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Contact Name
Andri Putra Kesmawan
Contact Email
andriputrakesmawan@gmail.com
Phone
+6281990251989
Journal Mail Official
journal@idpublishing.org
Editorial Address
Jl. Sidorejo Gg. Sadewa No.D3, Sonopakis Kidul, Ngestiharjo, Kapanewon Kasihan, Kabupaten Bantul, Daerah Istimewa Yogyakarta 55184
Location
Kab. bantul,
Daerah istimewa yogyakarta
INDONESIA
Journal of Business and Halal Industry
ISSN : -     EISSN : 30264324     DOI : https://doi.org/10.47134/jbhi
Core Subject : Economy,
Journal of Business and Halal Industry (3026-4324) publishes original research that examines the economic, social, and religious dimensions of business and halal industry. The journals scope includes a wide range of topics, such as: The theory and practice of halal business. The legal and regulatory framework for halal business. The economic and social impact of halal business. The management and governance of halal business The role of halal business in sustainable development. The journal welcomes submissions from a wide range of disciplines, including economics, business administration, management, and Islamic studies. The journal is committed to publishing high-quality research that is relevant to policymakers, academics, and the general public.
Articles 48 Documents
Decoding Marketing Mix Effects: Insights from Indonesia Sari, Herlinda Maya Kumala; Randusiwi, Rejekining
Journal of Business and Halal Industry Vol. 1 No. 4 (2024): June
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/jbhi.v1i4.260

Abstract

This study investigates the efficacy of the marketing mix strategy in boosting sales to customers in the Sidoarjo area, addressing a gap in understanding its impact on local consumer behavior. Utilizing a descriptive quantitative approach, data was gathered from 96 respondents through a structured questionnaire offering five response options, analyzed using SmartPLS 3.0 software. The results indicate that product quality significantly enhances consumer acceptance, positively influencing sales. Additionally, the study confirms that other marketing mix elements such as place (access), price, and promotion also significantly contribute to the success of marketing strategies by ensuring good accessibility, affordability, and effective promotional activities. These findings suggest that a well-coordinated marketing mix can effectively drive sales performance in regional markets.
Analisis Pengaruh Kinerja Keuangan Perusahaan Terhadap Harga Saham Perusahaan Pada Indeks Sri Kehati Tahun 2015-2022 Riska, Amalia; Wardani, Dyah Titis Kusuma; Rohmawati, Anita; Ma’la, Ainun; Darsono, Susilo Nur Aji Cokro
Journal of Business and Halal Industry Vol. 1 No. 4 (2024): June
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/jbhi.v1i4.272

Abstract

Penelitian ini bertujuan untuk menguji dan membukikan pengaruh variabel Net Profit, Return on Asset (ROA), dan Return on Equity (ROE), Earning Per Share (EPS), Net Profit dan Debt to Equity Ratio (DER) terhadap harga saham perusahaan yang terdaftar pada Sri Kehati. Populasi yang digunakan pada penelitian ini adalah 10 perusahaan yang terdaftar pada Indeks saham Sri Kehati yang memiliki laporan keuangan yang lengkap dan memiliki latar belakang keberlanjutan dalam penerapan kegiatannaya. Alat analisis yang digunakan adalah E views 12. Sedangkan data yang digunakan dalam penelitian ini berbentuk time series tahun 2015- 2022. Data bersumber dari website Otoritas Jasa Keuangan. Penelitian ini menemukan bahwa ROA, ROE, Net Profit, dan EPS berpengaruh signifikan terhadap harga saham perusahaan. Sedangkan DER tidak berpengaruh signifikan terhadap harga saham perusahaan yang terdaftar pada Sri Kehati.
Pelanggaran Etika Profesi Akuntansi : Studi Kasus Enron Coorporation Putri, Illyin Sekar; Widiyastuti, Kania; Putri, Nadila Ananda; Sari, Vianita Kumala; Saridawati, Saridawati
Journal of Business and Halal Industry Vol. 1 No. 4 (2024): June
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/jbhi.v1i4.278

