cover
Contact Name
Diah Ayu Septi Fauji
Contact Email
septifauji@unpkediri.ac.id
Phone
+6285648737266
Journal Mail Official
senmea@unpkdr.ac.id
Editorial Address
JL.KH AHMAD DAHLAN NO.76 KEDIRI
Location
Kota kediri,
Jawa timur
INDONESIA
SENMEA
ISSN : -     EISSN : 27768171     DOI : -
Prosiding ini merupakan media publikasi bagi seluruh pemakalah yang mengikuti Seminar Nasional dan Call for Paper Manajemen, Ekonomi dan Akuntansi (SENMEA). Seminar Nasional Manajemen , Ekonomi dan Akuntansi telah dilaksanakan berturut- turut sejak 2016. Adapun Prosiding SENMEA ini terbit satu kali setahun dengan scope ilmu - ilmu Manajemen, Ekonomi serta Akuntansi.
Articles 739 Documents
PENGARUH KELENGKAPAN PRODUK, SUASANA TOKO DAN KENYAMANAN BERBELANJA TERHADAP KEPUTUSAN PEMBELIAN PADA MINIMARKET SULTHAN MART Romzi, Muhammad Nizar Fauzi; Subagyo; Widodo, Moch. Wahyu
Prosiding Seminar Nasional Manajemen, Ekonomi dan Akuntansi Vol. 8 (2023): PROSIDING SEMINAR NASIONAL MANAJEMEN, EKONOMI DAN AKUNTANSI 2023
Publisher : Universitas Nusantara PGRI Kediri

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Abstract

The intense competition in the retail business in the community is the background of this research. With the intense competition, retail business actors must be extra in influencing consumers to shop at their stores. The research was conducted at the Sulthan Mart Minimarket located in Mekikis Village, Purwoasri District, Kediri Regency. This research was conducted to find out how the influence of product completeness, store atmosphere and convenience of shopping on purchasing decisions. Respondents from this study were buyers at the Sulthan Mart Minimarket randomly with a total of 40 respondents. The methodin this study is quantitative which uses a questionnaire and is processed with SPSS v.23. The results of this study are product completeness partially has a significant effect on purchasing decisions, shop atmosphere partially has no significant effect on purchasing decisions, shopping convenience partially has a significant effect on purchasing decisions. Product completeness, store atmosphere, and convenience of shopping together or simultaneously have a significant effect on purchasing decisions
PENGARUH INOVASI PRODUK, KUALITAS PELAYANAN DAN SOSIAL MEDIA TERHADAP KEPUTUSAN PEMBELIAN PRODUK BAKPIA KREZMERA Sonata, Enfrada Aurora Putri; Ernestivita, Gesty; Setya Bhirawa, Sigit Wisnu
Prosiding Seminar Nasional Manajemen, Ekonomi dan Akuntansi Vol. 8 (2023): PROSIDING SEMINAR NASIONAL MANAJEMEN, EKONOMI DAN AKUNTANSI 2023
Publisher : Universitas Nusantara PGRI Kediri

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Abstract

This study aims to analyze and determine people's satisfaction with work motivation, work environment, and leadership style. The approach used is a quantitative causality approach. The number of respondents in this study is 40 respondents. The method used is multiple linear regression analysis processed with the help of the SPSS version 23.0 application. The results of this study indicate a coefficient of determination of 0.741. The leadership style of the Head of Ngepung Village has a positive and significant effect on community satisfaction. This is shown from the results of the t-test of 2.613 with a significance of 0.040, and a regression coefficient of 0.158. Employee work motivation has a positive and significant effect on community satisfaction. This is shown from the t-test results of 2.489 with a significance of 0.020, and a regression coefficient of 0.238. The work environment has a positive and significant effect on people's satisfaction. This is shown from the results of the t-test of 3.675 with a significance of 0.001, and a regression coefficient of 0.373. This means that 74.1% of community satisfaction at the Ngepung Village Office, Nganjuk Regency is influenced by leadership style, work motivation and work environment. While the remaining 25.9% of community satisfaction is influenced by other variables not examined in this study.
ANALISIS PENJUALAN, HARGA POKOK PENJUALAN, DAN BEBAN USAHA TERHADAP LABA USAHA PADA PERUSAHAAN MANUFAKTUR BEI Nugeraheni, Cahya Kusuma; Winarko, Sigit Puji; Zaman, Badrus
Prosiding Seminar Nasional Manajemen, Ekonomi dan Akuntansi Vol. 8 (2023): PROSIDING SEMINAR NASIONAL MANAJEMEN, EKONOMI DAN AKUNTANSI 2023
Publisher : Universitas Nusantara PGRI Kediri

