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International Journal of Economics, Business and Innovation Research

IJEBIR
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Published by CV. Cita Utilitas Utama

ISSN : - EISSN : 29640865 DOI : https://doi.org/10.99075/ijebir.v1i01.1073

Core Subject : Economy, Science,

Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

International Journal of Economics, Business and Innovation Research (IJEBIR) is a high quality open access peer reviewed research journal. providing a platform for the researchers, academicians, professional, practitioners and students to impart and share knowledge in the form of high quality empirical and theoretical research papers, case studies. This journal focuses on every research discipline related to social behavior science, entrepreneurship and business management such as human resource management, marketing management, financial management, production/operational management, strategic management, sharia business management, halal industry management, tourism management, banking management, industrial management, agribusiness management, business administration, entrepreneurial activities, micro, small and medium enterprises (MSMEs), consumer behavior, purchasing decisions, consumer satisfaction, consumer loyalty and several areas of business behavior, also includes community social research

Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)

Articles 1,075 Documents

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Building a K3 Culture in Realizing Zero Accident & Zero Environmental Complaint Yulita Maria; Hwihanus Hwihanus; Muhammad Bayu; Darmono Darmono
International Journal of Economics, Business and Innovation Research Vol. 2 No. 04 (2023): July, International Journal of Economics, Business and Innovation Research (IJ
Publisher : Cita konsultindo

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PT PLN (Persero) is one of the State-Owned Enterprises engaged in the Electricity sector. Work in the electricity sector is a high-risk job, if there is negligence in its management it can result in enormous losses for the company. Moreover, if it causes casualties, it will cause a human tragedy for the families left behind and have a negative impact on the company's performance and image. As stipulated in Law No. 30 of 2009 Article 44 paragraphs 1 and 2 that every electricity business must comply with electricity safety provisions, which aim to create conditions that are reliable and safe for installations, safe from harm to humans and other living things and eco-friendly. Concern for the safety of the life of the workforce encourages the company to build an K3 culture to realize zero accidents and zero environmental excellence so that it has an impact on increasing system reliability and quality of customer service. Habits in cultivating a K3 culture start from oneself, namely starting from the heart, thoughts, and actions and starting from the leadership to all workers, both employees and work partners. To realize the habit of implementing K3 culture (Occupational Safety and Health), PT PLN (Persero) Berau carries out activities including: Establishing K3 Policy, Occupational Safety and Health Planning, K3 Plan Implementation, K3 Performance Monitoring and Evaluation, K3 Performance Review and Improvement . In its implementation, this activity focuses on 3 main elements, namely: Increasing HR Risk Awareness and HSE competence (Occupational Health and Environmental Safety), Implementation of K3 Management Systems, K3L Infrastructure Improvement.

The Effect of Customer Experience, Customer Satisfaction and Brand Image on Customer Loyalty in Shopping Centers in The City of Solo Erni Widiastuti; Sukesi Sukesi; Asih Handayani
International Journal of Economics, Business and Innovation Research Vol. 2 No. 04 (2023): July, International Journal of Economics, Business and Innovation Research (IJ
Publisher : Cita konsultindo

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This study aims to determine the effect of customer experience, customer satisfaction and brand image on customer loyalty in shopping centers in the city of Solo. Where the shopping center is a company that carries the concept of one stop shopping, namely Solo Grand Mall, Solo Square and Solo Paragon. The population of this study were visitors to Solo Grand Mall, Solo Square and Solo Paragon where the number could not be counted exactly so using the Cochran calculation basis, it could be seen that the number of respondents was 385 respondents with ages greater than or equal to 18 years, and had shopped in one month final. The sample was selected by non-probability sampling method. The results of the study show that customer experience, customer satisfaction and brand image have a significant effect on customer loyalty at shopping centers in the city of Solo.

The Effect Of Competitive Advantage, Digital Marketing On Supply Chain Management On Tourism Business Performance In Indonesia Warti Ratnasari; Hwihanus Hwihanus; Muhammad Bayu; Darmono Darmono
International Journal of Economics, Business and Innovation Research Vol. 2 No. 04 (2023): July, International Journal of Economics, Business and Innovation Research (IJ
Publisher : Cita konsultindo

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The Indonesian tourism industry, which contributes significantly to the national economy and people's welfare, has experienced a decline in performance in recent years. Although it still shows growth compared to other countries, its performance is lower compared to the last two years. This decline was largely attributed to the impact of the Covid-19 pandemic which disrupted the global economy. The consequences of this decline in performance have a negative impact on the benefits this industry generates for Indonesian society. Therefore, appropriate strategies and techniques are needed to improve the performance of the tourism industry and restore its benefits for the people and economy of Indonesia. The purpose of this research is to examine the effects of competitive advantage and digital marketing on tourism business performance. The indirect effects of supply chain management (SCM) are also considered in this study. This study used a quantitative research approach and data collection was carried out through a survey instrument.