Abstract

Dalam perkembangan teknologi yang semakin pesat, profesi sebagai Akuntan dituntut untuk dapat mengikuti perkembangan zaman yang dinamis dan mampu merespon setiap tantangan sehingga terdpat kode etik yang harus dijunjung tinggi oleh seorang Akuntan. Prinsip tersebut adalah Integritas, Objektivitas, Kompetensi dan Kehati-hatian, Kerahasiaan, dan Perilaku Profesional. Metode yang dilakukan adalah dengan metode wawancara semi ter-struktur yaitu mengumpulkan informasi yang relevan dari seorang ahli dengan proses wawancara. Dalam hasil penelitian studi kasus ini didapatkan informasi bahwa Perusahaan Enron telah melanggar prinsip kode etik Akuntansi yang berujung pada kebangkrutan perusahaan. Enron telah melanggar prinsip kode etik diantaranya Integritas, Objektivitas, dan Perilaku Profesional. Hal ini dikarenakan Enron telah memanipulasi data keuangan perusahaan dan adanya penggelapan dana yang cukup besar dan merugikan banyak pihak mulai dari para investor besar, investor kecil, bahkan merugikan karyawan perusahaan.
Unraveling Millennial Online Shopping Preferences: A Comprehensive Analysis of Factors Influencing Consumer Behaviour in the Digital Marketplace Kalariya, Kush; Chauhan, Rahul; Soni, Parth; Patel, Mohit; Patel, Himalay
Journal of Business and Halal Industry Vol. 1 No. 4 (2024): June
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/jbhi.v1i4.294

Abstract

The study explores millennial preferences in online shopping by examining the influence of various factors on consumer behaviour in the digital marketplace. Through a comprehensive statistical analysis, significant relationships between constructs such as cultural influence, marketing strategies, social factors, and online purchasing behaviour were identified. The findings highlight the importance of understanding consumer motivations and preferences in shaping effective marketing strategies targeted at millennial consumers. While factors like cultural and social influences were found to significantly affect consumer behaviour, the direct influence of marketing strategies and personal characteristics on online purchasing decisions was less pronounced. The study underscores the complexity of millennial shopping behaviour and emphasizes the need for businesses to consider a holistic approach when designing marketing campaigns and interventions. By understanding, the interplay of factors influencing millennial preferences in online shopping, marketers can develop more targeted and effective strategies to engage this key demographic in the digital marketplace.
Efek Makroekonomi Terhadap Imbal Hasil Aktual Saham Jakarta Islamic Index (JII) Periode 2014 -2020 Anggraeni, Della Ayu; Johari, Sobar M.
Journal of Business and Halal Industry Vol. 1 No. 3 (2024): March
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/jbhi.v1i3.301

Abstract

Faktor makroekonomi di Indonesia diharapkan dapat mempengaruhi minat investor dalam berinvestasi saham Jakarta Islamic Index dan meningkatkan return berdasarkan pergerakan harga saham. Untuk mencapai hal tersebut, penelitian ini melakukan upaya untuk menguji efek dan hubungan variabel makroekonomi di proksikan oleh inflasi, BI Rate, Nilai Tukar IDR-USD, Cadangan Devisa, Utang Luar Negeri Indonesia terhadap imbal hasil aktual saham Jakarta Islamic Index (JII) tahun 2014-2020. Metodologi penelitian kuantitatif eksplanatif menggunakan analisis Vector Auto Regression (VAR) atau Vector Error Correction Model (VECM) dengan software Eviews 10. Hasil penelitian menunjukkan inflasi dan BI Rate serta Cadangan Devisa tidak signifikan mempengaruhi biaya operasional dan beban utang perusahaan sehingga tidak berdampak pada return JII. Adapun Nilai Tukar IDR-USD dan Utang Luar Negeri berpengaruh signifikan terhadap return JII yangmana semakin besar nilainya semakin mendorong pelemahan IHSG. Hal tersebut masih dapat ditangani dengan kestabilan ekonomi nasional sehingga tidak memberikan dampak signifikan pada indeks saham JII di Bursa Efek Indonesia.
Kebijakan Investasi Terhadap Nilai Perusahaan di Indonesia Syahidah, Zahwa Tiara; Zulfania, Zulfania; Afriyanti, Suci; Nurseha, Siska; Fadilla, Arif
Journal of Business and Halal Industry Vol. 1 No. 4 (2024): June
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/jbhi.v1i4.303

