cover
Contact Name
Harul Anwar
Contact Email
hairul.anwar@poliban.ac.id
Phone
+6281908602380
Journal Mail Official
bima@poliban.ac.id
Editorial Address
Pusat Penelitian dan Pengabdian kepada Masyarakat (P3M) Politeknik Negeri Banjarmasin Jl. Brigjen H. Hasan Basry Komp. Kampus Unlam Kayu Tangi Banjarmasin, South Kalimantan, Indonesia Phone / Fax: 0511-3305052
Location
Kota banjarmasin,
Kalimantan selatan
INDONESIA
BIMA Jurnal Bisnis dan Manajemen
ISSN : 28295900     EISSN : 28294629     DOI : -
Core Subject : Economy,
Financial Management Marketing Management Human Resource Management Organizational Behavior Corporate Governance Strategic Management Operations Management Change Management Management Information Systems Management Education Tourism Management Entrepreneurship
Articles 72 Documents
Pengaruh strategi promosi media sosial untuk meningkatkan keputusan pembelian mahasiswa pada kedai kopi di banjarmasin Rahmatul Jannatin Naimah; Redho Muhammad
BIMA: Jurnal Bisnis dan Manajemen Vol 1 No 2 (2022): BIMA: Jurnal Bisnis dan Manajemen
Publisher : P3M Politeknik Negeri Banjarmasin

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The coffee shop business is growing rapidly in almost all major cities in Indonesia, and Banjarmasin is no exception. The number of coffee shops in Banjarmasin ultimately creates increasingly fierce competition between shops to get visitors or consumers. This study aims to determine whether promotion using social media has an effect on consumer purchasing decisions at Banjarmasin coffee shops. The research uses a quantitative approach. The data collection technique used is a questionnaire. The number of samples taken was as many as 100 people. And the coffee shop that is used as the object of research is the Kawai Coffee Shop in Banjarmasin. The results of a simple linear regression analysis state that there is a relationship between social media promotion and purchase decisions. The findings show that there are 2 groups of respondents in which in the Social Media Promotion 1 (PMS 1) group, social media promotion has a significant positive effect on consumer purchasing decisions, while the Social Media Promotion 2 (PMS 2) group has no significant effect on social media promotion decisions. consumer purchases
Analisis Beban Kerja dan Motivasi Kerja terhadap Kinerja Karyawan pada PT. PLN (Persero) UP3 Banjarmasin NUrul Afna; Hairul Anwar
BIMA: Jurnal Bisnis dan Manajemen Vol 1 No 2 (2022): BIMA: Jurnal Bisnis dan Manajemen
Publisher : P3M Politeknik Negeri Banjarmasin

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.1234/bima.v1i2.1488

Abstract

In the Digitalization era, some employees are required to be able to monitor work outside of the set working hours. This happens because the permanent employees have more jobs. The amount of workload felt by permanent employees has an impact on decreasing employee performance. To improve the performance of the company's employees, it is necessary to motivate permanent employees so that employee performance runs optimally. This study aims to determine the effect of workload and work motivation on employee performance at PT PLN (Persero) UP3 Banjarmasin. The method used in this study is quantitative and uses data collection techniques by distributing questionnaires to 73 employees as respondents using purposive sampling. After analyzing the data using multiple linear regression on workload and work motivation as independent variables and employee performance as the dependent variable, the results obtained partially that the workload has a significant negative effect on employee performance, which means that if the workload increases, employee performance will decrease, while employee motivation significant positive effect if employee motivation increases then employee performance will also increase. And the contribution of the two independent variables in this study is low at 19.8% while the remaining 80.2% is influenced by other variables outside of this study.
Efektivitas Pelayanan Pembayaran Pajak Kendaraan Bermotor melalui Aplikasi E-Samsat pada Unit Pelayanan Pendapatan Daerah Samsat Banjarmasin 1 Gusti Kintan Wardhani; Rika Novyanti; Rohayati Rohayati; Rini Amelia
BIMA: Jurnal Bisnis dan Manajemen Vol 1 No 2 (2022): BIMA: Jurnal Bisnis dan Manajemen
Publisher : P3M Politeknik Negeri Banjarmasin

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.1234/bima.v1i2.1489

Abstract

The purposes of this study are (1) to determine the effectiveness of motor vehicle tax payment services through the E-Samsat application at the Regional Revenue Service Unit Office of Samsat Banjarmasin 1, and (2) to determine the comparison between users of conventional motor vehicle tax payment services and those using the application. E-Samsat at the Regional Revenue Service Unit Office of Samsat Banjarmasin 1. The research method used in this research is descriptive research. The population in this study is the public in the service of paying motorized vehicle taxes at the Regional Revenue Service Unit Office of Samsat Banjarmasin 1. The sample in this study was 124 respondents. Sources of data in this study are primary data and secondary data. The results showed that (1) the effectiveness related to procedures and services, E-Samsat can facilitate people who are far from the city in order to minimize delays, because it can be done anytime and anywhere, and (2) this e-samsat application, customers feel the ease of the application. Therefore, it is recommended that services through E-Samsat can be further maximized so that the community is satisfied in using the E-Samsat services, such as the certainty of the schedule and duration of services resulting from effective e-Samsat services and clarity of service procedures.
Metode Antrian guna Meningkatkan Layanan Distribusi pada CV Sarana Prima Lestari Banjarmasin Adhitya Ari Dwi Cahyo; Huda Sya'rawi
BIMA: Jurnal Bisnis dan Manajemen Vol 1 No 2 (2022): BIMA: Jurnal Bisnis dan Manajemen
Publisher : P3M Politeknik Negeri Banjarmasin