Descriptive Evaluative Study – The Use Of Artificial Intelligence Features Reflected On The Performance Of The Company's Employees Budi Winarno; Hwihanus Hwihanus
International Journal of Economics, Business and Innovation Research Vol. 2 No. 04 (2023): July, International Journal of Economics, Business and Innovation Research (IJ
Publisher : Cita konsultindo

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Artificial Intelligence (AI) provide a significant impact on technological progress, increase performance in various sectors, and improve the quality of human resources. Artificial Intelligence (AI) has been applied to various fields to facilitate human activities such as study and work. This study aims to evaluate existing studies related to the use of AI features associated with daily activities in several fields and formulate directions for further studies that must be carried out from the evaluation of the literature. This study uses a systematic review method on case study journals with keywords “Voice Assistant, Virtual Mentor, Smart Content, Presentation Translator” obtained through the Google Scholar database with a range of 2021 – 2023. Based on the researcher's search, there were 6 journals according to the criteria which were then evaluated based on the parameters Voice Assistant, Virtual Mentor, Smart Content, Presentation Translator from case studies of the use of Artificial Intelligence (AI) in everyday human activities. The results of a systematic review show the use of Artificial Intelligence (AI) features Voice Assistant, Virtual Mentor, Smart Content, Presentation Translator mostly used in education. The use of these features is proven to have a positive effect on teaching and learning activities. Most of the use of Artificial Intelligence (AI) features focuses on application in the education sector, so further research is needed regarding the application of these features to other fields.

The Effect Of Brand Awareness, Promotion On Purchase Decision With Customer Satisfaction As A Moderation Variable study on shopee users at Muhammadiyah 5 Karanggeneng High School) Yuliana Tri Ratnasari; Muhammad Dzikri A; Siti Musarofah; Didik Puji Wahyono
International Journal of Economics, Business and Innovation Research Vol. 2 No. 04 (2023): July, International Journal of Economics, Business and Innovation Research (IJ
Publisher : Cita konsultindo

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This study aims to test and analyze the influence of brand awareness, promotion on purchasing decisions with consumer satisfaction as a moderation variable (study on shopee users at SMA Muhammadiyah 5 Karanggeneng). The research sample was 125 students using non-probability sampling techniques. This type of research is quantitative research. The data was processed statistically using the SPSS for windows version 26 program. The results of the study based on respondents' responses show that brand awareness has a significant effect on purchasing decisions. This means that shopee e-commerce brand awareness can improve consumer purchase decisions. Promotion has a significant effect on purchasing decisions. This means that shopee promotions can improve purchase decisions. Persial Consumer satisfaction has a significant effect on purchasing decisions This means that shopee consumer satisfaction can improve purchase decisions. Consumer satisfaction does not moderate brand awareness of purchasing decisions. Consumer satisfaction does not moderate promotions against purchase decisions.

The Role of E-Commerce in the Management of Online Travel Agents Evada Rustina; Dwi Endaryanti; Ade Riawan; Hastuti Pertiwi Bima Putri; Sumarwanto
International Journal of Economics, Business and Innovation Research Vol. 2 No. 04 (2023): July, International Journal of Economics, Business and Innovation Research (IJ
Publisher : Cita konsultindo

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The rapid development of technology encourages companies, especially in the hospitality sector, to follow the online sales market, one of which is Cavinton Hotel Yogyakarta. e-Commerce is part of Electronic Business which is carried out using electronic transmission by experts and business people. The purpose of this study is to examine how the role of E-Commerce in managing online travel agents at Cavinton Hotel Yogyakarta. This research uses a qualitative approach with data collection methods including observation, interviews, documentation and literature studies. From the results of the study, it was found that the role carried out by E-Commerce in managing an online travel agent to attract customers to book rooms at Hotel Cavinton Yogyakarta By Tritama Hospitality is very influential in increasing revenue.

Analysis Of Relationship Structure And Role Of Actors In Vegetable Farming Social Networks (Case Study Of Vegetable Farmers In Basket Hamlet, Wayame Village, Ambon City) Fifi hairani sitania; August E Pattiselanno; Paulus Melkianus Puttileihalat
International Journal of Economics, Business and Innovation Research Vol. 2 No. 06 (2023): November, International Journal of Economics, Business and Innovation Research
Publisher : Cita konsultindo

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This study aims to analyze the relationship and structure of social networks of vegetable farmers. This research was conducted in Basket Hamlet, Wayame Village, Ambon City. Quantitative research approach, saturated sampling in targeting a sample of 20 farmers. Data analysis uses Spearman Rank to see the relationship between variables. The results showed that the social network structure of vegetable farmers based on the issue of each information is generally open network, where the relationship characteristics are loose or low. Actors who play an important role in social networks are P16 from their role as Bdrige or connecting bridges between extension workers and farmers, especially those related to Saprodi information, while information related to marketing and business capital is obtained through actors who play the role of Leason.