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Abstract

Sales, Cost of Goods Sold (HPP), and Operating Expenses are some of the important factors that require attention considering that they can affect Operating Profit. The following research aims to analyze the influence of Sales, HPP, and Operating Expenses on Operating Income. This research was conducted at a manufacturing company in the food and beverage sector which is listed on the Indonesia Stock Exchange (IDX) in 2022. Testing the hypothesis used the multiple linear regression analysis methods with the T-test, F-test, and coefficient of determination (R2). The population in the following research is manufacturing companies in the food and beverage sector which are listed on the IDX in 2022. The sample selection used a purposive sampling technique, so in the following study, 40 of the 46 population of companies were found as research samples listed on the IDX in 2022. The research results explain that sales have a significant positive effect on net income while HPP and Operating Expenses have a significant negative effect on net income.
PENGARUH PBB, PAJAK RESTORAN DAN PAJAK HIBURAN TERHADAP PAD KOTA KEDIRI TAHUN 2018-2022 Susanti, Agustiana Ayu; Nurdiwaty, Diah; Kurniawan, Andy
Prosiding Seminar Nasional Manajemen, Ekonomi dan Akuntansi Vol. 8 (2023): PROSIDING SEMINAR NASIONAL MANAJEMEN, EKONOMI DAN AKUNTANSI 2023
Publisher : Universitas Nusantara PGRI Kediri

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Abstract

The purpose of this research are: (1) to determine the effect of Property Tax (PBB) on Local Revenue (PAD) of Kediri City from 2018 to 2022, (2) to determine the effect of restaurant tax on Local Revenue (PAD) of Kediri City from 2018 to 2022, (3) to determine the effect of entertainment tax on Local Revenue (PAD) of Kediri City from 2018 to 2022, (4) to determine the effect of Property Tax (PBB), restaurant tax, and entertainment tax on Local Revenue (PAD) of Kediri City from 2018 to 2022. This research employs a quantitative causal approach using secondary data sources. The data collection technique used in this research is documentation and analysis using multiple linear regression analysis. The results of this research conclude that Property Tax (PBB) does not have a significant effect on Local Revenue (PAD), while restaurant tax and entertainment tax have a significant partial effect on Local Revenue (PAD), and simultaneously, Property Tax (PBB), restaurant tax, and entertainment tax have a significant effect on Local Revenue (PAD). In this study, an additional independent variable was introduced, which is Property Tax (PBB), whereas the previous study conducted by Permadi & Salam (2022) only involved local taxes in the tourism sector. Furthermore, the technique of normality testing in this research used the Jarque-Bera statistical analysis method, with the intention of demonstrating any differences compared to the commonly used techniques in previous research.
PENGARUH KINERJA PEMDES, KESADARAN MASYARAKAT DAN PENGETAHUAN PAJAK TERHADAP KEPATUHAN PEMBAYARAN PBB KELURAHAN BANDAR KIDUL Rahayu, Ajeng Nafa Dianty; Zaman, Badrus; Widiawati, Hestin Sri
Prosiding Seminar Nasional Manajemen, Ekonomi dan Akuntansi Vol. 8 (2023): PROSIDING SEMINAR NASIONAL MANAJEMEN, EKONOMI DAN AKUNTANSI 2023
Publisher : Universitas Nusantara PGRI Kediri

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Abstract

This research aims to determine the influence of Village Chief (PEMDES) performance, community awareness, and tax knowledge on compliance in making Property Tax (PBB) payments in Bandar Kidul Sub-district, Bandar Kidul District, Mojoroto Regency. The research method employed is quantitative causality. The data collection technique involved the use of questionnaires through GoogleForms. The data analysis techniques utilized encompass classic assumption tests, multiple linear regression analysis, and hypothesis testing. The research findings conclude that, partially, the performance of PEMDES, awareness, and tax knowledge significantly affect PBB payment compliance. Furthermore, collectively, the performance of PEMDES, awareness, and tax knowledge significantly influence PBB payment compliance. While there have been several researchers investigating taxpayer compliance factors, few have explored the impact of PEMDES performance, community awareness, and tax knowledge in Bandar Kidul Sub-district, Mojoroto District, Kediri City.
IMPLEMENTASI COST PLUS PRICING PENDEKATAN FULL COSTING PENENTU HARGA JUAL PADA PABRIK MEKAR JAYA Septiani, Erika Tri; Nurdiwaty, Diah; Kurniawan, Andy
Prosiding Seminar Nasional Manajemen, Ekonomi dan Akuntansi Vol. 8 (2023): PROSIDING SEMINAR NASIONAL MANAJEMEN, EKONOMI DAN AKUNTANSI 2023
Publisher : Universitas Nusantara PGRI Kediri

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Abstract

P This study aims to analyze how to calculate the cost of production through the full costing approach and determine the selling price of the desert Krecek using the cost plus pricing method compared to that based on the Mekar Jaya Krecek Factory method. This research is a descriptive type of research using a quantitative approach. Data were obtained through field studies (interviews, observation, and documentation), literature studies, and internet research. In this study, quantitative descriptive analysis is the data analysis method used. The results show that there is a difference in the calculation of the selling price, with the Mekar Jaya Krecek factory method the selling price is lower than the cost plus pricing method with the full costing approach. For white krecek the price difference is Rp. 1,142, and Rp. 1225 for outside red krecek. Thus, the calculation using the cost plus pricing method of the full costing approach can be used as a material consideration by the Mekar Jaya Krecek Factory in deciding the selling price of its products.
ANALISIS KUALITAS PELAYANAN JASA, LOKASI DAN CORPORATE SOCIAL RESPONSIBILITY TERHADAP KEPUASAN PELANGGAN PADA TAHUN 2022-2023 (STUDI KASUS PADA KLINIK MATA EDC WARUJAYENG) Fauzi, Ahmad; Ratnanto, Sigit
Prosiding Seminar Nasional Manajemen, Ekonomi dan Akuntansi Vol. 8 (2023): PROSIDING SEMINAR NASIONAL MANAJEMEN, EKONOMI DAN AKUNTANSI 2023
Publisher : Universitas Nusantara PGRI Kediri