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.1234/bima.v1i2.1490

Abstract

This study aims to find out about the services that exist at CV Sarana Prima Lestari Banjarmasin. This study uses the POM QM For Windows application in problem solving. At CV Sarana Prima Lestari Banjarmasin the logistics section currently uses the Multiple Channel Query System (M/M/S) queuing model and has a fleet of 8 units for out-of-town deliveries but still cannot distribute goods optimally. Therefore, calculations were carried out using POM QM For windows to determine the optimal number of fleets for distribution. From calculations using the POM QM For Windows application, the optimal number of fleets for the process of distributing goods at CV Sarana Prima Lestari Banjarmasin is 10 fleet units. Procurement planning was carried out because it saw problems in delivery in the form of delays caused by the lack of fleets currently owned by CV Sarana Prima Lestari Banjarmasin.
Pengaruh Efek Stressor, Kepuasan Kerja dan Lingkungan Kerja terhadap Kinerja Karyawan PT. Cipta Krida Bahari (Logistik) Muhammad Nur Rahman; Mohammad Wahyu Wardhana; Linda Permanasari
BIMA: Jurnal Bisnis dan Manajemen Vol 1 No 2 (2022): BIMA: Jurnal Bisnis dan Manajemen
Publisher : P3M Politeknik Negeri Banjarmasin

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.1234/bima.v1i2.1491

Abstract

This study aims to see the effect of the independent variables Stressor, Job Satisfaction, anhandleEnvironment on the dependent variable of employee performance with the object of employees being PT Cipta Krida Bahari, a company engaged in integrated logistics services that handles the energy industry sector, especially oil and gas, management, warehousing, mining. , heavy equipment, power generation, and construction. The method used in this research is descriptive quantitative. with a sample of 25 people. Sampling was done by simple random sampling technique and data collection techniques were carried out in the form of questionnaires and observations. And the data analysis technique in this study used multiple linear regression, partial test (t), simultaneous test (f), and coefficient of determination test (R2). The results of the study obtained that two variables have a significant positive effect on employee performance, namely the variable job satisfaction and work environment, while the stressor variable has no significant effect. If the stressor variable increases, the employee's performance will decrease. Taken together, the three variables have a positive effect on employee performance and contribute to the effect of 84.5% while the remaining 15.5% is influenced by other variables outside of this study.
Pengaruh Kualitas Pelayanan dan Digital Marketing terhadap Kepuasan Pelanggan pada PT. Tiki Jalur Nugraha Ekakurir Cabang Utama Banjarmasin Muhammad Al Zulhijjah; Said Muhammad
BIMA: Jurnal Bisnis dan Manajemen Vol 1 No 2 (2022): BIMA: Jurnal Bisnis dan Manajemen
Publisher : P3M Politeknik Negeri Banjarmasin

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.1234/bima.v1i2.1493

Abstract

This research is to determine the effect of service quality on customer satisfaction, the influence of digital marketing on customer satisfaction, as well as the effect of service quality and digital marketing together on customer satisfaction at PT. Tiki Jalur Nugraha Ekakurir Cabang Utama Banjarmasin (JNE). The method used in this study is quantitative descriptive. Respondents in this study were 100 people who used the services of an expedition from JNE. The data collection technique used is a questionnaire, data collected in analysis using descriptive analysis and quantitative analysis of multiple linear regression. The results showed that service quality had a positive and significant effect on customer satisfaction, then digital marketing also had a positive and significant effect on customer satisfaction, then simultaneously showed that service quality and digital marketing had a positive and significant effect on customer satisfaction. The results of the analysis of the coefficient of determination of service quality and digital marketing variables on customer satisfaction are 0.382 or 38.2%, which means 38.2% of customer satisfaction is influenced by the quality of service and digital marketing, while the remaining 61.8% is influenced by other variables that are not examined by the author.
Promosi untuk Menarik Minat Pemustaka di Politeknik Negeri Banjarmasin Fitri Ani Dahrani; Rustaniah Rustaniah; Novi Shintia
BIMA: Jurnal Bisnis dan Manajemen Vol 1 No 2 (2022): BIMA: Jurnal Bisnis dan Manajemen
Publisher : P3M Politeknik Negeri Banjarmasin

