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M Zainul Hafizi
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Momentum Matrix: International Journal of Communication, Tourism, and Social Economic Trends
Published by Asosiasi Peneliti dan Pengajar Ilmu Sosial Indonesia
ISSN : 3048068X     EISSN : 30480671     DOI : 10.62951
Core Subject : Social,
Social Sciences
The journal explores the relationship between communication, tourism, and socioeconomic dynamics by presenting in-depth analysis, empirical findings, and relevant conceptual studies
Arjuna Subject : Ilmu Sosial - Komunikasi
Articles 68 Documents
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Ethnography of Communication in the Suluk Tradition in Kubu Gadang, West Payakumbuh Regina Regina; Nada Arina Romli; M. Fikri Akbar
Momentum Matrix: International Journal of Communication, Tourism, and Social Economic Trends Vol. 3 No. 1 (2026): February: Momentum Matrix: International Journal of Communication, Tourism, and
Publisher : Asosiasi Penelitian dan Pengajar Ilmu Sosial Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62951/momat.v3i1.631

Abstract

This study aims to analyze the communication process within the Suluk tradition in Kubu Gadang, West Payakumbuh, using Dell Hymes’ Dell Hymes Ethnography of Communication approach. This research employed a qualitative method with an ethnographic approach through observation and in-depth interviews involving five informants and one triangulator, consisting of mursyid, khalifah, and salik. The findings reveal that communication in the Suluk tradition is systematically regulated to maintain participants’ spiritual concentration during the worship process. Communication occurs through verbal forms, such as dzikir, tawajuh, and spiritual instructions delivered by the mursyid, as well as non-verbal symbols, including the use of khalwat isolation tents, tasbih, and stones as counting tools. In addition, strict norms such as limiting speech, eye contact, and social interaction function as important non-verbal communication elements. These communication patterns collectively support the spiritual objectives of Suluk, particularly in strengthening self-discipline, inner focus, and closeness to Allah.
Beyond Growth-Centricity: A Sound Governance Framework for Sustainable Tourism through Multi-Stakeholder Co-Management and SDG-Based Evaluation Fathimah Azzahro; Bayu Irwansyah; Galih Gumilar; Apri Kuntariningsih
Momentum Matrix: International Journal of Communication, Tourism, and Social Economic Trends Vol. 3 No. 2 (2026): May: Momentum Matrix: International Journal of Communication, Tourism, and Soci
Publisher : Asosiasi Penelitian dan Pengajar Ilmu Sosial Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62951/momat.v3i2.634

Abstract

This study examines the integration of Sound Governance principles within the sustainable tourism policy cycle to address institutional fragmentation and evaluation inefficiencies in developing economies. Using a sequential explanatory mixed-methods design, the research develops a multidimensional evaluation framework aligned with the Sustainable Development Goals (SDGs), analyzing policy performance across five strategic domains: Economy, Social-Welfare, Culture-Education, Environment, and Governance. The quantitative phase utilizes 17 adapted SDG indicators to measure policy efficacy, while the qualitative phase employs semi-structured interviews and stakeholder mapping to deconstruct power dynamics in multi-actor co-management structures. The findings reveal that Sound Governance—specifically transparency and accountability—serves as a critical catalyst for policy effectiveness, significantly influencing destination sustainability through an input-process-output-outcome-impact pathway. Empirical evidence from the case of Penglipuran Village, Bali, corroborates these results, demonstrating that indigenous institutional legitimacy enhances social responsiveness but remains vulnerable to overtourism-driven economic dependency. Notably, the study demonstrates that integrating SDGs into the policy evaluation cycle transforms assessments from mere administrative formalities into strategic instruments for long-term demand stability and ecosystem preservation. These findings position Sound Governance as a strategic intangible asset, offering theoretical contributions to development administration and practical guidance for policy-makers navigating the complexities of sustainable destination management in competitive global markets
Structural Reactivation Model of Post-Viral Destinations: An Analysis of Competitive Advantage as a Mediator of Rainbow Village Resilience Ahmad Mansur; Tonny Hendratono; Sugiarto Sugiarto
Momentum Matrix: International Journal of Communication, Tourism, and Social Economic Trends Vol. 3 No. 2 (2026): May: Momentum Matrix: International Journal of Communication, Tourism, and Soci
Publisher : Asosiasi Penelitian dan Pengajar Ilmu Sosial Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62951/momat.v3i2.633