The Effect Of Mudharabah Financing On Increasing Income Of Mikro, Small, Medium Business (MSMES) Customer Of BPRS Bhati Sumekar Sumenep Head Office Riskia Putri; Cahyaning Catur Utami
International Journal of Economics, Business and Innovation Research Vol. 2 No. 04 (2023): July, International Journal of Economics, Business and Innovation Research (IJ
Publisher : Cita konsultindo

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This research is to determine the effect of Mudharabah financing and the magnitude of the effect of mudharabah financing on increasing MSME income for customers of BPRS Bhakti Sumekar Sumenep Head Office. The method used is a quantitative approach to collecting primary data by distributing questionnaires to 68 respondents. And the value of the influence of Mudharabah financing with simultaneous regression results shows that the t-count value is 12.622 and the t-table is 1.668 which means that t-count > t-table, then the sig value is 0.000 and the α value is 0 .05 which means the significance value is smaller than the value of α. The results of these calculations can be concluded that the independent variable (Mudharabah financing) partially has a significant effect on the dependent variable (income), then H1 is accepted and H0 is rejected. From the results, the R Square value is 0.707 and if it is percentaged, it gets a value of 70.7%. able to indicate that the contribution to the dependent variable is 70.7% and the remaining 29.3% is found in other variables outside the regression model used.

The The Effect Of Regional Original Income, Regional Financial Management And Accountability On Development Performance Of Mamuju District Zulcarnaim Zulcarnaim
International Journal of Economics, Business and Innovation Research Vol. 2 No. 05 (2023): September, International Journal of Economics, Business and Innovation Researc
Publisher : Cita konsultindo

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One very crucial aspect of decentralization (regional autonomy) is the issue of fiscal decentralization. Conceptually, fiscal decentralization requires that each authority given to the regions must be accompanied by financing that is in accordance with the burden of that authority. In other words , the central government is obliged to guarantee financial resources for the delegation of tasks and authority from the center to the regions. Responding to these problems, the government issued Law Number 33 of 2004 concerning Financial Balance between the Central Government and Regional Governments. Based on the Mamuju District Government Realization Report for 2016-2019, that local revenue has increased every year from 2016 to 2019, but for balancing funds there have been fluctuations where in 2016-2017 it has decreased and from 2018-2019 there has also been a decrease in the amount of funds. Good regional financial management will affect the progress of a region. Regional financial management that is carried out economically, efficiently and effectively or fulfills the principles of value for money as well as participation, transparency, accountability and justice will be able to encourage economic growth. Good regional financial management not only requires reliable human resources but also must be supported by adequate regional financial capacity. The ability level of a region can be measured by the amount of regional revenue.

Trust as a Mediator of the Effect of E-WOM on Repurchase Intention on the Itemku Site in Denpasar City I Putu Krisna Meiyasa; I Gusti Agung Ketut Gede Suasana
International Journal of Economics, Business and Innovation Research Vol. 2 No. 04 (2023): July, International Journal of Economics, Business and Innovation Research (IJ
Publisher : Cita konsultindo

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The decreased repurchase intention on the Itemku site can be influenced by various factors, such as the lack of information received by customers or reduced customer trust. This study aims to analyze the effect of E-WOM on repurchase intention, the effect of E-WOM on trust, the effect of trust on repurchase intention, and the role of trust as a mediator of the effect of E-WOM on repurchase intention. This study had a sample of 100 Itemku site customers who were domiciled in Denpasar City. The data analysis technique used consisted of descriptive statistical analysis, path analysis, and sobel test. The results of the study show that E-WOM has a positive and significant effect on repurchase intention. E-WOM has a positive and significant effect on trust. Trust has a positive and significant effect on repurchase intention. Trust is able to partially mediate the effect of E-WOM on repurchase intention. This study contribute to the existing empirical evidence by further expanding our understanding of the role of trust as a mediator in the influence of E-WOM on repurchase intention. Practical implications make it useful for Itemku companies to be able to use this study as a learning reference.

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Home Page

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Editorial Address jungke RT 02 rw 01

Location Kab. magetan, Jawa timur INDONESIA

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Contact Name
rizal ula ananta fauzi

Contact Email
rizalmanajemen@gmail.com

Phone
+6282139474255

Journal Mail Official
rizalmanajemen@gmail.com

Editorial Address
jungke RT 02 rw 01

Location
Kab. magetan,

Jawa timur

INDONESIA