mitigate climate change intensify, green policies have emerged as essential mechanisms for transforming transportation systems toward sustainability. This study conducts a bibliometric analysis using VOSviewer, based on Scopus-indexed publications, to explore the evolution of research on transportation sector transformation through green policies. The findings reveal key thematic trends, including an early emphasis on emissions reduction and climate change, followed by a growing focus on renewable energy integration, electric vehicles, hydrogen fuels, and policy interventions. Co-authorship network analysis highlights fragmentation in global research collaborations, with dominant contributions from China, the United States, and Europe, but limited representation from developing economies. The results suggest that policy frameworks, technological innovations, and economic incentives play a vital role in shaping the transition to sustainable transportation. However, greater interdisciplinary collaboration and research inclusivity are needed to develop globally adaptable strategies. This study provides valuable insights for policymakers, researchers, and industry stakeholders seeking to enhance the sustainability of transportation systems through evidence-based policy and technological innovation.
The Effect of Environmentally Friendly Packaging and Product Labeling on Purchasing Decisions and Business Sustainability of MSMEs in Bogor Mohammad Gifari Sono; Apriyanto Apriyanto; Paramita Andiani
West Science Social and Humanities Studies Vol. 3 No. 02 (2025): West Science Social and Humanities Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsshs.v3i02.1688

Abstract

This study investigates the impact of Environmentally Friendly Packaging (EFP) and Product Labeling (PLA) on Purchasing Decisions (PDE) and Business Sustainability (BSU) in Micro, Small, and Medium Enterprises (MSMEs) in Bogor, Indonesia. Using a quantitative approach, data were collected from 170 MSME owners and analyzed using Structural Equation Modeling - Partial Least Squares (SEM-PLS). The results show that EFP and PLA have significant positive effects on PDE and BSU. Specifically, EFP influences Purchasing Decisions (β = 0.358, p < 0.001) and Business Sustainability (β = 0.240, p = 0.003), while PLA strongly affects both Purchasing Decisions (β = 0.530, p < 0.001) and Business Sustainability (β = 0.487, p < 0.001). These findings suggest that MSMEs can improve their competitiveness and long-term viability by adopting eco-friendly packaging and emphasizing sustainable labeling practices. The study contributes to the understanding of sustainable business practices in the context of MSMEs and provides valuable insights for entrepreneurs aiming to enhance their market position and ensure sustainability.
The Role of Islamic Microfinance in Reducing Poverty and Improving Community Welfare in Indonesia Loso Judijanto; Dila Padila Nurhasanah; Salwa Aulia Novitasari
West Science Social and Humanities Studies Vol. 3 No. 02 (2025): West Science Social and Humanities Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsshs.v3i02.1690

Abstract

This study investigates the role of Sharia microfinance in reducing poverty and improving community welfare in Indonesia, using a quantitative approach. A total of 70 respondents, primarily micro-entrepreneurs and low-income individuals, were surveyed using a 1-5 Likert scale questionnaire. Data analysis was conducted using SPSS version 25. The results indicate that access to Sharia microfinance services significantly contributes to financial stability, vincome generation, and overall community welfare. Specifically, Sharia microfinance was found to improve financial security, enhance income opportunities, and promote social empowerment. These findings highlight the potential of Sharia microfinance as a tool for poverty alleviation and sustainable development. This research provides important insights for policymakers and microfinance institutions to enhance the effectiveness of Sharia-based financial services in promoting economic and social well-being.

Page 28 of 68 | Total Record : 671

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