Abstract

The phenomenon of tourist destinations experiencing a decline in popularity after a viral phase (post-viral stagnation) poses significant challenges to the sustainability of urban tourism. This study aims to test a structural model for destination reactivation in Kampung Pelangi, Semarang, focusing on the role of digital transformation in strengthening destination resilience through the mediation of competitive advantage. Using a quantitative approach, data were collected from 150 respondents and analyzed using Structural Equation Modeling (SEM-PLS). The results of the hypothesis testing indicate that digital transformation has a positive and significant influence on competitive advantage (β = 0.495; t = 5.820; p < 0.001) and destination resilience (β = 0.312; t = 3.450; p < 0.001). Furthermore, competitive advantage was found to have a strong impact on resilience (β = 0.542; t = 7.115; p < 0.001). A mediation test demonstrated that competitive advantage significantly mediated the relationship between digital transformation and resilience (β = 0.268; t = 4.890; p < 0.001). This model demonstrated a predictive power of 61.2% (R2 = 0.612) for destination resilience. This finding emphasizes that post-pandemic destination reactivation requires the integration of digital capabilities that can restore differentiation and unique value propositions to achieve long-term resilience.
Integrated System Development for Digital Charity: Analyzing Media Communication in YouTube Marapthon Live Donations and Christian Sermon-Based Donations Agnes Melliana Eviyanti; Gilbert Timothy Majesty; Amri Sinuraya
Momentum Matrix: International Journal of Communication, Tourism, and Social Economic Trends Vol. 3 No. 2 (2026): May: Momentum Matrix: International Journal of Communication, Tourism, and Soci
Publisher : Asosiasi Penelitian dan Pengajar Ilmu Sosial Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62951/momat.v3i2.643

Abstract

This research examines digital charity practices within Christian media communication on YouTube, focusing on two distinct donation formats: marapthon live stream donations (e.g., 24‑hour fundraising events) and sermon‑based donations (offerings collected during or after online worship services). Despite the rapid growth of faith‑based online giving, a critical problem remains: the absence of an integrated system that aligns these two donation models with Christian values of transparency, accountability, and community stewardship. Existing platforms often treat live marapthon and sermon donations separately, leading to fragmented donor experiences and inefficient fund utilization. Therefore, this study aims to develop a conceptual framework for an integrated digital charity system by comparatively analyzing media communication strategies in both donation contexts. The proposed method is a netnographic comparative analysis, involving systematic observation of YouTube comments, chat logs, and video descriptions from 10 Christian channels (5 marapthon‑focused, 5 sermon‑focused) over six months, supplemented by semi‑structured interviews with content creators and donors. The main findings reveal that marapthon donations emphasize urgency and real‑time social proof, while sermon donations rely on theological framing and pastoral trust. The synthesis proposes a hybrid system architecture incorporating real‑time donation tracking, automated acknowledgment, and weekly theological reflection modules. In conclusion, integrating both models into a single development framework enhances donor engagement and aligns digital charity with Christian communication ethics, offering practical guidelines for church‑based YouTubers and platform developers.
The Influence of Village-Owned Enterprises (BUMDes) on The Level of Welfare in Daenaa Village Asni Bakari; Radia Hafid; Ivan Rahmad Santoso; Melizubaida Mahmud; Abdulrahim Maruwae
Momentum Matrix: International Journal of Communication, Tourism, and Social Economic Trends Vol. 3 No. 2 (2026): May: Momentum Matrix: International Journal of Communication, Tourism, and Soci
Publisher : Asosiasi Penelitian dan Pengajar Ilmu Sosial Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62951/momat.v3i2.646

Abstract

This study aims to determine the influence of Village-Owned Enterprises (BUMDes) on the level of community welfare in Daenaa Village, West Limboto District, Gorontalo Province. BUMDes is one of the instruments of village economic development which is expected to be able to increase income and community welfare through the independent and sustainable management of village potential. The problem in this study is the extent of the influence of the existence and performance of BUMDes on the level of community welfare in Daenaa Village. The method used in this study is a quantitative method with a simple linear regression approach. The data used is primary data obtained through the distribution of questionnaires or questionnaires to respondents. The population in this study amounted to 758 people, while the sample used was 119 respondents determined by certain sampling techniques. The data was analyzed using a simple linear regression test to determine the relationship and influence of BUMDes variables on the level of community welfare. The results of the study show that there is an influence between Village-Owned Enterprises (BUMDes) on the level of community welfare in Daenaa Village. This is evidenced by the value of the Pearson correlation coefficient of 0.489 which shows a fairly strong relationship between the BUMDes variable and the level of community welfare. In addition, the remaining 0.511 was influenced by other variables that were not studied in this study. These findings show that the existence of BUMDes has an important role in improving people's welfare, although there are still other factors that also contribute to welfare.
Normalizing Plagiarism: An Analysis of Copy-Paste Culture and the Shifting Values of Academic Honesty in the Era of Artificial Intelligence (AI)
Momentum Matrix: International Journal of Communication, Tourism, and Social Economic Trends Vol. 3 No. 2 (2026): May: Momentum Matrix: International Journal of Communication, Tourism, and Soci
Publisher : Asosiasi Penelitian dan Pengajar Ilmu Sosial Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62951/momat.v3i2.625