Abstract

Penelitian ini bertujuan untuk menginvestigasi efek dari Kebijakan Investasi Terhadap Nilai Perusahaan menggunakan sampel perusahaan di Indonesia. Data yang digunakan adalah nilai perusahaan yang dikumpulkan untuk menganalisis pengaruh kebijakan investasi terhadap nilai perusahaan di Indonesia. Hasil penelitian menunjukkan bahwa kebijakan investasi memiliki pengaruh signifikan pada nilai perusahaan. Faktor-faktor seperti regulasi investasi, stabilitas politik, dan kondisi ekonomi memainkan peran penting dalam membentuk nilai investasi. Penelitian ini memberikan kontribusi penting bagi pemahaman tentang hubungan antara kebijakan investasi dan nilai perusahaan di Indonesia.
Pengaruh Pemasaraan Media Sosial Pada Niat Beli Ulang Melalui Ekuitas Merek di Industri Kosmetik Butarbutar, Nabila Turahma Niah; Rimiyati, Hasnah
Journal of Business and Halal Industry Vol. 1 No. 4 (2024): June
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/jbhi.v1i4.340

Abstract

This research aims to analyze the influence of social media marketing on repurchase intentions through brand equity. The type of data used is primary data obtained through a questionnaire, with measurements using a Likert scale of 5. The criteria used are active students in the Special Region of Yogyakarta, active on social media, following Emina's Instagram and purchasing Emina at least once in the last 6 months. Technique Sampling used non-probability sampling with purposive sampling and collected 200 samples. The research instrument was tested for validity and reliability. The data analysis tool uses Structural Equation Modeling (SEM) using the IBM SPSS Amos version 22.0 program. The results of data analysis explain that social media marketing has a positive and significant effect on brand equity, brand equity has a positive and significant effect on repurchase intention, social media marketing has a positive and insignificant effect on repurchase intention, brand equity is able to fully mediate the influence between media marketing social impact on repurchase intention.
Innovation-Investment Activity in Industrial Enterprises Descriptive Indicators Analysis and Impact Indicator Factors Classification Kulbaevna, Tarakhtieva Gulmira
Journal of Business and Halal Industry Vol. 1 No. 4 (2024): June
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/jbhi.v1i4.350

Abstract

This is it in the article industry of enterprises innovation and investment of issues In order to evaluate the harmonious aspects, the description and factors are presented, mainly the world to the experience surfaced. However, innovation and of investment one level in application The theoretical basis of the author's approach to the acquisition of characteristics for industrial enterprises given.
The Mechanism of Increasing The Investment Attractiveness of Industrial Enterprises Improvement Alisherovna, Mukhitdinova Kamala
Journal of Business and Halal Industry Vol. 1 No. 4 (2024): June
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/jbhi.v1i4.351

Abstract

The article promotes the ways of increasing the efficiency of the country's investment activities, and the methods of applying foreign experience to our republic are described in detail.
Factors Influencing Young People's Preferences for Sharia Mortgage Financing in Indonesia Al Fauzi, Muhammad Fuad
Journal of Business and Halal Industry Vol. 1 No. 4 (2024): June
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/jbhi.v1i4.359

Abstract

A house is a primary need for humans, this is because a house is a place to live and a place of shelter. With the increasing population, of course, the need for houses also increases, so it will affect the price. The problem of price is a problem for young people in buying a house and KPR is a solution offered so that young people can buy a house. This study aims to examine what factors influence young people's preferences for Sharia KPR. This study uses multiple linear regression analysis with SPSS 25.0 tools, and this study uses a sample size of 184 respondents. The data in this study are primary data obtained from respondents by distributing them via google form. The results of this study indicate that the variables of religiosity, Islamic branding and Islamic financial knowledge have a positive and significant effect on young people's preferences regarding Sharia KPR. The conclusion of this study states that religiosity, Islamic branding and Islamic financial knowledge have an influence on young people's preferences regarding Sharia KPR.