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.1234/bima.v1i2.1494

Abstract

The library is a means provided to obtain information, but awareness of the importance of reading is still low, which causes a low number of visits to the library. To overcome this problem, promotion is needed. The purpose of this study is to find out promotions to attract the interest of users in the Banjarmasin State Polytechnic Library. This research is a type of field research using a descriptive qualitative research approach. With the methods of data collection, observation, interviews, and documentation. The subjects in this study were the head of the library of the Banjarmasin State Polytechnic and 2 librarians. The object of this study was a promotion to attract the interest of users at the Banjarmasin State Polytechnic library. Data analysis techniques used are data reduction, data presentation, data analysis, and conclusion.The results showed that the strategy of the Banjarmasin State Polytechnic library in carrying out promotions to attract users' interest was twofold, namely: the first: formulation which included problem identification, target setting, work plan preparation, and budget formulation. Second: implementation (implementation). The forms of promotion carried out are individual contacts, advertisements, lectures, and renovations.
PENGARUH HARGA TERHADAP VOLUME PENJUALAN PUPUK UREA BERSUBSIDI PADA PT. PERTANI (PERSERO) CABANG BANTEN Miftah Faiz Ali Ramdhani; Yulianti Rahmat
BIMA: Jurnal Bisnis dan Manajemen Vol 2 No 1 (2023): BIMA: Jurnal Bisnis dan Manajemen
Publisher : P3M Politeknik Negeri Banjarmasin

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.1234/bima.v2i1.1748

Abstract

This study aims to determine the effect of price on sales volume of subsidized urea fertilizer at PT. Pertani (Persero) Banten Branch. The formulation of the problem in this study is how the price of subsidized urea fertilizer affects PT. Pertani (Persero) Banten Branch, how the sales volume of subsidized urea fertilizer is at PT. Pertani (Persero) Banten Branch, and how much influence the price has on the sales volume of subsidized urea fertilizer at PT. Pertani (Persero) Banten Branch Branch, and how much influence the price has on the sales volume of subsidized urea fertilizer at PT. Pertani (Persero) Banten Branch. The research method used is a quantitative approach with an associative type. Then in this study using purposive sampling technique. The type of data used is secondary data. The results showed that the price variable had a significant effect on sales volume. Based on the results of the t test, the t count is -6.348 and the t table value is 1.71387. thuis the value of t count is greater than t table (-6.348>1.71387), the Ho is rejected and Ha is accepted. It is concluded that the price variable is negative.
ANALISIS KOMPARATIF PENGGUNAAN SISTEM INFORMASI AKUNTANSI PADA UMKM SEBAGAI ANGGOTA HIPMIKINDO DAN BUKAN ANGGOTA HIPMIKINDO DI KALIMANTAN SELATAN Phaureula Artha Wulandari; heldalina heldalina; Emy Iryanie
BIMA: Jurnal Bisnis dan Manajemen Vol 2 No 1 (2023): BIMA: Jurnal Bisnis dan Manajemen
Publisher : P3M Politeknik Negeri Banjarmasin

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.1234/bima.v2i1.1877

Abstract

At present the business development of Micro, Small and Medium Enterprises (MSMEs) is so rapid in various fields area. During the Covid pandemic and after the Covid pandemic, presence helped the economic recovery MSMEs. In order for MSMEs to survive and develop, information systems are needed, including systems accounting information. Management of MSME businesses is still a lot manually, making it difficult them to see how their business is progressing. Factors of business scale, business age, owner's background and accounting knowledge is a factor that influences MSMEs to use accounting information systems. The use of accounting information systems can be divided into three, namely manually, using excel and use the app. The use of the accounting information system also has an influence on MSME business success. The purpose of this study is to determine the factors that influence SMEs to use Accounting information systems, to find out the dominance of the use of recording and bookkeeping systems in SMEs and to determine the effect on the success of MSME businesses.This research method is descriptive qualitative research. Based on the survey results by sampling, will analyzed in a simple quantitative and qualitative way towards the research variable, namely the factor that influencing MSMEs including business scale, business age, owner background and accounting knowledge, in using accounting information systems. Will be concluded the most dominant factor and will concluded that the types of accounting information systems that are often used by MSMEs are manual, using excel, using free applications and paid applications. And conclusions will be drawn from the use of the accounting information system on the success of MSME businesses. business success MSMEs include increasing turnover, increasing product selling prices, increasing branches/outlets, increasing the number of employees and increasing operating profit.
Peran Strategi Pemasaran Digital Dalam Meningkatkan Minat Beli Dan Loyalitas Pengguna Aplikasi Tokopedia (Studi Pada Mahasiswa Politeknik Negeri Banjarmasin) Sari Heppy Maharani; Tarman Effendi
BIMA: Jurnal Bisnis dan Manajemen Vol 2 No 1 (2023): BIMA: Jurnal Bisnis dan Manajemen
Publisher : P3M Politeknik Negeri Banjarmasin

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.1234/bima.v2i1.1938

Abstract

This study aims to determine the effect of Tokopedia's digital marketing strategy on buying interest and consumer loyalty. Quantitative research methods were used in this study. Questionnaires with a Likert scale were distributed to 40 students of Banjarmasin State Polytechnic using the Tokopedia application. The sampling method used was convenience sampling, namely by distributing questionnaires to students who were on the Banjarmasin State Polytechnic campus. The data obtained is then processed using path analysis. The findings of this study indicate that the variabels of product diversity and promotion through sosial media affect online buying interest. In addition, it was also found that purchase intention significantly influences loyalty despite its small value.