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Abstract

The purpose of this study is to evaluate the effects of Warujayeng EDC Eye Clinic's service quality, location, and corporate social responsibility on client satisfaction. In terms of sampling, EDC Warujayeng Eye Clinic patients were given questionnaires to fill out. Validity tests, reliability tests, multiple regression analyses, and hypothesis testing were used in the data analysis. The findings indicated a substantial relationship between customer satisfaction with treatment and service quality. Location had a substantial impact on consumer happiness. The impact of corporate social responsibility on customer satisfaction was substantial. administered at the EDC Warujayeng Eye Clinic.
PENGARUH SOCIAL MEDIA MARKETING, EVENT MARKETING, DAN CELEBRITY ENDORSEMENT DALAM MENINGKATKAN CUSTOMER LOYALTY (STUDI KASUS PADA NONGKASKI COFFEE & EATERY WATES) Wirawan, Ridwan; Muslih, Basthoumi; Suprajitno, Edy Djoko
Prosiding Seminar Nasional Manajemen, Ekonomi dan Akuntansi Vol. 8 (2023): PROSIDING SEMINAR NASIONAL MANAJEMEN, EKONOMI DAN AKUNTANSI 2023
Publisher : Universitas Nusantara PGRI Kediri

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Abstract

This study aims to determine the relationship between social media marketing, event marketing, and celebrity endorsement partially and simultaneously towards customer loyalty of Nongkaski Coffee & Eatery Wates. This type of research is quantitative causality. The population in this study were all visitors to Nongkasi Coffee & restaurant. Determination of the sample using a simple random sampling technique with a total sample of 150 people by multiplying 15 indicators by 10 times. Data collection using a questionnaire. The analytical tool used is multiple linear regression analysis. The results of the study are that social media marketing partially has no effect on customer loyalty, while event marketing and celebrity endorsements partially and significantly affect customer loyalty. Simultaneously social media marketing, event marketing, and celebrity endorsements have a significant and significant effect on customer loyalty by 29.5%.
ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI KUALITAS AUDIT (STUDI EMPIRIS PADA PERUSAHAAN PERTAMBANGAN YANG TERDAFTAR DI BURSA EFEK INDONESIA TAHUN 2020-2022) Lutfi, Aulia; Winarko, Sigit Puji; Sugeng, Sugeng
Prosiding Seminar Nasional Manajemen, Ekonomi dan Akuntansi Vol. 8 (2023): PROSIDING SEMINAR NASIONAL MANAJEMEN, EKONOMI DAN AKUNTANSI 2023
Publisher : Universitas Nusantara PGRI Kediri

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Abstract

This study looked at the impact of public accounting firm size, time budget pressure, and audit tenure on the quality of audits performed on mining companies that were partially or concurrently listed on the IDX in 2020-2022. Ex post facto methodology and a quantitative technique were both used in this investigation. 32 mining companies listed on the IDX in 2020–2022 made up the samples used in this study, which used logistic regression tests and SPSS 22 for Windows for analysis. According to the study's findings, the size of the public accounting firm, time constraints, and audit tenure do not significantly affect the audit quality of mining companies that are listed on the IDX in 2020–2022.
PEMODELAN TAX AVOIDANCE BERDASARKAN KOMISARIS INDEPENDEN, LEVERAGE, DAN KOMITE AUDIT Amelia, Weninda Rizky; Tohari, Amin; Kurniawan, Andy
Prosiding Seminar Nasional Manajemen, Ekonomi dan Akuntansi Vol. 8 (2023): PROSIDING SEMINAR NASIONAL MANAJEMEN, EKONOMI DAN AKUNTANSI 2023
Publisher : Universitas Nusantara PGRI Kediri

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Abstract

The purpose of this study was to determine the effect of independent commissioners, leverage, and audit committees on tax evasion either partially or simultaneously in automotive companies listed on the Indonesia Stock Exchange. This study uses a quantitative approach with ex post facto methods. The sample used in this study included 16 automotive companies and was analyzed using multiple linear regression with SPSS version 21 software. The conclusions of the result of this study were; (1) the independent commissioner variable [artially has no significant effect on tax avoidance in automotive sector companies listed on the IDX for the 2020-2022 period. (2) The leverage variable partially has no significant effect on tax evasion in automotive sector companies listed on the IDX for the 2020-2022 period. (3) The audit committee variable partially influences tax evasion in automotive sector companies listed on the IDX for the 2020-2022 period. (4) The independent commissioner, leverage, and audot committee variables simultaneously influence tax avoidance in automotive sector companies listed on IDX for the 2020-2022.