Abstract

This study aims to explore the shift in students' ethical paradigms regarding the use of Generative Artificial Intelligence (AI) and its relationship to the phenomenon of plagiarism. Using a qualitative approach with the theoretical frameworks of Jean Baudrillard's Simulacra and Pierre Bourdieu's Habitus, this study examines how AI technology is changing the nature of scientific work. The results show the normalization of AI use as a new "digital habitus," where 83% of students consider AI a legitimate research tool, but on the other hand, it creates a condition of "Aesthetics Without Substance." The main findings reveal a reduction in originality where academic honesty is only measured through technical scores (such as Turnitin), rather than intellectual depth. The comparison between authentic and AI-based writing indicates the risk of systemic intellectual atrophy. In conclusion, this study recommends the need for a redesign of educational evaluation systems that focus on processes and verbal dialectics to mitigate the impact of pseudo-competence on college graduates.
Collaborative Governance in Digital Licensing Services in Batam
Momentum Matrix: International Journal of Communication, Tourism, and Social Economic Trends Vol. 3 No. 2 (2026): May: Momentum Matrix: International Journal of Communication, Tourism, and Soci
Publisher : Asosiasi Penelitian dan Pengajar Ilmu Sosial Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62951/momat.v3i2.658

Abstract

This study examines the implementation of collaborative governance in digital licensing services in Batam, a strategic investment hub and Free Trade Zone characterized by complex institutional arrangements. The research aims to analyze how collaborative governance mechanisms contribute to the effectiveness of digital licensing services and to identify factors that facilitate or constrain stakeholder collaboration. A qualitative case study approach was employed, utilizing semi-structured interviews, observations, and document analysis. Data were analyzed using thematic analysis based on the collaborative governance framework, which includes face-to-face dialogue, trust building, commitment to the collaborative process, shared understanding, and intermediate outcomes. The findings indicate that collaborative governance plays a crucial role in supporting digital licensing services by strengthening communication, fostering trust among stakeholders, improving institutional coordination, and facilitating joint problem-solving. Although challenges related to data integration, regulatory synchronization, and organizational capacity remain, collaborative practices have contributed to greater service efficiency, transparency, and accessibility. The study concludes that successful digital licensing services depend not only on technological innovation but also on effective collaboration among stakeholders, highlighting the importance of collaborative governance as a foundation for sustainable digital public service delivery.
Effectiveness of Labor Inspection Post Job Creation Law in Temanggung Regency
Momentum Matrix: International Journal of Communication, Tourism, and Social Economic Trends Vol. 3 No. 2 (2026): May: Momentum Matrix: International Journal of Communication, Tourism, and Soci
Publisher : Asosiasi Penelitian dan Pengajar Ilmu Sosial Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62951/momat.v3i2.662

Abstract

This study aims to analyze the effectiveness of labor supervision under the Job Creation Act No. 6 of 2023 in Temanggung Regency, focusing on supervision resources, policy communication, and labor law culture. The study uses a mixed-methods approach with an explanatory sequential design, combining a questionnaire survey of 60 respondents with in-depth interviews with 10 key informants. Quantitative analysis uses descriptive statistics and Pearson Product-Moment correlation, while qualitative data are analyzed using the Miles, Huberman, and Saldaña interactive model. The results show that labor supervision effectiveness is in the low category (mean = 2.37). Supervision resources have a strong positive correlation with supervision effectiveness (r = 0.672; sig. 0.000), followed by labor law culture (r = 0.638; sig.0.000), and policy communication (r = 0.584; sig. 0.000). Centralization of supervision authority to the provincial level post-Job Creation Act has created an authority vacuum at the regency level, weakening inspection reach, wage compliance, and participation in social security. This study recommends strengthening supervisors' capacity, revitalizing vertical communication mechanisms between provinces and regencies, and implementing a community-based legal awareness development program as an integrated intervention strategy.

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